Discover Germany | Special Theme | Culinary Indulgence and Lifestyle – Made in Switzerland 2019
“We love and live wine“ In 1998, three young, passionate wine fans with different backgrounds in the wine trade decided to start something in the international fine-wine segment – and Globalwine was born. Today, Globalwine has grown into the market leader for first-class wine rarities, exclusive wine imports and the distribution of Champagne and wines in Switzerland. TEXT: NANE STEINHOFF I PHOTOS: GLOBALWINE AG
Since its foundation, Globalwine has had its headquarters in Zurich’s Binz, where it all started on a very small scale. However, from the very start, it was apparent that the young people at work there had a great passion for wine. Since then, Globalwine has developed into one of Switzerland’s leading wine importers with nationwide distribution. Today, the young company with 25 employees represents 60 wineries and over 700 products which are sold in the online shop and on the B2B market. How did Globalwine 22 | Issue 71 | February 2019
achieve this? “Through close, friendly contact with our producers! We define ourselves as their extended arm – we have exclusive contracts for the Swiss market with all of them,” explains Philipp Reher, Globalwine’s CEO, and adds: “We love and live wine. Based on this principle we want to increase the popularity of our wineries and try to convince every wine drinker to share our passion.” Exclusivity through cooperation Globalwine’s portfolio includes products from carefully selected boutique wineries
and larger, famous, family-run producers from Argentina, Spain, Italy, Portugal, France and almost all of the world’s other wine-growing regions. Furthermore, selected grappas and gins can be found in Globalwine’s product range. Reher says: “Our largest producers stand out with the best locations and a specially developed production technique which makes them unique.” An example of this is the cooperation with Dieter Meier in Argentina, whose wines Ojo de Agua, Ojo Negre and Puro now contribute to some of the most successful achievements of Swiss people in viticulture abroad. Dieter Meier vinifies each plot separately, for which he needs over 70 fermentation tanks. Furthermore, he also produces limited, elaborately produced wines which come from small detached locations. He produces wine on