43 minute read



Creating stunning looks is second nature for photographer Shelley Wolfe Franklin

Award-winning fine art portrait photographer Shelley Wolfe Franklin rocks a bold style behind the lens. “My style is definitely feminine but never girly,” she says. Due to the nature of her career, Franklin moves around a lot, making comfort a top priority for her wardrobe. To achieve this goal while still creating a polished look, Franklin often throws on a blazer over Commando leggings and a T-shirt. In the evening, Franklin’s ensembles still carry a feminine vibe with an edgy flair. She incorporates leather or faux leather for their alluring appeal and always chooses a dress over a skirt. “For dresses, nothing beats the way Retrofete fits the curves of a woman’s body,” she says. Though Franklin once turned to others for style inspiration, she now looks inward and trusts her instincts when deciding what to wear. “As I near 50 years old I’m happy to say I don’t feel influenced by anyone else’s style, which hasn’t always been the case,” Franklin says. “Now I wear what I feel good in and choose my clothing based upon my own daily activities and current mood.”

What are your favorite colors to wear? Currently I’m loving pops of color. Anything blush looks great with my hair color and I really enjoy wearing jewel tones.

Has the pandemic affected your style at all? It did for almost a year. I think I went a full year without wearing heels! My feet were not prepared for the shock of them after that, but in spite of the initial blisters, I love to wear heels even though they make me well over 6 feet tall.

How do you transition your look from day to night? My go-to items are simple, knee-length Michael Stars dresses. They are fitted but forgiving with a bit of ruching on the sides. They look great with flats for work, but I can throw a heel on and accessorize to go out and are just formfitted enough they look professional but a little bit sultry!



Aisha Marshall and Des Dickerson, co-founders of Creative Label, are on a mission to support brands and educate the community

The story of how the masterminds behind digital consulting agency Creative Label met has been told to death – with plenty of additions and revisions on both sides. The setting: a lecture hall at Arizona State University’s Walter Cronkite School of Journalism and Mass Communication. The characters: Des Dickerson, a bored college student with dreams of becoming a reporter, and Aisha Marshall, a recent transfer to ASU, who, as Dickerson jokingly (and lovingly) says, was friendless and a little bit nosy. “For Black people – and I’m sure it’s true for every other minority – you walk into a room in higher education and are usually the only Black person,” Marshall says. “But anytime there was another Black person in class, I would sit next to them. I didn’t know them, but it felt like we were the same in a room of people who didn’t look like us.” So, in one of her classes at ASU, Marshall gravitated to the only other Black woman in the lecture hall. “She was always on her computer. We’d been in class for a few weeks, and occasionally I’d look over

and think, ‘Oh, this girl’s on Facebook again,’” says Marshall, who realized one day that she recognized one of the photo albums the woman was scrolling through. “It was a costume party of me and my friends at San Francisco State, which I attended before transferring to ASU. I was dressed as a giraffe, so it was easily recognizable. So I asked, ‘Hey, how do you know them?’ And she looked at me like, ‘What are you doing on my computer?’” “Anytime Aisha tells the story, take the exaggeration back three steps,” Dickerson says. “From my perspective, I literally thought she was stalking me! Why was this girl being so nosy?” But Dickerson, who went to high school in California with the people in the photos – and felt she needed to be welcoming to the transfer student who didn’t know anyone at her new school – invited Marshall to a party she was throwing that night, and the rest is history. “It sounds cliche, but we were inseparable after that,” Dickerson says. “We meshed right away – I don’t remember that she ever went home.”


After graduation, Marshall and Dickerson pursued separate career paths. After a college internship with the Dr. Phil show, Dickerson began a stint in TV production, eventually working as an associate producer for multiple shows on HGTV and Lifetime. Marshall, on the other hand, decided to pursue a Juris Doctor. “Law school really helped my stamina and taught me how to be both right and left brain,” Marshall says. “But I realized that while I enjoyed it, it wasn’t a passion of mine. It became a battle between being good at something and doing something that fills your cup.” Dickerson, exhausted from her career in production, found herself in a similar position. “Aisha was feeling unfulfilled in her legal life, not knowing what to do but knowing she wanted to be in the creative space, and I really wanted to own something of my own. If I’m going to work 90 hours a week, I would rather work for myself than somebody else.” This thought led to the formation of a small business on Etsy, selling custom Snapchat geofilters for events like baby showers and weddings. They handled every aspect for their customers, from designing the filter to getting it live, making little to no profit while they both balanced demanding work schedules and, in Marshall’s case, law school. From monitoring the exponential growth of the social media industry, they knew that custom experiences like the one they provided were here to stay. When Marshall graduated from ASU’s Sandra Day O’Connor College of Law, the pair expanded their business model to include social media management and haven’t looked back. Over nearly five years, Creative Label (www.itscreativelabel.com) has evolved into a full-service digital consulting agency specializing in branding, public relations and marketing. The Creative Label team prioritizes problem-solving, accountability and over-communication to create compelling original content that brings each client’s dream to life.


