W2P Guide Currin-Moles

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Write to Publish 2014 Report and General Guide Contents: 1. W2P Manager Duties/Timeline 2013­2014 2. Contacting Potential Panelists/Vendors/Food Donors 3. Setting Up the Write to Publish Website 4. Marketing the Conference a. Posters and Flyers from Past Years b. Marketing Ideas c. Sample Marketing Emails d. Press Release e. Contact List of Previous Attendees 5. Creating the Day­of Schedule a. Program from 2014 Write to Publish 6. Moderator Tips 7. Day­of Tips & Suggestions 8. Post­Event Wrap Up a. Surveys to Panelists and Attendees 9. Potential Write to Publish Themes a. Comparative Conferences 10. Additional Suggestions 11. Past Write to Publish Conferences a. 2009 b. 2010 c. 2011 d. 2012 e. 2013 f. 2014


W2P Manager Duties/Timeline 2013­2014 Spring Term: ● Put up a placeholder page on the W2P website ● Brainstorm up several different viable themes. By end of term, present to rest of Press to vote on ● Decide how long your event is going to be—one day? Two days? A whole weekend? One day has been the safer bet lately, it seems ● Find a date that works—WordStock moving to PSU into March of 2015. This is an huge upset to the way things have been done. Consult with Abbey and other PMs (especially Marketing) to decide when a good time would be ● Consider how many people you can expect to attend (a safe estimate is around 30­50 people) and what you will need to set the ticket price at ● Do a preliminary P&L to estimate losses and to confirm how much you’ll need to break even. Here’s two examples: 2014 and 2013 ● Begin thinking about your budget and how much money you have to work with—make sure to go over it with Ops/Publishing Assistants and Abbey. Here’s blank one ● Look around at venues; consider budget constraints and estimated number of attendees; choose a venue and book it for the date you’ve chosen ● Start a list of authors, industry professionals, vendors, etc. that would be able to speak to your theme and could attend W2P; find contact information for them ● Decide how much you’d like to charge vendors for having a table at W2P ● Begin brainstorming food options—will you be providing coffee + pastries and lunch? Just lunch or just coffee and then providing attendees with directions to nearby eateries? Will there be food in a separate area for the speakers/Oolies? Who in the area would provide free or discounted catering to a nonprofit organization? Start gathering contact information for places you’d like to solicit food/drink from. However, there are several places that we have already tried and haven’t ever received a response from: ○ Laughing Planet: http://laughingplanetcafe.com/contact/donations/ ○ Lovejoy Bakers: http://lovejoybakers.com/new­catering­menu ○ Portland Roasting Company:http://portlandroasting.com/mission/donations/ ○ Voodoo http://voodoodoughnut.com/faq.html ○ Flying Elephants Delicatessen: https://www.elephantsdeli.com/catering ○ Coffee Bean International So unless you have contacts in one of these companies, they don’t usually work out. You could start with these: ○ Anna Bananas seems every excited about helping out. Reach out to Sarah and Bryant Anderson ○ California Pizza Kitchen has given the last two years ○ Starbucks (on Jackson) gave us 5 gallons of coffee but couldn’t give us sugar or half and half


○ New Seasons gave us a $50 Donation ● Begin contacting invitees, vendors, and food purveyors ● The invitation letter for Panelists/keynote speakers is in the Drive, under Speakers/Panelists—“We cordially invite you to Write to Publish” ○ Make sure you customize each letter ● The letter for vendors is in the Vendors file ○ Mindbuck Media ○ Portland Review ○ Gertrude Press ○ MacGregor Literary Agency ○ Cogitate ○ Reach out to Alumni organizations like: ■ Loose Leaf Literary Agency ■ Endpaper Services ■ Ex Libris Summer Term: ● Continue contacting invitees, vendors, and food purveyors ● Begin thinking about a design and official name; submit a Design Request (located on the Design Trello card) so you can begin printing and posting promotional materials­ Unless you have extremely talented graphic designers assigned to your group. This is also something to consider when deciding a theme. ● Brainstorm outside­the­box marketing ideas ● Consider tie­in events that you could attend and promote W2P at (writers’ conventions, comics conventions, workshops, readings, etc.) ● Brainstorm businesses to sell program ad space to; begin contacting them ● Solidify marketing plans including contests/promotions (like the Flash Fiction Contest), raffles, having guests pay for a developmental edit from an Oolie editor, etc. and figure out how those would work ● This is also a great time to start working on the W2P Facebook page, sending out the first few messages about the theme or if panelists/vendors have said yes, start promoting that. Fall Term: ● Registration should go live in the early part of this term­ You might also want to consider offering a cheaper rate for pre­registering. ○ You have the option to use the PSU BoxOffice. If you use it, they will charge you $2.00 off every ticket sold. If so talk to Martha in PSU Ticketing Office – she is in charge of Box Office, she's cool and you want to be her friend. ○ When we're ready for ticketing (do it way ahead of time – takes 2 weeks­ish to get the tickets ready once the info is turned in, so maybe 3 months ahead) go in to Martha, fill out paperwork with all info about the event and the sales aspect, she sets it up.


● ● ● ● ● ● ●

● ●

www.pdx.edu/boxoffice/tickets – get Martha to set you up as Admin ( personal Odin account). That's where all the financial stuff comes from. ○ You also could use Destiny Solutions, which is free (it was as of March 2014). All of the Detail codes have been set up in the system. If you would like to use it, you will need to contact Jonathan Aspiro to get the latest info on how to use it and whether or not it’s still free, access to the system and a tutorial on how to use the system. Begin marketing in earnest! Posters, mailing lists, social media, community contacts ­­ all of it! Utilize the Marketing department for this; get lists of past attendees, alums, marketing links and contacts­ There is a spreadsheet of contacts we’ve collected in the Drive, under W2P 2014, in the Marketing Folder. The spreadsheet called “W2P 2014 Events Calendar/Marketing Contacts/Postering Locations” has all of these. Advertising in newspapers, radio, etc. begins (continue through to winter term) Begin updating the W2P website Solidify food plans Get firm confirmation from attending authors/professionals Get firm confirmation from attending vendors, get payment from them Plan panels (decide what the topics are and what questions will be asked to start things off) Choose panel moderators, get them to confirm participation ○ Consider holding a training for panelists­ discuss questions and troublesome panelists Make programs (w/ advertising) Put out information about contests/developmental edits/etc. on social media, mailing lists, etc.

Winter Term: ● Finalize day­of schedule ● Write to Publish! ● Thank all participants/contributors ● Send out surveys to attendees and panelists via Google Forms. Use answers to better inform next year’s W2P. We have one for Panelists and one for Attendees ● Choose your replacement managers ● Put up a recap of W2P on the website­including pictures


Contacting Potential Panelists/Vendors/Food Donors Sample Vendor Invitation: Dear ________, Ooligan Press is pleased to invite you to host a table at our annual Write to Publish Conference, to be held on Saturday, February 15th, 2014 at Portland State University. Write to Publish is a one­day, comprehensive forum that aims to bring aspiring writers together with local publishers, editors, authors, and industry professionals in order to demystify the publishing process. As part of the ongoing mission of Ooligan Press, our goal is to help those with a passion for language to navigate their way into an industry that is being reshaped and expanded a little more every day. At Write to Publish, we will be hosting a series of author presentations and panel discussions focusing on different aspects of book development, all based around our theme this year: the New Adult Revolution. Each session will explore different aspects of the publishing field with a focus on the "twenty­something” demographic and how stories can be written for and by them that will genuinely and uniquely reflect their experiences. Panels and author presentations will be going on simultaneously throughout the day, with tables for vendors available in the lobby. Vendors are welcome to attend any of the sessions free of charge. We would love to have you with us at Write to Publish this year. Your work as an _____ would be a great addition to our conference, and you would have the opportunity to reach a large number of eager writers and people interested in learning about the publishing industry. If you are interested in purchasing a table space, please respond by October 31, 2013. You may reach us via email at w2p@ooliganpress.pdx.edu. Ooligan Press is a non­profit trade publishing house focused on preserving and developing the art of publishing in the Pacific Northwest. The press is operated by graduate students in the Book Publishing program at Portland State University. More information about Ooligan and Write to Publish can be found by visiting www.ooliganpress.pdx.edu/w2p. We look forward to working with you and hope to see you in February! Sincerely, ____________ Write to Publish Ooligan Press

