CONTENT SBC Media................................................................................................................................................................4 SBC Editorial Team........................................................................................................................................... 7 SBC News..................................................................................................................................................................8 SBC Americas..................................................................................................................................................... 10 SBC Noticias..........................................................................................................................................................12 CasinoBeats..........................................................................................................................................................14 SlotBeats..................................................................................................................................................................16 Lottery Daily.........................................................................................................................................................18 Gambling TV....................................................................................................................................................... 20 Payment Expert...............................................................................................................................................22 Insider Sport........................................................................................................................................................24 SBC CIS.....................................................................................................................................................................26 SBC Leaders........................................................................................................................................................28 SBC Webinars................................................................................................................................................... 30 SBC Directory......................................................................................................................................................31 SBC Digest............................................................................................................................................................32 CasinoBeats Weekly Review...............................................................................................................33 SBC Newsletters..............................................................................................................................................34 SBC Sales Team / Contact....................................................................................................................35
Published June 2022
3
SBC Media is the largest b2b news network in the betting and gaming industry, with over 100 stories posted per day across a major network of 12 news portals. With a 20-strong editorial team in the UK, and journalists in North & South America, SBC Media is well positioned to cover the biggest breaking news from across the industry, as it breaks. As the premier location for b2b news in the industry, SBC Media delivers a powerful content and advertising platform for operators, suppliers, service providers and affiliates to promote their brand, products and services.
AT SBC MEDIA WE SHARE KNOWLEDGE AND BUILD CONNECTIONS ACROSS ALL MEDIA CHANNELS
4
SERVICES WE OFFER
WHY ADVERTISE?
• Banner advertising
• Monthly access to several hundred thousand unique visitors
• Video advertising
• Target your messages to potential customers and key decision makers
• Newsletter advertising •C ontent and editorial services (e.g., Interviews, Q&A’s, Case Studies)
• Drive traffic to your website and convert more leads into customers
• Content section sponsorship
• Drive visibility to your participation at events around the world
• Press release publishing • Special targeted advertising
• Multiple banner formats to create and visualise messages the way you want • Video ads can be shown in a range of lengths and styles to tell your story
MONTHLY TRAFFIC 2021 ACROSS OUR NETWORK
175,000
unique users
45,000+ followers
225,000 sessions
300,000
page views
18,000 followers
EMAIL & SOCIAL MEDIA
24,000 followers
Newsletters
45,000+ subscribers
NB: All our traffic is generated through organic sources. We use our social media channels to push relevant and targeted content and messages to our member network. 5
HOW DO YOU BENEFIT FROM OUR EDITORIAL AND CONTENT SERVICES?
We are able to work with your marketing strategy and goals to create integrated content that can help strengthen your ROI, increase brand awareness and polish industry reputation. This bespoke content coverage can take many forms instead of relying solely on your traditional press releases:
THOUGHT LEADERSHIP Do you stand out in your field? SBC Media lets you show your mastery of a subject with a range of ‘thought leadership’ pieces. This positions you and your company as leading experts on key developments in the industry.
Q&A INTERVIEW
Does your firm collate a lot of data that might be of interest to the industry? Regular market insights extracted from that data will set up your firm as an authoritative voice with high integrity.
VIDEO INTERVIEW
If you have big announcements to make or if you want to deliver a well-timed reaction to big industry news away from the events, we can create an impactful and targeted Q&A with you to present your views.
Broadcast your own video formats across our network or work with SBC’s team of video journalists to make you a star of the screen with a professionally produced and polished video interview that can be used to reach a variety of audiences.
PRODUCT LAUNCH
EVENT BUILD-UP
Have a new product to present to the market? An in-depth, yet digestible showcase from SBC Media on the new product provides an easy way to introduce the concept to existing and new customers.
MANAGEMENT / COMPANY PROFILE Demonstrate your strengths to investors, potential new clients and/or new recruits with features looking at the leadership and vision provided by the management of your company. 6
DATA INSIGHT
How do you prepare for events? Create momentum around your presence at the biggest industry gatherings by teasing new product updates, outlining new target markets or player demographics and highlighting key executives to seek out for meetings at the shows.
EDITORIAL TEAM THE LARGEST, MOST COMPETENT EDITORIAL TEAM DEDICATED TO THE BETTING & GAMING INDUSTRIES
ANDREW MCCARRON Managing Director
TED MENMUIR Content Director
CHRIS MURPHY Media Director
CRAIG DAVIES Editor, CasinoBeats
JOE STREETER Editor, Payment Expert & Gambling TV
ERIN GALLAGHER Senior Media Executive, SBC Media
LUCIA MOURIÑO Editor, SBC Noticias
LUCIA GANDO Features Editor, SBC Noticias
JAMES ROSS Senior Journalist, SlotBeats
CONOR PORTER Senior Journalist, SBC Americas
TED ORME-CLAYE Journalist, SBC News
CHARLIE HORNER Journalist, CasinoBeats
MOLLIE CHAPMAN Journalist, CasinoBeats
FERNANDO NOODT MOLINS Journalist, SBC Noticias
NICK WARE Journalist, Lottery Daily
CALLUM WILLIAMS Journalist, Payment Expert
JESSIE SALE Journalist, InsiderSport
VIKTOR KAYED Journalist, Payment Expert
For more information please visit www.sbcgaming.com/media or contact sales@sbcgaming.com
7
ABOUT SBC NEWS
SBC News is the oldest and largest site in the SBC Media portfolio, and has an excellent reputation for breaking news and balanced reporting from around the betting and gaming world, making it the ideal platform for you to advertise your products and services, grow company brand awareness and generate new business leads.
