Offering you all your advertising and marketing needs in one easy location
WHO IS THE
DMC Advertising Group opened its doors on January 18th, 1996 as a unique organisation designed to combine effective advertising, marketing, creative solutions and concept development with in-house production and distribution capabilities. Over the years we have developed into three distinct divisions
We cater for major multi-nationals through to small owner operated businesses covering all industry groups, as is demonstrated in our growing client base. The common thread throughout all our client relationships is that, we believe that every client large or small, start up or top 500 company, deserves the same high degree of support and service. We believe in developing strong partnerships with our clients and work to create long lasting valuable relationships. From graphic design, web design through to printing, production and retail sales promotion – everything is available with just one phone call.
Your successful project depends on careful research, planning and execution as well as the blending of relevant strategic marketing concepts and brilliantly innovative creative production. Our unique holistic approach to your needs enables you to increase your turnover, expand and develop your client base, broaden market share, and effectively communicate and build relationships with your customers, resulting in a positive impact on your bottom-line!
Online & Website Solutions
D~MC’s web developers are Joomla specialists as well as database architects. This means that our clients’ websites are designed to perform as a functional marketing tool not just a static advertisement. Our web developers are a creative bunch and are able to produce a website that reflects your business culture. We build websites utilising a comprehensive Content Management System so that you have total control over all elements of your site at all times.
GraphicDesign
Graphic design is the art of communication. It is a visual experience used by business to inform, educate, influence, persuade and entertain. DMC’s graphic design services will provide you with the vehicle to communicate your message and point of difference.
Corporate Branding
D~MC will develop a strong corporate brand for you which will effectively translate your Company’s identity. This enables you to establish strong brand positioning and retention. D~MC utilise an innovative and fresh creative approach to help you reach your target audience with corporate material, signage, POS, standard advertising material and other marketing collateral.
Digital Marketing
D~MC will develop specific online marketing campaigns to increase traffic to your website, build prospect databases or create interactive campaigns to engage and educate your customers
Loyalty Marketing
D~MC creates total marketing strategies to develop and maintain your customers loyalty. We utilise the full suite of online and offline advertising and marketing techniques. This can result in something as simple as preparing advertising campaigns, copywriting, media buying & management, promotional merchandising, fully integrated campaigns or more targeted approaches such as Customer Loyalty Reward programs.
Direct Marketing
Direct marketing usually is carried out through direct mail (personalised letters, brochures, catalogues, flyers), direct-response broadcast advertising (television & radio) and online computer shopping. At D~MC we develop direct marketing campaigns that increase response rates and drive more dollars through your door. Our advertising and marketing methods cover all types of communication extending into electronic marketing, web based marketing as well as standard advertising techniques and media.
Whatever business sector you’re in, and whatever you want to achieve, we are here to help you. If you want an advertising campaign that works, a new look and brand for your business or your current marketing activity isn’t pulling in results simply contact us for a free NO OBLIGATION discussion.
Our services are designed
to fit in with your specific requirements
Promotion and Strategic Marketing Programs In Pack and On Pack Offers Target Marketing Added Value Promotion Interactive Promotion Co-Promotion Packaging Design Copy Writing Graphic Design Digital Imaging Integrated Packaging and Merchandising Brochures Catalogues and Sales Aids Innovative Retail Display
Point of Purchase Advertising Visual Merchandising Trade Advertising PR Services Media Planning Direct Marketing Design Website Design and Management Flash Graphics and Multi-media Presentation Photography, Direction and Digital Imaging Digital Printing Print Management Event Management and Staffing Dedicated Project Management
Net Response is the mailing house division of the DMC Advertising Group and functions to ensure that our clients have all the services they need in one location. Net Response has grown predominantly through referrals, and due to our unique approach to the needs of small to medium sized businesses. The company’s approach to service, fast turnaround and realistic pricing has ensured a growth of dedicated and long term clients. The services offered by Net Response cover all aspects of Direct Mail production.
However, in order to keep the costs at a minimum for clients there are NO COSTLY ADMINISTRATION FEES. Add to that, the offer of regular education sessions to provide you with the most effective approach to Direct Marketing and you will see that Net Response is more than just another mail house. At Net Response we work with our clients as partners, establishing their current status, long term objectives, current “tools” available and lastly, the proposed budget for their program. We establish time lines for results and expect to be held accountable for our actions and budgetary controls.