Sample Food Donation Request: Dear ___________, My name is ___________ and I am a student within the Master's in Book Publishing program at Portland State University. We operate a non­profit student­run publishing house, Ooligan Press, that annually holds a conference called Write to Publish. It is a one­day conference, open to the public, that features authors and publishing professionals presenting panels and lectures with the aim of demystifying the publishing process for writers. Write to Publish 2014 will be held on February 15th, 2014, at the Native American Student Center on


PSU's campus. We are writing to you because we are curious to know if you would be interested in making a tax­deductible food donation; we expect to have 70­80 attendees and would love to offer them some Anna Bannanas for lunch. We would, of course, make your generosity known by advertising for you on our website, blog, Facebook, and in our programs. For more information about Write to Publish, please visit our website at www.ooligan.pdx.edu/write­to­publish. Ooligan Press is a general trade publisher rooted in the rich literary tradition of the Pacific Northwest. From this wealth of culture, Ooligan Press aspires to discover works that reflect the values and attitudes that inspire so many to call the Northwest their home. Founded in 2001, Ooligan is a teaching press dedicated to the art and craft of publishing. Affiliated with Portland State University, the press is staffed by students pursuing master’s degrees in an apprenticeship program under the guidance of a core faculty of publishing professionals. Thank you so much for your time, and we look forward to hearing from you soon! Sincerely, ______________ Write to Publish Ooligan Press

Sample Panelist/Guest Speaker Invitation: Dear _______, On behalf of Ooligan Press, we would like to invite you to participate in this year’s Write to Publish Conference, which will be held on Saturday, February 15th, 2014 at the Native American Community Center on the campus of Portland State University. Write to Publish is a one­day, comprehensive forum that brings writers together with various industry professionals in order to demystify the publishing process. As part of the ongoing mission of Ooligan Press, our goal is to give those aspiring writers the knowledge and insight they need to navigate their way into the publishing world, providing a crucial step toward establishing successful careers. Throughout the day, we will be hosting author presentations and a series of panel discussions on different aspects of book development, all based around our theme this year: ________________. We plan to discuss ______________________________, among other things. Your work on _________ would be a tremendous addition to our lineup of authors, editors, journalists, publishers, and agents. We would be honored to have you share some of your experiences in the field with our attendees! Ooligan Press is a non­profit trade publishing house focused on preserving and expanding the art of publishing in the Pacific Northwest. The press is operated by graduate students in the Book Publishing program at Portland State University. For more information, please visit our website at www.ooliganpress.pdx.edu/w2p, or contact us directly via email. If you are interested in joining us, please let us know by September 30th so that we can plan for your involvement and relay the good news to our attendees. We look forward to hearing from you! Sincerely,


______________ Write to Publish Ooligan Press

Setting Up the Write to Publish Website The website should be launched immediately. It’s alright to have a work in progress as long as there is a disclaimer that more information will be coming soon. This would be a good opportunity for us to launch a newsletter signup so that visitors could receive information as it becomes available. The site should be updated when authors, vendors, themes, workshops, etc. are locked­in. With the website launched, it will be easier to link it in social media posts and blog postings. Registration doesn’t have to be open for the website to be functional. The website should include: ● Author, vendor, and catering biographies (that have not only been edited and proofed, but also approved by the author/vendor/caterer) ● Descriptions of workshops and panels that will take place ● Day­of schedule ● Ticket prices ● Directions ● Short bio on the conference, its goals, and history (possibly past panelists) ● Newsletter/email sign up ● Links to Ooligan’s website, Facebook, Twitter, etc. ● Contact us link It might be interesting to have a “weekly publishing tip” on the website to entice visitors to return regularly. The website should be aesthetically pleasing and mobile/tablet functional.


Marketing the Conference Postering Locations Bridgecity Comics Cosmic Monkey Comics Floating World Comics Excalibur Books and Comics Local Starbucks (community boards) Stumptown Comics Art Building ­ Ground floor by entrance Art Building ­ 3rd floor student lounge Cramer Hall ­ basement, outside of elevator in SE corner *Must have SALP approval Cramer Hall ­ 1st floor, in the north hall Cramer Hall ­ 1st floor, just outside of the elevator SE Corner *Must have SALP approval Cramer Hall ­ 2nd floor, just outside of the elevator SE corner *Must have SALP approval Cramer Hall ­ 3rd floor, just outside of the elevator SE corner *Must have SALP approval Cramer Hall ­ 4th floor, north hall Cramer Hall ­ 4th floor, middle hall Cramer Hall ­ 4th floor, in the skybridge to SMSU Graphic Design Annex ­ ground floor by the 5th St entrance Honors Building * Take to secretary room 103 Science Building 1 ­ 1st floor, south hall Science Building 1 ­ 3rd floor, middle of the hall Science Building 1 ­ 4th floor, west end of the hall Science Building 1 ­ 4th floor, east hall PSU Bookstore Millar Library ­ kiosk in the entryway on the 1st floor Millar Library ­ elevator lobbies on the 5th, 4th, 3rd, 2nd, and basement floors Neuberger Hall ­ basement near the elevators *Must have SALP approval Neuberger Hall ­ 1st floor lobby by the financial aid windows Neuberger Hall ­ 1st floor south entry by the phones *Must have SALP approval Neuberger Hall ­ 2nd floor bulletin board along entire E hall Neuberger Hall ­ south hall by the women's restroom Neuberger Hall ­ main hall, south end Neuberger Hall ­ west hall by classrooms Neuberger Hall ­ 3rd floor next to elevator *Must have SALP approval Neuberger Hall ­ 3rd floor mezzanine by the main office Neuberger Hall ­ 3rd floor by the breezeway to SMSU Neuberger Hall ­ 3rd floor in the SW corner of the building Neuberger Hall ­ 4th floor across from the elevators *Must have SALP approval Neuberger Hall ­ 4th floor at the S end of the hall (multiple department boards) *Need permission from dept Office of Res Life ­ Broadway Building Suite 230 *Bring flyers for distribution to the residence halls


Peter W Stott Center *Take to Operations office 212 for posting School of Ed/School of Business ­ 3rd floor in the south hall School of Ed/School of Business ­ 3rd floor in the north hall Koinonia House *Take to reception desk King Albert Building ­ Meetro back by the phone Shattuck Hall ­ Multiple boards on the 2nd floor Lincoln Hall ­ Northeast ground floor entry Lincoln Hall ­ Theater Arts dept room (room 127) Lincoln Hall ­ Dept of Music Office Lincoln Hall ­ 2nd floor, SW corner by the stairs Lincoln Hall ­ 2nd floor, SE corner by the stairs *Need dept. approval Simon Benson House *Take flyers to reception desk SMSU ­ Parkway North (eating area outside of the food court) SMSU ­ north entry SMSU ­ south entry SMSU ­ in basement by ATM, northwest corner SMSU ­ Food for Thought cafe in basement Urban and Public Affairs Building ­ 2nd floor around the corner from the elevator Urban and Public Affairs Building ­ 2nd floor outside of the student lounge (room 280) Urban and Public Affairs Building ­ 3rd floor around the corner from elevator Urban and Public Affairs Building ­ 4th floor around the corner from the elevator *Need permission Urban and Public Affairs Building ­ 5th floor outside of the Hatfield School of Government Urban and Public Affairs Building ­ 6th floor outside the Hatfield School of Government 4­sided kiosk between SMSU and Neuberger Hall Loco Loco Burrito in the basement of Koinonia House Hot Lips Pizza near campus Science Building 2 ­ south side of building Any other bulletin boards outside/inside classrooms Powell's on Burnside *Post in coffee shop Powell's at Cedar Hills Powell's on Hawthorne Anna Bananna's Things From Another World ­ Milwaukie Things From Another World ­ Boadway Future Dreams Library 1st floor near bathrooms Multnomah County Library (Gresham, Stark) Multnomah County Library (122nd) Multnomah County Library (Fairview) Sam Barlow High School Cafe Delirium Mt. Hood Community College The Arrow Coffee House


