Best Examples From Microsoft’s Instagram Marketing Campaign
NATGEO X CRISTINA MITTERMEIER
NATGEO X AMI VITALE
In this post, Mittermeier’s passion for her work as a marine biologist shines through. Coupled with a stunning visual, this creates a compelling image that helped deliver Microsoft’s message to millions in an elegant way that lent itself to sharing (tags) and organic engagement (likes, comments, and social sentiment).
This post, which highlights the role Juan served in helping save the giant panda from extinction, is an excellent example of why women in STEM matter. By highlighting a central idea as a part of an important theme, Microsoft’s message became a part of a larger message likely to resonate with many.
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