SERAPIONI PROGETTI Company Profile_2020 by SERAPIONIPROGETTI

SERAPIONI

PROGETTI

Company Profile

Hospitality Projects

SERAPIONI PROGETTI SRL: Corso Vittorio Emanuele II n.2 - 10123 - Turin - Italy tel: +39 - 011.8120547 / fax: +39 - 011.8120333 e-mail: info@serapioni.com www.serapioni.com

Who we are OUR MISSION IS TO Our global is always to create structure of contemporary design that limit strong emotions and sensations and, at the same time, strive to create environments of aesthetic comfort that will stand the test of time. All designs made by us start with the study of the spaces as appropriate. Every study is based on the customers requirements, staff and guests circulation, always trying to rationalize the choices. For other 40 years, SERAPIONI PROGETTI have been successfully completing projects from the preliminary design and site feasibility phase to the final construction.

SERAPIONI PROGETTI is an international architecture and interior design studio. Architecture and design for us are inseparable and complementary disciplines that are mutually enriching.

Project Methodology GUIDING PROCESSES

SCHEMATIC & CONSEPTUAL PHASE Serapioni progetti starts the schematic design process that includes sketches, 3D conceptual model, Visual renders and space zoning .

PRE-DESIGN PHASE Serapioni progetti presents a mood board and project theme to the client and project manager to set a common ground for all parties and to determine project goals, budget , style and schedule.

03 DESIGN DEVELOPMENT PHASE SERAPIONI PROGETTI prepars the Design Development drawings.List of Drawings provided in Phase lll : • Furniture Layout Scale 1:50 • Flooring Layout Scale 1:50 • Electrical Layout Scale 1:50 • Reflected Ceiling Layout scale 1:50 • Sections and Elevations Scale 1:50-1:20 • Counters and fixed furniture primnilary details for operator approval Scale 1:20

CONSTRUCTION DRAWINGS We prepare the working drawings after the Design Development has been approved. We provide all architectural and engineering drawings and documents required by the various approving authorities and assist the Owner with the necessary amendments as required by the authorities.

CONSTRUCTION PROCESS SERAPIONI PROGETTI will have periodical site visits for a general artistic supervision, in which will be responsible of approving materials, samples, general quality control of finishes and to ensure that the contruction process is working on the same track of the design provided by the architect.

What We Do OUR SERVICES

ARCHITECTURE & ENGINEERING We are focused on international design quality with local service delivery. We draw on our global expertise to provide contextspecific and cost-effective design to clients throughout North Africa, Middle East, Europe and the Americas.

Our con ana con refu des

LANDSCAPE & SUSTAINABILITY We are committed to creating vibrant urban spaces that enhance quality of life. We believe that architecture and landscape should be complementary and that great design is a synthesis greater than the sum of its parts.

Ren des Site Spe

INTERIOR DESIGN

r Interior designers, specialist and nsultants provide services as space alysis, space planning, interior design, ncept design, bespoke furniture design, urbishment and new build installation sign.

BIDDING & TENDER DOCUMENTATION

novation, Masterplan, Layout sign, Landscape, Urban Design, e planning, Building Design, ecification, Bidding, Documentation

PLANNING & MANAGEMENT We provide real solutions to keep projects on course, on-time, within budget and at high quality levels. We thoroughly investigate ways to complete tasks ahead of schedule, saving our clients money whenever possible. We provides unlimited services throughout the construction process by a close monitoring, follow-up and feedback system.

VISUAL & GRAPHIC DESIGN An expert team of proficient visualizers with years of experience in architectural and graphic design is at the forefront of architectural visualization throughout the world.

Where we work IN THE WORLD

Our Featured Clients

Meet our Founder & Creative Director SANDRO SERAPIONI The most important goal of this experienced company is to increase their clientsâ&#x20AC;&#x2122; business using creativity and working professionally, delivering innovative design which always respect the local environment and culture, satisfying the clientâ&#x20AC;&#x2122;s inspirations. Since 1978, SERAPIONI PROGETTI have been working mainly in architectural planning and services related to the development of tourist hotels to create atmospheres of luxury dressed with an international flavour. This experience was enhanced by working next to international developers on a multitude of residential, hotel and commercial projects throught Europe, Africa, Mexico, Maldives as well as Italy.

Thanks to the work made over the years, realised in countries with different architectural traditions and cultures, SERAPIONI PROGETTI has the pride of designing considering the local context, rather than only taking abroad the Italian style.

Meet our Director of Technical Services MARTA SERAPIONI All designs made by SERAPIONI PROGETTI start with the study of the spaces as appropriate, first to create harmony between the functional and communal areas, the guest rooms and the staff back of house. Every study is based on the customers requirements, staff and guests circulation, always trying to rationalise the choices. This way to design allows the hotel or resort guests to feel at home, willing to come back to a place where it is really possible to understand this harmony, obtained by the right choice of colours and materials. SERAPIONI PROGETTI design forms, choose flooring, painting and lighting, to create an uniform and neutral complex of buildings, in contrast with the furniture colours and forms, designed from scratch or chosen in accordance with the clients taste.

SERAPIONI PROGETTI is an international , architectural and interior design studio, working to provide the best quality projects to the hoteliers.

Meet our Team DEPARTMENT HEADS

ARCHITECTS & INTERIOR, LANDSCAPE, GRAPHIC DESIGNERS Virginia Arlotto - Michael Nigro - Gianluca Tomaselli Chiara

Moretti

Marco

Mele

Fabio

Caselli

Cristina Milanese - Alice Vercellino - Chiara Tousjin Alessandra Gallo - Daniele Ristagno - Matteo Pellis Gianluca

Discalzi

Iker

Olivera

Marta

Carraro

Federica Zaino - Giuseppe Politi - Ksenia Puzakova Giovanni Antico - Danilo Iannetti - Mohamed Ramadan Deniz Cenan Duzcay - Yasser Shalaan - Andrea Serapioni Ahmed Ibrahim - Marisa Varalda - Marianna Vendemia Francesca Ronco - Francesca Brayda - Claudio Fava Giuseppe di Giorgio - Giuliano Gambino - Merham Essawy Manlio Schiera - Francesca Bagnasco - Andrea Moretti Mohamed Hegazy - Paolo Mannino - Carolina Vasallo

SERAPIONI

PROGETTI

Hospita

ality Projects

Al Fanar Beach Resort & Residences Salalah, Oman REALIZED

Client: Orascom Development Muriya Tourism Development

Project Type: Luxury Beach Resort & Residences

Service Provided: • Interior Design • Landscape Project • Space Planning

Project Data: • 550 Guest Rooms • Reception and Lounge • Thematic Restaurants • Beach & Spa

Project Cost: 30 000 000 $

THE CHALLENGE discover. create. implement Omanâ&#x20AC;&#x2DC;s beauty is not only shown through its nature but also through the culture and unique Omani heritage that is presented in every corner of its land. The Hotel reflects the countryâ&#x20AC;&#x2122;s cherished history, we reflect the considerable attention to detail and the precision in reflecting the Omani culture and heritage.

Beauty ha

â&#x20AC;&#x153;Unique design that reflects the Omani architecture. beauty in the hotel is also presented in the interior d and there are also the Islamic or Arabic-shaped chan and dallah (Arabic coffee pots) that decorate the inte

- Marta Serapioni, Director of Technical Ser

as an address

The architectural design and decorations ndeliers, the pottery erior.â&#x20AC;?

rvices at Serapioni Progetti

Sentido Senses Resort Sharm el Sheikh,Egypt REALIZED

Client: Reef Oasis Hotels & Resort

Project Type: Beach Resort

Service Provided: • Architectural Project • Interior Design • Landscape Project

Project Data: • 350 Guest Rooms and Suites • Restaurants & Bar • Gym & Spa • Main Lobby

Project Cost: 10 000 000 $

THE CHALLENGE discover. create. implement Travellers seek places where architecture, design and ambience reflect wellbeing, speak

about

emotions

and

offer

authentic experience. Materials that are familiar, even when used in unexpected ways, give us a greater sense of connection to the spaces that we inhabit. You can see

authenticity

firsthand

material

selections that purport honesty and integrity.

