Rechat Magazine

Transformative Leap Envisioning the Future of Real Estate with Rechat

Generative AI is reshaping real estate, and we at Rechat are at the forefront of this transformation.

Currently, over 80% of agents rely on text and email, a cumbersome approach in a world that’s rapidly evolving. It's not about the willingness of agents to adopt tools; it’s about the overwhelming nature of managing multiple, disjointed products that don’t synchronize and are confined to the desktop.

This disconnect is costly, preventing the seamless experiences seen in industries revolutionized by companies like Amazon, and costing billions each year in lost opportunities and inefficiencies.

For 14 years, my focus, and for the last eight, the collective endeavor of the Rechat team, has been to create a solution. Rechat is our response— a unified, mobile-first platform, merging relationships, marketing, and transactions into a single Super App.

Meet Lucy, Rechat’s AI copilot, not just a chatbot, but a reservoir of memory and expertise, specifically tailored for real estate. Lucy is a seamless integrator, an adept marketer, a relationship builder, and a meticulous coach, working behind the scenes, optimizing operations, and executing AI-driven campaigns.

The result? Agents are free to be their best, while Lucy handles the complexities, allowing them to focus on what truly matters. Imagine the transformation— for agents, brokers, and the entire industry, including the consumers.

Our journey has been exhilarating, with Rechat experiencing exponential growth, doubling revenues for three consecutive years and achieving profitability for the last two.

Our passion is boundless, our mission clear— to pair every individual in the real estate journey with their own Lucy. We extend an invitation for you to join us, to shape the future and redefine the industry together.

Shayan Hamidi CEO & founder

All in One App

Personalized AI Copilot

For real estate agents, brokers and their clients.

Lucy Meet

Lucy, an Incredible Marketer

Meet Lucy. More than a marketing assistant—she's a creator, a visionary.
 With just a word, watch her craft stunning videos, websites, and campaigns, transforming your listing into a masterpiece of clarity and impact.This is more than marketing. This is art, this is precision,
 this is Lucy.

Lucy, Exceptional 
 at Relationship
 Management

More than a guide, she’s a transformer of relationships. With Lucy, remembering becomes effortless, connecting becomes transcendent. 
 It’s beyond managing—it’s becoming unforgettable. This is Lucy— simplifying, elevating, making every connection extraordinary.

Lucy Absolutely, I’ll invite him to the app and get him started.

Invitation

Share Listings

Lucy, 
 a Fantastic Coach

Lucy seamlessly combines insight and coaching, transcending mere realtime wisdom to become a constant companion of patience and availability. It's not just coaching; it's a meticulously crafted journey, an unfolding transformative experience at every step. With Lucy, insight isn't just delivered; it's lived, it's breathed, and it's experienced firsthand.

Jack Can I get a sales report? Lucy Absolutely! let’s take a look.

Work faster.
 Write better. 
 Think bigger.

“Rechat aims to centralize all digital tools for agents to close deals, reducing the learning curve and enhancing productivity.”

Quinn Donoghue

The Real Deal

“There’s little Rechat can’t do to broaden an agent’s reach within their market.”

Craig C. Rowe, Inman Technology Expert

“Rechat’s Super App provides an all-in-one solution for real estate professionals. In the fast-paced world of real estate, time is the ultimate currency. The Super App is a 
 time-saving ally, automating tasks, simplifying workflows, and allowing agents to focus on what truly matters: building relationships, closing deals, and creating exceptional experiences for their clients.”

Jeff Kennedy Vice President, Sales/Partnerships LeadingRE

Rechat is an amazing product - our agents 
 are raving about it. We appreciate Rechat working closely with us to ensure adoption rates for our team, which leads to more value, more deals and less stress on our own support team.

Julia Spillman CEO

Elliman

Eklund | Gomes Team
 Douglas

Best in Class

“You finally cracked
 the code at Rechat.”

