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Preview 24-26 July 2016 Olympia London


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No packs, immediate delivery door to door. Organic, made in Europe. Weekly new arrivals. Online Orders. Meet us: BOOTH C 40


WELCOME

A life Less Ordinary Live a life less ordinary this season with Pure London. From 24 to 26 July we’re inviting you, the buyers, to discover collections that shout “don’t conform”, express individuality and let you make your own mark on your ranges. Join us as we reveal bold brands and designers expressing their personalities through stand design, our new ethical clothing brands and new Athleticwear in Spirit. We’ll also wow you with our SS17 theme as we bring it to life onsite. We look forward to welcoming you. Best, Julie Driscoll Portfolio Director

Pure London is organised by

Company registration number: 7925964 (England & Wales) T: +44 (0) 20 3033 2015 E: pure.london@i2ieventsgroup.com The Pure London Preview is published by

EventGuides R E TA I L A N D C O N S U M E R

T: +44 (0) 1228 541200 E: info@eventguides.co.uk W: www.eventguides.co.uk

What’s New

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Seminar Overview

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Catwalk Overview

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Floorplan Overview

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Pure Premium

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Emerging Brands

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Menswear 21 Premium Footwear

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Ethical Clothing

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New Brands

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WGSN 30 Encounter Culture

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Edgelands 40 Digital Wave

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Pause 52 Brand A-Z

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Spotlight On

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Opening Times Sunday 24 July 09.30 – 18.00

Monday 25 July 09.30 – 18.00

Tuesday 26 July 09.30 – 16.00

Security notice: Pure London is a TRADE ONLY event for fashion industry professionals. Please ensure you have proof of trade status and photo identify with you (e.g. driving licence, passport and business card). Name badges must be worn at all times throughout Pure London for security purposes. Bags are liable to security searches. Disclaimer: The Pure London Preview is published under licence by Event Guides Retail and Consumer Limited. The copyright in the design and content is owned by i2i Events Group or its licensors. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form, by any means – electronic, photocopying or otherwise – without the prior permission of i2i Events Group. Whilst great care has been taken to ensure that all details are correct, neither i2i Events Group nor the publisher of the Pure London Preview accepts responsibility for any error, omission or claims made in this publications. All news correct as of 14.06.2016.

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WHAT’S NEW Onsite Experience This season’s new theme, A Life Less Ordinary, will express culture and beliefs through inspirational design. The vision will be brought to life onsite, showcasing an energetic and fresh new look for the next edition of Pure London. This is an adventurous and vibrant theme, which can only be crafted from within. The expressive artwork represents a journey around the world, dipping into each culture and taking mesmerising and fascinating inspiration from bold individuals. A Life Less Ordinary will bring together the creative, the inspirational and the non-conformist. The dynamic and inviting space will encourage buyers and visitors to engage with the key trends and discover new brands. A gathering of talent and originality will showcase the most directional brands in fashion, footwear and accessories for July 16.

Guardian Masterclasses Pure London has teamed up with The Guardian to deliver a series of one hour masterclasses for the fashion industry. The highly acclaimed Guardian Masterclasses take place three times a day during the show, giving you all the essential tools you need to help you stay ahead of the curve and achieve your business goals. To book a seat visit purelondon.com

Antica Sartoria

Pure Menswear July will see our first line-up of Spring/Summer menswear collections set within our all menswear section, showcasing apparel, footwear and accessories. The launch of Pure Menswear in February enhanced our bold, new look, while offering buyers a central London destination to source both mens and womenswear collections under one roof. Positioned at the front of the Grand Hall, alongside premium and contemporary womenswear collections.

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WHAT’S NEW Athleisure

Acai Active Wear

Explore a wide variety of up-to-the-minute fashion and street style collections for short and forward orders in two of our largest show sectors, Spirit and Aspire. Source the latest activewear trends and sportswear outfits from a selected range of UK and international brands in our new Athleisure section.

Retail Solutions Everything your business needs to improve your customers’ experience. From in-store design and product display, POS systems, security and stock management to the latest online solutions, e-commerce and logistics partners. Find the solution to meet your retail needs.