Authe

â&#x20AC;&#x153;Authenticity is not synonymous with newness here. I to keeping up with local traditions but without imitatin requires a deep study of traditional architecture. The architecture denotes tangible characteristics of some like Mashrabiah, arch, dome, or any other architectur distinguishes this typical style of architecture.â&#x20AC;?

- Andrea Serapioni, Public Re

enticity

Instead, it refers ng the past. This concept of Islamic e architectural features ral pattern that

elation at Serapioni Progetti

Reef Oasis Beach Resort Sharm el Sheik, Egypt REALIZED

Client: Reef Oasis Hotels & Resort

Project Type: Beach Resort

Service Provided: • Interior Design • Landscape Project • Space Planning

Project Data: • 320 Guest Rooms • Reception and Lounge • 2Thematic Restaurants • Health Club & Spa

Project Cost: 20 000 000 $

THE CHALLENGE discover. create. implement Elegant,

sophisticated

and

featuring

unique Nubian design influences our resort offer guests an Arabian resort experience like

materials

other. and

using

locally

technology

affordable create

luxurious environment for the well-heeled, trying to adopt a cultural and significantly pithy idea onto the Egyptian landscape.

Place to R

â&#x20AC;&#x153;The resort expresses a mixture of modern architectu regional traditions, both styles of architecture and tec architecture reflects our perception of daily life who body and the soul, man and nature into a seamless u

- Sandro Serapioni, Creative Dir

Reconnect

ure while respecting chnology. The ose rhythm weaves the unity.â&#x20AC;?

rector at Serapioni Progetti

Reef Oasis All Suites Resort Sharm el Sheik, Egypt REALIZED

Client: Reef Oasis Hotels & Resort

Project Type: Luxury Resort

Service Provided: • Interior Design • Landscape Project • Space Planning

Project Data: • 16 Suites • Thematic Restaurants

Project Cost: 20 000 000 $

THE CHALLENGE discover. create. implement The villas are a study of aesthetic simplicity, celebrating the local region. We have drawn our inspiration from the beauty of Arabic architecture in a classic, The interior design celebrates the equilibrium between built and natural forms to achieve a seamless transition between the interior and the surrounding landscape and connecting the guests to the natural assets of this unique experience.

Immersive

â&#x20AC;&#x153;We push the boundaries of luxury and design, in a m traditional styles that looks luxurious and stunning. Th design perfection, and every piece has the time and music, like the elements of an orchestra.â&#x20AC;?

- Cristina Milanese, Interior Des

e Elegance

mixture of classical and he suite is hotel interior d space to play its

signer at Serapioni Progetti

Cleopatra Luxury Resort Sharm El Sheikh, Egypt REALIZED

Client: Cleopatra Group

Project Type: Luxury Beach Resort & Residences

Service Provided: • Interior Design • Landscape Project • Space Planning

Project Data: • 550 Guest Rooms • Reception and Lounge • Thematic Restaurants • Beach & Spa

Project Cost: 22 000 000 $

THE CHALLENGE discover. create. implement Cleopatra luxury resort is a typical example of a structure that has consistently pursued the â&#x20AC;&#x153;cult of beautyâ&#x20AC;?, imposing sophistication as the pursuit of pleasure and beautiful things.

Cult of

“Inside a Luxury Hotel, luxury is made of many small has no “physical” meaning. Every detail is based on the custom ambient fragrance diffused in the commo detail has been carefully considered to help guests f like at home.”

- Alessandra Gallo, Arc

beauty

details and hospitality a sensory balance and on areas. Every little feel comfortable and

chitect at Serapioni Progetti

The Cove Rotana Resort Ras Al Khaimah, UAE REALIZED

Client: Sunrise Hotels And Cruises

Project Type: Luxury Beach Resort & Residences

Service Provided: • Interior Design • Landscape Project • Space Planning

Project Data: • 320 Guest Rooms • Reception and Lounge • 2Thematic Restaurants • Health Club & Spa

Project Cost: 5 000 000 $

THE CHALLENGE discover. create. implement The Cove Rotana Resort where the traditional charm embraces the uniqueness of the Arabian culture, located on an beautiful water inlet of Ras Al Khaimah beachfront overlooking the Arabian Gulf .

Uncomprom

â&#x20AC;&#x153;We moved the borders of interior design across the material innovation, fabrication, and furniture design. between modernity and tradition makes endless des contemporary world. That way, architecture would no place nor the essence of time.â&#x20AC;?

- Marta Serapioni, Director of Technical Ser

mising quality

fields of art, textile, Such a balance sign opportunities in the ot lose the identity of

rvices at Serapioni Progetti

Sandies Baobab Beach Zanzibar REALIZED

Client: Planhotel Hospitality Group

Project Type: Beach Resort

Service Provided: • Refurbishment Project • Landscape Project • Space Planning

Project Data: • 105 Guest Rooms • Restaurant, Lounge

Project Cost: 5 000 000 $

THE CHALLENGE discover. create. implement The main motive for us to accept taking the challenge of its design was the open character and identity of the existing situation. Welcoming and facilitating equally the touristic â&#x20AC;&#x2DC;eliteâ&#x20AC;&#x2122; and the local community. The project enhances the indubitable natural beauty of a Zanzibari beach, respect its sensitive location and at the same time provide all the expected luxury and comfort and allow the visitor to enjoy one of the most beautiful sunsets on this world.

Africa’s m

“The combination of modern, clear and somehow mi traditional building and handcraft techniques, brough that we cannot really fit into a specific architectural st to understand the existing, respect it, embrace it and plan.”

- Sandro Serapioni, Creative Dir

majestic

inimal design with the ht an amazing result tyle. The concept was d enhance it, make a

rector at Serapioni Progetti

Sunrise Grand Select Montemare Resort Sharm el Sheik, Egypt REALIZED

Client: Sunrise Hotels And Cruises

Project Type: Luxury Beach Resort & Residences

Service Provided: • Interior Design • Landscape Project • Space Planning

Project Data: • 320 Guest Rooms • Reception and Lounge • 2Thematic Restaurants • Health Club & Spa

Project Cost: 18 000 000 $

THE CHALLENGE discover. create. implement We understand the key touch points for a memorable experience in hotels and at the start of each project, we identify these touch points through research, analysis and understanding of context. A memorable guest experience is actually essential and will improve the bottom line using a simple formula: Happy guest lead to good reviews, which translates into higher occupancy, and higher occupancy means higher rates.

Artistic Ex

“The configuration of the spaces and the range of ma bring harmony with the external context: the entranc marble, glass pattern floor and elegantly crafted meta colors and an overlay of textures with a contemporary harmony with the hotel’s architectural design.”

- Deniz Cenan Duzcay, Arc

xpression

aterials and colors ce is enhanced by fine als. Range of tonal y mood are perfect

chitect at Serapioni Progetti

Mövenpick Resort Soma Bay Sharm el Sheikh,Egypt REALIZED

Client: Movenpick Hotels and Resorts

Project Type: Luxury Resort

Service Provided: • Interior Design

Project Data: • 350 Guest Rooms and Suites

Project Cost: 4 000 000 $

THE CHALLENGE discover. create. implement One of the key objectives of the new Mรถvenpick hotel at Soma Bay was to set up and deploy integrated

hospitality

communications

order to serve guests and facilitate staff based on latest available technology and solutions. Besides providing highest possible guest satisfaction and staff efficiency. The new destination combines genuine beauty &newfashioned luxury.

