24 November 2011 LUCAN GAZETTE 5
RETAIL Prestigious Innovation nod for company
Kooky Dough cook up a Bord Bia nomination FORMER King’s Hospital student, Sophie Morris, who, along with her business partner, Graham Clark, founded Kooky Dough, has been nominated for a Bord Bia Innovation Award. The Bord Bia Food and Drink Industry Awards are there to reward quality in the Irish food and drinks industry. The awards, which are run in association with Rabobank, are open to all food and drink products manufactured in Ireland. Companies must be in business for a minimum of two fiscal years, with Kooky Dough qualifying, having been founded
in 2009. This year, there were 184 entries in six categories – exporting, branding, entrepreneurial, domestic success, sustainability and innovation. T he business is a far cry from the duo’s careers in finance, but, after hatching their plan for a ready-made dough mix, designed to be rolled out and cooked at home, the pair took the concept from farmers’ markets to supermarkets. The company supplies products to the Irish and British markets, with key customers, including Tesco, Supervalu, Superquinn and Dunnes Stores.
It also supplies Four Star Pizza and Apache Pizza with frozen portions, which are baked in-store. Back in March, Kooky Dough was being grilled on RTE’s Dragons’ Den in front of possible investors. After failing to impress all the dragons, Sophie, from Chapelizod, and Clarke, from Cork, were eventually offered the €70,000 they were looking for from Dragon, Gavin Duff y, but at Gavin’s demand for 30% of the business, it wasn’t the 10% they were prepared to offer. They then offered him 20%, but he wanted 25%.
COUNCIL
Pamphlet on water usage
SOUTH Dublin County Council (SDCC) has released a pamphlet aimed at helping business owners and residents to conserve water in the coming months. Last year’s severe freezing and snow led to water shortages, cut-offs and severe problems for people in South Dublin, and the council is hoping to avoid a similar situation this year.
Co-founded by former King’s Hospital student, Sophie Morris (right), Kooky Dough has been nominated for a Bord Bia Innovation Award
After failing to come to a compromise, Kooky Dough left with no investment. However, luckily for them, it all worked out, after the company landed a €550,000 deal to provide Tesco with their own-brand cookie dough lines in Ireland
and Britain. Speaking to The Gazette back in March, Sophie said that the product’s appeal was across all age ranges. She said: “You can roll it out for fun, or you can slice it as if you are slicing pudding.
“K ids love to get involved, but people my own age love doing it on a Saturday night – instead of having a pizza, they can bake a cookie for fun, and a lot of people like to pretend they were baked from scratch, so it’s great,” she said.
Resource Despite the return of winter rains, the county still faces a number of water issues, with the council keen to encourage residents and businesses to make better use of the precious resource. To that end, it has released the informative pamphlet, which contains a number of handy tips for businesses. The pamphlet can be seen online at environment. southdublin.ie.
Sanovitae’s Super Slimmers THE Sanovitae Superlslimmers are training amazingly well. Dave Ward and Sean Daly are training in the gym 6 days out of 7. Sean is walking for 20-30minutes every morning as well. There is a huge misconception that you are able to get into shape by training for 30mins a day 3 days a week. This was the guidelines established by the American College of Sports Medicine. What people don’t realize is that these guidelines were established for morbidly obese patients. The recommendations are for people who would get out of breath checking the mailbox in the morning! If you are serious about losing weight or getting into shape then you need to be doing some activity 6 days a week. Movie stars and sports stars are certainly training more than 90minutes a. week. This does not mean that you have to be in the gym every day. It can mean that
you go to the gym 3 days a week, play football once a week, a brisk walk, swim, game of tennis. Any activity that will get your heart rate up and keep your metabolism ticking over is beneficial. Strength training plays an important role in weight loss. With strength training you develop lean muscle, strengthen joints, increase flexibility and range of motion, increase red blood cell production, regulate hormones, and strengthen the heart and a lot more! Dave and Sean have shown some remarkable increases in strength and flexibility. Sean has doubled the weight that he is lifting in most exercises. The range and flexibility that they are both getting when performing movements is greatly improved. When participating in a strength program make sure that you have a program that is going to work for you! A good strength program will have exercises that utilize the big muscles of the body.
The gluteals (butt), quadriceps (thigh) and hamstrings (rear thigh) are the biggest muscles in the body. You need to be training these muscles with squats, deadlifts and lunges for maximum results. Another mistake people often make is choosing isolation exercises over compound or multi muscle exercises. This means you should do exercises such as a bench press over say a pec fly. This is so you recruit more muscle which increases your energy expenditure and so will increase your fat loss! With the right strength program you will lose weight fast and get the toned and healthy shape that we all strive for! At Performance Health Ireland we develop individual strength and conditioning programs that get results. You can follow Dave and Sean’s progress on both the Sanovitae and PHI Facebook pages just like Performance Health Ireland.
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Contact Performance Health Ireland if you would like a FREE consultation and thorough assessment. Email matt@phireland.com or call Matt 087 2037393 or Keith 087 9327668 for more information.