KEY INFORMATION:
• Leading betting industry news portal with no paywall restrictions • Features prominently on google news • Ten unique news stories published daily • Daily newsletter sent to 10,000+ subscribers, with over 40% being senior decision makers • The most up to date news coverage of the betting and gaming industry • In-depth focus on expert commentary, industry insight, debate and opinions • Exclusive features and interviews to profile industry stakeholders For more information please visit www.sbc.news or contact sales@sbcgaming.com
MONTHLY STATS
50,000 UNIQUE
VISITORS
8
75,000
TOTAL VIISITS
1.5
SESSIONS PER VISITOR
140,000
PAGE VIEWS
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • • • • • • • •
728x90 (Premium leaderboard on rotation) 728x90 (Leaderboard bottom of page on rotation) 300x600 (Industry news on rotation) 600x75 (Above news stories on rotation) 600x75 (Below article headers) 468x60 (Below news story on rotation) 300x100 (Home page top right button on rotation) 300x250 (MPU on rotation)
DAILY NEWSLETTER ADVERTISING • • • •
600x75 (Top Banner on rotation) 600x75 (Mid Banner on rotation) 180x150 (Button on rotation) Newsletter sponsor + logo top of Newsletter
SPECIAL TARGETED ADVERTISING • • • • • •
Site takeover AD boxes Banner peel Sticky headers / footers Lightbox mid-page advert Video sponsored articles
VIDEO ADVERTISING
£1,500 a month £750 a month £1,250 a month £1,000 a month £1,000 a month £600 a month £750 a month £500 a month
£1,250 a month £750 a month £850 a month £1,500 a month
£400 a day £400 a day £300 a day £350 a day £350 a day On request
• Unique editorial content £700 per article
•E ditorials will be shared across our Social Media channels: Linkedin / Facebook / Twitter. You can share the editorial story / coverage on your own social media channels and website for everyone to get the latest update about your company, products and services.
• Each editorial to be scheduled between SBC News editorial team and you.
SECTION/PRODUCT SPONSOR
• Video + editorial combined £1,000 per article
EDITORIAL ADVERTISING
• We can write most of the editorial based on feedback from you; however you can also submit the content to SBC for revision before publishing.
•Y ou can sponsor the SBC News content and product sections • Monthly Sponsorship £1,500 a month 9
ABOUT SBC AMERICAS
SBC Americas is the premier b2b news portal covering news from the betting and gaming industry in North and South America. With vast readership among senior decision makers, including over 2,000 C-Level newsletter subscribers, SBC Americas is a perfect platform for you to advertise your products, grow your company’s brand awareness and generate new business leads.
KEY INFORMATION:
•U S and Latin America focused gaming industry news portal with no paywall restrictions • Prominently positioned on Google News • 8-10 unique news stories published daily •D aily newsletter sent to over 5,000 subscribers, including over 2,000 C-Level subscribers •L eading English-language coverage of the betting and gaming industry in the Americas • I n-depth focus, expert commentary, industry insight, debate and opinions •E xclusive features and interviews to profile industry stakeholders For more information please visit www.sbcamericas.com or contact sales@sbcgaming.com 10
MONTHLY TRAFFIC
25,000 UNIQUE
VISITORS
29,000
TOTAL VISITS
1.35
SESSIONS PER VISITOR
35,000
PAGE VIEWS
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • 728x90 (Premium leaderboard rotation on all pages)
£1,500 a month
• 728x90 (Above news stories on rotation)
£1,000 a month
• 300x600 (Half Page ad on rotation all pages)
£750 a month
• 728x90 (Below news story on rotation)
£1,200 a month
• 300x250 (MPU on all pages on rotation)
£500 a month
NEWSLETTER ADVERTISING • 600x75 (Top banner on rotation)
£1,250 a month
• 600x75 (Bottom banner on rotation)
£750 a month
• 180x150 (Newsletter banner)
£750 a month
• Newsletter sponsor + logo + link top of newsletter
£1,500 a month
SPECIAL TARGETED ADVERTISING • Site takeover
£400 a day
• AD boxes
£400 a day
• Banner peel
£400 a day
• Sticky headers/footers
£400 a day
• Lightbox mid-page advert
£500 a day
• Video sponsored articles
On request
VIDEO ADVERTISING
• Unique editorial content £700 per article
• Editorials will be shared across our Social Media channels: Linkedin / Facebook / Twitter. You can share the editorial story / coverage on your own social media channels and website for everyone to get the latest update about your company, products and services.