Events Calendars

PDX Pipeline Geek Portland

http://www.pdxpipeline.com pdxpipeline@gmail.com http://geekportland.com/sub mit/ geekportland@gmail.com

PSU

http://pdx.edu/submit­event

Choose Culture

https://www.chooseculture.or g/ service@chooseculture.org

clas­events@pdx.edu

http://www.wweek.com/portl Willamette and/flex­238­submit_an_eve Weekly nt.html words@wweek.com

http://www.tinhouse.com/abo Tin House ut­us/events.html info@tinhouse.com Independa nt Publishing Resource http://www.iprc.org/resource Center s info@iprc.org

Email info (what, when, where, how much) to pdxpipeline@gmail.co m. They require a fee to list events. Fill out submission form This page has a list of places to submit specific events. Not sure which one is appropriate for our event. This seems to be an aggregate calendar that provides to several local online calendars. Email should include: event name, short description of what will happen during the event. Time, date and price. All ages or 21+ and a contact phone number, email or website for the public. Please put the name and date of your event in the subject line of your email. Email at least two weeks ahead of time. Not exactly sure how to get an event listed, but I included a contact email On the page I linked, there's a section with links to various conferences. We could probably just


The http://www.columbian.com/e Colombian vents/

Seattle Times

http://seattletimes.nwsource. com/cgi­bin/SubmitEvent.pl

Eventful

http://portland.eventful.com/e vents/categories/books

Literary Arts

Susan Denning Director of Programs & http://www.literary­arts.org/bl Events ogs/ susan@literary­arts.org

Poets & Writers Portland Monthly

Yelp! The Poetics Project Just Out

http://www.pw.org/calendar http://www.portlandmonthlym ag.com/arts­and­entertainme nt/find­an­event/#/filters:*/ http://www.yelp.com/events/ portland­write­to­publish­conf erence http://thepoeticsproject.com/ events­3/ http://blogout.justout.com/

email to get on the list. Fee rquired for event listing. Submissions must be received at least 14 days prior to publication Add event button is at the very bottom of the page. You'll need to sign up, but it's free.

Add event button is located at the top of the page. You'll need to sign up, but it's free. Add event button is located on the left side bar.

Created the event Fill out the submission form. This blog seems to have been deleted.

calendar@justout.com Business Inquiries including questions about partnering, licensing data, business development, Sign up and add building commercial content about your applications with our API, andown events. This is http://eventful.com/portland/e feeding content into Eventful. the second listing of Eventful vents/categories/books Email bizdev@eventful.com Eventful on this list. Neighborh http://www.neighborhoodnote Cost is $20­$25 to list ood Notes s.com/submit_news_events/ event Northwest Book http://www.nwbooklovers.org Brian Juenemann, Marketing Lovers / Director brian@pnba.org Oregon http://www.oregon.com/sub (URL is event Beat mit_an_event submission website ­


NOTE: it costs $10 to submit an event) To be considered for the Literary Calendar: Notices must be received at least three weeks in advance of event. Please include street address of event location. Send to Literary Calendar, Listings Desk, The Oregonian, 1320 S.W. Broadway, Portland, OR 97201 DO NOT SUBMIT EVENTS TO THE OREGONIAN/OREG ON LIVE VIA THEIR ONLINE FORM. To http://www.oregonlive.com/b submit events, send a Oregon ooks/index.ssf/2010/04/literar orlistings@news.oregonian.c press release via Live.com y_calendar_in_portland.html om email. OregonLiv http://myevent.oregonlive.co (URL is event e m/web/event.php submission website) Portland Mercury online

http://www.portlandmercury. com/events/EventSearch?ev entSection=84640 arts@portlandmercury.com

Courtney Ries, Consumer Marketing Manager & Travel http://www.travelportland.co Director of The Downtown Portland m/ Marketing Initiative Kelly Clarke http://www.wweek.com/portl Arts and Culture Editor Willamette and/events­78.0.0.0.0.1.5.s0. kclarke@wweek.com Week html words@wweek.com Portland http://www.portlandonline.co Online m/index.cfm?c=26000 Portland http://portland.citysearch.co City m/find/section/portland/event Search s.html

The event listings of Travel Portland are done throught Choose Culture. If you get on Choose Culture's calendar, you will be listed in Travel Portland's calendar.


Portland World Guides Central Library Eugene Public Library Portland Book Review

http://www.portland.world­gui des.com/portland_events.ht ml 503.988.5123

541­682­5450 info@portlandbookreview.co http://portlandbookreview.co m m/local­calendar/ 503.701.6761 http://www.clackamasartsalli ance.org/contact/ Clackama http://www.clackamasartsalli 503­655­0525 s Arts ance.org/arts­culture­calend suzi@clackamasartsalliance Alliance ar/ .org (Suzi Anderson) Regional Arts & Culture Council

http://www.racc.org/resource s/calendar http://www.racc.org/resource mbauer@racc.org (Mary s/workshops­lectures Bauer)

Write in Portland

http://writepdx.blogspot.com/ lizprato@gmail.com

"This service is free to the public. To submit a notice for this page, email the listing to mbauer@racc.org." A centralized listing of literary happenings in Portland: workshops, readings, conferences, etc. To have an event added, contact: lizprato(AT)gmail(DO T)com. Please do not send links to webpages or fancy­format newsletters; a paragraph or so describing the event, including time, location, and a link for more info, is perfect.


Writing and Book Clubs Sigma Tau Delta Associate d Oregon Industries Oregon Business Associatio Jef n Green

OHSU Oregon Business Council Portland Business Alliance Oregon Humanitie Kathleen s Holt Writers on the Edge Spare Room reading series Loggerna ut PDX Writers Portland Women Writers Dawn Portland Writers Willamett e Writers Attic Institute Friends of Mystery

aoi@aoi.org

http://www.aoi.org

jgreen@oba­online.org http://www.oba­online.org Contact from http://www.ohsu.edu/xd/about/cont act.cfm http://www.ohsu.edu

obc@businesscouncil.org http://www.orbusinesscouncil.org Contact from www.portlandalliance.com/contact­ us.php http://www.portlandalliance.com

k.holt@oregonhumanities.org

http://www.oregonhum.org/

www.writersontheedge.com

spareroom@flim.com

http://www.flim.com/spareroom/

log@loggernaut.org

www.loggernaut.org/readings http://www.pdxwriters.com/home.ht ml

info@pdxwriters.com

dawn@pdxwomenwriters.com portlandwriters@yahoo.com

http://www.pdxwomenwriters.com http://portlandwriters.com/Events_op portunities/

wilwrite@willamettewriters.com

http://www.willamettewriters.com

(503) 236­0615 via website

http://atticinstitute.com

info@friendsofmystery.org

http://www.friendsofmystery.org


Oregon Poetry Associatio n Oregon Writers Colony Rose City Nancy Romance Crampto Writers n­Brophy

(503) 227­5454 or via website

http://oregonpoets.org

info@oregonwriterscolony.org

http://oregonwriterscolony.org

president@rosecityromancewriters .com http://rosecityromancewriters.com

WERD Write Around Portland Graphic Novel Reading Club

ms.zigzag@gmail.com

http://mszigzag.typepad.com/werd/

info@writearound.org

http://www.writearound.org

info@bridgecitycomics.com

http://www.bridgecitycomics.com/gn rc.html

Fishtrap Pacific Northwest Writers Associatio n Central Oregon Writer's Guild The Nicholas Writer's O'Connel Workshop l Richard Hugo House The Wordos

info@fishtrap.org

http://fishtrap.org

pnwa@pnwa.org

http://www.pnwa.org

CentralOregonWritersGuild@gmail http://www.centraloregonwritersguild .com .com

nick@thewritersworkshop.net

http://www.thewritersworkshop.net

welcome@hugohouse.org

http://hugohouse.org

http://www.wordos.com/contact

http://www.wordos.com


Posters and Flyers from Past Years Available here: https://drive.google.com/a/ooliganpress.pdx.edu/folderview?id=0B8591HPA5MlCN3dTQ21GU0p zXzQ&usp=sharing