Elemental

â&#x20AC;&#x153;The entire interior and exterior dĂŠcor were specifical hotel. Floors in dark ceramic and dark wood tones cr contrast with the pale colors and light fabrics of the in designs and natural daylight complement high qualit fabrics and elegant furniture.â&#x20AC;?

- Carolina Vasallo, Interior Des

Simplicity

lly designed for the reate a balanced nteriors. Contemporary ty Egyptian cotton

signer at Serapioni Progetti

Dream Tulum Resort Mexico REALIZED

Client: Private

Project Type: Beach Luxury Resort

Service Provided: • Interior Design • Landscape Project • Space Planning

Project Data: • 240 Guest Rooms • Reception and Lounge • 2Thematic Restaurants

Project Cost: 30 000 000 $

THE CHALLENGE discover. create. implement Among acres of tropical gardens and jungle, Dreams Tulum Resort & Spa is located just minutes from the ancient Mayanruins and the trendy and bohemian town of Tulum. Dreams

Tulumâ&#x20AC;&#x2122;s

magnificent

colonial

architecture

blends

Mexican tastefully

with upscale contemporary design where every room offers a private and furnished terrace

balcony,

marble

bathroom,

Follow th

“The interior design project provides a clean and con inspired by the hotel’s Mexican heritage, taking partic abstract references of famous architectural landmark by color and light and integrating the organic elemen texture of everyday life.”

- Matteo Pellis, Arc

he Dream

ntemporary style cular interest in vibrant ks in Mexico. Guided nts of nature with the

chitect at Serapioni Progetti

Lake Victoria Hotel Entebbe, Uganda REALIZED

Client: Laico Hotels & Resorts

Project Type: Hotel

Service Provided: • Interior Design

Project Data: • 180 Guest Rooms

Project Cost: 20 000 000 $

THE CHALLENGE discover. create. implement Itâ&#x20AC;&#x2122;s spacious, elegant, and entirely refurbished and redecoratedâ&#x20AC;&#x201D;this four-acre property is a true oasis of tranquility. It nestles in lush tropical gardens amid majestic royal palm trees, while its verandas and terraces overlook the calm beauty of Lake Victoria.

Africa

â&#x20AC;&#x153;It evokes another era when taste, ambiance, and co hallmarks of a great hotel. The Hotel forms a pleasing the old and new; from the soft touches and old furnis amenities that are essential to todayâ&#x20AC;&#x2122;s business and l Tastefully decorated with an attention to detail.â&#x20AC;?

- Sandro Serapioni, Creative Dir

an Soul

omfort were the g balance between shings to the modern leisure needs.

rector at Serapioni Progetti

Diamonds Mequfi Beach Resort Pemba, Mozambique REALIZED

Client: Planhotel Hospitality Group

Project Type: Beach Luxury Resort

Service Provided: • Architectural Project • Interior Design • Landscape Project

Project Data: • 50 Guest Rooms • Restaurant • Lounge

Project Cost: 25 000 000$

THE CHALLENGE discover. create. implement That is the perfect escape, when you are surrounded by lush greenery and breathtaking views, with the architecture effortlessly blending into the nature. Mix of standard rooms, deluxe rooms and suites, are set out in beach bungalows and are spacious and bright, decorated in a contemporary style with local details and materials, equipped with all the comforts and with a private terrace offering stunning ocean views and an outdoor shower.

Live the

â&#x20AC;&#x153;Manual work can be called a distinctive feature of th windows, doors, furniture, lamps, decorative wooden plumbing produced on the construction site of the ho drawings of architects.â&#x20AC;?

- Giuseppe Politi, Project Arc

good life

he work on the project: n panels and some otel according to the

chitect at Serapioni Progetti

Gemma Resort Marsa Alam, Egypt REALIZED

Client: Egyptian Vacation Club

Project Type: Beach Resort & Real Estate

Service Provided: • Architectural Design • Interior Design • Landscape Project

Project Data: • 250 Guest Rooms • 58 Real Estate Unit • Indoor Pool & Spa

Project Cost: 20 000 000 $

THE CHALLENGE discover. create. implement Much like Fathyâ&#x20AC;&#x2122;s work Gemme resort is abridged between tradition and modernity between past and present. We took from Fathy a kind of energy and we reflected in our design with his techniques.The introduction of architecture that is culturally authentic, humanistic,

and

extremely

sensitive

traditional communitiesâ&#x20AC;&#x2122; climate and their socio-cultural, economic and environmental contexts.

Nubian Ve

â&#x20AC;&#x153;Many cultures have understood the principles of pow specific shapes can create field effects that have a b life and consciousness. With a Nubian touch in the d well-crafted and aesthetically designed to offer comfo expect of a 5-star resort.â&#x20AC;?

- Marta Serapioni, Director of Technical Ser

ernacular

wer & shape and how beneficial influence on design, the rooms are orts that you would

rvices at Serapioni Progetti

NH Santo Stefano Italy REALIZED

Client: Private

Project Type: Beach Luxury Resort

Service Provided: • Interior Design • Landscape Project • Space Planning

Project Data: • 240 Guest Rooms • Reception and Lounge • 2Thematic Restaurants

Project Cost: 18 000 000 $

THE CHALLENGE discover. create. implement As a symbol of flexibility and modularity, Nh santo stefano hotel fits perfectly with a luxury lifestyle. This masterpiece features a flowing and elegant space mixing a minimalist approach with a balance of materials carefully selected â&#x20AC;&#x201C;a unique and distinctive style. The large hall at the entrance that houses the stairwell, with its strongly vertical projection, produces a very striking scenic impact, with correct choice of colors and furnishings.

The Hear

“As a symbol of flexibility and modularity, Nh santo ste with a luxury lifestyle. This masterpiece features a flow space mixing a minimalist approach with a balance o selected –a unique and distinctive style.”

- Gianluca Tomaselli, Arc

rt of Turin

efano hotel fits perfectly wing and elegant of materials carefully

chitect at Serapioni Progetti

Marsa Matrouh Hotel North Coast, Egypt WORK IN PROGRESS

Client: Cleopatra Group Tourism Development

Project Type: Beach Resort

Service Provided: • Architectural Project • Interior Design • Landscape Project

Project Data: • 353 Guest Rooms • Reception & Lounges • Speciality Restaurants

THE CHALLENGE discover. create. implement Marsa

Matrouh Hotel is a great touristic

attraction on the Egyptian Mediterranean coast. The hotel location between Alexandria City and 38km before from Marsa Matrouh city gives the hotel a great location. The white sand, turquoise water, and smooth breeze were the 3 elements affecting our design and the interior color palette.

