m il b c h a r i t i e s
m il b c h a r i t i e s
ALS ASSOCIATION For the third consecutive season, Mandalay teams worked with the ALS Association in their fight to strikeout Lou Gehrig’s Disease.
ALS IN DAYTON During the 2009 season, the Dayton Dragons raised awareness for the ALS Association through in-game PA announcements and video board graphics. In addition, PSA announcements were also used during televised Dragons games broadcasted throughout the Dayton region. ALS IN ERIE The SeaWolves entertainment staff (the Wolf Pack) passed out brochures and other information to fans entering the main gates for the game on July 12. Two SeaWolves players recited Lou Gehrig’s famous speech prior to the game. Then during the game, the SeaWolves raised awareness on ALS by running a promotional spot twice on the video board inside Jerry Uht Park. ALS IN SCRATON/WILKES-BARRE MiLB CHARITIES Mandalay teams continue to take part in supporting many charity organizations in association with the Minor League Baseball Charity Partner’s Program. These partnerships include providing local and regional exposure for the charities; expanding current relationships between the teams and local chapters, and to foster new relationships.
On August 28, the Yankees held a “Shirt Off Their Backs” jersey auction and a silent auction featuring game-used memorabilia. Players wore limited edition jerseys with an ALS patch that were auctioned off during the game. At the end of the game, winning bidders picked up their autographed jerseys outside the clubhouse doors. The event raised $7,500 with 100% of the proceeds going toward patient care and research. ALS IN STATEN ISLAND As one of the ALS Association’s leading chapters, the Greater New York Chapter plays a major role in promoting the mission of the ALS Association. The Greater New York Chapter hosted their annual Walk to Defeat ALS in Manhattan on May 16. The Staten Island Yankees staff and mascot were proud to participate in this great event, which hosted more than 1,200 participants and raised a total of more than $200,000.
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2009 ANNUAL REPORT FOR MiLB
2009 ANNUAL REPORT FOR MiLB 27