Today, Dickerson helms Creative Label as the vice president of public relations and digital marketing alongside Marshall, the vice president of branding and digital marketing. While Marshall’s legal background helps the team bridge the gap between idea and execution, Dickerson’s production experience, especially at CBS, prepared her to build strong relationships with clients and partners. “It made me unafraid to go after things for fear of being told no,” she says. “If they do, it doesn’t mean no forever, it just means not right now. We’d heard no for a long time, but it’s never stopped us from constantly going after everything we want.” And it’s this propensity to dream big that helped Marshall and Dickerson earn one of their biggest achievements to date – a spot on the Forbes 30 Under 30 list. But the journey hasn’t all been smooth sailing. “When we first started, people were super stingy with information,” Dickerson says. “We had to do a lot of research and a lot of teaching ourselves. Because of that, we made a commitment to always give back and educate our community.” One way they make good on their promise is through their podcast, The Label. Each weekly episode provides updates on the world of digital media, from recent news to expert advice on everything from Instagram stories and multilevel marketing to creating clear, concise and consistent branding. “Our mission has always been to give value. Des and I ascribe to an abundance philosophy, that you get what you give. For us, it has poured back into us tenfold,” Marshall says. “And people love our banter, but this is not just a show, it’s every day between the two of us.” Marshall and Dickerson’s podcast also serves as a safe space for their predominantly white audience and clientele to ask questions about how to support others in a time when people are opening their eyes to a variety of injustices and microaggressions. Past discussions include how to be an ally in the workplace, how to support creatives of color and how to frame your message as a white person wanting to help the Black community. “We talk in length about how companies can show up and take action, as well as what kind of diversity efforts they should be running,” Marshall says. “Inclusivity does bring more money into your business, but it’s not just to check a box off – it’s to be more representative of the world.” At the end of the day, Creative Label is more than just a company – it’s a testament to the power of tireless work, communication and a friendship that will always triumph over any obstacles in its path. “I’ve never had a relationship like I have with Des,” Marshall says. “We’re like sisters – we’ve had toxic habits, fought tooth and nail and then gone to our favorite lunch place five minutes later. It took a lot of time and hard conversations to get to where we are today, but there’s always going to be hard conversations – that’s part of growing. If you throw it away every time, you’ll never become your best self.”


Where luxury beauty services meet total body wellness

The Hills Beauty Experience in North Scottsdale provides convenient access to a variety of professional beauty services including med spa treatments and luxury hair design. The Hills Owner, April Hill Martinez dreamed of a place where she could provide extraordinary service and cutting-edge options in a space that was soothing yet energizing for both her clients and staff. Drawing upon her constant momentum and diligent work ethic, April has never shied away from pivoting and trying things until finding the best way which has led to The Hills success over the course of 5 years. The Hills is renowned for its friendly, unpretentious staff, esthetically pleasing and soothing atmosphere, and more notably for its qualified and certified professional estheticians and stylists. They offer nearly every beauty service on the market featuring the most up to date technology. “We stay ahead of the competition by education and adopting new innovative ways of doing things,” April shares. By utilizing ground-breaking technology and an artistic eye, the team at The Hills focus on enhancing their client’s appearance in the most natural way. Popular treatments include body contouring, injectables, skin tightening, PDO threads, PRP, and hair styling. “This is the era of self-care and investing in ourselves,” April says. “Guests want to pamper themselves and The Hills is the total package!” Other specialized services, like IV therapies and hair restoration help to promote a full range of wellness treatments. Guests of all ages and genders that are looking to calm their mind and body in a luxurious setting will find that The Hills is the ultimate rejuvenating retreat. “My mission is to deliver a completely unique beauty experience that leaves guests invigorated and ready to take on the rest of their life so they can be the most youthful and best version of themselves when they leave our facility,” April says. Later this year, April will open a 6,500 square foot wellness and beauty center boasting a wellness cafe and expansive outdoor patios for spa and beauty center guests to enjoy and create their own personal escape. “The Hills is just getting started and you will see us expand and satisfy the needs that many consumers don’t know they have. We intend on changing the market and people should see what we have to offer!” she reveals. Inspired by David Goggins and other entrepreneurs that work extremely hard and ignore limitations, April does not believe in settling or giving up. “I hold myself to an extremely high standard and in doing so I meet my goals and am living my dream,” she shares. Passionate about giving back to children in vulnerable situations, April has partnered with Child Crisis Arizona and is diligent in her efforts to give back in the name of children whom have suffered.

Contact at www.thehillsbeautyexperience.com or 480.585.3787, 8912 E. Pinnacle Peak Rd., Scottsdale, AZ 85255.