• Each editorial to be scheduled between SBC Americas editorial team and you.
SECTION/PRODUCT SPONSOR
• Video + editorial combined £1,000 per article
EDITORIAL ADVERTISING
• We can write most of the editorial based on feedback; however contributors can also submit the content for revision before publication
•Y ou can sponsor the SBC Americas content and product sections • Monthly Sponsorship £1,500 a month 11
ABOUT SBC NOTICIAS
SBC Noticias is the leading Spanish-language news portal covering news from the betting and gaming industry, across Latin America, North America and Spain.. With a vast readership across the Spanishspeaking world, and a newsletter reaching up to 1,500 executives, SBC Noticias is the ideal platform for you to advertise your products, grow your company’s brand awareness and generate new business leads in exciting new markets.
KEY INFORMATION:
•L atin America focused, Spanish-language betting and gaming industries news portal with no paywall restrictions •P rominent placing on Google News offers high-visibility for news stories and press releases • 6-8 unique news stories published daily •S panish-language newsletter sent to over 1,500 subscribers, including over 35% C-Level and senior decision makers • News coverage of the betting and gaming industry • I n-depth focus, expert commentary, industry insight, debate and opinions
MONTHLY TRAFFIC
•E xclusive features and interviews to profile industry stakeholders For more information please visit www.sbcnoticias.com or contact sales@sbcgaming.com. 12
9,000 UNIQUE
VISITORS
11,000
TOTAL VISITS
1.25
SESSIONS PER VISITOR
14,000
PAGE VIEWS
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • 728x90 (Premium leaderboard rotation on all pages)
£1,250 a month
• 300x600 (Half Page ad on rotation all pages)
£1,000 a month
• 728x90 (Above news stories on rotation)
£1,000 a month
• 728x90 (Below news story on rotation)
£600 a month
• 300x250 (MPU on all pages on rotation)
£500 a month
NEWSLETTER ADVERTISING • 600x75 (Top banner on rotation)
£1,250 a month
• 600x75 (Bottom banner on rotation)
£500 a month
• 180x150 (Newsletter banner)
£750 a month
• Newsletter sponsor + logo + link top of newsletter
£1,250 a month
SPECIAL TARGETED ADVERTISING • Site takeover
£350 a day
• AD boxes
£350 a day
• Banner peel
£350 a day
• Sticky headers/footers
£350 a day
• Lightbox mid-page advert
£500 a day
• Video sponsored articles
On request
VIDEO ADVERTISING
• Unique editorial content £700 per article
•E ditorials will be shared across our Social Media channels: Linkedin / Facebook / Twitter. You can share the editorial story / coverage on your own social media channels and website for everyone to get the latest update about your company, products and services.
• Each editorial to be scheduled between SBC Noticias editorial team and you.
SECTION/PRODUCT SPONSOR
Video + editorial combined £1,000 per article
EDITORIAL ADVERTISING
• We can write most of the editorial based on feedback; however contributors can also submit the content for revision before publication
•Y ou can sponsor the SBC Noticias content and product sections • Monthly Sponsorship £1,000 a month 13
ABOUT CASINOBEATS
CasinoBeats is a news and content site dedicated to the online and land-based casino industries, offering daily feature articles alongside all the latest news from the casino and gaming sector. With no paywall, no throttling of content, a large readership and a free daily newsletter, CasinoBeats is the ideal platform for you to advertise your products, grow your company’s brand awareness and generate new business leads. For more information please visit www.casinobeats.com or contact sales@sbcgaming.com
KEY INFORMATION:
• News and feature articles presented in a uniquely plain-spoken, clean, uncluttered manner on desktop and mobile • Regular video content featuring the biggest operators and game studios in the space • In-depth, targeted content written and edited by experienced gaming journalists, offering 10-15 stories daily • Daily newsletter sent to over 5,000 subscribers, including over 1,500 C-Level and senior decision makers • Saturday newsletter rounding up the biggest stories of the week, sent to the same mailing list
MONTHLY STATS 23,000 UNIQUE
VISITORS
14
30,000
TOTAL VISITS
1.45
SESSIONS PER VISITOR
44,500
PAGE VIEWS
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • 728x90 (Premium leaderboard rotation on all pages)
£1,500 a month
• 600x75 (Above every single news stories on rotation)
£1,000 a month
• 300x600 (Half page banner rotation on all pages)
£1,000 a month
• 468x60 (Banner bottom site map rotation all pages)
£500 a month
• 728x90 (Below every single news story on rotation)
£750 a month
• 300x250 (MPU on rotation)
£500 a month
NEWSLETTER ADVERTISING • 600x75 (Top banner on rotation)
£1,500 a month
• 600x75 (Bottom banner on rotation)
£750 a month
• 180x150 (Button on rotation)
£850 a month
• Newsletter sponsor + logo top of Newsletter
£1,500 a month
SPECIAL TARGETED ADVERTISING • Site takeover
£400 a day
• AD boxes
£400 a day
• Banner peel
£400 a day
• Sticky headers/footers
£400 a day
• Lightbox mid-page advert
£500 a day
VIDEO ADVERTISING
• Unique editorial content £700 per article
• Editorials will be shared across our Social Media channels: Linkedin / Facebook / Twitter. You can share the editorial story / coverage on your own social media channels and website for everyone to get the latest update about your company, products and services.
