Communications Resource
RE/MAX on top in REAL Trends 500
(Analysis of brokerages ranked by 2009 transaction sides)
• Read more about it:
RE/MAX Mainstreet news story
RE/MAX press release
Order the full report from REAL Trends
Also on the REAL Trends site:
Top 500 lists ranked by transaction sides/volume
• Share the news via social media:
On Facebook: Visit the RE/MAX Facebook page and share this note. Or, use the following on your own Facebook page:
Proud to be a RE/MAX Agent! RE/MAX topped competitors in the 2010 REAL Trends 500 ranking of the largest real estate brokerages in the U.S. based on closed transaction sides. RE/MAX had 122 brokerages listed compared with Keller Williams (103), Coldwell Banker (91), Century 21 (58), Prudential (38) and ERA (20). RE/MAX agents averaged 14.4 transaction sides, far more than our competitors. We're doing more to help buyers and sellers!
On Twitter: weet the the following message:
RE/MAX tops competitors in REAL Trends 500, avg 14.4 trans/agent. Helping more buyers & sellers every day! http://bit.ly/dbd4MQ
• Use the charts (Click on the charts on the next page to open jpeg versions; or click here for the group)
How RE/MAX compares with other national franchises in the 2010 REAL Trends 500 Averages per agent are based on national franchise firms reporting agent counts. All data below are based on the top 500 ranked by transaction sides. Agent‐count numbers are from the survey but were not listed in the final report.
Franchise
Average Transaction Agents Brokerages (Top 500 trans‐ Sides/Agent Sides
action sides list)
1. RE/MAX 2. 3. 4. 5. 6.
Coldwell Banker ERA Century 21 Prudential Keller Williams
14.4 9.9 9.5 7.1 6.0 5.7
247,808 17,257 211,370 37,840 108,647 168,233 205,955
21,399 3,988 15,270 28,205 35,995
Sales Volume
(In Top 500 transaction‐sides list)
122 $51,488,828,223 91 20 58 38 103
$37,708,787,291 $6,146,975,935 $20,674,941,453 $49,460,824,818 $41,768,824,149
Volume/Agent (In Top 500 trans‐ action sides list)
$2,983,649 $1,762,175 $1,541,368 $1,353,958 $1,753,619 $1,160,406
2010 REAL Trends 500
14.4
Average Transaction Sides Per Agent Nbcdefbg U.S. Fhbfijdkl Bhbfmk 2009
9.9
9.5 7.1
6.0
5.7
2010 REAL Trends 500 Analysis based on Top 500 ranked by transaction sides
• RE/MAX leads the competition by all measures: number of brokerages, transaction sides, agent productivity and sales volume.
• Based on transaction sides, RE/MAX brokerages hold 24% of all positions or 122 of the top 500 brokerages.
RE/MAX
Coldwell Banker
ERA
Century 21
Prudential
Keller Williams
For national franchise firms reporting agent counts in the Top 500 ranked by transaction sides.
$2.98
2010 REAL Trends 500
Average Volume Per Agent (millions) National U.S. Franchise Brands 2009
$1.76
$1.75
$1.54
$1.35
$1.16
• RE/MAX brokerages had half as many agents as Keller Williams but closed 20% more transaction sides
• RE/MAX Sales Associates averaged 14.4 transaction sides, 151% greater than Keller Williams agents.
• On the list ranked by closed transaction sides, RE/MAX Sales Associates averaged $2.9 million in sales volume, 157% greater than Keller Williams agents.
• RE/MAX Sales Associates averaged 45% more transaction sides than agents with Coldwell Banker.
RE/MAX
Coldwell Banker
Prudential
ERA
Century 21
Keller Williams
For national franchise firms reporting volume and agent counts in the Top 500 ranked by transaction sides.
2010 REAL Trends 500
247,808 211,370
205,955
• On the list ranked by closed transaction sides, RE/MAX brokerages’ total sales volume was 36% higher than Coldwell Banker brokerages.
Total Transactions Sides
National U.S. Franchise Brands 2009 168,233
• RE/MAX Sales Associates averaged more than twice as many transaction sides as Century 21 agents.
• Among all brokerages reporting agent counts on the Top 500 transaction‐sides list, RE/MAX had the highest sales volume – 149% greater than Century 21.
108,647
37,840
RE/MAX
Coldwell Banker
Keller Williams
Prudential Century 21
ERA
The REAL Trends 500 Report identifies the largest residential real estate firms in the U.S. based on closed transaction sides. The 2010 report looks at 2009. Participation is voluntary. REAL Trends requires verification of all data. The survey’s agent‐count data were used to compute averages per agent, but that breakdown was not in the final REAL Trends 500 Report. ©2010 RE/MAX, LLC All rights reserved. Each RE/MAX office is independently owned and operated.