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I’m Nick Me in a nutshell: I love what I do! Radio’s my thing, and user engagement is my forte. Give me an inch and I’ll turn any subject into a fun, engaging experience. I’m outgoing, full of life and ready to make magic happen.
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I’m Jesse Me in a nutshell: I’m married to a Bolivian girl, travelled, and passionate about radio. More than a voice, I have sound production knowledge, and have experience with ProTools creating show audio. Multimedia’s my thing and I’m into creating video content that supports the show.
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Nick & Jesse Summer at the mount with Nick & Jesse
It’s all about the prep Nick!
Nick & Jesse learning Roller Derby!
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for the Tauranga breakfast show!
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Our Goal: To create a network grade Breakfast show in Tauranga that hits the bulls-eye with it’s listeners! We want this job – this is the next step for Nick & Jesse. Nick & Jesse know MORE FM. We’re growing up within MORE FM, are engaged, and know what we are here for. We understand that in order to continue our growth, we need to continue to attract, impact and engage our market. Our shows focus on local subjects that engage locals in topical issues that are relevant to our listeners. Nick & Jesse are local, we know what we are talking about, who we are talking to and we put the effort in. We want this position and are completely committed to doing what it takes to run the Tauranga Breakfast show. Read on for more!
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Why
Nick & Jesse? Amanda Hacche Lives in Mount Maunganui Works for Zespri, Holds law degree.
Anna Barnes 38 Married with two kids Lives in Mount Maunganui
Amanda Likes us!
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Erica Steel 32
Charmaine Cook 34 Anna Likes us!
Homecare Educator Lives in Maungataupu
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Erica Likes us!
Charmaine Likes us!
Early Childhood Teacher Married, Lives in Poike
Tauranga likes us! Jennie Galbreath Engaged, Has three kids Went to Te Puke High, Now lives in Tauranga
Lesley Royal 34 Tutor at YMCA Tauranga Lives in Maungatapu
Lesley Likes us!
Jennie Likes us!
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Williams 34
Kindergarten Manager, Married with 4 kids
Beth Dawson 40 Originally from England Now lives in Mount Maunganui
Beth Likes us!
Vicky McGreal 34 Married with kids Lives in Mount Maunganui Anna Likes us! Vicky Likes us!
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Why
Nick & Jesse?
Nick & Jesse is a local brand that listeners have grown to love and regularly follow and listen to their show, comments and ideas.
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we like Tauranga! Our stories mention places and people of significance to Tauranga listeners.
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It’s not “the gas station”
but “Tauriko Caltex”
it’s “hungry for Mount KFC”
It’s not “hungry for KFC”
We don’t “go to the movies”
we go to
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Why
Nick & Jesse?
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let’s talk stats! Nick & Jesse is active in running events in Tauranga. Our Facebook events page shows the range of events we have successfully run.
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Nick & Jesse engages listeners in relevant conversations through social media. We are active and present with our listener base.
We have a strong Twitter following who subscribe and interact with us daily through our Twitter page. We have over 2,500 followers and growing.
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Why
Nick & Jesse?
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let’s talk stats! Our Facebook stats reveal that our core demographic is in line with the MORE FM “Michelle” profile, with 75% of fans in the Bay of Plenty region.
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The Nick & Jesse Facebook page has reached over 12,000 people, with over 80% of those people also in the Bay of Plenty region. This is also in the core “Michelle” target demographic.
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Nick & Jesse
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Hi, we’re Nick & Jesse and we would like to be considered for the Tauranga Breakfast Show 6-9am weekdays. We look forward to hearing from you and if you would like to know more, feel free to get in touch with us through the information below.
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”
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Nick Rutherford
Jesse Archer
jesse@jhjhggj.fg
jesse@jhjhggj.fg
969967899
969967899
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we’ve put the effort in We’ve put the effort in so far; we brainstorm dozens of ideas for every show and spend hours refining down to 2 or 3 topics that our Target Listener will engage with. We are constantly refining our offer, and are not just voices – we have a strong technical ability, and this is evident in the quality of our shows.
we pay attention MORE FM aims for listeners to respond to “how do you feel about MORE FM” with “I like to sing-a-long” and “it picks me up”. We clearly understand this and see our role as Curators – we make sure we know the Target Listener and provide her with content that keeps her buzzing.
we go the extra mile Women’s Roller Derby association contacted us about getting some publicity. The traditional approach at Mediaworks Tauranga is to put it on the MORE FM What’s On guide. Nick & Jesse identified an opportunity to engage further with this group, got them in studio to give Nick a demonstration and race around the office. We filmed & uploaded as additional content for morefm.co.nz and Facebook.
we play well with others The sales team loves Nick & Jesse and we embrace the sales team as a way to make opportunities for MORE FM and The Show happen. Recent opportunities we aided in and helped to happen: • • • • • •
Mitre 10 Mega up 15% Tect Arena Waterfront – Positive council feedback Carters Photographics – Happy rep Couplands Bakeries – Sales rep really impressed Refined our abilities with Outside Broadcasts
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