Bespoke Beauty

Beauty comes in all shapes, sizes, and colors. The beauty industry in the past aimed to bring out all-in-one products that everyone could use for their multiple needs. But, in the last few years, personalization has become the buzzword in the beauty industry. The industry now views the consumer as an individual with unique requirements and is trying to offer solutions by customizing and personalizing the products. Technology plays a significant role here, as it does in all other areas of our life—banking, shopping, or food. The beauty industry is now using Artificial Intelligence (AI) and Augmented Reality (AR) to give its customers a tailormade experience.

Selecting a beauty product has become easier, thanks to AI & AR, which provide users with a more personalized approach to beauty. Most beauty and makeup mobile apps integrate AI and AR to offer an unforgettable experience to the users.

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