1980’s interview Gifford Pinchot, Richard Branson and Anita Roddick
SOLVING PROBLEMS
Entrepreneurship isn’t about leaving your 9-5 job to start a company. It’s passion – a passion to solve problems and scale your project in the right direction. And to passionately solve problems within an industry doesn’t require starting a brand new company. Sometimes, all it takes is opportunity and support. This is where intrapreneurialism
Pinchot & Co. was founded over
comes in. And the idea is growing
30 years ago, by Gifford Pinchot
in popularity on a large scale.
III and his wife Libba,to liberate
More and more large organisations
the creativity and passion of
are putting programs in place
employees and drive profitable
to encourage intrapreneurship.
innovation inside of sizeable firms.
Likewise, there is an increase in
To launch the intrapreneuring
companies, like Pinchot & Co.,
movement, they wrote
whose sole mission is to help
Intrapreneuring: Why You Don’t
organizations celebrate and cater
Have to Leave the Corporation
to their intrapreneurs.
to Become and Intrapreneur.
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