Aesthetics & Hormones for the Executive Woman

Aging gracefully is an art, and Dr. Alexandra Mayer has the tools and expertise to help her patients achieve rejuvenated, naturallooking, youthful skin. Dr. Alexandra Mayer is a Naturopathic Physician with a specialty in Medical Aesthetics and Women’s Hormones. Her love for healthy, glowing skin and all things aesthetics stem from her personal experiences growing up. She draws inspiration from her aunt, who owned a high-end spa based in Canada and showed her how to best care for her skin. In 2014, Dr. Mayer received her Naturopathic Medical Degree from the Southwest College of Naturopathic Medicine. She co-founded Ethos Integrative Medicine in 2015 to bring patients quality, integrative care that balances immediate improvement with long term results, and gets patients feeling great in their skin and great in their overall health. The best treatment plan is tailored to help her patients achieve their aesthetic goals while getting their hormones balanced and energy back so they can “confidently perform well at work, meet their personal goals, and level up in their life!” With her “skin-first approach” in mind, she provides treatments for skin laxity, wrinkles, acne, hyperpigmentation, rosacea, and hair loss. Botox injections are a popular treatment for patients looking to erase fine lines, correct undesirable facial movement, and achieve smooth skin. Dr. Mayer understands that a little goes a long way, so she strives to maintain the face’s natural movement. For patients looking to lift, tone, and tackle the core of aging, RF Microneedling is a great option! Dr. Mayer calls it the ultimate skin-tightening treatment that boosts collagen and elastin production and targets skin laxity, deep wrinkles, and unwanted scarring: “Our patients LOVE it because there’s virtually zero downtime and it results in brighter, tighter, and firmer skin.” A treatment would not be complete without a solid skincare regimen to maintain that rejuvenated, natural glow. This year, Dr. Mayer launched her own exclusive Ethos Skincare line: “My patients know that I’m the pickiest person when it comes to skincare, so they trust me to curate quality products that get them lasting results.” The line’s HA Mineral Defense sunscreen continues to sell out as soon as it’s restocked! If you’re looking for a fantastic lightweight sunscreen that’ll protect the skin from the Arizona summer sun, you can stop by Ethos to pick one up. As cheesy as it may sound, Dr. Mayer says that her patients inspire her to keep striving in what she does as a doctor and businesswoman: “I love that I have so many badass female patients who run their own businesses and show up as their authentic selves.” Her passion for helping patients inspired her to launch her own YouTube Channel: Dr. Alexandra Mayer. Her goal is to educate women on health, hormones, and aesthetics, and empower them to be their best selves.

Contact at www.ethosscottsdale.com or 480.360.0115, 7054 E. Cochise Rd., B200 Scottsdale, AZ 85253.


Krista Kutac specializes in delivering dramatic results

After opening 31 medspas (and overseeing nearly 100) in the last 16 years, across the country for national companies, Krista Kutac took the plunge and opened her own luxury medspa, UGlow, in the heart of Old Town Scottsdale. “We’re proud to be a local, women-owned and operated business!” she says. With over 16 years of experience in the aesthetics industry, Kutac is proud to provide unique treatments that deliver glowing results that no other practice in Scottsdale can match. Clients visit UGlow with a wide range of skin concerns. Many are interested in anti-aging technology and permanent fat loss or body contouring. Kutac and her team offer exclusive treatments that deliver dramatic, youthful results for patients of every skin type and nearly every skin concern. Different than many med spas in Arizona, UGlow offers medical grade PRP (Platelet-Rich-Plasma) treatments. Unlike test tube PRP, which often has a platelet count too low to provide significant results, medical grade PRP has a higher platelet count which regenerates tissue, increases collagen production, and increases cell turnover. The regenerative properties in PRP make it a naturally, highly effective treatment to reverse the signs of aging and as well as stimulate hair growth. UGlow has also recently been recognized as a Center of Excellence by InMode, a leading provider of innovative and award winning technologies, UGlow is the only facility to achieve such recognition in Arizona. UGlow recently added stem cell hair restoration (for both men and women) as well as Morpheus8 radio-frequency microneedling. Their other services include laser resurfacing, Botox, fillers, non-surgical facelifts, custom infusion facials and chemical peels. In the near future, UGlow will offer a uniquely advanced awake-liposuction procedure to permanently get rid of unwanted fat and performed by a board-certified surgeon. According to Kutac, experience was the best teacher she could ask for. “It taught me what people truly want as well as which technologies work and which don’t,” she says. To remain a leading med spa, Kutac only invests in the most cutting-edge technology and highest quality equipment. As a small business owner, she is passionate about entrepreneurship and carving out her own path in life. Opening medspas for large companies across the country meant more time travelling and less time with family. During the pandemic, she realized just how much the road warrior life was taking her away from her children. So, she and her business partner opened UGlow with one focus: providing real results for real people. Establishing her own practice also allows her to spend more time with her two children and dedicate time to some of her favorite charities including Child Help, a non-profit organization dedicated to preventing and treating child abuse.

Contact at www.uglowaesthetics.com or 602.562.4531, 4205 N. Winfield Scott Plaza, Suite 6, Scottsdale, AZ 85251.


Healthy Skin Is Beautiful Skin

The team at Scottsdale Skin Boutique & Dermatology know that people want to look and feel confident. Dr. Genevieve Egnatios, MD, FAAD explains, “Improving the health and beauty of the skin can positively change a person’s life trajectory. Our objective is to provide solutions for skin care excellence with a holistic approach to better each patient’s life.” Scottsdale Skin Boutique & Dermatology is a full service medical, surgical and aesthetic clinic; treating skin conditions for all ages, from acne and rashes to skin cancer treatments and surgery. Their wide range of aesthetic services aim to rejuvenate and enhance the skin’s natural beauty, including injectables such as Botox and dermal fillers and skin rejuvenation procedures such as microneedling and chemical peels. The team was inspired to create a more intimate and personalized patient experience delivered by highly competent medical providers in a luxurious, comfortable setting.  The woman-owned and operated practice sets itself apart with increased face-to-face time between provider and patient, as well as offering same and next day appointments. Dr. Egnatios, the founder of Scottsdale Skin Boutique & Dermatology, is a Mayo trained, board-certified dermatologist and dermatopathologist; she is also a Mohs surgeon. Her mission is to create a caring, professional patient-centric experience and deliver highly competent care, tailored to individualized needs. Ki’ilani Buczkowski, MSN-Ed, FNP-C, DCNP is dual-board certified as a Dermatology Nurse Practitioner and a Family Nurse Practitioner since 2013. Ki’ilani is dedicated to providing the highest quality care with a personalized approach, and is committed to helping patients attain healthy and beautiful skin Emily Schlinz MSN, FNP-C, DCNP has always had a passion for dermatology and entered a dermatology nurse practitioner fellowship program in 2017. She went on to attain certification as a Dermatology Nurse Practitioner in addition to her Family Nurse Practitioner certification.  She and Ki’ilani are 2 of only 13 board certified dermatology nurse practitioners in the state of Arizona Board-certified Physician Assistant and Master Injector, Carmen Rayis MS, PA-C has over 10 years of aesthetic injectable experience. Carmen is among the few injectors who is proficient in the use microcannulas, a surgical tool, that delivers dermal filler results that are natural, smooth, balanced, and safer than other methods with less bruising. It is no surprise that Carmen is in the top tier of aesthetic injectors in the industry and the recipient of the prestigious distinction of Master Injector by Allergan Medical Institute. Scottsdale Skin Boutique & Dermatology is dedicated to delivering skin care solutions that are appropriate and timely. Whether visiting for a skin check, surgery, or dermal filler, their objective is the same: to enhance the health and beauty of the skin and boost confidence.