Enjoy the Medi

â&#x20AC;&#x153;The design narrative is to work on the orientation of have 100% sea view rooms. The interior design of the public spaces have the spirit and the color scheme o

- Giuseppe Politi, Arc

iterranean breeze

opal sheet &LED

MDF with mirror light; with glass shelves & LED strip light

MDF with mirror & LED strip light

115

EQUIPMENT*

VERTICAL SECTION 1-1'

Scale 1:20

NOTE: BAR's EQUIPMENT TO BE DEFINED BY KITCHEN CONSULTANT

Skirting in Brushed brass VERTICAL SECTION A-A'

Brushed brass 35 profile U shape 15x15mm Marble(White) Supplier:Elprice PMGGROUP Collec.:Egyption Marble Art.col.: Galala Extra

Marble (Brown) Supplier:Elprice PMGGROUP Collec.:Imported Marble EQUIPMENT* Art.col.: Emperador Dark Spanish

115

90 heigh of working top for staff TO BE CONFIRMED BY OPERATOR

68 VERTICAL SECTION A-A' Scale 1:20

MDF/Wooden top Supp.: TABU Coll.: Noce Canaletto Art.: tabu 51.017 Melanine Glossy Finish

EQUIPMENT*

Art.: tabu 51.017 Melanine Glossy Finish

MDF panels (external) Supp.: TABU Skirting in Coll.: Noce Canaletto Brushed brass

MDF/Wooden top Supp.: TABU Coll.: Noce Canaletto Art.: tabu 51.017 Melanine Glossy Finish

93 58

1,5

251,5

Marble(White) Supplier:Elprice PMGGROUP Collec.:Egyption Marble Marble(White) Art.col.: Galala Extra Supplier:Elprice polished finish PMGGROUP Brushed brassCollec.:Egyption profile Marble U shape Art.col.: Galala Extra 15x15mm polished finish 60 MDF panels (external) Brushed brass Supp.: TABU profile Coll.: Noce Canaletto EQUIPMENT* U shape Art.: tabu 51.017 15x15mm Melanine Glossy Finish

Brushed brass profile U shape 15x15mm Marble(White) Supplier:Elprice PMGGROUP Collec.:Egyption Marble Art.col.: Galala Extra Marble (Brown) Supplier:Elprice PMGGROUP Collec.:Imported Marble Art.col.: Emperador Dark Spanish

Masonry work (th12cm) /or Wooden/Metal structure (to be provided by supplier)

VERTICAL SECTION 1-1'

Scale 1:20

NOTE: BAR's EQUIPMENT TO BE DEFINED BY KITCHEN CONSULTANT

Masonry work (th12cm) /or Wooden/Metal structure (to be provided by supplier)

10 1,5 x

MDF/Wooden top Supp.: TABU Coll.: Noce Canaletto Art.: tabu 51.017 Melanine Glossy Finish

Brushed brass profileMDF/Wooden top U shape 15x15mm

FRONTAL VIEW

Marble (Brown) U shape 15x15mm Supplier:Elprice Marble(White) PMGGROUP Collec.:Imported Marble Supplier:Elprice Art.col.: Emperador Dark PMGGROUP Spanish Collec.:Egyption Marble polished finish Art.col.: Galala Extra

10 1,5 x

115

Supp.: TABU

Marble(White) Coll.: Noce Canaletto Supplier:Elprice Art.: tabu 51.017 PMGGROUP Melanine Glossy Finish Collec.:Egyption Marble Art.col.: Galala Extra polished finish

115

Brushed brass profile

Scale 1:20

polished finish

Marble (Brown) Supplier:Elprice PMGGROUP Collec.:Imported Marble Art.col.: Emperador Dark Spanish polished finish

FRONTAL VIEW Scale 1:20

Vine Display: brushed brass metal structure with opal sheet &LED light; with glass shelves

NOTES:

- VERIFY ALL DIMESIONS O - DO NOT SCALE FROM TH - ANY DISCREPANCIES SHO - IT IS FORBIDDEN BY LAW WITHOUT DESIGNER'S AU - THIS DRAWING SOULD N B ARCH. SANDRO SERAPIO

Pantry

Marble top (White) Supplier:Elprice PMGGROUP Collec.:Egyption Marble Art.col.: Galala Extra polished finish

Pantry 90

160

Staff

30 60

Vine Display: brushed brass metal structure with opal sheet &LED light; with glass shelves

Working Space

298

Marble top (White) Supplier:Elprice PMGGROUP Collec.:Egyption Marble

160

Art.col.: Galala Extra Marble top (White) Supplier:Elprice polished finish PMGGROUP Collec.:Egyption Marble Art.col.: Galala A' Extra polished finish

340

Staff

340

Working Space

298

Lobby Bar

358

TOP VIEW Scale 1:20

Lobby Bar

chitect at Serapioni Progetti

MDF/Wooden top Supp.: TABU Coll.: Noce Canaletto Art.: tabu 51.017 Melanine Glossy Finish

Marble top (White) Supplier:Elprice PMGGROUP Collec.:Egyption Marble Art.col.: Galala Extra polished finish

the resort building to e guest room and the of the North Coast.”

Vine Display: brushed brass metal structure with Vine Display: opal sheet &LED light; with glass brushed brass metal structure with shelves

MDF/Wooden top Supp.: TABU Coll.: Noce Canaletto Art.: tabu 51.017 Melanine Glossy Finish

GENERAL UPDATE

N° REV. DESCRIPTION

PROJECT:

Marsa Mathrouh

Marsa Mathrouh, Egy OWNER:

Cle

OBJECT:

Des 00

PROJECT N°:

LAYOUT:

Rec M

N° R

INITIAL DATE:

M 28.09

SCALES:

1:20O

Architect Sandro O

Corso Vittorio Emanuele II, n.2 Tel. +39.011.8120547 - Fax +3 email: info@serapioni.com PR

358

LA TOP VIEW Scale 1:20

Marsa Wazar Hotel Marsa Alam, Egypt WORK IN PROGRESS

Client: Cleopatra Group Tourism Development

Project Type: Beach Resort

Service Provided: • Architectural Project • Interior Design • Landscape Project

Project Data: • 481 Guest Rooms • Reception & Lounges • Speciality Restaurants

THE CHALLENGE discover. create. implement Cleo Marsa Alam resort is 35 km from Marsa Alam airport. The challenge is to create a well-studied architecture with medium to lowdensity edifices carefully distributed over the territory. A low architecture that is visually intriguing, with perspicaciously placed volumes creating an interesting balance between open and closed space; a sought after equilibrium between private and public spaces.

An ideal setting

Power supply for Cleopatra Logo

External applique

Led Stripe

External applique

Led Stripe

Recessed Spotlight

Power supply for led stripe

Led Stripe

+ 21.92

Led Stripe

+ 21.90

+ 20.40

30 136

175

250

175 30

+ 19.30

+ 18.00 136

183

200

200 30

60 30

200 30

183 30

683

728

698

673

445

400

643

Suspended Lamp to be defined

+ 12.00

+ 11.55

Floor mounted spotlight

136

Floor mounted spotlight

+ 11.55

Floor mounted spotlight Wall Surface for stairs

+ 6.50

Main Building - Canopy - Electrical Layout - Front Elevations - Scale 1:100

Main Building - Canopy - Electrical Layout - Section A-A' - Scale 1:100

Floor Socket

Socket

Electrical Key

Socket Power supply for led stripe

Led Stripe

External Applique (IP66)

Power supply for led stripe

Wall Surface for stairs (IP66) Electrical Outlet

250

44 44

60 135

250

175 30

44 44

Floor mounted spotlight (IP66)

30 138

250

Led Stripe

+ 21.92

30 250

250

Surface Downlight - Ceiling mounted

138

Floor mounted spotlight

+12.00

136

+ 17.98 M

+ 11.55

Wall Surface for stairs

Floor mounted spotlight

100

+ 12.00

Wall Surface for stairs

+ 11.55

320

+ 11.55

320 200

+ 11.55

30 60

200

313

183

100

Wall Surface for stairs

- VERIFY ALL DIMESIONS ON SITE - ALL DIMENSIONS TO BE CROSS-CHECKED ON SITE - DO NOT SCALE FROM THIS DRAWING - ANY DISCREPANCIES SHOULD BE REPORTED TO THE DESIGNER PRIOR TO CONSTRUCTION - IT IS FORBIDDEN BY LAW ANY COMPLETE OR PARTIAL REPRODUCTION OF THIS LAYOUT, WITHOUT DESIGNER'S AUTHORIZATION - THIS DRAWING SOULD BE PRINTED AT THE SCALE INDICATED ON THE TITLE BLOCK; ARCH. SANDRO SERAPIONI IS NOT RESPONSABLE IF THE DRAWING IS NOT PRINTED AS INDICATED.