Marketing Ideas Web/Social Media ideas and suggestions: ● Upload pictures to website. ● Maintain ONE Write to Publish Facebook page (get rid of the other ones) to capitalize on a growing number of followers. ● Request panelists promote the conference that they are attending ahead of time so that their followers could potentially attend. ● Get registration and website online earlier. ● Have a running “Start to Finish”­style blog for Write to Publish. ● W2P website should be incorporated into the general Ooligan site (not its own entity like this year). ● Let the social media lead know about panelists’ social media platforms as soon as the panelist has confirmed. ● W2P team members should draft targeted tweets and Facebook posts (since they know the project best) and should also be responsible for coming up with organizations to target with direct messages on social media platforms. ● Targeted Facebook advertising (can reach many people for little money) ● Space on website email/newsletter sign ups about W2P. Newsletter could be sent out biweekly or monthly. ● Provide panelists with pre­written blog and Facebook posts so they don’t have to take time to write up their own stuff + we’ll have a consistent brand and message. ● Have panelists include Write to Publish on their events page/listing (if they have one). ● Online donation link for Write to Publish ● YouTube channel featuring mini ads (2 minutes long) or interviews with panelists/vendors Other: ● Get an article in an alternative weekly paper (Portland Mercury, Willamette Weekly, etc.) and on Portland­metro area blogs (could be an interview with the keynote speaker, students at the press, etc.) ○ The point: Change the way we’ve been marketing (where WE talk about Write to Publish) into a better way of marketing (get OTHER people to talk about Write to Publish for us) ● Conduct interviews with all panelists (or better yet, have other publications do it for us­­they need the content, too)


Hold a contest and promote it. Winners could possibly receive services from Ooligan, such as a copyedit or developmental edit on their manuscript ○ Promote with every mention of Write to Publish ● Have a representative of W2P at (our) book events to promote the conference/network

Sample Marketing Information For marketing brainstorming, please go to the W2P Drive. In the folder “W2P 2014,” there is a sub­folder named “Marketing.”


Sample Press Release Email https://docs.google.com/a/ooliganpress.pdx.edu/document/d/1­W9VyUon0tsyl6Nho9_oZaPkfwlA zVMB74Vpb9CIulM/edit Greetings, lovers of all things literary! This February, Ooligan Press will be hosting its sixth annual Write to Publish, a unique writers' conference focused on demystifying the publishing process and putting burgeoning writers face­to­face with some amazing authors and industry professionals. This year’s theme is The New Adult Revolution and will feature a selection of spectacular guests discussing the twenty­something demographic and how their stories can be told authentically. Eight different panels will explore a variety of topics, such as the writer­editor relationship, transmedia marketing, and breaking into the comics publishing scene. Highlights include a writing workshop with acclaimed author Kelley Williams Brown (Adulting: How to Become A Grown­Up in 468 Easy(ish) Steps), during which Kelley will cover the basics of getting published, including how to navigate the industry as an author, how to pitch a manuscript, and how to speak with agents, editors, and publicists. Additionally, this year’s keynote speech will be made by Lambda Literary Emerging LGBT Authors Fellow Allison Moon (Hungry Ghost) on self­publishing your novel. Local vendors from the publishing industry will also be in attendance to contribute their knowledge and services, including representatives from MindBuck Media, Gertrude Press, Cogitate Studios, MacGregor Literary Agency, the Portland Review, and more. Did we mention they'll be food as well? The conference will be catered by Anna Bananas Café, California Pizza Kitchen, and KIND Bars with coffee provided by Starbucks—four venues with fabulous refreshments to help keep you energized throughout the day. All set to attend? Here are some the important details to write down: Who: Ooligan Press What: Write to Publish: The New Adult Revolution When: February 15, 2014 from 9:00 a.m. to 5:00 p.m. Where: The Native American Student and Community Center at PSU (710 SW Jackson St) Why: To demystify the publishing process by offering insight, resources, and encouragement for burgeoning writers Ready to register? Tickets can be purchased online now at www.ooligan.pdx.edu/writetopublish/tickets­and­registration or at the door; prices are $35 for students and $80 for non­students.


If you have any additional questions regarding the conference, please write to us at w2p@ooliganpress.pdx.edu. We hope to see you all there! Until then, happy writing! The Ooligan Press staff

Press Release Sample from 2014: Ooligan Press Phone: 503.725.9748 Fax: 503.725.3561 Email: w2p@ooliganpress.pdx.edu www.ooligan.pdx.edu/writetopublish FOR IMMEDIATE RELEASE Ooligan Press invites you to Write to Publish: The New Adult Revolution—learn how to get published! Portland, OR—Portland State University’s Ooligan Press is excited to announce its sixth annual Write to Publish conference, to be held on February 15, 2014 at the Native American Student and Community Center at Portland State University from 9:00 a.m. to 5:00 p.m. This year’s theme, The New Adult Revolution, will feature a variety of authors and publishing professionals, including Kelly Williams Brown, Jamie S. Rich, Allison Moon, and Chris Roberson, speaking about publishing and discussing the twenty­something demographic and how their stories can be told authentically. The conference will be catered by Anna Bannanas Café, California Pizza Kitchen, and KIND Bars. Tickets can be purchased online now at www.ooligan.pdx.edu/writetopublish/tickets­and­registration or at the door; prices are $35 for students and $80 for non­students. Write to Publish is a unique writers’ conference focused on publishing. This year, acclaimed author Kelley Williams Brown (Adulting: How to Become A Grown­Up in 468 Easy(ish) Steps) is facilitating a workshop that will cover the basics of getting published—including how to navigate the industry as an author, how to pitch a manuscript, and how to speak with agents, editors, and publicists. This year’s keynote speech will be made by Allison Moon on self­publishing your novel. Eight different panels will feature writers and professionals speaking about their personal experiences and giving advice; these panels will explore a variety of topics, such as the writer­editor relationship, transmedia marketing, and breaking into the comics publishing scene. In addition, local vendors from the publishing industry will contribute their knowledge and services to attendees; we’ll feature representatives from MindBuck Media, Gertrude Press, Cogitate


Studios, MacGregor Literary Agency, the Portland Review, and more. As in years past, Write to Publish promises to help demystify the publishing process by offering insight, resources, and encouragement for burgeoning writers. Authors and publishing professionals attending the conference this year include: ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ●

Kelly Williams Brown Allison Moon Chris Roberson Jamie S. Rich Jemiah Jefferson Angel Punk Jessica Glenn Jen Van Meter Stacey Wallace Benefiel Emi Lenox Becky Hawkins Karelia Stetz­Waters Fiona Kenshole Aron Nels Steinke Jen Violi Cogitate Studios MindBuck Media MacGregor Literary Agency Gertrude Press The Portland Review PSU Bookstore

Write to Publish is hosted by Ooligan Press, a nonprofit trade press run by students of Portland State University’s graduate program in book publishing. In addition to producing high quality books that celebrate the rich literary tradition of the Pacific Northwest, Ooligan is committed to teaching the art and craft of publishing. Students at Ooligan study all aspects of the publishing industry under the direction of professional faculty and staff. Matching the spirit of Write to Publish, Ooligan graduates are concerned with helping writers become published authors.


