DAWN

Page 116

Lifestyle/Culture

Brit Designer Appointed as Salvatore Ferragamo Creative Director By Gargi Harjai

Maximilian Davis was appointed as Salvatore Ferragamo's creative director (Image via @Ferragamo/Twitter) ON MARCH 14, 2022, Salvatore Ferragamo made the announcement of a change in the creative director position, which is now being appointed to Maximilian Davis. Effective immediately from March 16, 2022, Maximilian will take over as the brand's creative director, replacing Paul Andrew, who quit the brand to design for his namesake brand. The young British designer will ascend to the creative helm just after showcasing his Fall Winter 2022 collection at London Fashion Week under the umbrella of Fashion East. Salvatore Ferragamo also appointed a new CEO in January 2022 by appointing Marco Gobetti to take the realms at the Italian fashion house.

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March-April 2022

More about Maximilian Davis Maximilian Davis was born in Manchester and graduated from the London College of Fashion. He leans on his Trinidian-Jamaican origins and designs from a culturallyhybrid point of view with sharp elegance and bright colors. In 2020, he founded his eponymous brand and immediately garnered international recognition, gaining the likes of A-list celebrities such as Dua Lipa, Rihanna, and Kim Kardashian. Maximilian Davis learnt the art of sewing with the help of his grandmother and launched the DAWN

www.africabusinessassociation.org


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