• Each editorial to be scheduled between CasinoBeats editorial team and you.
SECTION/PRODUCT SPONSOR
• Video + editorial combined £1,000 per article
EDITORIAL ADVERTISING
• We can write most of the editorial based on feedback; however contributors can also submit the content for revision before publication
•Y ou can sponsor the CasinoBeats content and product sections at 1,000 a month 15
ABOUT SLOTBEATS
SlotBeats is the number-one industry resource for all the latest slot game releases and developments. As a sister site to CasinoBeats. com, SlotBeats focuses specifically on the rapidly growing Slots and Slot Games side of the casino and gaming industry. SlotBeats is the ideal platform for you to advertise your products, grow your company’s brand awareness, and generate new business leads with those that make online slots spin.
KEY INFORMATION:
• Dedicated news coverage of all the commercial aspects of the slots industry, with no paywall restrictions • Newsletter sent to over 2,000 executives daily • Up to six stories/releases published daily • In-depth focus on expert commentary, industry insight, debate and opinions • Exclusive features and interviews to profile industry stakeholders
For more information please visit www.slotbeats.com or contact sales@sbcgaming.com
MONTHLY STATS 3,000
UNIQUE
VISITORS
16
4,200
TOTAL VISITS
1.56
SESSIONS PER VISITOR
7,000
PAGE VIEWS
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • 728x90 (Premium leaderboard rotation on all pages)
£1,000 a month
• 300x600 (Half page banner rotation on all pages)
£750 a month
• 468x60 (Banner bottom site map rotation all pages)
£500 a month
• 728x90 (Above every single news stories on rotation)
£750 a month
• 728x90 (Below every single news story on rotation)
£400 a month
• 300x250 (MPU on rotation on all pages)
£400 a month
NEWSLETTER ADVERTISING • 600x75 (Top banner on rotation)
£1,000 a month
• 600x75 (Bottom banner on rotation)
£400 a month
• 180x150 (Button on rotation)
£500 a month
• Newsletter sponsor + logo top of Newsletter
£1,000 a month
SPECIAL TARGETED ADVERTISING • Site takeover
£300 a day
• Banner peel
£300 a day
• AD Boxes
£300 a day
• Sticky headers / footers
£300 a day
• Lightbox mid-page advert
£400 a day
VIDEO ADVERTISING
• Unique editorial content £600 per article
• Editorials will be shared across our Social Media channels: Linkedin / Facebook / Twitter. You can share the editorial story / coverage on your own social media channels and website for everyone to get the latest update about your company, products and services.
• Each editorial to be scheduled between SlotBeats editorial team and you.
SECTION/PRODUCT SPONSOR
• Video + editorial combined £1,000 per article
EDITORIAL ADVERTISING
• We can write most of the editorial based on feedback; however contributors can also submit the content for revision before publication
•Y ou can sponsor the SlotBeats content and product sections at £750 a month 17
ABOUT LOTTERY DAILY
Lottery Daily is our hub for news from the global lottery industry. We provide you with the latest breaking news and features straight from the global business of lotteries. Our focus is mainly on Europe and the US and especially on members of EL and WLA. From retail to digital, regulation to marketing and technology to CSR – Lottery Daily covers it and makes sure you stay informed, making it the ideal platform for you to advertise your products, grow your company’s brand awareness and generate new business leads in the global lotteries industry.