List of Previous Guest Speakers and Panelists

2010: Sarah Berry, Dennis Stovall, Marty Brown, Sara Ryan, Vinnie Kinsella, Brett Warnock, Aaron Colter, Bernadette Baker­Baughman, Bo Johnson, Michael Clark, Ali McCart, Greg Netzer, Andi Zeisler, Ursula K. LeGuin, Deborah Hopkinson, Shannon Wheeler, Lilith Saintcrow, Virginia Euwer Wolff, Chuck Palahniuk

2011: Ruth Feldman, Sylvia Spratt, Loretta Stinson, Betsy Amster, Dennis Stovall, Gretchen Stelter, Vailey Oehlke, Amanda Gomm, Tom McCluskey, Natalie Guidry, Danielle Marshall, Michael Munk, Todd Sattersten, Patrick M McGinty, Bill Johnson, Kevin Sampsell, Gabe Barber, Sid Miller, Stephanie Lenox, Michelle McCann, Cory Freeman, Emily Whitman, Emmalisa Sparrow, Jessicah Carver, Abbey Gaterud, Ida Kubiszewski, Martha Koenig, David Biespiel, Emily Choweth, K.B, Dixon, Brian Doyle, Ariel Gore, Lisa Ohlen Harris, Donna Henderson, Henry Hughes, Tom Krattenmaker, Zachary Schomburg, Loretta Stinson, Willy Vlautin

2012: Chelsea Cain, Todd Sattersen, Inara Scott, Vinnie Kinsella, Abbey Gaterud, Jason V. Brock, Jenna Bayley­Burke, Amanda Gomm, Tom McCluskey, Jay Lake, Colleen Houck, Lucy Softich, William F. Nolan, Phillip Margolin, Allison Moon, P.R. Frost, Virginia Euwer Wolff, Ken Scholes, Jeff Burk, James Beach, Lisa Hendrix, Amber Keyser, April Henry, Eliza Lane, Michelle McCann, Mary Darcy, Relium Media, Michael McGregor, Michael Clark, Paul Collins, Lilith Saintcrow, Suzanne Young, Cassiel Knight, Terri Reed, Jessa Slade

2013: Sean Davis, Kevin Sampsell, Kristy Athens, Vinnie Kinsella, Michael McGregor, R. Gregory Nokes, Michael Munk, Sheridan McCarthy, Joe Bianco, Kristian Williams, Kristen Hall­Geisler, Chloe Caldwell, Betsy Amster, Greg Mowery, Per Henningsgaard, Dennis Stovall, Roosevelt High School Students (Unique Ink), Susan DeFreitas, Floyd Skloot, Lidia Yuknavitch

2014: Allison Moon, Angel Punk, Aron Nels Steinke, Chris Roberson, Fiona Kenshole, Jamie S. Rich, Jemiah Jefferson, Jen Van Meter, Jen Violi, Karelia Stetz­Waters, Kelly Williams Brown, Stacey Wallace Benefiel, Emi Lenox, Becky Hawkins, Jessica Glenn, Sandra Bishop, Holly Lorincz


The Day­of Schedule Sample schedules: 2014: Schedule available to view on 2014 program (included in this packet) 2013: https://drive.google.com/a/ooliganpress.pdx.edu/?tab=mo#folders/0BwRBKA4_cKVXRzQxLVBG TGJhT3M 2012: https://docs.google.com/a/ooliganpress.pdx.edu/spreadsheet/ccc?key=0AqdHQ3B2DFFNdDVlL TFscUVvbmJNb1hKUnVfdGJ4M2c&usp=drive_web

Program from 2014 Write to Publish Available here: https://drive.google.com/a/ooliganpress.pdx.edu/folderview?id=0B8591HPA5MlCN3dTQ21GU0p zXzQ&usp=sharing


Moderator Tips Who? Moderators should be Ooligan students in order to bring awareness to the program and maintain a consistent Ooligan presence throughout the conference. The best moderators are confident and charismatic and have a knowledge of the panel topic. Having a bold moderator willing to redirect a panel is key. Upon selection, thank moderators for their participation. The success of a panel­­and thus the conference­­largely rests on the ability of our moderators to ensure high quality discussions. Purpose of moderators Bottom line: Moderators are there to ensure the panel discussions are worth the money­­interesting, relevant, dynamic, and useful. (The committee should provided this vision and list of expectations to moderators so they can knowledgeably fulfill their roles.) Moderator questions The committee will brainstorm and provide questions for moderators to use during their panels. Moderators are free to ask their own questions, but the prepared questions ensure an active panel with lots of content and talking opportunities. Moderator expectations ● Welcome panelists ○ Put them at ease. They’re probably nervous. ○ Make them feel welcomed, appreciated, and confident that someone’s in their corner. ○ Be a resource/touchstone. They may have questions. ● Welcome attendees ● Represent Ooligan and help maintain a consistent Ooligan presence throughout the conference ○ Briefly introduce yourself as an Oolie, your program experience, and your relationship to the panel topic ● Introduce panelists (or have them introduce themselves) ● Facilitate discussion ○ Provide panel questions. ○ Involve all panelists equally. ○ Move discussion along at an appropriate pace. ○ Keep discussion interesting. ● Always allow for questions and answers from the audience (they came with questions and probably have the same questions as someone else) ● Keep panels on track


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Redirect when necessary to minimize the following: ■ extensive deviation from the panel topic ■ irrelevant rambling or repetitions (Let’s face it: people are people, and some are a little weird or not good at public speaking.) ■ one speaker dominating the panel ■ awkward pauses or slow­paced discussions ○ Please do NOT be afraid to cut someone short as politely as you can if the discussion is going sideways or someone is being too dominating. Moderators should not be afraid to take action in order to maintain a quality discussion. Be bold! ○ How? ■ Be sensitive to your audience. ● Are they getting restless? uncomfortable? bored? annoyed? ■ Ask someone else a specific, relevant question. ■ Draw attention back to the matter at hand by asking a prepared question. ■ Be prepared to fire off questions in the event of slower, reluctant discussions (avoid awkward, dead air). ■ Ask if the audience has any questions. ■ Be confident but polite. If needed, curb inappropriate panelist behavior and exchanges (unlikely) Monitor the time Wrap up ○ Thank attendees. ○ Publically thank panelists. ○ Lead in applause. Privately thank panelists and give positive reinforcement.


Day­of Tips & Suggestions 1. Make sure you have creamer for coffee in both the Green Room and Main Room. 2. Make sure you have hot water for tea. 3. Set a meeting time for your team. 4. Have an emergency kit stashed somewhere. Make sure it includes band­aids, rubber bands, rubbing alcohol, bandages, and other standard emergency equipment. 5. Carry at least one pen and one schedule with you at all times. 6. Stay positive and smile! 7. Make sure to eat and take your breaks. 8. Provide bottles of water for all guest speakers and moderators at their panels. (Make sure you have enough. We ran out twice because we underestimated how much water we would need). 9. Have a single briefing with all panelists and moderators in the Green Room before opening the conference if possible. This gives them a chance to meet their fellow guest speakers, the committee, and Ooligan leaders. A centralized meeting also makes them feel valued, welcomed, and cared for, increases their investment, and lets them ask any questions and resolve any last­minute confusion. 10. Provide name tags (and sharpies). 11. Provide a centralized whiteboard or very large poster with the conference name (yes, you’re at the right place), schedule, and directions (or arrows) to the panel rooms. 12. Put someone in charge of taking lots of pictures to post and use for marketing future conferences. 13. Video the keynote speaker and post later. 14. Have someone live tweet the event. 15. Make it a point to know where things are. This way, if you're asked by a panelist or attendee, you can give them an answer without making them wait.


Post­Event Wrap Up Directly after the event: 1. Give the guests time to filter out. If you start packing up before they're gone, they'll feel hurried, rushed, and unwanted. 2. Collect all the pens that were borrowed from Ooligan press and return them to their rightful place. 3. Make sure anything borrowed from outside organizations is returned or going to be returned in a timely manner. Know who is going to return it and when. 4. Make sure all table and chairs are returned to their appropriate positions. 5. Divvy up or dispose of any left over food and drinks. 6. Wipe down tables. Within three weeks after the event: 1. Write and send thank you cards. 2. Post videos and pictures. 3. Crunch the numbers (how much did you spend, how much did you make). 4. Start brainstorming for next year. Which forms of advertising worked? Which didn't? What do people want more of? Less of? What are you doing well? What could you do better? Theme ideas (or no theme.)


Surveys to Panelists and Attendees Guest Speaker Survey: https://docs.google.com/a/ooliganpress.pdx.edu/forms/d/1KrSG8ByV8aW8NCxx3hTZ1lLv41SVe 39j_d67K2CF_Ok/edit Attendee Survey: https://docs.google.com/a/ooliganpress.pdx.edu/forms/d/1m9gM_KpNw7VgdHZ0e9gszfleYuF0C xQCG5KHxcmlvuo/edit Guest Speaker Survey Questions: Did you feel like you received enough direction and support before, during, and after the conference?

Were you satisfied with the moderators and the quality of the discussion questions for your panel(s)?

Was participating in Write to Publish a worthwhile experience for you?