Floor mounted spotlight

35 100

External applique

35 100

Floor mounted spotlight

+ 17.98 M

+12.00

Floor Socket

+ 17.98 M

F.S

+ 18.83 M

Floor mounted spotlight

Socket FC

175

Suspended Lamp

Floor mounted spotlight

250

Floor mounted spotlight

NOTES:

Recessed Spotlight (IP 66)

F.S

FIRST ISSUE

30 60

N° REV. DESCRIPTION

100 100

313

+ 18.53 M

320

264

183

264

OWNER:

Cleopatra Group

68 134

200 30

Main Building - Canopy - Electrical Layout Ground floor - Scale 1:100

60 30

200 30

134 30

68 136

External Applique

15.11.2019 DATE

OBJECT:

Construction Drawings Phase

2014.089.004

LAYOUT:

Main Building - Canopy Electrical Layout

INITIAL DATE:

01.07.2014

SCALES:

1:100

136

SS CHECKED SIGNED

PROJECT N°:

136

+ 18.28 M

External Applique

Marsa Wazar Project Marsa Alam, Egypt

+ 18.83 M

DRAWN

PROJECT:

Main Building - Canopy - Electrical Layout - Section B-B' - Scale 1:100

100

200

100

“A balanced blend of nature and architecture, an idea relax. The inspiration is to have the characteristic of is Capri, and Sicily. The prestigious Italian Mediterranea be infused into the Red Sea Coast.”

Architect Sandro Serapioni Corso Vittorio Emanuele II, n.2 - 10123 - Torino - Italy Tel. +39.011.8120547 - Fax +39.011.8120333 email: info@serapioni.com

DRAWING NUMBER:

MB.S&E.dt14.el

REVISION NUMBER:

Rev01

- Yasser Shalaan, Project Arc

in which to relax

al setting in which to slands like Sardinia, an lifestyle that should

chitect at Serapioni Progetti

Aquarium Plaza Sharm El Sheikh, Egypt WORK IN PROGRESS

Client: Cleopatra Group Tourism Development

Project Type: Luxury Resort

Service Provided: • Architectural Project • Interior Design • Landscape Project

Project Data: • 195 Guest Rooms • Reception & Lounges • Thematic Restaurants

THE CHALLENGE discover. create. implement Designing a five stars luxurious hotel with a style mixed between the Mediterranean and Middle East architecture. The challenge was to create entertainment facilities and water features in the heart of the project to give the guest a feeling of the red sea surroundings.

Feel the cit

â&#x20AC;&#x153;Forms and details reminiscent of the Mediterranean the design, which incorporates the use of Islamic sty strength to the architectural forms. Central Waves po view for all the guestrooms.â&#x20AC;?

- Giovanni Antico, Project Arc

ty of Peace

n modern cities inspired yle arches giving ool and water features

chitect at Serapioni Progetti

SMERALDA BAY North Coast, Egypt WORK IN PROGRESS

Client: Cleopatra Group

Project Type: Master Planning

Service Provided: • Master Planning • Architectural Design • Landscape Project

Project Data: • 580 keys • Commercial Area • Sport Club

THE CHALLENGE discover. create. implement This is an alluring ambient scent that takes us on a journey to the Mediterranean land, where magic has been happening for millennia. A place where sun, salt, sea, Mediterranean vegetation and stone all come together to create a story that speaks directly to the heart and soul.

Life as it

â&#x20AC;&#x153;Reflecting the warm white sands of the Medite bay homes too boast white exteriors and an exuberan Contemporary Mediterranean and Italian architecture that is overflowing with walkways, greenery and a swi

- Mohamed Ramadan, Project Arc

should be

erranean, Smeralda ntly warm interior. e dominate this area immable lagoon.â&#x20AC;?

chitect at Serapioni Progetti

Forest Island Residences Salalah, Oman WORK IN PROGRESS

Client: Cleopatra Group

Project Type: Master Planning

Service Provided: • Master Planning • Architectural Design • Landscape Project

Project Data: • 580 keys • Commercial Area • Sport Club

THE CHALLENGE discover. create. implement Inspired by the nature that surrounds the city such as the mountains, Forest, the vast Omani desert and the Arabian Gulf, the design also takes cues from Muscatâ&#x20AC;&#x2122;s vibrant culture and heritage.

Oasis o

“The unique project ‘Forest Island’ is designed in har offering luxurious and affordable living for all nationali and interiors echo royal palatial designs, with floor-to grand entrances.”

- Danilo Iannetti, Project Arc

of Calm

rmony with nature, ities. The architecture o-ceiling windows and

chitect at Serapioni Progetti

Sifah Heights Oman WORK IN PROGRESS

Client: Orascom Development - Muriya Tourism Development

Project Type: Real Estate Development

Service Provided: • Architectural Design • Interior Design • Construction Drawings

Project Data: • 120 Residences

THE CHALLENGE discover. create. implement Jebel Sifah promises a captivating experience like no other, and is a continuing reflection of life as it should be. Jebel Sifah is an Integrated Tourism Complex that caters for international visitors and residents with its unique real estate, tourism and hospitality propositions. It has grown to become the home of a multicultural community and an expression of Omanâ&#x20AC;&#x2122;s vibrant growth and culture.

Seamless Lu

GENERAL NOTES:

1.VERIFY ALL DIMENSIONS AND CHECK LEVELS ON SITE BEFORE COMMENCING WORK: GENERAL CONTRACTOR IS RESPONSIBLE FOR CAREFULLY VERIFYING ALL EXISTING CONDITIONS ON SITE. ALL DISCREPANCIES SHALL BE REPORTED TO THE ARCHITECT. 2.THIS DRAWING SHOULD BE PRINTED AT THE SCALE INDICATED IN THE TITLE BLOCK: THE ARCHITECT I IS NOT RESPONSIBLE IF THE DRAWING IS NOT PRINTED AS INDICATED. DO NOT SCALE FROM THE DRAWING. 3.THIS DRAWING IS COPYRIGHT AND REMAINS THE PROPERTY OF SANDRO SERAPIONI ARCHITECT AND SHALL NOT BE REPRODUCED OR COPIED IN ANY FORM OR BY ANY MEANS WITHOUT THE WRITTEN PERMISSION.

4.ALL CONSTRUCTION DRAWINGS AND SPECIFICATIONS ARE COMPLEMENTARY, AND WHAT IS CALLED FOR BY EITHER WILL BE BINDING AS IF CALLED FOR BY ALL. ANY WORK SHOWN OR REFERRED TO ON ANY ONE SET OF DRAWINGS SHALL BE PROVIDED AS THOUGH SHOWN ON ALL RELATED DRAWINGS. 1

1601 291

290

3280 604

416

420

+ 10.85 SSL

500

415

610

415

500

420

+ 10.85 SSL

UPPER ROOF SLAB LEVEL

No frame only painted

+ 7.45 FFL

No frame only painted

+ 7.45 FFL

MAIN ROOF FLOOR LEVEL

+ 3.95 FFL

UPPER ROOF SLAB LEVEL

+ 3.95 FFL

FIRST FLOOR LEVEL

5.ELECTRICAL, MECHANICAL, AND PLUMBING DRAWINGS ARE SUPPLEMENTARY TO THE ARCHITECTURAL DRAWINGS. MECHANICAL AND ELECTRICAL FIXTURES, FITTINGS, OUTLETS, ETC. WHEN SHOWN ON THE ARCHITECTURAL DRAWINGS ARE FOR LOCATION INFORMATION ONLY. IT SHALL BE THE RESPONSIBILITY OF EACH CONTRACTOR TO CHECK WITH THE ARCHITECTURAL DRAWINGS BEFORE THE INSTALLATION OF THEIR WORK. ANY DISCREPANCY BETWEEN THE ARCHITECT AND CONSULTING ENGINEER'S DRAWINGS SHALL BE BROUGHT TO THE ARCHITECT'S ATTENTION BY WRITTEN NOTIFICATION FOR CLARIFICATION. ANY WORK INSTALLED IN CONFLICT WITH THE ARCHITECTURAL DRAWING SHALL BE CORRECTED BY THE PROJECT MANAGER.