Travis Saxton, EVP Technology T3 Sixty

named by

Rechat is our Operating Platform, and our entire company has been running on it for over five years. It is a critical part of how we work, compete and grow at Briggs Freeman Sotheby’s International Realty.

Instead of going with cookie-cutter, point-to-point solutions, we decided to take a more unique approach. We wanted a unified Operating Platform ecosystem for our agents and our brokerage, instead of a collection of random tools that hardly talk to each other.

People ask me how much adoption we have, and I say 100% - and it’s true! We regularly run surveys and agents love it. We consider Rechat one of our unique competitive advantages in the industry. Our sales managers use it heavily as part of our recruitment efforts.

Our marketing team hosts all of our collateral and designs in Rechat, and they run campaigns so our agents don’t have to do anything.

We process every single transaction on Rechat’s platform. Many of our agents nurture relationships, service them and then close them, right in their Rechat mobile app.

Will Stokes, our head of technology, who comes with years of experience leading IT in the banking and real estate industries, sees Rechat as best-inclass. He believes Rechat is a big part of what makes things so connected and simple at our offices.

Rechat is always innovating and building features that real estate professionals need and want. There are weekly feature releases and improvements, and their customer service and training is phenomenal. Their weekly workshops help everyone, from new recruits to our top agents.

PRESIDENT CHIEF operating OFFICER

SERHANT. is not only the most unique brokerage in the world due to 
 our command of traditional and new media that helps us get our listings a special kind of exposure, but we’re also unique in the sense that we have a media-mogul celebrity as our CEO. In addition to being the best in the industry when it comes to content creation, social media presence, and sales education, Ryan alone has over 2 million followers from his coaching, TV shows, and bestselling books. With a roster of just over 200 agents, we managed to clear $6 billion in sales in our first full year of operation.

As we possess a strong vision for aggressive growth for our business, utilizing the best technology available has been the key focus to empower our agents for success. To help achieve our goals, we knew we needed to provide our agents with the best-in-class marketing toolkit for social media, email, video, print and more, including an easy way for our agents to manage and own their relationships, as well as prioritize 
 as many integrations and automations as possible to simplify their 
 day-to-day workflows.

After conducting deep and extensive research on the available tools in this category, and having the goal be to assemble the best-in-class stack for our agents, we chose to partner with the Rechat Operating Platform.

Our experience working with the Rechat team has been amazing, and all of us couldn’t be happier with our decision.

Ryan Serhant

CEO and Founder of SERHANT

Everything you can Imagine is Real.

Pablo Picasso

Spanish painter

sphere marketing Automation

a.

b.

Holiday Designs

d.

c. Social Posts to Reach a Wider Audience

Automation Makes Listings Simple

Rechat is our CRM and our marketing center. 
 They worked closely with us for several months 
 so we could make sure the interface, marketing materials, and feel were consistent with our branding. The onboarding was smooth and they 
 have excellent customer service. We’ve been working together for close to a year and we 
 are very happy with our decision.

Michael Nourmand President

Shelle Carrig TEAM

Sotheby's International Realty

Rechat's operating platform puts marketing and brand management right at Shelle Carrig TEAM’s fingertips, which is essential for growing her business with Briggs Freeman Sotheby’s International Realty.

“It’s not only good for me, but Rechat is good for my clients,” she explained. “We are both able to elaborate and communicate regardless of where we are in the world and what time it is for either of us. I do not feel guilty about going on vacation anymore. It’s amazing!”

Rechat becomes that extra set of hands that every Realtor needs in dayto-day business, and it allows Shelle to design and market, communicating her vision to clients.

“I probably would have had two assistants helping me do what I do, but now, because I have these tools with Rechat, I’m just able to do more, do it quicker and I don’t have to call on as much help as I normally would.”

Having an operating platform like Rechat makes managing relationships simple.

“It’s been wonderful! A great place just to log in once and not have to log in to three or four different places and manage lists in many different areas.”

Shelle Carrig TEAM

at TEAM-tx.com

Deliver a consistent experience and stop juggling separate tools

About Rechat

Rechat’s dedicated executive team has been instrumental in the successful integration of their product into our agent platform and for our company’s expansion into multiple regions across the nation. The Rechat team has been invaluable in handling various aspects of integration, feature requests, rollouts, and development updates. Working with them has been a pleasure, as they not only aid in the development of our partnership but also actively anticipate and advocate for our needs. Their work ethic and commitment to us are truly commendable.

David Ballard Senior Vice President & Chief Technology Officer Douglas Elliman

Patchwork Tech Solutions Don't Work for Today's Customer Journeys

Today’s buyer and seller journeys are increasingly complex. Technology can help - or hinder - an agent’s ability to deliver a smooth customer experience. When tech systems are pieced together, they lead to:

Silos between data and apps, making it hard r to g t work don

A clunky user experience, making it hard r to adop

And an inflexible tech stack, making it hard r to grow

Agents and brokers need dozens of tools to grow their business, from marketing to sales to transaction management. They must build their own toolbox: from research to purchase, from onboarding to integration - and then repeat for every additional app. More logins, more passwords. Tons of duplication, and rekeying of data, an inefficient and error prone process that results in a poor overall experience with a low NPS.

The result? Agents hardly using their tools or seeing value from them.

EMAIL MARKETING

The Old Way

Social Shareable

Design Templates

DIGITAL FORMS

Managing Relationships

eSignature

GOOGLE, CONTACTS & EMAIL SYNC

Time management

Enterprise Analytics

document management & Storage

Property Presentations

MLS Data

Automate Touches & Reminders

Super Apps: the New Operating Platforms

Super apps are ecosystems. They allow customers to consolidate the services, features and functions of multiple mobile apps into a single app. An operating platform:

Connects marketing, sales and transactions, 
 making it asi r o g work don

Simplifies experiences, making it asi r o adop

Encourages adoption, making it asi r o grow

Super Apps make it simple to accomplish a wide variety of tasks while offering a cohesive customer experience. Think Shopify, the Operating Platform to run an online store; Uber, the Operating Platform to run a taxi business; or Airbnb, a hospitality Operating Platform to offer hotel-like services.

Rechat is Crafted for Customer Experience

Rechat offers a solution that is crafted, not patched.

We built our entire Operating Platform in-house, to include a full
 marketing suite with high-end designs, a robust personal CRM,
 and a mobile transaction management solution with brokers
 and top-performing agents in mind.

With Rechat, engaging customers comes first, customization
 is simple, and agents and brokerage are unified through
 a connected Operating Platform.

Rechat delivers a best-in-class customer experience, 
 all in one app.

MariaEdwardo

Powerful Alone, Better Together.

A connected platform to help you grow faster.

You need an Operating Platform that connects the core parts of your real estate business: your marketing, your leads, sphere, and your transactions.

Rechat has crafted a toolbox for agents to help them create a delightful
 customer experience that extends well beyond closing, generating returning
 clients and referrals.

Our approach to product development takes the critical elements of the
 customer journey and makes it easy for agents to manage them: from contacts to marketing content to transaction documents. Then, add built-in automation
 and insight to the mix, and agents are equipped for long-term success.

Each Rechat product is powerful on its own, but the real magic happens when you use them together.

Synergy

the interaction or cooperation of two or more organizations, substances, or other agents
 to produce a combined effect greater than the sum of their separate effects.

Rechat has naturally become the “go-to” tool for Clay Stapp’s agents
 at his brokerage.

“As I continue to use Rechat, I find myself going to the MLS less and less and using the Rechat app consistently on a daily basis. It’s just so much easier,” he explained. “The interesting thing is I started finding my agents doing the same thing. When they pull up a listing, they are not sharing it through MLS, they are sharing it via Rechat. That’s pretty impressive.”

Rechat helps Clay keep connected to his clients, but also helps him connect clients to other agents on his team.