In what ways could we improve the experience for future panelists?

Any additional questions, comments, concerns, or compliments?

Could we contact you in the future to participate in/promote next year's event?

Attendee Survey Questions: How did you hear about Write to Publish?

What were your favorite things about the conference?

What were you expecting to learn and experience at Write to Publish? Did the conference meet your expectations?

Were the Publishing Industry vendors (Gertrude Press, MacGregor Literary Agency, Cogitate Studios, MindBuck Media, and the Portland Review) helpful to you?


What topics would you like to see covered at future Write to Publish events?

Would you be interested in attending Write to Publish or other Ooligan­sponsored events in the future?

Any additional questions, comments, concerns, or compliments?

Guest Speaker Survey Observations Overall: Very positive feedback Positives:

● Our guests felt they received a good amount of direction and support before, after, and during the conference. In particular, they felt the volunteers at the event were approachable and helpful. ● Our guests felt that our Moderators had fantastic questions in the opinion of the Guest Speakers, so kudos to the people who brainstormed them and the moderators that paced the panels. ● Our guests felt the conference was a good experience and great chance to network. ● Every Guest that responded to the survey said they would be happy to be invited back. Negative: ● One respondent was a little unsure about what was going on before the conference. ○ How to address: A mini pow­wow with panelists before the conference to have a more unified atmosphere and give an opportunity for panelists and the committee to meet at once. ■ Also provide large, central white board with schedule/directions for speakers and attendees. ● One respondent said the moderator should have ensured the panelist equal speaking time instead of letting one dominate the discussion. ○ How to address: With the list of questions for moderators, we should provide some instructions for what we expect, what our objectives are, and how to handle this situation. ● One respondent didn’t think all the panelists were qualified to be panelists. ○ How to address: Vet speakers more completely. In that vein, Write to Publish should try to snag more renown and prolific writers on panels, or at least authors who actually make a living writing since this is a conference at publishing–not


hobby writing. There should also be a balance between self­published and traditionally published authors. Improvements wanted: ○ more updates before conference ○ allow attendees to pitch work ○ schedule signing times ○ providing a table to panelists to offer fliers, books, etc ■ Again, this is something that should be communicated via updates and in the prep meeting ○ alert panelists when we post their bios on our websites for them to proof. One was unhappy with a website we used. ○ vet speakers ○ give panelists a free T­shirt ■ discount? (and again give this information ahead of time­­maybe we should create an info sheet for panelists?) ○ provide a reference sheet with panelist bios ■ provide this on brochure anyway ○ the main room was not conducive for meetings (hard to hear) One respondent wished they had known to promote the event better ○ How to address: Specify we would appreciate their help advertizing the conference on the panelist info sheet

Attendee Survey Observations Overall: Lukewarm. We should notice this: The panelists have rave reviews about the conference while attendees were less enthusiastic. Why? Sources ● Ooligan student ● PSU email ● Willamette Weekly ● Powell’s internal email Positives: ● Promoting through the PSU Currently email and Powell's internal email system worked to attract attendees! ● Attendees really enjoyed the afternoon workshop with Kelly. ● Most of our attendees said they would consider attending again next year. Negative observations


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workshop felt rushed one respondent wanted more workshops ○ How to address: The breaks felt a little long. Maybe we could offer mini workshops during those times? panelists were sidetracked and some dominated the conversation (mentioned repeatedly) ○ How to address: Provide instructions to moderators about what to do in these events. That’s what moderators are there for: guide discussion. wanted to learn more about publication ○ How to address: Offer one general panel on the publishing process (“Accessing the Publishing World”), from start to finish, and how authors can find agents, write good query letters, find the right house for their manuscripts, and what they should expect in a contract. This should be a no­brainer for a conference about publishing. We could also offer a career panel with salary figures, résumés tips, job options, resources (list of Portland publications, etc). identify what the workshop is about vendors weren’t helpful ○ How to address: Leave ‘em. It’s still nice to offer the services, and they bring in money as sponsors. attendee suggestions: ○ make more agents and publishers available to writers ■ note: most agents don’t like to accept pitches at conferences ○ offer a story contest ■ we did, however it wasn’t advertised on a single bit of marketing copy, poster, or our website. Let’s tack on one line about it on everything­­it may draw in more attendees. ○ provide information about accessing the publishing world and how to navigate the business of publishing: contracts, royalties, etc ■ this can be offered in the general publishing panel proposed above, which should be a staple panel of Write to Publish ○ lower cost ■ advertise: proceeds go to Ooligan Press ● The conference was also originally a means to increase donations and program awareness, but Ooligan was more of a facilitator than a focus. It needs to be both. A quick speech prefacing the conference would suffice, where the facilitator states the purpose of Write to Publish in regards to Ooligan and gives a little information about the program. (Something like, "We attend Ooligan for the same reason you're attending this conference: We want to learn how to make a living doing what we love. Thank you for supporting us.") Also, mediators should be instructed to introduce themselves in connection with Ooligan (student, alumni, etc) so there is a consistency and anchor through the conference.


the main hall was too noisy to hold a panel


Potential Write to Publish Themes Themes and/or Potential Panels: ● “Demystifying the Publishing Process” (no theme ­ general publishing; highly recommended)­­although it can be even more clear: “Publishing Your Book.” (Simpler language is more effective in marketing.) ● Children’s Literature ○ Diversity ○ Writing for Children & Teens ○ Future of YA Lit ○ Connecting with YA Readers ○ Strategies for Reluctant Readers ○ Creating a Dummy ○ Critique Groups ○ Social Media ○ Writing Query Letters & Proposals ○ From Sketches to Final Art ○ Self­publishing in Kidlit ○ Authenticity ● Comics and Graphic Novels ○ Writing a Series ○ Comics/Graphic Novels for Children ○ Preparing a Portfolio ○ Historical Comics ○ Composing Comics ○ Webcomics, Zines: DIY Comics ○ Comics Business & Distribution ○ Copyright Dos and Don’ts ○ Kickstarter & Indie Comics ○ Freelancing ● Food/Travel/Magazine Writing ○ Bitch Magazine ○ Business & Art of Magazine Writing ○ How to Research Anything ○ Children’s Magazines ○ Portland Monthly ○ Kinfolk ○ Tin House ○ Yeti ○ Business of Freelancing ● Digital Publishing/Ebooks/Future of Publishing


○ Kickstarter ○ Self­publishing ○ Ebook formats ○ Social Media ○ Audiobooks ○ Apps ○ Print On Demand ○ Publishing on the Web ○ Business of Freelancing ○ Marketing as an author ○ Blog tours Poetry/Prose/Short Stories/Flash Fiction ○ Poetry Journals ○ Chapbook How­Tos ○ Poetry Book Publishers ○ Poetry Northwest ○ Slam Poetry ○ Difference Between Short Story & Novel ○ Outlets for Publishing Poetry/Short Stories/Flash Fiction Screenwriting and Licensing

Comparative Conferences ●

Wordstock ○ http://www.wordstockfestival.com/ ○ March 2015 @ PSU ○ Possible tie­in potential? ○ Workshop prices (2013): 1 workshop $35 / 2 workshops $30 each / 3 or more workshops $20 each ○ Ticket price $11/day general admission ­ $5/day students Willamette Writers Conference ○ http://www.willamettewriters.com/wwc/3/ ○ August 1­3, 2014 ○ Ticket prices(2013) $225­460; students get 20% off; advanced manuscript critiques: $70; pitch manuscripts $25­30 Stumptown (now part of Rose City Comic Con ­ booooo) ○ http://rosecitycomiccon.com/ ○ http://www.stumptowncomics.com/comics­fest/comics_fest_2012/ ○ RCCC 2014 ­ September 20­21 ○ Ticket price $10 day/$15 weekend ­ $7 day/$12 weekend (student) ○ Sort of similar to Stumptown: Linework NW (April 12, 2014)


Rose City will not be offering as many comics­creating panels as last year ­ could possibly fill a void! SCBWI (Society of Children’s Book Writers & Illustrators) ○ https://oregon.scbwi.org/events/2014­annual­spring­conference/ ○ 2014 conference: May 17 & 18 (usually held in late May) ○ Ticket prices $150 day/$275 weekend (non members early registration rate); manuscript/portfolio consultations ­ $35

