Scan Magazine | Special Theme | A Spotlight on Danish Apps & Software
Armstrong One delivers innovative insight-driven customer care and communication based on predictive analytics and artificial intelligence.
Intelligent communication with the flick of a switch With just the flick of a switch, Armstrong One offers companies a complete marketing optimising solution to match the service of an in-house data scientist. Combining the analytical power and artificial intelligence of its partner IBM with years of marketing experience, Armstrong One delivers innovative data-driven customer communications and interactions with time to market as low as 20 days. By Signe Hansen | Photos: Armstrong One
Due to the rising demand for data scientists, many companies struggle to recruit the in-house data expertise required to set up and maintain an intelligent datadriven customer communication service. These companies are becoming increasingly disadvantaged as their competitors 40 | Issue 100 | May 2017
ramp up their customer interactions and sales on the back of insight-driven customer communications. “From our customers’ point of view, what’s extremely attractive is the speed by which you can get to market and
start to perform better in communications. The companies that invested and implemented these processes in their organisation early on have accelerated their business, and they’ll continue to accelerate, so there are a lot of businesses, big and small, that need to catch up fast,” explains Jesper Valentin Holm, CEO of Armstrong One. “I talk to a lot of businesses that are desperately looking for an in-house data scientist, but while they’re looking we have a service that offers them 100 years of experience within data science combined into analytics, which they can start using without hav-