MAIN ROOF FLOOR LEVEL

FIRST FLOOR LEVEL

6.THE CONSTRUCTION NOTES AND/OR DRAWINGS ARE SUPPLIED TO ILLUSTRATE THE DESIGN AND GENERAL TYPE OF CONSTRUCTION DESIRED AND ARE INTENDED TO IMPLY THE FINEST QUALITY OF CONSTRUCTION, MATERIAL, AND WORKMANSHIP THROUGHOUT. ALL ERRORS, OMISSIONS AND CLARIFICATIONS MUST BE BROUGHT TO THE ATTENTION OF THE ARCHITECT. 7.THE GENERAL CONTRACTOR SHALL MAINTAIN A CURRENT AND COMPLETE SET OF CONSTRUCTION DRAWINGS ON SITE DURING ALL PHASES OF CONSTRUCTION FOR USE OF ALL TRADES.

+ 0.45 FFL ± 0.00 FFL

S1 ELEVATION 4

RAL 1117

RAL 2104

+ 0.45 FFL

GROUND FLOOR LEVEL

± 0.00 FFL

WALK PAVEMENT LEVEL

S1 ELEVATION 1

COLOR SCHEME_BROWN (Option1)

RAL 1138

RAL 1117

RAL 2104

WALK PAVEMENT LEVEL

8.THE GENERAL CONTRACTOR AND THE PROJECT MANAGER SHALL NOTIFY THE ARCHITECT OF ANY DISCREPANCIES BETWEEN THE DRAWINGS, THESE NOTES, AND FIELD CONDITIONS BEFORE COMMENCING ANY WORK AND REQUEST CLARIFICATION.

ISSUED FOR APPROVAL

3280

1601 416

GROUND FLOOR LEVEL

COLOR SCHEME_BROWN (Option1)

RAL 1138

604

290

420

291

+ 10.85 SSL

500

415

610

415

+ 3.95 FFL

NOTE THAT THIS DRAWING IS FOR INTERIOR DESIGN ONLY. FOR EXTERIOR ELEVATIONS, ARCHITECTURAL ITEMS AND EXTERNAL FINISHES PLEASE REFER TO ARCHITECTURAL DRAWINGS SET.

420

+ 10.85 SSL

No frame only painted

+ 7.45 FFL

500

UPPER ROOF SLAB LEVEL

No frame only painted

+ 7.45 FFL

MAIN ROOF FLOOR LEVEL

+ 3.95 FFL

FIRST FLOOR LEVEL

MAIN ROOF FLOOR LEVEL

FIRST FLOOR LEVEL

Update Elev. with Color Scheme_Brown (Option1)

Update after comments received on 20.03.2019

General Update after comments received on 07.03.2019

Uniformation of external windows/doors

General Update

General Update after meeting of 12.12.2018

First Issue

07.12.2018

DRAWN

CHECKED SIGNED

DATE

N° REV. DESCRIPTION + 0.45 FFL ± 0.00 FFL

S1 ELEVATION 2

RAL 1117

RAL 2104

RAL 1138

COLOR SCHEME_BROWN (Option1)

+ 0.45 FFL

GROUND FLOOR LEVEL

± 0.00 FFL

WALK PAVEMENT LEVEL

S1 ELEVATION 3

GROUND FLOOR LEVEL WALK PAVEMENT LEVEL

18.04.2019

20.03.2019

19.03.2019 22.01.2019 21.12.2018 18.12.2018 17.12.2018 14.12.2018

PROJECT:

JEBEL SIFAH HEIGHTS in SIFAH OMAN Phase 1

RAL 1117

RAL 2104

RAL 1138

COLOR SCHEME_BROWN (Option1)

OWNER:

MURIYA

OBJECT:

DESIGN DEVELOPMENT PHASE

PROJECT N°:

2018.005 - SIFAH HEIGHTS

LAYOUT:

S1 - General Elevation

INITIAL DATE:

29.10.2018

SCALES:

1:100

Serapioni Progetti srl Corso Vittorio Emanuele II, n.2 - 10123 - Torino - Italy Tel. +39.011.8120547 - Fax +39.011.8120333 email: info@serapioni.com

DRAWING NUMBER:

REVISION NUMBER:

S1.GE Rev08

“We wanted to create a lush green community that c healthy lifestyle with an impressive range of homes. A home blends in flawlessly with its natural surrounding level of comfort and Luxury.”

- Virginia Arlotto, Interior Des

uxury Living

2-Ø20MM BOLTS AND NUTS BINDER

R.C PEDESTAL TO STRUCTURAL DRAWING

50x200mm TREATED TEAKWOOD POST

2.THIS DRAWING SHOULD BE PRINTED AT THE SCALE INDICATED IN THE TITLE BLOCK: THE ARCHITECT I IS NOT RESPONSIBLE IF THE DRAWING IS NOT PRINTED AS INDICATED. DO NOT SCALE FROM THE DRAWING.

R.C PEDESTAL TO STRUCTURAL DRAWING

2-Ø20MM BOLTS AND NUTS BINDER 50

3.THIS DRAWING IS COPYRIGHT AND REMAINS THE PROPERTY OF SANDRO SERAPIONI ARCHITECT AND SHALL NOT BE REPRODUCED OR COPIED IN ANY FORM OR BY ANY MEANS WITHOUT THE WRITTEN PERMISSION.

DETAIL 1

20x100mm TREATED TEAKWOOD SCREEN

Scale 1:10 90 210

50x200mm TREATED TEAKWOOD POST

PROFILED TREATED TEAKWOOD FASCIA

15 92

60 76

570

730

570

60 20x100mm TREATED TEAKWOOD SCREEN

245

300

32,5

R.C PEDESTAL TO STRUCTURAL DRAWING

10 3,8

50x200mm TREATED TEAKWOOD FRAME SUPPORT

Scale 1:10

188

Scale 1:50

10 35

50x200mm TREATED TEAKWOOD FRAME SUPPORT

PROFILED TREATED TEAKWOOD FASCIA

245

Detail 5

20x100mm TREATED TEAKWOOD SCREEN 50x200mm TREATED TEAKWOOD POST

150x150mm TREATED TEAKWOOD PERGOLA

20x100mm TREATED TEAKWOOD SCREEN

R.C PEDESTAL TO STRUCTURAL DRAWING

DETAIL 4

PLAN

100x150mm TREATED TEAKWOOD PERGOLA

188

20x100mm TREATED TEAKWOOD SCREEN

50x200mm TREATED TEAKWOOD POST

297 535

PROFILED TREATED TEAKWOOD FASCIA

290 10

2 2

6,6

6,6 10

PROFILED TREATED TEAKWOOD FASCIA

595

1,2

6,6

3,8

12,5

100x150mm TREATED TEAKWOOD PERGOLA

Scale 1:50

10 10

Detail 4 30x100mm TREATED TEAKWOOD PERGOLA SCREEN

ELEVATION 3

32,5

3 4,8

3 5,8

5,8

15 43

50x200mm TREATED TEAKWOOD POST

26.03.2019

CHECKED SIGNED

DATE

OWNER:

MURIYA

OBJECT:

DESIGN DEVELOPMENT PHASE

PROJECT N°:

2018.005 - SIFAH HEIGHTS

3,8

12,5

30x100mm TREATED TEAKWOOD PERGOLA SCREEN

in SIFAH OMAN Phase 1

496

40 35 25

DRAWN

PROJECT:

JEBEL SIFAH HEIGHTS

PROFILED TREATED TEAKWOOD FASCIA

150x150mm TREATED TEAKWOOD PERGOLA

First Issue

N° REV. DESCRIPTION

Scale 1:50 100x150mm TREATED TEAKWOOD PERGOLA 15

PROFILED TREATED TEAKWOOD FASCIA

50x200mm TREATED TEAKWOOD POST

ELEVATION 2

100x125mm TREATED TEAKWOOD GIRTS

150x150mm TREATED TEAKWOOD PERGOLA

290

50x200mm TREATED TEAKWOOD FRAME SUPPORT

15 60

2,9 5,8 3 5,8 3 5,8 3 5,8 3 5,8 3 5,8 3 5,8 3 5,8 3 4,8

2,5

30x100mm TREATED TEAKWOOD PERGOLA SCREEN

60 60 20x100mm TREATED TEAKWOOD SCREEN

4,9

130

10 35

150x150mm TREATED TEAKWOOD PERGOLA

264

673

25 15

30x100mm TREATED T EAKWOOD PERGOLA SCREEN

83,1

2,5 10

444

100x150mm TREATED TEAKWOOD PERGOLA

STARTING POINT

40 20

730

10 60

Scale 1:10

290

320

245 100x125mm TREATED TEAKWOOD GIRTS, FIXED TO WALL BY 20MM Ø ANCHOR BOLT SPACED @ 600MM (MIN.)

50x200mm TREATED TEAKWOOD FRAME SUPPORT

20x100mm TREATED TEAKWOOD SCREEN

50x200mm TREATED TEAKWOOD POST Detail 1 - 3

20x100mm TREATED TEAKWOOD SCREEN

R.C PEDESTAL TO STRUCTURAL DRAWING

20x100mm TREATED TEAKWOOD SCREEN

DETAIL 5

50x200mm TREATED TEAKWOOD POST 50x200mm TREATED TEAKWOOD POST

6,6

2 2 2 2

115

188

60 PROFILED TREATED TEAKWOOD FASCIA

Scale 1:10

6,6

320

ELEVATION 1

DETAIL 3

6,6

PROFILED TREATED TEAKWOOD FASCIA

188

Scale 1:50

10MM THK STEEL SHIM PLATE R.C PEDESTAL TO STRUCTURAL DRAWING

3,2 6,6

20x100mm TREATED TEAKWOOD SCREEN

595 60

420 60

R.C PEDESTAL TO STRUCTURAL DRAWING

50x200mm TREATED TEAKWOOD FRAME SUPPORT

50x200mm TREATED TEAKWOOD POST

115

20x100mm TREATED TEAKWOOD SCREEN

290

360

200

50x200mm TREATED TEAKWOOD POST

297

245

260

20x100mm TREATED TEAKWOOD SCREEN

R.C PEDESTAL TO STRUCTURAL DRAWING

50x200mm TREATED TEAKWOOD POST

SAND CEMENT SCREED

465

50X6MM THK G.I. POST STRAP

Scale 1:200

535 10 35 60

2-Ø20MM BOLTS AND NUTS BINDER

215

Scale 1:10

KEYPLAN

115

20 30

20 40

DETAIL 2

signer at Serapioni Progetti

60 5

combines a clean and At Sifah Hights every gs and offers a superior

GENERAL NOTES: 70 5

Scale 1:50

LAYOUT:

S2 - Pergola Details

INITIAL DATE:

29.10.2018

SCALES:

1:50

1:10

Serapioni Progetti srl

ISOMETRIC AXONOMETRY Scale 1:50

SECTION A-A'

20x100mm TREATED TEAKWOOD SCREEN

Detail 2

Corso Vittorio Emanuele II, n.2 - 10123 - Torino - Italy Tel. +39.011.8120547 - Fax +39.011.8120333 email: info@serapioni.com

DRAWING NUMBER:

REVISION NUMBER:

S2.dt1 Rev00

Darbat Resort Oman WORK IN PROGRESS

Client: Cleopatra Group

Project Type: Master Planning

Service Provided: • Master Planning • Architectural Design • Landscape Project

Project Data: • Hotel 5 stars 300 rooms • Hotel 4 stars 300 rooms • Villas ( Twin-Private) • Multifunctonal Spaces

THE CHALLENGE discover. create. implement Project site is located closed to Taqah beach. Salalah The

project

follows

configuration.With and

far the

west

direction.

natural

terrain

Stunning natural beauty

a rich history,

Oman is an intriguing

country unlike any other. Located on

the

eastern edge of the Arabian Peninsula, the people of Oman are proud of their heritage and are famous for their warmth, acceptance of different cultures and hospitable nature.

A Sense O

â&#x20AC;&#x153;The urban composition, landscaping and local mate character, reflecting in the heritage and traditions of t giving guests the ambiance of being in a Middle Eas passive sustainable elements were incorporated in including shading devices and the use of local m

- Sandro Serapioni, Creative Dir

Of Place

erials generate the the Sultanate of Oman, stern village. Many nto the project, materials.â&#x20AC;?

rector at Serapioni Progetti

Stella Paradise Resort Fuerteventura, Canary Islands WORK IN PROGRESS

Client: Labranda Hotel and Resorts

Project Type: Beach Resort

Service Provided: • Architectural Project • Interior Design • Landscape Project

Project Data: • 180 Guest Rooms • Reception & Lounges • Thematic Restaurants

THE CHALLENGE discover. create. implement Stella Paradise Hotel is a viewpoint for the most beautiful looking

the

stage

Atlantic

ever over Ocean,

with

strong winds but beautiful ocean sunset. Special attention was dedicated to styling. As main style choosed for that hotel was Greek. Public spaces are characterized by a multitude of details, a large number of types and specific pieces of furniture that, despite mutual diversity, make a unique greek story together.

Ocean B

â&#x20AC;&#x153;The idea of each area was to keep shiny white mod bright color scheme for a fresh appearance that remi All the furnitures are characterized by sea elements a fabrics. Still giving different design touches for all the

- Ksenia Puzakova, Project Arc

Breeze

dern design with a inds the ocean breeze. and natural looking ematic restaurants.â&#x20AC;?

chitect at Serapioni Progetti

El Palmeral Resort Fuerteventura, Canary Islands WORK IN PROGRESS

Client: Labranda Hotel and Resorts

Project Type: Beach Resort

Service Provided: • Architectural Project • Interior Design • Landscape Project

Project Data: • 170 Guest Rooms • Reception & Lounges • Thematic Restaurants

THE CHALLENGE discover. create. implement After discussions with the client about principle style of the Hotel it was agreed to maintain Morrocan style as the main one. The

idea

modern

was touch

interpretation

to with

create a

traditional

international contemporary and

oriental

mood. Where deep colours with wooden texture are creating an elegant contrast with the white stones, discovering harmonious balance and a pleasantly warm atmosphere.

Le Mou

â&#x20AC;&#x153;LE MOUCHARABIEH ROOMs are beautifully decora style. Where Brass lights with delicate hole pattern lighting and dress the walls in an amazing shadow p

- Federica Zaino, Project Arc

ucharabieh

ated in a Moroccan ns create atmospheric pattern.â&#x20AC;?

chitect at Serapioni Progetti

Jandia Villas Resort Fuerteventura, Canary Islands WORK IN PROGRESS

Client: Labranda Hotel and Resorts

Project Type: Beach Resort

Service Provided: • Architectural Project • Interior Design • Landscape Project

Project Data: • 260 Guest Rooms • Reception & Lounges • Thematic Restaurants

THE CHALLENGE discover. create. implement Not far from the ocean Jandia Villas Resort created small â&#x20AC;&#x153;continentâ&#x20AC;?, staying in the heart of one of the Canary Islands, with 2 floor villas in the perimeter, main concept of which became African style. Going for an African style is all about reconnecting with nature, the decor is inspired mainly by colorful fabrics, wild animals, and various kinds of traditional wood carvings.