Additional Suggestions ●

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Focus on publishing, not writing (necessarily). It’s what makes this conference stand apart from other offers ○ Especially in marketing; focusing exclusively on a theme limits our already limited audience. What all writers want to know is publishing. Focus on specific ways in which authors can be more successful. End of conference panel for questions and answers? So that attendees can have their lingering questions and thoughts addressed. Bring back developmental edits? (Previous Write to Publish activity and money­raiser) Bring back author stage? (Previous Write to Publish activity) Use name tags Heard comments about people who didn’t attend because of the price. Perhaps offer discounts for people who register early or refer a friend to the conference? In the past it has been a two day conference ­ one day of workshops and one day open house with author stage. Could bring that back if we wanted/if it was worth the time and effort Go for a few big name panelists Provide an equal number of self­published and traditionally published authors at W2P Consider charging people per workshop vs. an all­day ticket (this has been done in the past and is a popular pricing method for conferences) Offer the opportunity for authors to pitch their work to agents and editors (for an extra fee? or advertise that a pitch is included in the ticket price to add more value to event?) If there is going to be a specific theme, have the entire press vote on it so we’re working on something that the rest of the press will help advertise


Past Write to Publish Conferences 2009 (known as Oolicon) Friday, May 29 Info: Join Ooligan on Friday, May 29th for a full day of education about publishing for writers and a free informational open house. Seminars will be offered on subjects including copyright, finding an agent, polishing your manuscript, self publishing, and finding a publisher. In addition, Ooligan will be selecting twenty manuscripts for advance critique by editing students and Ooligan Press acquisitions will be hosting a pitch table. Tickets will go on sale on Monday, April 20th, 2009. Theme: General Publishing(?) Panelists: N/A Panels Offered: N/A

2010 Saturday, May 22 & Sunday, May 23 Info: Write to Publish, affectionately known as Oolicon, is a conference organized by Ooligan Press. The primary goal of Write to Publish is to demystify the publishing process for writers. Write to Publish is different from other writing conferences in that it does not focus on the craft of writing, but rather on the process of getting published. On May 22, Workshop Day, choose to attend workshops for writers or workshops for industry professionals. Come back on May 23, Open House Day, to mingle with professionals in the industry and to hear authors speak about their experiences with the publishing process. Ticket prices are $130 for writers for the full conference (this includes five workshops and the Open House on the second day) or $32 per workshop. Ticket prices are $215 for industry professionals for the full conference. To purchase tickets, please contact the Portland State University box office at (503) 725­3307. Open House Day: May 23, 2010 Open House Day consists of an industry mingle and the Author Stage. Professional editors, agents, writers’ groups, and presses are available to answer questions and offer their services. The Author Stage will feature notable authors who will speak about their experiences with the


publishing industry. Open House Day provides an opportunity for dialogue to foster greater understanding for writers and publishers alike. Open House Prices Open House Day is open to the public. Tickets are $10.00 per person and $8.00 for students. Tickets can only be purchased at the door. Tickets are free if you purchased a full­day ticket to Workshop Day. Open House Time and Location Open House Day will be held in room 355 of the Portland State University Smith Memorial Student Union The open house is from 10am­5pm. Theme: General Publishing(?) Panelists: (Panels/Workshops) Sarah Berry, Dennis Stovall, Marty Brown, Sara Ryan, Vinnie Kinsella, Brett Warnock, Aaron Colter, Bernadette Baker­Baughman, Bo Johnson, Michael Clark, Ali McCart, Greg Netzer, Andi Zeisler (Author Stage) Ursula K. LeGuin, Deborah Hopkinson, Shannon Wheeler, Lilith Saintcrow, Virginia Euwer Wolff, Chuck Palahniuk More information: http://web.archive.org/web/20110720024944/http://www.ooliganpress.pdx.edu/w2p/?page_id=54 http://web.archive.org/web/20100329175132/http://ooligan.pdx.edu/?page_id=1161 Panels Offered: ● The State of Publishing ● Young Adult Trends and Audience ● How to Polish Your Manuscript ● Graphic Novels: Publishing and Process ● An Agent on Writer/Agent Relationships ● Writers, Conventions, and the Web ● Copyright ● How to Find a Publisher ● The Dos and Don’ts of Self­Publishing ● The Writer/Illustrator Relationship ● How to Market Using Social Media ● Converting Books to Digital Content ● Sustainable Publishing ● One staple, general panel on the publishing process (“Accessing the Publishing World”) from start to finish and how authors can find agents, write good query letters, find the right house for their manuscripts, and what they should expect in a contract.


A career panel with salary figures, résumés tips, job options, resources (list of Portland publications, etc).

More information: Writer Panels: http://web.archive.org/web/20100312073532/http://ooligan.pdx.edu/?page_id=897 Industry Professional Panels: http://web.archive.org/web/20100311231224/http://ooligan.pdx.edu/?page_id=899

2011 Saturday, May 21 & Sunday, May 22 Info: Write to Publish is unlike any writing conference you’ve previously attended. Instead of focusing on the craft of writing, we explore the process of getting published. The conference is split over two days. Day One consists of eight focused workshops for writers on different aspects of the publishing industry. Workshops are 90 minutes long and $35 each. Discounts are available for students and for those attending four workshops (a full day pass also gets you free entry into Day Two). A full schedule and description of workshops, and how to buy tickets, can be found here. Tickets may also be purchased on the day, however advanced purchase is encouraged as there is a limited amount of space in each workshop. Day Two is an ‘industry mingle’ where published authors share anecdotal tales of their experience with the publishing industry, and vendors from all areas of the industry will have table displays and be ready to answer your questions about publishing. Day Two is not just for writers, but anyone who enjoys reading. Doors open at 10.30am. Entry is only $10, with tickets only available at the door. For a schedule of authors speaking on Day Two, please click here. Our theme for 2011 is Open Books: opening a book is not only an individual action, but something we can all do together. At Write to Publish, you can open your book to the possibilities in publishing such as digital publishing, niche publishing, self­publishing, and sustainable options. Write to Publish 2011 is about empowering you as a writer, so you’re one step closer to getting published. Get ready to spend two days having your questions answered and seeing how you, too, can become a published author. Workshop Day will be held in Portland State Univeristy’s Smith Ballroom, located in rooms 238 (Workshop A) and 296/8 (Workshop B) in the Smith Memorial Student Union Building *Note* Developmental Editing was offered to authors for a fee Theme: Open Books Panelists:


(Panels/Workshops) Ruth Feldman, Sylvia Spratt, Loretta Stinson, Betsy Amster, Dennis Stovall, Gretchen Stelter, Vailey Oehlke, Amanda Gomm, Tom McCluskey, Natalie Guidry, Danielle Marshall, Michael Munk, Todd Sattersten, Patrick M McGinty, Bill Johnson, Kevin Sampsell, Gabe Barber, Sid Miller, Stephanie Lenox, Michelle McCann, Cory Freeman, Emily Whitman, Emmalisa Sparrow, Jessicah Carver, Abbey Gaterud, Ida Kubiszewski, Martha Koenig (Author Stage) David Biespiel, Emily Choweth, K.B, Dixon, Brian Doyle, Ariel Gore, Lisa Ohlen Harris, Donna Henderson, Henry Hughes, Tom Krattenmaker, Zachary Schomburg, Loretta Stinson, Willy Vlautin More information: http://web.archive.org/web/20130208203201/http://www.ooligan.pdx.edu/w2p/about/conference­ archive/2011­write­to­publish/ Panels Offered: ● Marketing Yourself as an Author ● Publishing in the Digital Age ● The Author/Agent Dialogue ● Small Press/Niche Publishing ● Sustainability in Publishing ● Managing Your Manuscript ● YA Trends and Audiences: Author & Editor Conversation ● Benefits of Writing Workshops & Classes More information: http://web.archive.org/web/20110720024934/http://www.ooliganpress.pdx.edu/w2p/

