PERSONAS
John Richardson Geographic Location: Age: Gender: Education: Income: Occupation: Marital Status: Social Life: Social Media: Cultural: Political: Ethnicity: Personal Values: Clubs/Tribes: Faith/Religious Beliefs:
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Cross Plains, WI 30 Male High School $55,000 Carpenter Married Fishing, hunting, bowling, going to movies, playing poker with the guys, cookouts Facebook and YouTube Loves music Republican White Live life to the fullest Local hunting club, Fitness club Methodist
John Richardson is a 30 year old who lives with his wife Amanda in Cross Plains Wisconsin. John has been married to Amanda for 5 years and they have 2 children, Noah age 4 and Hailey age 2. John is a master carpenter by trade and his profession takes him to all the residential and commercial construction sites around the Southern half of Wisconsin. John’s has been part of the local union for about 10 years as a master carpenter and some of the projects he has worked on range from office buildings, high end residential homes, retail stores, movie theatres, and so on. In John’s spare time he is an avid hunter and fisherman who enjoys the great outdoors every chance he gets. In his last hunting trip he bagged a buck and a doe and is hoping to do the same this coming year. Besides spending time with his wife and kids he enjoys cooking out with family and friends. He is a pro when it comes to flipping burgers and is challenged when it comes to baking. John likes to go to movies, working out everyday at the local fitness club and hosting the monthly poker night with the guys. In the near future he hopes he can someday help others either by volunteering his craft or by monitory means.