Contact at www.ssbderm.com or 480.998.1400, 11333 N. Scottsdale Road, Suite 115, Scottsdale, AZ 85254.


Providing confidence to go for valley women

In 2010 the ladies of Primp and Blow saw a need for on-demand hair and makeup services and felt compelled to bring it to the women of Scottsdale. After seeing Primp and Blow’s commitment to quality through both its products and services, its aesthetic elegance, and its leadership, CEO Melodi Harmon, Franchisee Cynthia Harmon and National Trainer Vivian Lopez knew it would be a homerun concept. They appreciated the brand and were interested in serving and providing a service that was missing in Scottsdale. “The first Arizona location was North Scottsdale and now we have franchisees across the country who are bringing our concept of “Confidence to Go” to women everywhere,” Lopez says. While other blow dry bars and hair salons focus solely on creating a look that their customers like, Primp and Blow provides a range of primping services to enhance their customer’s self-confidence while celebrating their individually. Using only the most luxurious hair products from Oribe, Bellami Hair Extensions and Lilly Lashes, Primp and Blow has come to be known in the salon world as a one-stop-shop to get Red Carpet ready at an affordable price. “We are the go-to salon for weddings, events and working women and we pride ourselves in making women look and feel their very best,” Cynthia Harmon shares. The comfortable, boutique-style setting is a getaway for busy stay-at-home moms, a pit stop for corporate women before a big presentation, and a place for precious brides to get pampered. The luxurious shampoo and blow outs benefit women of all ages from all backgrounds. In addition to getting an enviable hairdo, Primp and Blow clients experience total relaxation with a refreshing beverage and a little self-care. As much as you’ll want to stare in the mirror looking at your new do, you’re more than welcome to ask your expert stylist for an iPad to relish in some light reading during your service. Or more days of relaxation and enviable style, memberships are a great option. When you become a Club Primp Member you receive discounts on everything from blowouts, makeup, products, hair extensions and much more as well as invitations to special Members Only events. If owning your own Primp and Blow franchise is in the cards, the company offers global franchise opportunities with information found on the website. Although blow outs are their specialty, the highly trained stylists can transform your hair into a braid, bun, updo, or wedding style to ensure a fabulous look. “From downright gorgeous dry styles and hair extensions to full face makeup and scalp massages, feeling put together never felt so good!” Harmon says. “We’re committed to exceptional customer service and our team of experienced and professional stylists are dedicated to creating your own kind of beautiful.”

Contact at www.primpandblow.com or 866.373.7678, 20567 N. Hayden Rd., Suite110, Scottsdale, AZ 85255.


Treating skin is our specialty

For Briggette DeRienzo, providing premium aesthetic treatments is a family affair. De Rienzo is the owner of North Scottsdale Laser and Skin Care, a full service medspa offering a wide range of services including Botox, fillers, facials, Coolsculpting, laser treatments, and more. With an emphasis on creating incredible skin, De Rienzo settles for nothing short of the best medical grade skin care, such as SkinMedica and ZO by Zein Obagi. One of the things that sets North Scottsdale Laser and Skin Care apart is the team’s understanding of how the Covid19 Pandemic has negatively impacted many people’s self-image. “Everyone is so much more aware of how they look thanks to Zoom calls,” De Rienzo says. De Rienzo has always valued patient input, and shares that “We’re in the business of making people feel more confident in their own skin and want to give that feeling to as many people as possible!” Besides the variety of treatment options, DeRienzo believes that her customer service sets her brand apart. She wants every client to feel like part of the North Scottsdale Laser and Skin Care Clinic family and calling it a family isn’t figurative. DeRienzo’s daughter, Nicole, is a licensed medical aesthetician and laser technician and serves as the clinic’s in-home Coolsculpting expert. Not only is she her mother’s right hand, but she also keeps the practice up to date with innovative, fresh ideas and a new perspective. DeRienzo considers the rest of the team at North Scottsdale Laser and Skin Care her family as well. With their Medical Director Dr. Jessica Anderson, Naturopathic injectors Dr. Robert Ruiz and Dr. Sandra Olic, 1 doctor that specializes in hormones and the rest of the team, DeRienzo has herself an unstoppable team with over 150 years of combined experience. For more than a dozen years, North Scottsdale Laser and Skin Care has evolved based on client feedback, emerging technology and special training for staff members. In 2021, the clinic is focusing on additional body sculpting services with a brand new Coolsculpting Elite machine. DeRienzo remains dedicated to her community with close ties to St. Jude’s Children’s Hospital and The Society of St. Vincent de Paul. Twice a year, she facilitates a clothing and canned food drive and offers discounted pricing on Botox for patients who donate food or clothes to St. Vincent de Paul. All of DeRienzo’s hard work has paid off and she has been at the helm of getting the clinic recognized as an Allergen Top 250 Volume Customer in the United States. In the near future, DeRienzo looks forward to some in-office renovations (patients aren’t the only ones refreshing their Zoom Face), and finally in-person events again. Business is her passion, but DeRienzo couldn’t have done it without family support, drive, education, and faith.