2012 Saturday, April 28 Info: Write to Publish is unlike any writing conference you’ve previously attended. Instead of focusing on the craft of writing, we explore the process of getting published. Throughout the day we will host twelve workshops highlighting the basics of publishing with relation to our conference theme: Step into Genre. The author stage will host a variety of authors who will speak about their own experiences in publishing. These presentations are intended as an “industry mingle” rather than a series of readings. The authors will focus on the ups and downs, challenges, and triumphs they experienced in their careers. Local vendors from the publishing industry will also be present, sharing their knowledge and services with conference­goers. We selected our 2012 theme—Step into Genre—with the realities of the publishing industry in mind. While the focus of many graduate writing programs is literary fiction, we recognize that


much of the publishing world is focused on genre, whether it is young adult paranormal romance, hard science fiction, or serial killer mysteries. By hosting authors in a wide range of genres and offering workshops focusing on different topics related to genre, we hope to offer insight into the publishing world through a lens that is often underrepresented. Write to Publish is about empowering you as a writer so that you are one step closer to getting published. Get ready to spend a day having your questions answered and seeing how you, too, can become a published author. *Note* Developmental editing was offered for a $50 fee: http://web.archive.org/web/20120216172742/http://www.ooliganpress.pdx.edu/w2p/development al­editing/ Ticketing Information: Tickets can be purchased through the PSU Box Office at 503­725­3307. Tickets will be available on Ticketmaster soon. Prices: $80 – Full Day Pass (includes admission to author stage) $25 – Individual panel $10 – Author Stage admission More information: http://web.archive.org/web/20120215101550/http://www.ooliganpress.pdx.edu/w2p Theme: Step into Genre (Genre Fiction) Panelists: (Panels/Workshops) Chelsea Cain, Todd Sattersen, Inara Scott, Vinnie Kinsella, Abbey Gaterud, Jason V. Brock, Jenna Bayley­Burke, Amanda Gomm, Tom McCluskey, Jay Lake, Colleen Houck, Lucy Softich, William F. Nolan, Phillip Margolin, Allison Moon, P.R. Frost, Virginia Euwer Wolff, Ken Scholes, Jeff Burk, James Beach, Lisa Hendrix, Amber Keyser, April Henry, Eliza Lane, Michelle McCann, Mary Darcy, Relium Media, Michael McGregor, Michael Clark, Paul Collins, Lilith Saintcrow, Suzanne Young, Cassiel Knight, Terri Reed, Jessa Slade More information: http://web.archive.org/web/20120216172821/http://www.ooliganpress.pdx.edu/w2p/open­house­ day­may­23­2010/author­stage­2/ Panels Offered: ● So You Want to be a Published Author?: An Overview of the Publishing Industry ● Social Media 101 ● Going Digital: The Future of Publishing and E­books ● Stepping into the Future: Transmedia Projects


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Do I Really Need an Editor?: The Author­Editor Relationship DIY: Self­Publishing Signing Your Life Away: Deciphering Contracts Genre­fication: Where Does Fiction End and Genre Begin? Where Pictures Meet Words: The Graphic Novel Books Two, Three, and Four: Publishing A Series Genre Bending: Science Fiction, Fantasy, Paranormal, and More Cowboy, Vamp, or Noble Lord: Finding Your Niche in the Romance Genre The Other Side of the Tracks: Non­fiction Vampires, Cancer, and Road Trips: Publishing for Young Adults

More information: http://web.archive.org/web/20120216173109/http://www.ooliganpress.pdx.edu/w2p/workshop­da y­may­22­2010/schedule­and­descriptions/ Vendors: ● Digital Bindery ● Whirl About ● Relium Media ● Raintown Press ● Eraserhead Press ● Rose City Romance Writers ● IPRC (Independent Publishing Resource Center) ● Willamette Writers ● Dark Discoveries Publications ● Shut Up, Crow. Printers

2013 Saturday, February 23, 2013, 9 AM to 5 PM Info: At the Native American Student Community Center (NASCC) Write to Publish is unlike any writing conference you’ve previously attended. Instead of focusing on the craft of writing, we explore the process of getting published. Throughout the day we will host twelve workshops highlighting the basics of publishing with relation to our conference theme: Write What You Know. The author stage will host a variety of authors who will speak about their own experiences in publishing. These presentations are intended as an “industry mingle” rather than a series of readings. The authors will focus on the ups and downs, challenges, and triumphs they experienced in their careers. Local vendors from the publishing industry will also be present, sharing their knowledge and services with conference­goers.


Write to Publish is about empowering you as a writer so that you are one step closer to getting published. Get ready to spend a day having your questions answered and seeing how you, too, can become a published author. *Note* Developmental Edits available for $50 More information: http://web.archive.org/web/20130209062158/http://www.ooligan.pdx.edu/w2p/developmental­edit s/ Tickets: Full Day Pass ­ $80 Student Pass ­ $75 More information: http://web.archive.org/web/20130123091625/http://www.ooligan.pdx.edu/w2p/ Theme: Write What You Know (Nonfiction) Panelists: (Panels/Workshops) Sean Davis, Kevin Sampsell, Kristy Athens, Vinnie Kinsella, Michael McGregor, R. Gregory Nokes, Michael Munk, Sheridan McCarthy, Joe Bianco, Kristian Williams, Kristen Hall­Geisler, Chloe Caldwell, Betsy Amster, Greg Mowery, Per Henningsgaard, Dennis Stovall, Roosevelt High School Students (Unique Ink), Susan DeFreitas (Author Stage) Floyd Skloot, Lidia Yuknavitch More information: http://web.archive.org/web/20130208051311/http://www.ooligan.pdx.edu/w2p/panels/meet­the­s peakers/ Panels Offered: ● Creative Non­Fiction and Memoir: The Truth, the Whole Truth, and Other Considerations ● History and Biography: Forward Through the Past ● Media and Journalism: Devil in the Details ● Framing the Narrative: How Modern Memoirs Make Use of Techniques Borrowed from Fiction to Hook and Hold Their Readers ● Classroom Publishing: Discovering Your Voice ● Food and Travel Writing: Recipes for an Expedition More information: http://web.archive.org/web/20130208163305/http://www.ooligan.pdx.edu/w2p/panels/schedule/ Vendors: ● Meadowlark Publishing Services


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PSU Bookstore Unique Ink Ex Libris Editing

2014 Saturday, February 15 Info: The sixth annual Write to Publish conference will be held at Portland State University from 9 a.m. to 5 p.m. on February 15, 2014 at the Native American Student Community Center (NASCC). The conference aims to demystify the publishing process for writers and others interested in the industry and invites all ages of the public to explore the meaning of New Adult, listen to authors, share in their experiences, and gain information about an industry that is ever­changing. Tickets: Students ­ $35 Non­students ­ $80 More information: http://ooligan.pdx.edu/writetopublish/ Theme: The New Adult Revolution (New Adult) Panelists: (Panelists/Workshops) Allison Moon, Angel Punk, Aron Nels Steinke, Chris Roberson, Fiona Kenshole, Jamie S. Rich, Jemiah Jefferson, Jen Van Meter, Jen Violi, Karelia Stetz­Waters, Kelly Williams Brown, Stacey Wallace Benefiel, Emi Lenox, Becky Hawkins, Jessica Glenn, Sandra Bishop, Holly Lorincz More information: http://ooligan.pdx.edu/writetopublish/authors­speakers/ Panels Offered: ● Diversity in New Adult: Expanding Our Horizons ● Transmedia: Building A World for Your Story ● Navigating Comics Publishing: Independents, “The Big Two,” and Everything in Between ● Workshop led by Kelly Williams Brown ● Marketing New Adult: How to Reach Your Audience ● Writing and Editing Comics: Processes and Relationships ● Merit, Shmerit: Genre Fiction and the People Who Love It ● Literary Fiction: Stories Close to the Heart ● Memoir and Autobio Comics: Your Life on the Page ● Keynote Speech (Allison Moon)


More information: http://ooligan.pdx.edu/writetopublish/conference­schedule/

Vendors: ● Cogitate Studios ● Gertrude Press ● MacGregor Literary Agency ● MindBuck Media ● The Portland Review ● PSU Bookstore ● California Pizza Kitchen ● Anna Bannanas ● KIND Healthy Snacks ● New Season Market ● Starbucks


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