shape -up
Accept the challenge to be obsessed with success By Ian McGriff So, here we go again. I am on fire after reading “The 10 X Rule,” by Grant Cardone. Man alive, am I excited. In his book, Cardone encourages people to set targets that are 10 times higher than they think they want and then do 10 times the work it will take to accomplish those targets. His philosophy and strategy can be applied in all aspects of life, from fitness to career goals. This is the first time I have made the decision to reread a book like this. I’m not just going to re-read it though. No. I’m creating action steps and exercises that are pertinent to each chapter. That will make certain that I take “10 X” action and ingrain these principles so I can become as successful as possible. So this column is not about a specific type of workout or fitness goal but rather, I hope, a source of inspiration. I know some of you are thinking that I’m crazy and probably excessive, but I want to share with you an excerpt from the book to give you some insight into the mind-set of Cardone. “If you become obsessed with your idea, purpose, or goal, you will become equally addicted to the idea of making it work. Anyone who makes it his or her mission to create long-term, positive 10X survival will have to approach each moment, decision, action, and day with this level of fixation. “After all, if your ideas do not excessively preoccupy your own thoughts, then how can you ever expect them Page 46
she magazine • November 2011