Association of Business Communicators of India Presents
ComFest -10 10th & 11th NOVEMBER, 2010
The Communicator as Change Leader
T
he Association of Business Communicators of India (ABCI) was formed in 1956 with an aim to promote excellence in Business Communications. ABCI, as it is famously known, has since then organized various workshops pertaining to Print , Electronic & Web Media, its usage and its utility value. ComFest10 is a festival of ideas, in the true spirit of a festival. So ComFest10 will not affirm conventional wisdom. Rather, it will question the given. It is about undermining the status quo, turning ideas on their heads, re-examining certainties, and navigating the way forward in a world where conventional maps are rapidly losing relevance. For professional communicators, this is a platform that will compel us to look ahead, look around and, most importantly, look within. We cannot claim that after attending ComFest10, you will be able to pin down that flitting, fluttering butterfly we call change. We promise you, however, that you will step out of a cocoon of untested certainties – and emerge with flying colours. `Discount the obvious, bet on the unexpected`.
DAY 1
th
10 November 2010
Registration : 9am to 9.30am 9.30am to 10.30am
Chief Guest and Key Note Speaker - ComFest
Mr. R. GOPALAKRISHNAN Executive Director, Tata Sons Limited
1nd
SESSION 10.30am to 11.30am
Mr. SANJAY CHOUDHRY Chief Corporate Affairs & Communications, Tata Steel In Chair Sanjay Choudhry has a vast experienced in communication and corporate affairs spanning over three decades. He has worked with CocaCola India before joining Tata Steel.
1st
SESSION
10.30am to 11.30am
DR. MATTHEW HIBBERD Director, Department of Film, Media and Journalism, University of Sterling, Scotland, UK
Dr. Matthew is Director of the MSc in Public Relations Learning, and has teaching responsibilities both on the MSc in Media Management and with supervising PhD students. He attended academic panel meetings as part of the recent UK Government-funded Byron Review on Children and New Technology. Dr. Matthew was awarded in 2008 Best International Business Communications Trainer by the Public Relations Council and also the 2008 Global Business Communicator Award from ABCI.
Creating Industry Leaders through Communications fraternity Interaction in-between Academicians & Professionals from Industry
How can Communications Professionals create outstanding Leadership in Industry? A Global Perspective
st
1
SESSION
10.30 am to 11.30am
DR. UDAY SALUNKHE Director, Welingkar Institute of Management Development & Research, Mumbai
An educationist with the qualities of a Leader, his vision and result orientation have been the guiding force in making Welingkar a name to reckon with, not only in India but also globally. Prof. Dr. Uday, a Mechanical Engineer with a Management Degree in “Operations” pursued his Doctorate in “Turnaround Strategies”. In his pursuit for excellence in academics, he has tried to synergize the best of the Indian Management ideologies with the modern day Management theories.
How can Communications Professionals create outstanding Leadership In Industry? Indian Perspective
Tea Break : 11.30am to 11.45am
2nd
SESSION
11.45am to 1.00pm
DR. NARENDRA JADHAV Member, Planning Commission GOI, Member, National Advisory Council GOI,
Dr. Narendra Jadhav is a leading educationist, eminent economist & policy maker, well-known social scientist and bestselling author. Dr. Narendra Jadhav is currently serving as a Member, Planning Commission, Dr. Jadhav's sectoral responsibilities include Education, Labour-Employment-Skill Development, Sports & Youth Affairs, and Social Justice and Empowerment. In addition, Dr. Narendra Jadhav has also been appointed as a Member, National Advisory Council (NAC), chaired by Smt. Sonia Gandhi, with effect from May 31, 2010. Served the Reserve Bank of India (RBI) for 31 years,as Principal Adviser and Chief Economist (in the rank of Executive Director).
Is India emerging an economic super power? can reforms in Budgets Communicate better fiscal yields?