KEY INFORMATION:
•D edicated news coverage of all the commercial aspects of the lottery industry, with no paywall restrictions • 4-6 unique news stories published daily •T wice weekly newsletter, sent to over 1,600 Lottery Industry executives • I n-depth focus on expert commentary, industry insight, debate and opinions •E xclusive features and interviews to profile industry stakeholders For more information please visit www.lotterydaily.com or contact sales@sbcgaming.com 18
MONTHLY STATS 5,000
UNIQUE
VISITORS
7,500
TOTAL VISITS
1.5
SESSIONS PER VISITOR
10,000
PAGE VIEWS
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • 728x90 (Premium leaderboard rotation on all pages)
£1,000 a month
• 300x600 (Half page banner rotation on all pages)
£750 a month
• 468x60 (Banner bottom site map rotation all pages)
£500 a month
• 728x90 (Above every single news stories on rotation)
£500 a month
• 728x90 (Below every single news story on rotation)
£400 a month
• 300x250 (MPU on rotation on all pages)
£400 a month
DAILY NEWSLETTER ADVERTISING • 600x75 (Top banner on rotation)
£750 a month
• 600x75 (Bottom banner on rotation)
£400 a month
• 180x150 (Button on rotation)
£500 a month
• Newsletter sponsor + logo top of Newsletter
£750 a month
SPECIAL TARGETED ADVERTISING • Site takeover
£250 a day
• Banner peel
£250 a day
• AD Boxes
£250 a day
• Sticky headers / footers
£250 a day
• Lightbox mid-page advert
£250 a day
VIDEO ADVERTISING
• Unique editorial content £500 per article
•E ditorials will be shared across our Social Media channels: Linkedin / Facebook / Twitter. You can share the editorial story / coverage on your own social media channels and website for everyone to get the latest update about your company, products and services.
• Each editorial to be scheduled between Lottery Daily editorial team and you.
SECTION/PRODUCT SPONSOR
• Video + editorial combined £1,000 per article
EDITORIAL ADVERTISING
• We can write most of the editorial based on feedback from you; however you can also submit the content to us for revision before publishing.
•Y ou can sponsor the Lottery Daily content and product sections • Monthly Sponsorship £750 a month 19
ABOUT GAMBLING TV
Gambling TV is the hub of the latest and greatest video content from across the vast betting and gaming world. From podcasts and interviews to webinars, adverts and social media campaigns, Gambling TV collates the content you need to see. Along with all the latest industry content, SBC has a rich archive of content from six years of high quality conferences and events, providing interviews and debates with CEOs, regulators, politicians and members of the Sports Betting Hall of Fame. For more information please visit www.sbcgaming.com or contact sales@sbcgaming.com.
MONTHLY STATS 1,500
UNIQUE
VISITORS
20
3,000
TOTAL VISITS
1.5
SESSIONS PER VISITOR
4,000
PAGE VIEWS
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • 728x90 (Premium leaderboard rotation on all pages)
£750 a month
• 300x600 (Half Page ad on rotation all pages)
£600 a month
• 728x90 (Above news stories on rotation)
£600 a month
• 728x90 (Below news story on rotation)
£500 a month
• 300x250 (MPU on all pages on rotation)
£400 a month
NEWSLETTER ADVERTISING • 600x75 (Mid banner on rotation)
£600 a month
• 180x150 (Button on rotation)
£600 a month
• Newsletter sponsor + logo + link top of newsletter
£1,000 a month
SPECIAL TARGETED ADVERTISING • Site takeover
£300 a day
• AD boxes
£300 a day
• Lightbox mid-page advert
£500 a day
• Section sponsor
£1,000 a month
• Featured video promotion on Home Page
£1,000 a week
• Featured slots / game release on Home Page
£1,000 a week
• Game release video promotion published
£500 per promotion
• Video promotion + written editorial
£600 per promotion / editorial
• Video interviews
£1,250 per interview
• GamblingTV 90 News monthly sponsor
£2,500 a month
• Branded company page
£1,000 one-year license
21
ABOUT PAYMENT EXPERT
Payment Expert is a growing dedicated news portal, covering the fast-changing global payments sector, with a focus on the wide range of disruptions and new disciplines that are impacting all business stakeholders, value chains and commercial cycles. With a network of regular readers, including over 1,000 C-Level newsletter subscribers, Payment Expert is the ideal platform for you to advertise your products, grow your company’s brand awareness and generate new business leads in this rapidly developing sector.
KEY INFORMATION:
• Dedicated news coverage of all the commercial aspects of the payments industry, with no paywall restrictions • Daily newsletter sent to over 2,500 payments sector professionals, including over 1,000 C-Level and senior decision makers • 6 unique news stories published daily • In-depth focus on expert commentary, industry insight, debate and opinions • Exclusive features and interviews to profile industry stakeholders
For more information please visit www.paymentexpert.com or contact sales@sbcgaming.com.