“African

“AFRICAN SAFARI design style creates the perfect ar moment you walk through the door, you will be embr African style with suggestive wooden furniture that re equipments.”

- Marta Serapioni, Director of Technical Ser

n flavor”

reas where, from the raced by an elegant emind the typical safari

Africa’s wildlife General Moodboard

Colour Scheme

energy & contrast

rvices at Serapioni Progetti

Furniture Selection

MOOD BOARD_ GUEST ROOMS

AFRICAN CONtRAST

Lighting & Accessories Selection S E R A P I O N I P R O G E T T I 2, Corso Vittorio Emanuele II 1 0 1 2 3 - T u r i n - I t a l y tel: +39 - 011.8120547 fax: +39 - 011.8120333 e-mailinfo@serapioni.com w w w. s e r a p i o n i . c o m

Bellevue Hotel EL GOUNA, EGYPT WORK IN PROGRESS

Client: Orascom Development

Project Type: Boutique Hote

Service Provided: • Interior Design Refurbishment Project

Project Data: • 85 Guestrooms • Reception • Lounge • Restaurants

THE CHALLENGE discover. create. implement El Gounaâ&#x20AC;&#x2122;s parent company, found that beautiful spot, conveniently located just north of Hurghada on the west coast of the Red Sea. The town slowly blossomed into the vibrant community that it is today. in Bellevue influenced by the colours and textures of the beach that covers the neighbouring landscape. Weâ&#x20AC;&#x2122;ve created amenities and spaces that we hope inspire a sense of adventure and imagination for our guests.

Seamless T

â&#x20AC;&#x153;The idea of relax are mixes two types of patios styles of privacy and important role of the nature and Egypt textures and materials.â&#x20AC;?

- Ksenia Puzakova, Project Arc

Transitions

s: Italian with the sence tain, rich with colours,

chitect at Serapioni Progetti

May 2018

Project 2017.022.003 - Bellevue Resort Located in El Gouna, Egypt

DOORS CARD

RECEPTION & LOBBY

OBJECT: MDF PANEL STRUCTURE (TYPE 01) NOTES:

QUANTITY:

SUPPLIER: CUSTOM MADE

DIMENSIONS: 75cm x 10cm x H300cm

RC.

FR.11

All measurements to be checked and verified on site by contractor - any descrepancies to be reported to designer

-MIRROR PANEL-

2,5

-IMAGE PANEL-

2,5

MP - MIRROR PANEL

2,5

IP - IMAGE PANEL

Rev 00

REFERENCE:

LOCATION: Lobby

Wooden structure Masonry

2,5

Mirror 10mm glued with silicone on MDF panel / applied image on MDF panel

Applied image on MDF panel / Mirror 10mm glued with silicone on MDF panel

293

Mirror 10mm glued with silicone on MDF panel

298

Applied image on MDF panel

300 298 293

MDF panels with structure tubes inside and with veneer melamine polished matt finish ref.: 2017.022.003_Report materials replacement.Rev00 *see material typologies - TYPE02

300 298 293

MDF panels with structure tubes inside and with veneer melamine polished matt finish ref.: 2017.022.003_Report materials replacement.Rev00 (*see material typologies TYPE02 Boiserie to be demolished

300

Wooden / MDF structure veneer melamine polished matt finish *see 2017.022.003_ Report materials replacement.Rev00

6 DETAIL 02

Out of scale

veneer melamine polished matt finish *see 2017.022.003_ Report materials replacement.Rev00

polished stainless steel

3 1 Skirting in satin stainless steel antirust profile L 2x3cm Neoprene adhesive strip th.5mm

2,5 2

FRONT VIEW Image Panel

FRONT VIEW Mirror Panel

Scale 1:20

70 = boiserie to be demolished

DETAIL 01

2,5

70 75

HORIZONTAL SECTION Image Panel Scale 1:20

VERTICAL SECTION Image/Mirror Panel Scale 1:20

70 = boiserie to be demolished

Mirror 10mm glued with silicone on MDF panel / applied image on MDF panel DETAIL 01

2,5

DETAIL 02

2 2,5

6 2,5

2,5

6 1 3

Masonry Boiserie to be demolished Wooden structure

2,5 Applied image on MDF panel

2,5

70 75

HORIZONTAL SECTION Mirror Panel Scale 1:20

2,5 Mirror 10mm glued with silicone on MDF panel

COD.

TYPE

q.ty

RC.FR.11IP

Image panel

RC.FR.11MP

Mirror panel

Mövenpick Resort EL GOUNA, EGYPT WORK IN PROGRESS

Client: Orascom Development

Project Type: Beach Hotel

Service Provided: • Interior Design Refurbishment Project

Project Data: • 420 Guestrooms • Reception • Lounge • Restaurants

THE CHALLENGE discover. create. implement Traditional elements in rustic design remain strong: exposed bricks, concrete stone walls or floors and rustic finishes in wood. The eye catching architecture and decor centerpieces are made only with material that have been around since before the turn of the century. The final touch to the rustic design approach blends the indoor with the outdoor and helps create a striking panoramic view.

Industrial

â&#x20AC;&#x153;Extravagant materials are not the hot trend right now and clean, a rustic getaway. Rustic is all about delive experience, combining a lot of rich colors and texture best of nature.â&#x20AC;?

- Sandro Serapioni, Creative Dir

Aesthetic

w. Guests want simple ering a sensory es, and showing the

rector at Serapioni Progetti

Reception

EXISTING SITUATION

The Project Theme:

The idea is to convert the existing lobby - as first guestâ&#x20AC;&#x2122;s approach to the hotel- actually without a specific character, in a tastefully designed space. Subtle coastal decorative pieces will be displayed in many areas, but what really will predominate here will be the clean architectural appeal.

The Colour Scheme:

Blue-and-white palette keeps the reception feeling cool and breezy. Colours will be of neutral tones with some contrasting colour touches, as eclectic mix of simple and sophisticated. From rich, warm wood accent pieces to sleek furnishings, these spaces carry an air of refinement along with a mellow, easy vibe.

Furniture and Lighting:

All sofas, armchairs, coffee tables will be replaced. The window wood frames will be painted in white colour and embraced linen window curtains will be mounted.

Renovation Works:

The Reception will be upgraded and re-designed: reception counter desks area will be modified: will be proposed a new design for three individual counters with a filling units behind them and a real tropical fishes aquarium on the back wall. Sectors of the ceiling will be planked with white wood, with a new lighting project. Concerning the lighting fixtures, new ones will be selected. For the flooring, we propose to maintain the existing marble floor, covered with some sisal carpets. The new layout will foreseen a lobby bar corner in the entry area of the existing fun pub, that will have access directly from ground floor facing the Piazza .

Movenpick Resort and Spa El Gouna, Egypt Concept Design Bid

S E R A P I O N I P R O G E T T I 2, Corso Vittorio Emanuele II 1 0 1 2 3 - T u r i n - I t a l y tel: +39 - 011.8120547 fax: +39 - 011.8120333 e-mail: info@serapioni.com w w w. s e r a p i o n i . c o m

SERAPIONI

PROGETTI SERAPIONI PROGETTI Corso Vittorio Emanuele II n. 2 10123 Turin - Italy T: +39 011 8120547 F: +39 011 8120333 E: info@serapioni.com W: www.serapioni.com