Lunch Break : 1pm to 2pm
3rd
SESSION 2.00pm to 3.30pm
MR. JITENDER BHARGAVA Former Director Communications Air India In Chair
Jitendra Bhargava started his career as a Jouranalist with Hindustan Times. He then joined Coal India as Public Relations Officer thereby changing his professions. He was responsible for managing the Asiad Games in 1982. He recently retired as Director Communications Air
Interaction in-between Media & Industry for Change
India.
3rd
SESSION 2.00pm to 3.30pm
MR. MANZER HUSSAIN Group Head Communications, Tata Steel Group
Mr. Manzer Hussain, Group Head Communications, Tata Steel Group, as a part of the new global organisation being put in place to process the integration of Corus Plc into the Tata Steel Group which is amongst the 10 largest producers of steel in the world. Mr. Manzer Hussain, who has been with the Group for the last 32 years, elaborates on the Tata Steel Group's business plans in the country. He is the man in-charge for handling Media Relations that largely deals with external stakeholders and currently dealing with an important issue of re-branding of Corus Plc. with the Tata Steel Group.
Corporate Expectations From Business Media
3
rd
SESSION 2.00pm to 3.30pm
MR. KUMAR KETKAR Editor-in-Charge Loksatta , Mumbai
Kumar Ketkar is currently, Editor-in-Charge, Loksatta, a leading Marathi daily of the Indian Express Group for the last 7 year s. Earlier, he was Chief Editor, Maharashtra Times, a prominent Marathi Daily of The Times of India Group for nearly 8 years and was Resident Editor of the Observer of Business & Politics. He was Awarded Padmashree, in the calendar year 2001 by the Government of India.
Media Expectations from Corporate Houses
Tea Break : 11.30am to 11.45am Tea Breaks : 3.30pm to 3.45pm
4th
SESSION 3.45pm to 5.00pm
MR. ROGER PEREIRA Director, Roger Pereira Communications in Chair Roger is the Founder, CEO & MD of R&PM:Edelman; and before that, of Burson-Marsteller Roger Pereira. And even before that, the President, CEO & Director of Shilpi Advtg. Ltd. He was also the Founder President of The International Advertising Association (India Chapter) & member of the International Board of Directors, New York, U S A. Roger is internationally acclaimed PR Consultant.
4th
SESSION 3.45pm to 5.00pm
MR. SACHIN TALWAR Director, Turning Point During his career spanning 20 years, Sachin has steered a wide range of corporate, consumer and financial communications programmes for clients across diverse industries ranging from agriculture, automotive, aviation, banking & finance, beverages, like CocaCola re-entry into Indian Market. His core area of interest is strategy and its effective application in communications programs that support business objectives.
4th
Strategic v/s Tactical Communications
SESSION 3.45pm to 5.00pm
Prof. D. UDAYA KUMAR Professor Designs - IIT Guwahati
D. Udaya Kumar is pursuing his doctoral studies at Industrial Design Centre, IIT Bombay. He worked as a senior designer and then as a design head in a monthly magazine CHIP. His two years professional experience in the publishing house has given him a good knowledge on publications design process and print techniques. He has also extensively worked in print medium as a freelancer. After his completing PhD, he aspires to be a Communication Designer.
DAY 2
1st
Manyfold dimensions of Business Communications Speakers
Design Communications Presentation on creation of Rupee Symbol
11th November 2010
SESSION 10.00am to 11.00am
MR. JITENDER BHARGAVA Former Director Communications Air India In Chair
Jitendra Bhargava started his career as a Jouranalist with Hindustan Times. He then joined Coal India as Public Relations Officer thereby changing his professions. He was responsible for managing the Asiad Games in 1982. He recently retired as Director Communications Air India.
How Brand India can be positioned as an emerging global leader?
