Russell Dela Bueno Balad | Graphic Design Portfolio

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Russell Dela Bueno Balad

Graphic Design Portfolio russellbalad.myportfolio.com

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russellbalad@gmail.com

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+852 6775 5350


BRAND DESIGN

HR Magazine: Logo Redesign

Before

After 15+ years of covering HR news in the APAC region, I thought that it was time for HR Magazine to have a fresh look. What started out as a logo redesign proposal turned into a bigger redesign project.

After

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BRAND DESIGN | HR Magazine: Logo Redesign


Diagram extracted from my presentation to the team

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BRAND DESIGN | HR Magazine: Logo Redesign


PUBLICATION DESIGN

HR Magazine: Magazine Redesign After I redesigned the logo for HR Magazine, I moved on to redesigning the publication itself.

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PUBLICATION DESIGN | HR Magazine: Magazine Redesign


Diagram extracted from my presentation to the team

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Page sample for co-designers’ reference

PUBLICATION DESIGN | HR Magazine: Magazine Redesign


PUBLICATION DESIGN

HR Magazine: Editorial Designs A selection of editorial designs, illustrations & composites that I did from after the redesign.

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PUBLICATION DESIGN | ­ HR Magazine: Editorial Designs


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PUBLICATION DESIGN | ­ HR Magazine: Editorial Designs


Artwork breakdown

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PUBLICATION DESIGN | ­ HR Magazine: Editorial Designs


Artwork breakdown

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PUBLICATION DESIGN | ­ HR Magazine: Editorial Designs


POSTER DESIGN

HEBE HAVEN YACHT CLUB POSTERS A selection of posters I designed for the Hebe Haven Yacht Club.

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POSTER DESIGN | Hebe Haven Yacht Club Posters


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POSTER DESIGN | Hebe Haven Yacht Club Posters


Artwork breakdown

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POSTER DESIGN | Hebe Haven Yacht Club Posters


PUBLICATION DESIGN

Hebe Jebes: Magazine Redesign Hebe Jebes is the official magazine of the Hebe Haven Yacht Club. I proposed a cleaner design that could appeal to more advertisers. The first issue with the new design was the Jul/Aug 2020 issue.

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PUBLICATION DESIGN | Hebe Jebes: Magazine Redesign


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PUBLICATION DESIGN | Hebe Jebes: Magazine Redesign


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PUBLICATION DESIGN | Hebe Jebes: Magazine Redesign


ANNUAL REPORT DESIGN

Foodlink Foundation Annual Reports Foodlink Foundation is a nonprofit organization in Hong Kong that collects surplus food around Hong Kong and provides it to those in need.

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ANNUAL REPORT DESIGN | Foodlink Foundation Annual Reports


Front Covers (2019 -

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2022)

Selected Spreads (2019 - 2022)

ANNUAL REPORT DESIGN | Foodlink Foundation Annual Reports


BRAND & PROMOTIONAL DESIGN

Chi-Khan Inasal Chi-Khan Inasal serves authentic Filipino “inasal” (a style of barbecue popular in the Philippines) in Hong Kong. What originally started out as a joke eventually became the name Aamir Khan would use to name his brand.

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BRAND & PROMOTIONAL DESIGN | Chi-Khan Inasal


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BRAND & PROMOTIONAL DESIGN | Chi-Khan Inasal


Menu Design

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“Unlimited Rice” Poster

BRAND & PROMOTIONAL DESIGN | Chi-Khan Inasal


BRAND & SOCIAL MEDIA DESIGN

Kasama Kollective Kasama Kollective is a Filipino duo that provides make-up & photography services in Hong Kong.

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BRAND & SOCIAL MEDIA DESIGN | Kasama Kollective


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BRAND & SOCIAL BRAND MEDIA DESIGN | Kasama Kollective


Instagram Posts

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Instagram Stories

BRAND & SOCIAL MEDIA DESIGN | Kasama Kollective


BRAND & PACKAGING DESIGN

Sari-Sari Sundry Formerly known as “Pinkseed Studios”, the Filipina-owned accessory shop was renamed “Sari-Sari Sundry” to reflect its growing catalog of colorful, playful & weird products. I designed the logo & brand kit, packaging, and social media graphics.

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BRAND & PACKAGING DESIGN | Sari-Sari Sundry


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BRAND & PACKAGING BRAND DESIGN | Sari-Sari Sundry


Thank you for taking the time to go through my portfolio!

Russell Dela Bueno Balad russellbalad.myportfolio.com

|

russellbalad@gmail.com

|

+852 6775 5350


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