“The Rechat app has really helped us out in a number of different ways, but one time that stands out is when I was on vacation and I sent a listing to a client, and the client loved it and wanted to go see the property really quickly,” he said. “I was able to use the Rechat app to loop in one of my other agents, get them on board with the conversation and get that client into the house. I couldn’t have done that before we had Rechat.

When you send a client something from the Rechat app they are able to comment on it immediately and tell you what they think about it,” he explained. “It’s just made a huge difference from the way we worked before.”

CLAY STAPP

residential real estate broker

73% of homeowners say they’re more likely 
 to list with a realtor offering to do
 a listing video.

81% of consumers make a purchasing decision after watching a video.

magic happens when you use them together.

Video

Hottest Home Tours

Mary Williams

56.7k followers

Vi eo is use y over of online marketers accor ing to Out rain

Customers prefer vi eos more t an all
 ot er content forms

Vi eo makes it 50x easier to ac ieve a page 1 ranking on Google on your we site, since searc engines like Google try to eliver uman-preferre content

Face ook & Instagram algorit ms explicitly oost original vi eo content

Accor ing to t e 3M Corporation an a isco, visual information is processe 60,000X faster in t e rain t an text, an 90 of information transmitte to t e rain is visual.

Vi eos are more engaging

Vi eos generate more relia le lea s

Vi eos are s area le.

Video is widely considered “King of Content”, because:

Ridiculously easy, do-it-yourself , professional video creation

ShareContentStunning your Sphere will Love

Gorgeous Video Templates

Video Integrated with all of your Marketing

Effortlessly Shoot
 Your Own Video

30 famous music Lovely music my dream

Email Marketing

Minimalist Modern

source: (NAR)

$36 ROI for Every Dollar Spent

Email marketing has the highest ROI (return on investment) of all forms of marketing, averaging about $36 in return for every $1 spent.

source: (NAR)

89%

of realtors® prefer to communicate with their clients through email.

Create Fabulous Emails.

Send everywhere.

Beautifully crafted templates for every purpose. Promote your listings, send out engaging newsletters with video, market stats, articles and much more integrated with a click.

Exclusive Offers

Simplest UI for making beautiful, fancy emails. Use blocks to add videos, articles, market stats, photos, GIFs, maps and much more into your emails

All caps A a

Stunning
 Presentations

An Intuitive Builder

Build beautiful presentations to win listings, adjust pricing, 
 create CMAs and much more. Incorporate listings, videos, photos with breathtaking designs to have any seller or buyer fall in love with your story.

Be seen, Heard & Understood More Clearly

Website Builder

Make your listings stand out by creating breathtaking property websites with only a few clicks. Use advanced experiences like 3D Matterport walkthroughs, Photo Galleries, Videos and much more.

Print Flyers, Postcards, business cards, more.

Beautiful designs and the simplest UI to edit
 to bring your print projects to life.

Rechat is wonderful. They respond quickly and are quick to help with anything. Honestly they are better than any support system we are using.

Lisa Interdonato

Douglas Elliman, Eklund | Gomes Team

Rechat is so quick to respond, 
 and they are always so kind 
 and professional.

Michael Reisor

Douglas Elliman, Eklund | Gomes Team

I took Rechat’s webinar yesterday on newsletters and started making one! Once I got into Rechat and started playing with it, it was easy and fun!

Melissa Granberry
 C & K Properties

"Luxury is in each Detail."

Hubert de Givenchy

French fashion designer

All your Contacts, Leads, Communication and Calendar in one place

"You want to build some really great products that the total is much greater than the sum of the parts."

Steve Jobs

American entrepreneur

against business factors you can’t control.

Dan Schawbel

Your personal brand serves as your best protection

In an age of distraction, nothing can feel more luxurious than paying attention.

British essayist

Pico Iyer

"Elegance is Elimination."

Cristóbal Balenciaga

Spanish fashion designer