2 minute read
Big cheese | A cheese for every taste and pocket drives footfall and sales.
NEW CHEESE ON THE BLOCK
Booker is strengthening its already extensive range of own brand cheeses with the launch of two new entry level Chef’s Essentials mature products to help caterers o er increased choice and value.
From award-winning top of the range cheeses designed for cheeseboards like Taw Valley and Crunch to entry level block cheeses suitable for a huge array of dishes, Booker’s own brand cheese range offers something for every taste and every budget.
With the current squeeze on consumer spending and an increasing focus on caterer margins, Booker has responded with the launch of two new entry level Chef’s Essentials mature cheese products. The new Chef’s Essentials British Mature Cheddar is available in both block and grated format and has been specifi cally produced to meet demand for a great quality lower strength mature cheddar at a price that offers maximum profi t potential for catering customers.
Made in Britain the two lines, both Red Tractor Farm Assured, deliver everything that caterers have come to expect from the hugely popular Chef’s Essentials range – value without compromise - and are perfect for use in many of the most popular, high volume dishes. Booker’s extensive own brand range of cheeses includes products for all requirements and deliver quality and value every time.
NEW LINES
M278662 Chef’s Essentials British Mature Cheddar 4x5kg M278647 CE British Mature Grated Cheddar 6x2kg. BOTH RED TRACTOR FARM ASSURED
* Visit the Red Tractor website for more information https://redtractor.org.uk/
GOOD
The two lines perfectly complement Booker’s existing range of entry level cheeses which includes Chef’s Essentials Mild Coloured Cheddar and Chef’s Essentials Mild White Cheddar, both available in block or grated format.
BETTER
For caterers looking for mid-tier options, Booker’s Chef’s Larder own brand range is similarly extensive and includes a selection of higher strength cheeses in block, pre-sliced and grated formats.
These include Chef’s Larder British Mild Cheddar in block or grated, Chef’s Larder Mild White Cheddar Slices, Chef’s Larder Grated Mozzarella and Cheddar Mix and Chef’s Larder Tuxford & Tebbutt Stilton. BEST
When it comes to building tempting and tasty cheeseboards or delicious Ploughman’s, Booker’s premium range of cheeses has everything you need such as the Chef’s Larder Premium Taw Valley Mature Cheddar, the Chef’s Larder Premium Taw Valley Extra Mature Cheddar and the Chef’s Larder Premium Crunch Extra Mature Cheddar.
CONTINENTAL
While British cheeses remain as popular as ever, adding some continental flair to your menu is simple with Booker’s range of best-selling continental cheeses that deliver outstanding taste and quality as well as great value. From the Vrysaki Halloumi Log and the Payson Breton Brie to the Hotos Original Feta and the Soignon Goat Cheese Log, there’s something to suit most purposes.
RECIPE IDEA
Cheeseboard
[M239286]
[M101227]
Sell price: £6.95 Cost per serving: £1.96 Profit: 66% Cash profit: £3.83
