R E A L E S TAT E
This page: An oasis of a home at 6 Lagomar Road in Palm Beach, Florida (above); mother-and-son team, Dana Koch and Paulette Koch (below).
PRIME PALM BEACH QUEST: Explain your background. Why real estate? Paulette Koch: I’ve been in the business in Palm Beach since 1981 and it is a privilege to work in such an incredible and
compelling market. Real estate is a relationship business and, at the end of the day, I love people. It’s my passion getting to know people, their lives, and how they want to live them. Sharing years of experience and understanding gives me the ability to guide clients, achieving their goals and optimizing the quality in their lives. Dana Koch: I’ve worked with my mother for 15 years after a career in finance, but I grew up in this business and was always intrigued by it. Obviously, I love Palm Beach and its stunning architecture. What better place to sell real estate? It’s paradise! QUEST: What distinguishes you from the competition? Dana Koch: We have intimate knowledge about the market because we’ve been here for so many years. I grew up in Palm Beach. We’re dealmakers, solution finders, and problem solvers. Because we’re a mother-and-son team, clients benefit from getting “two for the price of one.” We keep our clients ahead of the curve with our keen negotiating skills and our constant critical thinking and analysis. We’ve built a very strong brand: the Koch Team at the Corcoran Group. Essentially, we built a brand within a brand. Over the years, we’ve helped clients manage one of their most important assets, and so they’ve come to rely on our guidance, expertise, and professionalism.
00 QUEST
CO U RTE S Y O F T H E CO R CO R A N G RO U P
PALM BEACH IS KNOWN for its families—generation after generation. So, it makes sense that Paulette Koch and her son, Dana Koch (a native of Palm Beach), would team to broker in their community. Here, Quest chats with the realtors about their experience and, of course, their love of the town: