Examining the potential of the Dutch digital marketplace
WHAT DOES THE FUTURE HOLD FOR ONE OF EUROPE’S NEXT BIG OPPORTUNITIES? THE LONG-MOOTED TRANSFORMATION of
the Netherlands’ digital marketplace is finally upon us, and with it comes a multitude of opportunities in what is viewed as one of Europe’s next big opportunities 40 SBC LEADERS • SEPTEMBER 2021
BY CRAIG DAVIES
A
fter commencing a longawaited licensing window on April 1 2021, Dutch gambling’s new regulated online ecosystem is due to officially begin from October 1 2021, with the intention of channelling players from illegal providers to legally reliable entities. As the biggest operators line up for
entry, and with the country being on the wish list of many for a considerable time, Peter-Paul de Goeij, Managing Director of the Netherlands Online Gambling Association, issued a note of caution at this year’s CasinoBeats Summit that the country represents a “great opportunity” but at the same time “will not be easy and will not be for the faint hearted”. A further point of concern highlighted at the hybrid in-person and digital
