The Etsy Holiday Trend Guide is here and packed with insights straight from our community of millions of buyers and sellers— and this season is giving full festive feels. Human creativity is the heartbeat of our marketplace, driving the unique trends that emerge from the passions of our sellers. These trends aren’t just predictions—they’re informed and inspired by real people who live and breathe creativity every day.
From chrome accents that add a touch of futuristic flair to modern heirlooms that exude charm, this year’s trends are all about showcasing individuality and celebrating meaningful connections. And with gifts that say “I get you” and decor that inspires lasting memories, Etsy is sure to make this holiday season extra special for you and everyone on your ‘nice’ list. So whether you’re decking the halls, upgrading your holiday fits, or searching for bespoke, one-of-a-kind gifts at amazing prices, read on for the festive trends that are sure to shine bright in home, style, gifting and beyond this year.
CHROME-MAS
Shiny things just hit *different* in the glow of Christmas lights, and chrome is having a major moment this holiday season. The Chrome-mas trend is a natural evolution of summer’s playful and rebellious ‘Brat Girl’ vibe, but with a festive twist. Where Brat Girl Summer brought us bold, unapologetic fun, Chrome-mas ups the ante with sleek, futuristic surfaces that feel fresh and unexpected for the holidays. Think: reflective home decor that channels ‘space age chic’ and accessories that give you an out-of-this-world aura. Whether it’s ornaments or cocktail glasses, the high-shine finish will have you glowing brighter than your tree topper.
PRO TIP:
If you’re not ready to go full-on space cadet, ease into this trend with chrome accents like sleek trays or metallic ornaments that add instant cool to your cozy holiday decor.
+104% CHROME CHARM NECKLACES
+3,756%
+40% CHROME GLASSES
BEHIND THE TREND: SELLER SPOTLIGHT
JUANJO Leather Atelier is a family-ran Etsy shop with a deep passion for leather and fashion – creating artisanal leather bags and belts with traditional techniques. Their unique designs—like this sleek metallic bag—are a nice way to add a touch of style to everyday life.
CLICK EACH IMAGE TO LEARN MORE
MYTHICAL MEDIEVAL
Channel your inner ‘castle era’ with luxe pieces like copper gifts and wall art fit for royalty. Rich, dramatic fabrics—like velvet and faux fur—paired with fantasyinspired elements such as folklore motifs and goblet glassware, give your home and wardrobe a regal, timeless feel. This trend taps into the escapism we’re all craving, letting you step into a fairytale world where opulence reigns. Jewel tones take center stage, adding depth and drama, from deep sapphire blues to rich ruby reds—and with a popular witchy musical set to bring back emerald green in a big way, magic is definitely in the air. Whether you’re hosting a feast or simply want to elevate your space, this trend will make your holidays feel straight out of a storybook.
PRO TIP:
Feeling fancy? Elevate your holiday table settings with funky medieval goblets and silverware—because who doesn’t want to feel like they’re dining in a royal hall?
MYSTICAL MEDIEVAL OR GOTH WALL ART
+24%
CHUNKY JEWELRY
+85%
+19% FOLKLORE DRESSES
BEHIND THE TREND: SELLER SPOTLIGHT
Step into a world of fantasy and wonder with La Geometrie Jewels, where archaeology meets French craftsmanship. This Etsy shop offers exquisite jewelry inspired by ancient cultures and geometric shapes—perfect for those who love timeless, enchanting accessories.
PASTORAL PRINTS
Our obsession with Western style is riding strong this holiday season, with cow prints making a comeback in a big way and emerging as a surprising new neutral. Originally spotted on the runways, this trend has quickly made its way into our homes and closets—and it’s here to stay. As people seek fresh ways to express their individuality, the rustic charm of cow prints adds warmth and depth, making it a perfect fit for festive decor and thoughtful gifting. From statement rugs to cozy accessories like cushions, throws, and even stockings, the trend offers a touch of ‘yeehaw’ in a chic, understated way. With over 150,000 cow print items on Etsy*, there’s bound to be something for everyone!