Contact at www.azlaserandskincare.com or 480.513.2888, 7605 E. Pinnacle Peak Rd., Suite 4, Scottsdale, AZ 85255.


Nicolle Goyle focuses on making clients feel their best

Nicolle Goyle discovered her passion for aesthetic services early on and became a licensed cosmetologist in 2007. After working alongside her mom at her family’s salon for more than 9 years, Goyle pivoted her focus and now specializes in regenerative aesthetics and permanent makeup while simultaneously holding certifications in PRP microneedling and hydrafacials. Her husband Dr. Ashu Goyle is a double board-certified anesthesiologist and interventional pain specialist. Nicolle and her husband opened their clinic Integrated Pain, Spine, and Wellness for those seeking medical treatments, aesthetic procedures, or both under one roof. The purpose of regenerative treatments is to heal tissue and restore functions that have been lost due to aging, something the Goyle’s are passionate about. Their patients range in age and typically visit Pain, Spine, and Wellness for skin concerns and individualized plans to help them look and feel their best. “We created our Regenerative Aesthetics portion of the practice, to help men and women not only feel great but also look their best,” Nicolle says. By offering PRP (platelet-rich plasma) skincare treatments including hydrafacials, and permanent makeup including microblading, powdered brows, powdered eyeliner, and lip blush, she is able to ensure patients have an overall sense of well-being. One of the most in demand services include hydrafacials- a monthly maintenance treatment that reduces brown spots, shrinks pores, and leaves skin bright and clean. This treatment is also great for anyone suffering with acne.  Another popular service is Skin Needling with PRP thanks to the transformation it can make in the appearance of your skin. “We want people to be able to feel their best after seeing us,” Nicolle says. She and her husband consider the clinic their home away from home; and her patients are her extended family. Because patients are members of the family, Goyle and her husband are highly selective about the products they keep on hand. The duo does extensive research before bringing in products, after all, Nicolle firmly believes that “our body is our temple, and that we must nurture and nourish it.” Drawing inspiration from other entrepreneurial women, Nicole credits Marie Forleo’s NYT bestselling book Everything is Figureoutable. The book helped her realize that no goal is truly out of reach and that anything is attainable.  In her spare time, Nicolle is dedicated to her food blog @nikkisgreattastes. Here she focuses on providing clean, organic, gourmet recipes that followers and patients can create in their own kitchens. In the near future, she sees herself offering free recipes to clients so they can maintain a healthy lifestyle. “Food is thy medicine,” she says.

Contact at ispwscottsdale.com or 480.660.8823, 7425 E. Shea Blvd., Suite 102, Scottsdale, AZ 85260.


Jennifer Hall speaks your body language

Located in the heart of Old Town Scottsdale, CURV Body Lounge is an innovative body contouring center unlike anything Arizona residents have seen before. Since opening in April 2021, the team at CURV has blended European and South American techniques to create their own CURV method and at the helm is Jennifer Hall, a local entrepreneur and seasoned veteran in the cosmetic surgery industry for more than 20 years. Growing up, Jennifer was surrounded by male entrepreneurs including her brother Dr. William Hall, Infini Cosmetic Associates, a prominent valley cosmetic surgeon and always found gratification in helping people. Armed with determination and ambition, Jennifer combined her experience and expertise to create CURV Body Lounge. Here she offers treatments that focus on obtaining optimal health for anyone looking to detox their lymphatic system. “CURV is not a med spa, we are a boutique body lounge that invites clients to come in and stay awhile,” Jennifer says. Using advanced technology and techniques mastered by licensed professionals, treatments at CURV help clients achieve ideal levels of confidence and body bliss. Whether you are in the recovery stages post-surgery or are looking to decrease bloat and increase energy- the services at CURV drive out toxins and smooth, strengthen and tighten your skin. With the support of numerous surgeons in the valley, CURV was established to bridge the gap in quality post op care and recovery. Since CURV is a concierge style facility, clients receive top tier service in a beautiful clean environment. Some clients visit CURV after surgery or pregnancy to combat swelling and some clients are simply looking to feel lighter and refreshed in their everyday life or before or after a special event or vacation. Every service at CURV encourages a healthy lymph flow through a series of specific strokes and patterns along the lymphatic system, which in turn reduces swelling and purges the body of harmful bacteria. The most popular treatment? The 60 minute Body Contouring Detox + Sculpt, a body contouring technique that stimulates your lymphatic system and drives out toxins, giving your body a chance to release lymph while cinching your waist line. Another popular option is the Pre/Post Op Lymphatic Drainage where the specialized pre and post-operative lymphatic drainage technique helps remove excess fluids, reduce scar tissue and decreases swelling. A few benefits for CURV’s post surgery patients include faster healing and regained mobility. “Seeing people that are moving slower a few days after surgery and watching them gain mobility rapidly is inspiring,” Jennifer says. She often assists and fits post op clients with their second stage garments. Typically, CURV clients visit a few times per week or month and take advantage of the multi service discounted packages offered and Jennifer recommends regular sessions to prevent the lymphatic system from becoming overloaded.

