Discover Germany, Issue 29, August 2015

Page 112

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Page 112

Discover Germany | Special Theme | Great, Green & Organic

For a better future EverEarth has committed itself to implementing a holistically sustainable concept throughout their entire product range and company structure. Offering high-quality toys for children and babies, EverEarth has also brought the innovative Plant-A-Tree campaign to life which seeks to expand the world’s valuable forests.

Main image: Noah’s ark in large Top: Fairytale doll’s house Below: Garden tools


EverEarth seeks to inspire children and parents to come closer to nature as “sustainability and environmental awareness concerns all of us,” according to Christian Diehl, CEO of the EverEarth Europe GmbH. Thus, the company solely uses recyclable packaging, eco-friendly shipping, the sun’s natural energy through solar panels and much more. From colourful bricks and children spates to toys that teach walking, cute pull-along animals, creative name plates or interesting educational games – the entire product range of EverEarth is manufactured out of sustainable FSC® (Forest Stewardship Council)-certified wood.“The health and safety of your children is our main concern,”Diehl smiles. Therefore, all toys are exclusively made out of sustainable and environmentally conscious materials, while excluding the use of chemical contaminants. Diehl notes:“Our toys shouldn’t only provide fun and pleasure while playing, but also communicate

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the eco-friendly philosophy of our company.” Therefore, the high-quality, robust and safe products all comprise of suckingproved colours on a water basis and rounded off edges. To foster children’s creativity, EverEarth put special emphasis on a sustainable value in their toys so that children obtain an understanding for environmental awareness in a playful manner. EverEarth’s products also have a significant educational character. For example, a wide range of motivity toys helps babies train motion sequences. Children can improve their hand-eye coordination, their agility, as well as their spatial imaginative power.“The best, however, is that our toys cater for collective fun for the whole family. Our goal is to collectively learn about sustainability, do one’s bit for a greener environment and to create great memories,” Diehl says. In accordance with their philosophy, EverEarth solely uses FSC® certified timber

from sustainable forestries and from their own sustainable forest in the heart of China. Their 8,000-hectare forest has also been certified by non-profit organisation FSC®.Their project‘Plant-A-Tree’even enables each of their customers to plant a new tree for each bought product in their sustainable forest to preserve the world’s green spaces. Customers can simply register online and EverEarth will plant a tree for each purchased product.