MONTHLY STATS 7,000
UNIQUE
VISITORS
22
8,500
TOTAL VISITS
1.4
SESSIONS PER VISITOR
10,000
PAGE VIEWS
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • 728x90 (Premium leaderboard rotation on all pages)
£750 a month
• 300x600 (Half page banner rotation on all pages)
£600 a month
• 468x60 (Banner bottom site map rotation all pages)
£400 a month
• 728x90 (Above every single news stories on rotation)
£600 a month
• 728x90 (Below every single news story on rotation)
£400 a month
• 300x250 (MPU on rotation)
£400 a month
NEWSLETTER ADVERTISING • 600x75 (Top banner on rotation)
£750 a month
• 600x75 (Bottom banner on rotation)
£500 a month
• 180x150 (Button on rotation)
£500 a month
• Newsletter sponsor + logo top of Newsletter
£750 a month
SPECIAL TARGETED ADVERTISING • Site takeover
£250 a day
• AD boxes
£250 a day
• Banner peel
£250 a day
• Sticky headers/footers
£250 a day
• Lightbox mid-page advert
£250 a day
VIDEO ADVERTISING
• Video + editorial combined £1,000 per article
EDITORIAL ADVERTISING
• Unique editorial content £600 per article •E ach editorial to be scheduled between Payment Expert editorial team and you. • We can write most of the editorial based on feedback; however contributors can also submit the content for revision before publication
• Editorials will be shared across our Social Media channels: Linkedin / Facebook / Twitter. You can share the editorial story / coverage on your own social media channels and website for everyone to get the latest update about your company, products and services.
SECTION/PRODUCT SPONSOR
•Y ou can sponsor the Payment Expert content and product sections at £750 a month 23
ABOUT INSIDER SPORT
InsiderSport is the home at SBC Media for the latest breaking news and analysis on the business of sport. Sponsorships and partnerships, media rights, integrity and more. With a network of loyal subscribers, and a newsletter subscriber base of over 3,500, InsiderSport is the ideal place to advertise, grow and attract leads in the sports business world.
KEY INFORMATION:
• Dedicated news coverage of all the commercial aspects of the sports industry, with no paywall restrictions • Twice weekly newsletter, going out to over 3,500 subscribers • 6 unique news stories published daily • In-depth focus on expert commentary, industry insight, debate and opinions • Exclusive features and interviews to profile industry stakeholders For more information please visit www.insidersport.com or contact sales@sbcgaming.com.
MONTHLY STATS 25,000 UNIQUE
VISITORS
24
30,000
TOTAL VISITS
1.25
SESSIONS PER VISITOR
38,000
PAGE VIEWS
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • 728x90 (Premium leaderboard rotation on all pages)
£1,000 a month
• 300x600 (Half page banner rotation on all pages)
£750 a month
• 468x60 (Banner bottom site map rotation all pages)
£500 a month
• 728x90 (Above every single news stories on rotation)
£500 a month
• 728x90 (Below every single news story on rotation)
£400 a month
• 300x250 (MPU on rotation on all pages)
£400 a month
NEWSLETTER ADVERTISING • 600x75 (Top banner on rotation)
£750 a month
• 600x75 (Bottom banner on rotation)
£400 a month
• 180x150 (Button on rotation)
£500 a month
• Newsletter sponsor + logo top of Newsletter
£750 a month
SPECIAL TARGETED ADVERTISING • Site takeover
£250 a day
• AD boxes
£250 a day
• Banner peel
£250 a day
• Sticky headers/footers
£250 a day
• Lightbox mid-page advert
£250 a day
VIDEO ADVERTISING
• Unique editorial content £600 per article
• Editorials will be shared across our Social Media channels: Linkedin / Facebook / Twitter. You can share the editorial story / coverage on your own social media channels and website for everyone to get the latest update about your company, products and services.
• Each editorial to be scheduled between Insider Sport editorial team and you.
SECTION/PRODUCT SPONSOR
• Video + editorial combined £1,000 per article
EDITORIAL ADVERTISING
• We can write most of the editorial based on feedback; however contributors can also submit the content for revision before publication
•Y ou can sponsor the Insider Sport content and product sections at £750 a month 25
ABOUT SBC CIS
Launched in Summer 2021, SBC CIS is a news portal, covering the latest developments from the Eastern Europe and the CIS region. As one of the fastest growing markets in the industry, SBC CIS is on the way to becoming the premier destination for b2b news in the region, and is the perfect place to advertise your products and services to prospective new customers and clients. Key Information • Dedicated news coverage of all aspects of the betting and gaming industry in Eastern Europe and the CIS region, with no paywall restrictions • Daily newsletter going out to an ever-growing list of subscribers • 5-7 unique news stories published daily • In-depth focus on expert commentary, industry insight, debate and opinions • Exclusive features and interviews to profile industry stakeholders For more information please visit www.sbccis.com or contact sales@sbcgaming.com.
26
ADVERTISING & EDITORIAL PRICES BANNER ADVERTISING • 728x90 (Premium leaderboard rotation on all pages)
£1,000 a month
• 300x600 (Half page banner rotation on all pages)
£750 a month
• 468x60 (Banner bottom site map rotation all pages)
£750 a month
• 728x90 (Above every single news stories on rotation)
£750 a month
• 728x90 (Below every single news story on rotation)
£600 a month
• 300x250 (MPU on rotation on all pages)
£400 a month
SPECIAL TARGETED ADVERTISING • Site takeover
£300 a day
• AD boxes
£300 a day
VIDEO ADVERTISING • Video + editorial combined £1,000 per article
EDITORIAL ADVERTISING • Unique editorial content £700 per article
• Editorials will be shared across our Social Media channels: Linkedin / Facebook / Twitter. You can share the editorial story / coverage on your own social media channels and website for everyone to get the latest update about your company, products and services.