Contact at www.curvbodylounge.com or 480.571.4767, 4207 N. Scottsdale Rd., Scottsdale, AZ 85251.


Debora Gallo-Capaldi is celebrating 30 Years of Pucci Salon

When asked what makes Pucci Salon a highly recognizable valley business, founder Debora Gallo-Capaldi has a simple answer. “Our brand, our smiles, our personalities, and our expertise.” Located in the heart of Scottsdale, Pucci Salon is more than a hair salon. It’s a full-service luxury destination known as a renowned leader among salons and spas in Scottsdale. With thirty years of experience, Pucci offers hair, nails, makeup, and skincare services while Debora remains committed to providing only the highest level of care for her clients. “Whether it’s a subtle change, a dramatic makeover, or a classic style, all can be experienced in a friendly and creative atmosphere, where everyone knows your name and is glad you came,” she says. At Pucci, stylists use luxury hair care brands Oribe and Bumble and Bumble, two brands that hold a special place in Debora’s heart. She worked closely with Oribe himself when the line was first launched and she has been using Bumble and Bumble for over twenty years. The salon uses Image Skincare to provide fresh, invigorating skin replenishments. Debora believes in brands that have stood the test of time, but she is always looking for ways to improve. While she is a firm believer in “if it ain’t broke, don’t fix it,” she’s always on the lookout for ways to enhance her client’s experience. After all, businesses must evolve with the times to survive. “It’s our job to continue our education and always be up to date in the latest hair and skin technology.” Although the Covid19 Pandemic affected small businesses worldwide, Debora used 2020 to develop an attitude of gratitude. She says that everyone needs a checklist for staying happy and content. Her outlook on life now includes keeping healthy habits, waking up with a smile, giving thanks for another day, and giving lots of hugs (now that it’s safe to again!) Coming out of the pandemic, Debora wants clients to know that they are valued and appreciated. She describes Pucci Salon as “a place where everyone knows your name.” She cites her loyalty to her clients and stylists for the salon’s success for the past thirty years since its opening. Over that time, Pucci Salon has built a reputation on excellent customer care and high-quality results. Debora prides herself on building a team that is always looking to build each other up and embrace lifelong learning while focusing on the latest innovations and techniques. The salon even provides training and mentorships for future stylists. Debora lives with her husband, John who inspires and motivates her daily. “It’s my family and my team that give me a strong feeling of enthusiasm,” Debora says. She is actively involved in the Scottsdale community and believes in giving back.

Contact at www.puccisalon.com or 480.443.3030, 7293 N. Scottsdale Rd. Scottsdale, AZ 85253.


Mari Contreras turns back the hands of time

Mari Contreras, owner of Fresh Start Aesthetics Med Spa cares about aging gracefully. “I listen to your needs and am here for you on your terms,” she says. With a doctoral degree of science and experience as a physician assistant for 12 years, Mari is focused on aesthetic medicine and plastic surgery while specializing in non-surgical face lifts with an emphasis on the neck and face rejuvenation. The journey to get to where she is today included 10 years in orthopedic surgery. It was during these times she was exposed to stem cell and Botox treatments for various illnesses and medical treatments. “I’ve always had a passion for helping people feel better and look better and not let the drastic changes of age and menopause run their life,” she says. Mari started to implement Botox cosmetic procedures as a supplement to well-being for post-op orthopedic patients. And what started in a tiny space in the back of an orthopedic practice has evolved into two of her own locations including Desert Ridge Mall and Silverstone marketplace on Scottsdale Road and Pinnacle Peak. In addition to being an expert in Botox and filler along with the plasma pen, Vivace, and Smartlipo for body contouring, Mari specializes in the popular Hydrafacial and various lasers including CO2. “I am a firm believer in getting dramatic results safely and naturally using the least invasive means possible,” Mari says. Other sought after treatments include Fractora Firm, skin tightening, laser hair removal, and LED light therapy. Facial services include PRP, photo facials, dermaplaning, microdermabrasion, chemical peels, and stem cell micro needling. “My guiding philosophy is that life-changing cosmetic results should not come at the expense of your health or comfort.” Her background in medicine informs every aspect of her work at Fresh Start Aesthetics and Mari believes that looking your best is a matter of health and well-being. “I strive to fit cosmetic treatments into a wider plan for self-care and listen to the wishes and concerns of my clients to develop a customized treatment plan,” she reveals. Keeping her patient’s best interest in mind while employing a holistic multifaceted approach to obtain anti-aging goals is what sets Fresh Start apart in an industry where people have many options. Mari’s clientele ranges from men and women ranging in age of 18 to 80 that want to feel better, look less stressed and more relaxed, and embrace aging gracefully. “We specialize in the natural healthy look we don’t do the exaggerated facial features we bass all of our treatment protocols on chronology correction,” Mari says. “It is such a passion of mine to be able to help all my patients feel better about themselves and it’s something I’m very dedicated to and believe in,” she shares. “I am so grateful thankful and blessed.”