PRO TIP:
This isn’t our first rodeo with Western-inspired looks! The key to nailing the trend is balance— pair cow print pieces with at least three solidcolored items to let the pattern really stand out.
SUEDE BAGS
+205%
WESTERN TOTE BAGS
+406%
BEHIND THE TREND: SELLER SPOTLIGHT
In a sustainable moo-d? Check out 3DeZarnStore – a oneperson Etsy shop crafting custom, 3D-printed flower pots designed to bring joy and greenery into your home. Each pot is made from recycled materials – making it a great sustainable gift!**
CHARMED LIFE
This holiday season, it’s all about showcasing individuality and adding a personal touch—and what better way to do that than layering on charms? Whether it’s charm bracelets, charm-adorned handbags, or even charm-decorated tree ornaments, this trend is turning everything (and we mean everything) into an opportunity for self-expression. You’ll find personalized pieces for everyone, from initials to astrological symbols—and it’s all super giftable.
PRO TIP:
Charms aren’t just for jewelry—get creative! Add charm accents to stockings, wrapping, pet accessories, or even holiday place settings to give your decor a personalized twist.
BEHIND THE TREND: SELLER SPOTLIGHT
Add a touch of handcrafted magic to your holiday season with Etsy shop, Emilia Ceramicas! Brooklyn-based ceramics artist and illustrator, Emilia, draws her inspiration from both American folk art and traditional Spanish ceramics – hand building and painting each porcelain clay piece!
HEIRLOOM ERA
In a world of fast fashion and fleeting trends, there’s something undeniably magical about the things that stick around. Enter the Heirloom Era, where timeless treasures and vintage-inspired finds are stealing the spotlight. Whether it’s hand-embroidered napkins, jewelry steeped in history, or patterned porcelain dishes that channel a certain fictional pastamaking grandma, this trend celebrates meaningful gifts meant to be passed down (or just looked at adoringly). A standout new heirloom? Christmas Eve boxes, which saw over 1M searches on Etsy in 2023. This fresh holiday tradition allows for layers of personalization, making it the perfect way to give a gift that says “I see you.”
PRO TIP:
Shop pieces with a past! Look for gifts that feel one-of-a-kind, like vintage jewelry or hand-thrown ceramics. It’s the ultimate thoughtful gesture for those who appreciate a little history with their holiday cheer.
+80% PERSONALIZED PET PORTRAITS +79%
BEHIND THE TREND: SELLER SPOTLIGHT
This holiday season select items that make you feel seen and celebrate you! Everli Jewelry is a self-taught designer that uses life’s defining moments to craft jewelry that speaks to self-compassion and empowerment. Just like an heirloom – each piece embodies a timeless, personal, and meaningful story.
NATURE REBORN
As more people seek deeper connections with the world around them, this trend is taking root in a big way this holiday season. From upcycled wood pieces to dried fruit displays, the trend celebrates the beauty and tranquility of nature. Perfect for the eco-minded shopper, these gifts and decor items bring the calm and simplicity of the outdoors inside, creating a peaceful, grounded holiday atmosphere.
PRO TIP:
Looking to create a natural oasis at home? Opt for cozy botanical prints or eco-conscious decor like hand-carved wooden ornaments and dried floral garlands to bring a touch of the outdoors inside.
+42% LEATHER BOOKMARK
+10% WOOD DECOR
+69% WOODEN FURNITURE
BEHIND THE TREND: SELLER SPOTLIGHT
UK based Etsy seller Wonderland Trove brings the beauty of nature to life with earth-conscious materials**, using each piece as a celebration of the environment. From intricate floral jewelry to earthy home decor, this shop is perfect for those who live for nature’s beauty.
Shop these items and more at etsy.com/trends and head to the Etsy app for all of your holiday needs! Discover original gifts from sellers, stay organized with Gift Lists, and so much more.
All data in this document is taken from the last three months, compared to the same time the previous year.
*As of June 30, 2024.
**Descriptions of the environmental attributes of any items on Etsy are based solely on seller’s listing information.
