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REBECCA BATTY personal professional practice


REBECCA BATTY | FASHION AND COMMUNICATION


1&2


EACH OF THESE DESIGNS ARE BASED AROUND SPRING /SUMMER STYLES AND WOULD BE EFFORTLESS AND LOOSE FITTING TO COMPLIMENT AMIRA'S OWN STYLE.

A FLOOR LENGTH DRESS MADE FROM SILK CREPE WITH AND ALTER NECK TIE

THE SECOND DESIGN IS A SHORTER LENGTH STYLE WITH PRINTED SIDE PANELS AND SPAGHETTI STRAPS. THIS PIECE WOULD BE MADE FROM SILK TWILL.

REBECCA BATTY | FASHION AND COMMUNICATION


THIS DRESS AGAIN WOULD BE MADE FROM SILK TWILL WITH A PANELLED FINISH AROUND THE HEM TO BREAK UP THE PRINT AN ALTER NECK TIE DRESS MADE FROM SILK TWILL THAT GIVES A COLD SHOULDER AFFECT BY CUT/ TING ACROSS THE BREAST RATHER THAN SHAPING AROUND IT.

THIS DRESS FO/ CUSES ON A CER/ TAIN PART OF THE PRINT AND WOULD BE A MUCH LARGER / UPSCALED VERSION OF THE PRINT

3&4


REBECCA BATTY | FASHION AND COMMUNICATION


5&6


STYLING & PHOTOGRAPHY: REBECCA BATTY FEMALE MODEL: AMIRA NAHAR MALE MODEL: RICHARD SHAW DESIGNERS: REBECCA BATTY & SARAH FOX

REBECCA BATTY | FASHION AND COMMUNICATION


7&8


The Hip Store, is one of th Catering for a wide rang vibrant and progressive, creative community.

Meeting the aesthetic and exclusive and desirable b with extremely strict dist As Hip approaches 26 year more to its loyal custom

Situated in Trinity, the Ci inovative youth with its Not only recognised by t as an opinion leading in across the country.

REBECCA BATTY | FASHION AND COMMUNICATION | hip store | november 2013


he UKs most established independent menswear boutiques. ge of customer, both culturally diverse and between the ages of 16 to 65. Having opened its doors to the Knightsbridge of the North Yorkshire city of Leeds in 1987 it quickly became a nerve centre for the citys

d culture desired by the fashionistas, art students, DJs, designers and musicians. Stocking brands from across the globe. Favourite imports include items from Japan and the USA, sourced from labels tribution policies, a mark of the high quality of service that Hip has become known for. rs at the forefront of the Leeds retail sector it has become a local institution, offering much mers then a high end shopping experience.

itys premiere shopping destination , Hip as become a refuge for the citys visionaries and artistic collaborations and extravagant seasonal launch parties. the shoppers themselves, Hip has built up an impressive collection of awards in recent years. Acknowledged ndependent by the British Fashion Council and winning the Drapers award for the Best Independent store

9&10


REBECCA BATTY | FASHION AND COMMUNICATION | HIP STORE | NOVEMBER 2013


THE CONCEPT THAT WE DEVELOPED FOR HIP X LCA WAS BASED AROUND THE THEME OF ICE AND WATER, WHICH LATER DEVELOPED FURTHER INTO CHEMISTRY AND CHEMICAL REACTIONS. AS A GROUP WE DECIDED ON THIS THEME DUE TO THE TIME OF YEAR BEING WINTER, AND CHRISTMAS AND AFFECTIVELY WANTED TO RECOGNISE THIS YET IN A SUBTLE WAY. THIS THEME WAS THEN RUN THROUGHOUT THE WHOLE DESIGN PACVAGE WHICH INCLUDED, THE WINDOW DISPLAY, BRANDING, ZINE, AND THE EVENT.

11&12


REBECCA BATTY | FASHION AND COMMUNICATION | HIP STORE | NOVEMBER 2013


13&14


REBECCA BATTY | FASHION AND COMMUNICATION | HIP STORE | NOVEMBER 2013


15&16


FINAL OUTCOMES THE EVENT TOOK PLACE ON THE 27TH NOVEMBER AT THE LEEDS TRINITY HIP STORE. THE THEME WAS FLUENT THROUGHOUT THE NIGHT, FOR EXAMPLE DRINKS BEING SERVED WERE IN CHEMISTRY GLASSES, AND BY STUDENTS IN LAB COATS. THE DRINKS WERE ALSO BLUE COCKTAILS REINFORCING THE COLOUR SCHEME AND THE WINDOW DISPLAY ENTIRELY BASED AROUND CHEMICAL BONDS AND AGAIN THE COLOURS OR ICE BLUE AND WHITE.

REBECCA BATTY | FASHION AND COMMUNICATION | HIP STORE | NOVEMBER 2013


17&18


REBECCA BATTY | FASHION AND COMMUNICATION | DIVERSITY NOW | APRIL 2014


19&20


REBECCA BATTY | FASHION AND COMMUNICATION | DIVERSITY | APRIL 2014


DIVERSITY CAN RANGE FROM A PERSON BEING DIFFERENT SUCH AS TATTOO'S TO HEIGHT, WEIGHT, LOOKS, STYLE, CLOTHING, DRESS SENSE, SEXUALITY OR EVEN AGE.

HOWEVER MY IDEA FOCUSES ON WOMEN AND SIZE AND HOW NO MATTER WHAT WE LOOK LIKE OR FEEL LIKE ITS ON THE INSIDE WHAT COUNTS.

WOMEN CONSTANTLY SECOND GUESS THERE LOOKS AND FEEL THERE IS ALWAYS SOMETHING WRONG WITH THEM AND MANY WOMEN FEEL AS IF THEY WANT TO BE SEEN AS NORMAL SO HAVE TO ACT OR DRESS IN A CERTAIN WAY TO DO THIS.

WHAT IS NORMAL? WHAT IS ACTUALLY CLASSED AS A NORM IN SOCIETY?

FOR MY DIVERSITY PROJECT I CREATED LABELS, LABELS THAT I HAD A VARIETY OF DIFFERENT MEN AND WOMEN LABEL OTHER FEMALES AT SOME POINT WHETHER THEY WERE COMPLIMENTS OR INSULTS. NO MATTER WHO OR WHAT WE ARE SEEN AS AROUND THE WORLD WOMEN WILL ALWAYS BEEN LABELLED.

21&22


REBECCA BATTY | FASHION AND COMMUNICATION | LOUIS VUITTON | I AM LUXURY


23&24


REBECCA BATTY | FASHION AND COMMUNICATION | LOUIS VUITTON | I AM LUXURY


25&26


REBECCA BATTY | FASHION AND COMMUNICATION | FINAL YEAR SHOW


27&28


REBECCA BATTY | FASHION AND COMMUNICATION | FINAL YEAR SHOW


THE CONCEPT RUNNING THROUGHOUT THE FASHION SHOW EVENT, BRANDING, FUNDRAIS/ ING, AND STYLING IS BLACK AND WHITE, WITH NEON WHITE LIGHTING ECT. THE REASON FOR THE MONOCHROME AND SIMPLE CONCEPT IS BECAUSE THERE ARE GOING TO BE OVER 50 DIFFERENT DESIGNERS COLLECTIONS GOING ON SHOW WHERE SOME COLOURS AND CONCEPTS WOULD SUIT SOME COLLECTIONS THEY MAY NOT SOMEONE ELSES.

29&30


PERSONAL PROFESSIONAL PRACTICE  

A personal development practice that has been ongoing through my final year at university. This is a portfolio of my collection of works, in...

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