• Each editorial to be scheduled between Insider Sport editorial team and you. • We can write most of the editorial based on feedback; however contributors can also submit the content for revision before publication 27
ABOUT SBC LEADERS MAGAZINE The SBC Leaders Magazine is a bi-monthly publication with in-depth, long-form interviews with the biggest names in sports betting, iGaming, payments and more. SBC Leaders Magazine is curated with the gambling industry’s C-Level executives in mind. The magazine is broken down into different sections: • • • • • • •
Sports Betting US Market LATAM Market Casino Marketing Payments Lottery
Distributed at major gaming events around the world, and physically in the hands of senior decision makers from all facets of the industry, the SBC Leaders Magazine is the perfect place to advertise your products and services.
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ADVERTISING OPPORTUNITIES: • Full-page advertisement
• Double-page spread advertisement • Front cover / Inside front / back cover • Content and editorial articles • Content section sponsorship
ISSUES & CONTENT ISSUE 19 – FEBRUARY 2022
ISSUE 20 – APRIL 2022
Distribution: • ICE – 1 February 2022
Distribution: • CasinoBeats Summit – 26-28 April 2022 • SBC Latinoámerica – 24-26 May 2022
Content: • Slot Game Development • CIS market opportunities • The evolution of lotteries
Publication date: 23 February Advertiser deadline: 10 January
Content: • Innovation in technology • Regulation in Latin America • Affiliate compliance
Publication date: 4 April Advertiser deadline: 21 March
ISSUE 21 – JUNE 2022 Content: • Payments & Compliance • US market spotlight • The future of gaming
Distribution: • SBC Summit North America – 12-14 July Publication date: 6 June Advertiser deadline: 25 May
ISSUE 22 – AUGUST 2022 Content: • Live Casino • Safer gambling spotlight • European market developments Distribution: • SBC Summit Barcelona – 20-22 September 2022
ADVERTISING RATES • Double page spread
£3,000
• Barn door cover
£6,000
• Full page
£2,000
• Belly band (front and back)
£6,000
• Inside front cover
£3,000
• Content advertising feature £2,000 E.g. content / article focusing on your latest product release
• Back cover
£5,000
• Inside back cover
£3,000
• Foldout
£5,000
• Card inserts (double sided A5) £2,000
• Content section sponsor £3,500 E.g. sponsor sports betting section
STATS & READERSHIP • Magazine print circulation:
2,500 - 3,000 copies per issue
• Magazine digital circulation:
22,000 copies per issue (average)
• Estimated total circulation:
25,000 + copies per issue
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SBC Webinars is the webinar arm of SBC Media, offering a variety of options for clients to present their message to the gaming industry.
SBC Webinars offers a variety of flexible options for your webinar, including a 1 person presentation, a 2 person discussion, and a 3+ persons panel-style session.
With every webinar, SBC produces two PRs (one in the lead-up, one in recap) and a full, multi-channel promotional strategy encompassing email, social media and promotion on our media and events websites in the build-up to the webinar, and for the on-demand property after the session is over.
SBC are uniquely positioned to attract a high-quality gaming industry audience no matter the locale or sector, and can offer unrivalled amplification from our news websites, newsletters, and social media reach. Meaning that presenting an SBC Webinar is a fantastic way to position your organisation as a thought leader in the industry. Contact sales@sbcgaming.com for more information
WEBINAR PRICE & PACKAGE • £6,000 • Includes SBC hosting and organising the webinar, promoting the webinar with PR on the media network, promoting the webinar across social media channels etc.
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ABOUT SBC DIRECTORY
SBC Directory - www.sbcdirectory.com is the only dedicated sports, betting and gaming industry business directory. We help companies profile their business across the three industries to improve their visibility and generate new business leads.SBC Directory is a cost-effective way to reach and drive enquiries from your target customers in the betting & gaming industry. To gain the greatest level of exposure and highlight your company to our audience of key decision makers, choose a Premium or Standard listing and receive all the additional promotional tools detailed below.
Each advertiser receives their own profile page with individual log-in access enabling them to add and amend the following content over a 12 month period: • Company description and logo
• White papers
• Office location and address
• Press releases
• Video content
• Social media channels
• Company brochure
• Staff profiles
LISTING PRICE • £1,000 for 12 months Standard listing • £ 2,000 for 12 months Premium Listing (includes above and banner Ads on the Directory website + custom links)
For more information please visit www.sbcdirectory.com or contact sales@sbcgaming.com 31
ABOUT SBC DIGEST
Every Friday we distribute the very best news stories and articles appearing that week in SBC News to over 3,000 subscribers via the SBC Digest Weekly Newsletter. The SBC Digest is distributed to 5,000 industry executives, including numerous senior decision makers, giving them a chance to catch up on everything important covered across the SBC universe from the previous week. The SBC Digest provides a great opportunity for companies to push their brand and products via newsletter sponsorship and banner advertising.