Contact at www.freshstartaesthetics.com or 602.900.1334, 21001 N. Tatum Blvd., Building #18-1070, Suite 130, Phoenix, AZ 85050.


Sarah Quinn offers a cutting-edge approach to wellness

Advanced health and wellness services are combined at Arcadia Wellness Center in the heart of Phoenix. “Many people come to us for a different and unique perspective. We care and want to provide quality, elevated care,” Owner and Nurse Practitioner Sarah Quinn says. While Quinn graduated in Family practice, she always wanted to focus on wellness and regenerative medicine which led to Arcadia Wellness Center’s opening in 2014. “My desire to offer personalized care that focuses on wellness, health and cutting-edge care is what drives me!” she shares. After working in the medical industry for 17 years, Quinn combines her experience in the ICU and plastic surgery fields with her educational background as an adjunct faculty member at Grand Canyon University to make a difference in her patients’ lives. At Arcadia Wellness Center, you won’t feel rushed since Quinn ensures ample time for personalized consultations. She allows time to fully connect with every patient while getting to know them as individuals. There is always ample time to ask questions and share concerns to ensure the proper one-of-akind treatment plan is developed to meet your specific needs and deliver success. Some of the services Sarah and her team provide include cosmetic injections, hormone therapy, aesthetics, laser, weight loss, stem cells for pain and joint repair, and hair restoration to name a few. “This year we have seen a huge demand for weight loss assistance, energy and wellness optimizing with bioidentical hormones, total facial rejuvenation and post covid care,” Quinn shares. With many people suffering from brain fog, fatigue and weight gain after recovering from COVID, Arcadia Wellness Center offers many treatments including NAD IVs to help treat lingering symptoms. “We use a lot of peptides for health, weight loss, cell regeneration, antiaging and ideal brain function,” she says. Arcadia Wellness Center is at the forefront of regenerative medicine utilizing stem cells and peptides to replace the need for more invasive surgery, as well as drug or chemical-based treatments. “Peptides have such an amazing place in aesthetic and antiaging medicine,” states Quinn. “We use them to heal injuries, slow the aging process, help reverse dementia and offer a holistic approach to attention deficit disorders.” She refers to them as “an elevation to wellness. Another in demand service? The Nonsurgical Butt Lift. To lift, firm and smooth the buttocks, Quinn offers skin tightening treatments using thermogenic heat to stimulate collagen production in the skin or biologics such as Bellafill and Sculptra to get a firmer, lifted rear that looks smoother and more youthful. “We are constantly learning and looking for ways to improve health and wellness and our customer care and concierge approach to health sets us apart,” she says.

Contact at www.arcadiawellnesscenter.com or 480.351.3688, 2701 East Camelback Rd. #163, Phoenix 85018.


Michele Hunter leads Arizona’s premier Med Spa

ZONA Med Spa has been a leader in Aesthetics for over 10 years thanks to Michele Hunter, owner and lead injector. With more than 20 years of experience she has shifted her focus to nonsurgical medical procedures such as Botox and Dermal fillers in addition to services like Hydrafacials, Laser Resurfacing, Photofacials, Acne treatments, Microneedling, Chemical Peels and Medical Facials. “ZONA Med Spa’s Injectors are Registered Nurses and the whole office staff does continuing education every year to stay on top of the latest devices, techniques and trends in the aesthetics field,” Michele shares. She is not only an RN but also CANS which is a Certified Aesthetic Nurse Specialist and remains 1 of 250 nurses certified as an aesthetic Injector by the Plastic Surgical Nursing Board. The mission at ZONA Med Spa is to provide exceptional results. “A large part of how we got to where we are today is word of mouth and referrals,” Michele shares. “Our amazing clients tell their friends about their experience and love for ZONA and we are so grateful for their support and how we have grown.” Some of ZONA’s most popular services include Botox/Dysport and Lip filler helping to relax fine lines and wrinkles in the forehead, between the brows and around the eyes. “Lip filler has become very popular with the younger generation as it can add volume and create a more defined shape for the lips,” Michele says. Hydrafacials and Dermaplaning are the most popular facial services leaving skin soft, smooth and glowing. Photofacials are the most sought-after laser service thanks to the minimal downtime. Some of the medical grade skincare lines used include SkinCeuticals, SkinBetter Science, Revision Skincare, and Alastin Skincare. ZONA has been rated a top 3 Med Spa in Scottsdale for the past several years thanks to their dramatic results and patient satisfaction guarantee. The team includes Plastic Surgeon, Dr. Robert Woods, who has specialized in face and neck lifts, blepharoplasty, and rhinoplasty for more than 25 years. New for 2021 is Radio Frequency Microneedling to help reduce fat in the facial areas, tighten skin all over the body, and even reduce fine lines and treat stubborn acne/blackheads. “Growing with our new devices and adding more providers and/ or locations ensures that we can continue to give our clients the best in the valley,” Michele says. Some of our clients have been seeing us for 10 years! That loyalty and longevity speaks volumes and we would love to continue to grow our family. The experienced, professional and honest team at ZONA is constantly looking out for their client’s best interest.  “We don’t want to make you overfilled nor ever sell you a product or service that wouldn’t benefit you and your overall goals,” Michele says. “We want to make our patients feel confident, happy and looking/feeling their best!”

Contact at www.zonamedspa.com or 480.299.4975, 9767 N. 91st St., Suite B102, Scottsdale, AZ 85258.