1st
SESSION
10.00am to 11.00am
DR. DINESH KESKAR President of Boeing India and VP of Boeing International Trading
Dr. Dinesh Keskar is President of Boeing India and VP of Boeing International Trading. In his role, he is responsible for marketing all types of aircraft,owned by Boeing, to customers worldwide. Dr. Keskar received his bachelor's degree in mechanical engineering from Visvesvaraya National Institute of Technology, Nagpur(India) with a Gold Medal in 1975. He received his doctorate degrees in aerospace engineering from the University of Cincinnati in 1978 and his guide was Neil Armstrong, the man who set first impression of his foot steps on Moon. Since joining Boeing in June 1980, Dr. Keskar has held senior positions in engineering, marketing and sales.
2nd
SESSION 11.00am to 12.00am
MR. ROGER PEREIRA Director, Roger Pereira Communications in Chair Roger is the Founder, CEO & MD of R&PM:Edelman; and before that, of Burson-Marsteller Roger Pereira. And even before that, the President, CEO & Director of Shilpi Advtg. Ltd. He was also the Founder President of The International Advertising Association (India Chapter) & member of the International Board of Directors, New York, U S A. Roger is internationally acclaimed PR Consultant.
2nd
How Brand India can be positioned as an emerging global leader?
Communications Fundamental for Turnaround
SESSION 11.00am to 12.00am
MR. P. M. SINHA Chairman Bata India Limited, New Delhi
Mr. P. M. Sinha is currently the Chairman of Bata India Limited. He is the man who is a turn around strategist. He took over Bata India as Chairman and turned it around when it was much needed. Prior to his current assignment, he was CEO, Pepsi India and was responsible for the famous campaign of Pepsi, “ Nothing Official About it.” Mr. Sinha will talk on Communications fundamentals in turn around strategies and will share secrets of turn around Mantra.
SESSION 2nd 11.00am to 12.00am
Communications Fundamental for Turnaround
MR. GERSON DaCUNHA Noted Media Personality & Convener AGNI
A science graduate from the University of Bombay, he spent five years as a journalist in the Press Trust of India–Reuters and 25 years in Lintas and Hindustan Lever. The last 10 of the 25 was as head of LintasHe is the Chief Executive of Bombay First and is now involved in various NGOs and citizen groups in Mumbai. He is also a stage and film actor, social worker, and author.
Communications Fundamental for Turnaround
3rd
SESSION 12.00pm to 1.00pm
MR. M. R. CHANDURKAR Founding Managing Director IPCA In Chair
Mr. Chandurkar started his career as Sales Executive in Nav Bharat at Nagpur. He thereafter joined Baidyanath at Nagpur as Medical Representative. He found IPCA Laboratories wherein noted film personality Shree Amitabh Bachhan was his business partner.
3rd
SESSION
12.00pm to 1.00pm
MR. SAM PITRODA Advisor to the Prime Minister of India on Public Information Infrastructure & Innovations
Mr. Sam Pitroda is an inventor, entrepreneur and policymaker. Currently Advisor to the Prime Minister of India on Public Information Infrastructure & Innovations. He is also widely considered to have been responsible for India's communications revolution. He has served as Chairman of the National Knowledge Commission (2005–2008), a high-level advisory body to the Prime Minister of India, set up to frame policy recommendations for improving knowledge related institutions and infrastructure in the country. He has also served as an advisor to the United Nations in 1992. As technology Advisor to the Prime Minister, Rajiv Gandhi in the mid 80s. Mr. Pitroda is the father of telecom revolution in India.
Golden Jubilee Annual Awards Nite on th 11 November 2010
Creating and Leveraging Communication infrastructure for Global Leadership
Creating and Leveraging Communication infrastructure for Global Leadership
DATE : th
th
10 & 11 November 2010
VENUE : Rooftop Rendezvous, Taj Mahal Hotel, Arthur Bunder Road, Gateway of India, Colaba, Mumbai 400 005.
REGISTRATION CHARGES : For Members Rs. 10,000/- and Non Members Rs. 12,500/- (Includes Conference Kit & Entry Charges, Lunch, Annual Awards Nite Entry & Dinner) For registration and any query please contact Mr. Kirit Varma on 9820717858 or mail kiritabci@rediffmail.com
ABCI reserves the right to change the Speakers at the Conference should circumstances require.