ADVERTISING OPPORTUNITIES • 600x75 (Newsletter Top Banner on rotation) • 600x75 (Newsletter Mid Banner on rotation) • Newsletter sponsor + logo top of Newsletter
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£1,000 a month £500 a month £1,250 a month
ABOUT CASINOBEATS WEEKLY REVIEW:
Every Saturday we distribute the very best features that have been published on CasinoBeats that week, highlighting to 6,000 subscribers the most popular content of the last seven days. The Review is popular with readers as it takes a break from the daily rush of news to focus on the longer reads and exclusive articles, as well as a highlighted video of the week. CasinoBeats Weekly Review provides a great opportunity for companies to boost brand and product visibility alongside weekday newsletter sponsorship and banner advertising.
ADVERTISING & CONTENT OPPORTUNITIES:
• 600x75 (Newsletter top banner on rotation) £1,250 a month • 180x150 (Newsletter button on rotation) £750 a month • Newsletter sponsor + logo top of Newsletter £1,250 a month Note that these rates are for the five weekday newsletters and the Saturday review, together. For more information please visit www.casinobeats.com or contact sales@sbcgaming.com
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SBC reaches its audience members directly in their email inboxes through a series of regular newsletters. Each offers unique display advertising opportunities to suppliers wanting to reach an engaged audience. Betting Bulletin – a daily newsletter which keeps its recipients up to date with the latest news from the global sports betting industry, with a focus on European markets. The Bulletin is sent to some 9,000 recipients, including 2,400 C-Level, Boardlevel President, and other senior decision makers. SBC Digest – a weekly, curated newsletter every Friday which brings together the best of the content across the SBC News Network to about 4,500 subscribers. SBC Americas Bulletin – a daily newsletter that keeps it’s 4,750 subscribers up to date with the latest news from the exciting and developing North American sports betting industry. Also covering major news in English from South & Central America. CasinoBeats News Bulletin – a daily newsletter packed with the latest news and features from the global casino and gaming industry. Sent to 6,000 subscribers.
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CasinoBeats Review – an additional weekly round-up that keeps casino industry subscribers up to date with that week’s most-read news along with the latest features and video content, sent to the same subscriber list of 6,000.
SBC Noticias Newsletter – a daily newsletter sent to 1,500 subscribers with Spanish-language updates on the latest news and most important features from the burgeoning Latin American betting landscape. SBC Noticias Digest – a weekly curated newsletter recapping the biggest news, most important features and must-see video content from the Latin American betting industry, sent to the same 1,500 strong subscriber list. SlotBeats Newsletter – a daily newsletter sent to 2,200 slots, games and casino professionals, covering the biggest news and latest developments in slots and slot development. Lottery Daily Newsletter – a twice weekly newsletter sent on Tuesdays and Thursdays, keeping a 1,500-strong subscriber list updated on the latest news around the global lottery industry. Insider Sport Newsletter – a twice weekly newsletter covering the biggest news and features on sports business, media, sponsorship and integrity, sent to a 3,200-strong subscriber base. PaymentExpert Newsletter – a daily newsletter sent to 2,200 subscribers, keeping them abreast of the latest news and developments in the finance and payments worlds, including crypto, fintech, compliance and more. Contact sales@sbcgaming.com
SBC SALES TEAM
RASMUS SOJMARK
CONALL MCCABE Sales Director
SVP Sales & Commercial, Americas
E: ras@sbcgaming.com M: +44 (0) 7890 495 353 Skype: rasmus.sojmark
E: conall@sbcgaming.com M: +44 (0) 779 990 4257 Skype: conall.mccabe2
E: bob.mcfarland@sbcgaming.com M: +1 203 807 0356
JAN KOWALCZYK
ALYONA GROMOVA
CEO / Founder
Business Development Director
CIS & Eastern European Sales
E: jan.kowalczyk@sbcgaming.com M: +3 567 924 8786 Skype: jankong5
E: alyona@sbcgaming.com M: +38 093 379 66 17 Skype: alyona.gromova27
CRAIG BROWN Sales Manager
E: craig.brown@sbcgaming.com M: +44 (0) 7940 953 540
BOB MCFARLAND
RICHARD DEACON Sales Manager
E: richard.deacon@sbcgaming.com M: +44 (0) 7939 088 850 Skype: live:rickyd_43
JUAN MANUEL RODRIGUEZ OSPINA Sales Manager Americas
E: juan.ospina@sbcgaming.com M: +1 647 540 6145
Riverbank House | 1 Putney Bridge Approach | London SW6 3JD Tel: +44 (0)20 3983 7050 | Tel US: +1.551.261.3995 Email: sales@sbcgaming.com | www.sbcgaming.com