2022/23 Media Kit: Advertising Rates & Publication Schedule Informative. Insightful. Inspired.
CANADA’S ONLY NATIONAL RETAIL INDUSTRY MAGAZINE
Canada’s only national retail industry publication, Retail Insider the magazine is a dynamic digital quarterly that presents sponsors and advertisers with a premium platform by which to reach Canada’s retail decision-makers. Providing comprehensive and in-depth coverage of Canada’s retail industry through a hybrid of hard news, insightful interviews, thought-leadership, research and expert analysis, Retail Insider the magazine helps form an accurate and holistic view of the evolving retail landscape for its readership. Feature stories will highlight and explore the various forcing functions currently impacting the retail industry, including the digitization of retail operations, environmental, social and governance issues, supply chain disruptions, in-store technology and design, and more, while profiling some of the brands and the personalities behind them in order to reflect the diversity and innovation that continues to drive Canadian retail forward. Coverage is national in scope, featuring news and stories from coast-to-coast-to-coast, with a focus on uncovering and dissecting the challenges and opportunities faced by retailers of all sizes and concepts within every vertical and category throughout the industry, including: apparel, home improvement, luxury, shopping centres, electronics, discount, grocery, pharmacy, general merchandise, real estate, and more. In addition, special contributions from global retail leaders provide an international perspective and vital layer of benchmarking for those operating in Canada.
4 | Retail Insider the magazine | 2022 Media Kit
And, the impressive breadth of topics investigated and reported on covers the entire retail spectrum, providing retail leaders and their teams with important insights to help inform and enhance all areas of their operations, including: supply chain and logistics, mobile and ecommerce, customer service, loss prevention, merchandising, information technology, human resources, and more. The retail industry is constantly innovating, relentlessly moving at pace toward operational and customer service excellence. Retail Insider the magazine is proud to be the Canadian retail industry’s publication of record, and we look forward to working with advertisers and sponsors in order to continue growing the magazine and providing the most complete coverage of the Canadian retail industry. Sean Tarry Editor-In-Chief Retail Insider the magazine
Who reads Retail Insider the magazine? 22.8k Readers
35k
Followers on LinkedIn
Readers
range in age 9%
37%
22%
25%
18-24
35-44
25-34
45-64
83%
of readers are Canadian
53%
15%
Ontario
Alberta
15%
12%
B.C.
Quebec
60%
of readers are directors or above, representing the majority of Canada’s retail decision-makers:
42%
senior level
Gender split
13%
45%
middle level
55%
5%
male
female
business owner therimagazine.com | 5
2022/23 Content Schedule Fall Issue Publication Date: November 15 2022 Content Topics: Retail Digitization Marketing and Communications Diversity and Inclusion | Special Research: The Retail Employee Experience
Winter Issue
2022 Publication & Content Schedule
Publication Date: December 27 2022 Content Topics: The Canadian Consumer Loss Prevention | Store Design Special Research: Technology-Enabled Retail
Spring Issue Publication Date: March 7 2023 Content Topics: Future of Payments Supply Chain | The Integrated Retail Experience Special Research: Evolution of the Canadian Shopping Centre
Summer Issue Publication Date: June 6 2023 Content Topics: Ecommerce | Circular Economy Grocery Innovation Special Content: Canada’s Retail Innovators
4 | Retail Insider the magazine | 2022 Media Kit
Advertising & Sponsorship Rate card Double-Page
Trim: 17x11” | Bleed: 0.125” Safe Area: 16x10”
Full-Page
Trim: 8.5x11” | Bleed: 0.125” Safe Area: 7.5x10”
Half-Page
1/4 Page
Trim: 17x11” Bleed: 0.125” Safe Area: 16x10”
Trim: 17x11” Bleed: 0.125” Safe Area: 16x10”
Ad Size 1x 2x 3x 4x Double-Page $2,625 $2,405 $2,190 $1,970 Inside Front Cover $2,220 $1,845 $1,675 $1,500 Full Page $1,800 $1,645 $1,500 $1,345 Half Page $985 $905 $830 $745 Quarter Page $650 $610 $565 $520
Advertorials - $6,500 *minimum 3 pages of content
Executive Roundtable Discussions - $10,000 *minimum 6 pages of content
Work with the Retail Insider team to develop compelling and engaging pieces of thought-leadership that highlight the expertise of your brand, exposing your solutions and services to retail decision-makers across the country.
Dynamic discussions involving multiple retail leaders concerning hot retail topics provide sponsors with an incredible opportunity to position their brands as presenters of the content, engaging the Retail Insider community with related messaging, tips and tools
Special Positions: Special or guaranteed position add 15%
therimagazine.com | 5
For advertising and sponsorship inquiries, contact: advertising@retail-insider.com