Lisa Williams is a leader in anti aging skin care

Lisa Williams, ANP-C, is the founder of Ultra Smooth Skin, a leading collection of med spas throughout the valley. With three locations, two in Scottsdale and one in Chandler, Williams offers a clean, sanitary environment and high-quality results at a lower price than the average med spa. Williams was recruited out of college by a surgeon in the laser field. She developed a passion for laser technology, and has been working in cosmetic dermatology consistently for nineteen years. Her steady hand and keen artistic eye are what she is know for and her clients count on her for consistently provides outstanding, natural looking results. “No big gigantic lips or cheeks” is her guarantee. With a focus on anti aging and helping improve her client’s self-confidence, Lisa offers laser hair reduction, scar reduction, laser skin resurfacing, spider vein therapy, and laser treatments for wrinkles, rosacea, melasma, blood vessels, and more. ““Patients can rest assured they are getting the very best treatment to prevent aging in an atmosphere of trustworthy and safe procedures,” she shares. Outside of laser treatments, the expert staff at Ultra Smooth Skin also perform cosmetic injections, Plasma Pen Skin Tightening and Rejuvenation, acne therapy, Coolsculpting, and Cooltone. Recently, Lisa has noticed that her “lip flip” procedure is becoming more popular among women in their early twenties. This quick procedure simply involves injecting a small amount of Botox into the upper lip with the Botox acting to relax the muscles in the lip, allowing it to “flip” upward. This gives the appearance of a fuller lip without obvious fillers. With an outstanding reputation, the Scottsdale native and her team have been working together for decades. Many of the nurses have been with Ultra Smooth Skin for fifteen years and all the nurses hold advanced degrees in addition to years of nursing experience. The cumulative experience of staff members ensure they are well equipped to form individualized treatment plans with patients by providing valuable input on what procedures can obtain the desired results. Ultra Smooth Skin has been awarded a Black Diamond Certification by Allergen for demonstrating the highest level of patient care. The spas are also ranked among the top 1% med spas in the nation. Williams is committed to constantly learning about the newest and most effective treatments and regularly participates in cosmetic dermatology research. Since completing her BSN, she has also earned a degree from the W.P Carey School of Business and Master’s in Nursing as a Nurse Practitioner. It should come to no surprise that she is passionate about promoting education in her own community.

Contact at www.ultrasmoothskin.com or 480.991.3038, 7477 E. Doubletree Ranch Rd., Scottsdale, AZ 85258 and 18501 N. Thompson Peak Pkwy., Scottsdale, AZ 85255.


The summer days begin sooner and end later here in the Valley of the Sun, and that means it’s even more important to protect your skin. While many travel – or even move – to Arizona because of the abundant sunshine, it’s important to remember the hazards of exposure to excessive ultraviolet radiation.

“While many skin cancers may be easily treatable, some like melanoma that are caused by sunburns can be deadly and there is no amount of skin damage that is safe,” says Samuel Ejadi, MD, Chief of Medical Oncology at Cancer Treatment Centers of America (CTCA), Phoenix. “Tanning occurs after the skin is damaged. Protection from skin damage caused by excessive ultraviolet radiation in sunshine that can lead to premature wrinkling and skin cancer is vital for everyone. While those with darker skin may not get a sunburn from overexposure, that does not mean their skin is not being damaged just the same as someone with fair skin.”

With nearly 3.5 million cases diagnosed each year, skin cancer remains the most common cancer in the United States, and government officials estimate that one in five Americans will develop some form of skin cancer in their lifetime. The good news is that skin cancer is largely preventable and reducing your risk of sun damage is easier than you might think. Here are some tips to help protect your skin this summer, or any time of the year: • Avoid the sun, especially between 10 a.m. and 4 p.m. Don’t be fooled by cloudy days. The Skin Cancer Foundation estimates that up to 80 percent of the sun’s damaging UV rays can penetrate the clouds.

• Follow the shadow rule and teach it to your kids. If your shadow is shorter than you are, the sun’s rays are at their strongest, and it’s time to seek shade. • Wear protective clothing. Tightly woven fabric that you can’t see through when you put it up to the light provide the best sun protection. Wide brim hats protect sensitive areas like the back of the neck.

• Get sunglasses with UV protection that absorb up to 99 percent or 100 percent of UV rays. • Wear a broad-spectrum sunscreen with an SPF of 30 or higher daily on sun exposed skin, even when you’re running errands or driving around town. This will protect skin against both UVA and UVB rays. When planning outdoor activities, be sure to apply generous amounts to

your face and body—and lip balm. And reapply throughout the day, especially after sports or water activities. • Need a reminder on when you’ve had too much sun? There are a number of wearable gadgets—from UV-measuring wristbands to smartphone apps that draw data from sun patches on your skin— that alert you when it’s time to reapply the sunscreen or get out of the sun. • Avoid tanning beds. • Examine your skin from head to toe once a month and go to the doctor if you notice any irregularities. Be sure to enlist a loved one or hairdresser to help examine those hard to see places like your scalp or behind your ears. • See your dermatologist once a year for professional full-body skin exams.

Whatever you do, the key is to avoid excessive ultraviolet radiation as much as possible. Your genetics and UV light are the main factors linked to squamous cell carcinomas and melanomas of the skin, and likely the majority of basal cell carcinomas.

For more information visit cancercenter.com. Call 602-883-1463 today to schedule a screening.