Our services cover all the standard procedures
you would find in a mailing house, with a few extra’s Data preparation Offset and digital printing Personalised laser printing Mechanical folding and inserting Plastic wrapping Inkjet addressing Postage optimisation Email marketing
Fax marketing SMS marketing Envelope print and supply Merchandise distribution Fulfilment services Newsletter and catalogue mailings Handline processing
Your solution to a smooth running hassle free
promotional campaign. From start to finish. Here’s the scenario.........You have just been told that you have to develop, design, produce, set up and distribute a complicated multi-tiered promotional campaign and you only have a few weeks to get it all together. What do you do? There’s creative to develop, the production logistics to pull together, distribution channels to organise and point of sale material to prepare. And then there’s the database and web platforms to be built and don’t forget the permits that have to be arranged from each State.
There’s a lot to do. Now, imagine one company that will handle it all for you from start to finish and not only that, you will also be able to click into a password protected online system from anywhere at any time to track your campaign down to the smallest detail. You can access and view the entry data, view logs of call centre activities, check on the status of an entry, view despatch logs, stock levels and produce up to the minute reports on your promotion. Milestones in the promotion initiate an email response to the entrant so that they are automatically kept up to date on their entry, every action required initiates an email to the person required to take the action and provides an automated audit trail.
That’s The Winning Process. With over 30 years invested in the industry the TWP team have all the knowledge and experience to make your campaign a success. We’ve handled everything from pharmaceutical promotions through electronics and the Rugby World Cup.
THE WINNING PROCESS SERVICES ARE
DESIGNED TO FIT IN WITH YOUR SPECIFIC REQUIREMENTS Cash Back Campaigns Promotion Consumer Sweepstakes Trade Incentives Programs Loyalty Programs - Retail and Trade Rewards Promotions Gift with Purchase Promotions Added Value Promotions Interactive Promotions Instant Win Lottery Regulation Specialists Compliance & Permit Procedures
Prize Draw Scrutineer Promotional websites construction, maintenance and hosting Security Gift Vouchers Print Management and Digital Imaging Prizes, Premiums and Corporate Gifts Promotional Logistics and Fulfilment Database construction, maintenance and analysis Dedicated Project Management Comprehensive reporting facilities Promotional Terms and Conditions consultation
TESTIMONIALS “On behalf of the Cruise Industry we would like to acknowledge the efforts of all the team at DMC following the success of our inaugural National Cruise Week. From concept to design and final production – nothing was a problem!” Brett Jardine - Cruise Council of Australia Xacom recently contracted DMC to refresh one of our company brochures. We found them to be extremely helpful and patient, nothing we asked was ever too hard. We dealt with them from start to finish, ensuring that all of the relevant information was implemented to our satisfaction. We found DMC to be reliable and professional. DMC was also extremely helpful offering advice and guidance when it was needed. Xacom would recommend DMC to anyone that requires this type of service. Kyley Clark, Xacom Many thanks again for all your amazing assistance with this mailing, I recognise that it wouldn’t have gone out without your input and I deeply thank you for your assistance in those last couple of tricky days. Mary Fisher - CCLI Thank you for all your support over the last few months. We couldn’t have run our promotions without you. Kelly Turner - Kaleidoscope Marketing Your communication regarding all of this has been exceptional. Really appreciate dealing with a company that has good customer service for once! Luke Thurlby - Lifestyle Logic I have nothing but good things to say about DMC. As a start up organisation our deadlines are very tight. It was an absolute relief to work with you - you adapted to and met my deadlines, offered suggestions to improve our broadcast e-mail design, and always kept me informed of both progress and results. It was an absolute pleasure doing business with such as efficient, friendly and service oriented company. Many thanks! Kathleen Williamson - CSF Australia
For DM CONNECTION enquiries, please contact Stephanie Dale Zia Nielsen
For NET RESPONSE enquiries, please contact Elissa Woods Gerard Munro
For THE WINNING PROCESS enquiries, please contact Gerard Munro
02 9912 4400
Incorporating. . .
Your one stop shop for graphic design, web design, strategic
Your award winning solution to a smooth running hassle free
campaign development, email marketing, digital and offset
promotional campaign. From start to finish.
Your full service mailing house
print, direct marketing development
p: 02 9912 4400 f: 02 9680 8699 e: info@dmcadvertisinggroup.com.au
www.dmcadvertisinggroup.com.au