ITKIB We’re delighted to announce our continued partnership with Istanbul’s trade promotion agency for fashion, Istanbul Textile & Apparel Exporter Association (ITKIB). Istanbul has held global acclaim as a major textiles manufacturing hub for decades. Born from this textile culture, Istanbul’s home-grown fashion scene has come to fruition, producing exciting new brands that are becoming increasingly more popular. With support from ITKIB, we’ll host the finest Turkish brands across all sectors of the show. They’ll showcase their product lines on their stands.

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STAND M67


SEMINAR OVERVIEW

4 top sessions: Keynote Dylan Jones, Editor, GQ Magazine Keynote: Setting up and succeeding on Savile Row Phoebe Gormley, Founder, Gormley & Gamble 10 social media strategies to engage with new and existing customers: The A-Z of social media for retailers Sue Seel, Brand Consultant, Lecturer in Fashion for Regents University, University of Arts London and Istituto Marangoni (London), Creative Collaborator and Strategist Panel: Understanding ethical fashion – what matters to your customers? Chair: Haseena Latheef, DFYnorm Carry Somers, Co-founder, Fashion Revolution Tasmin Lejeune, Founder, Ethical Fashion Forum

Dylan Jones

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Stand no. K 120 Kirsten Schueller Mobile : 07775428668 e-mail: kis@soyaconcept.com


CATWALK OVERVIEW

Inspiring lectures & catwalks: It’s time to be inspired. Pure London is delighted to welcome some of the most innovative people working in fashion to discuss the issues that matter to you. Throughout the three days of the show, the full seminar programme on the Spirit and Main Stage catwalks will address some of the most topical challenges facing retailers, from developing a sophisticated social media presence, to understanding why ethical fashion is so important to your customers. With seasonal trend updates from WGSN, cutting edge catwalks and a packed seminar programme, you can’t afford to miss this – see you at the catwalk!

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www.carawholesale.com

S t a n d Q10


FLOORPLAN OVERVIEW +

NATIONAL HALL GALLERY

GRAND HALL GALLERY

+

PRESS OFFICE ALLURE DJ

in partnership with

ACCESSORY EDIT

+

FASHION CAFÉ

NATIONAL HALL GROUND FLOOR

GRAND HALL GROUND FLOOR

PURE PREMIUM BAR

STAIRS DOWN TO CLOAKROOM

EL BARRIO HUB VIP CLOAKROOM

SPIRIT CATWALK AND BAR

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STAND N6 | PREMIUM EMERGING DESIGNERS

info@akosee.com | www.akosee.com

LUXE RESORTWEAR


PURE PREMIUM

Ludmila Corlateanu

Loulu Et Tu

Nitya Kishore

Ana Alcazar

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PURE PREMIUM URUN

Zena Presley

Dahlia Razzook

Alara Sagesen

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EMERGING BRANDS

Odette Ancel

Eleyte

Sixtyninety

Acai Active Wear

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A C T I V E W E A R

MEET US AT STAND

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www.acaiactivewear.com To become a stockist call: +44 (0)7500 875 080 or email: sales@acaiactivewear.com For general enquiries email: info@acaiactivewear.com


MEMBER OF


MENSWEAR

Gibson London

Rm913

Remus Uomo

Cravat Club

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Stand Q202 e: caroline@oldstrom.com t: +44 7783118365 echob2b.com

Presents


PREMIUM FOOTWEAR

Mellow Yellow

Martin Ward Showroom

Colors of California Chie Mihara

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ETHICAL CLOTHING

Cubic Collectif Vintage

Daphnea

Pygmees

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THE INTERNATIONAL INDUSTRY NETWORK

NEWS

JOBS

BUSINESS INTELLIGENCE

WWW.FASHIONUNITED.UK


NEW BRANDS

Atelier Sorelle Iuliucci

DNA Closet

Maria & Donato

Gibson London

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NEW BRANDS

Fiacre

Jus d’Orange

Indi & Cold

Just Unique

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www.goldkidlondon.com Stand B76


Our definitive buyers’ checklist for Spring/Summer 17 While at Pure London this season, don’t miss out on the must-have fashion forecast from WGSN, the world leading trend authority. Presenting daily, global trend experts will take you through an exclusive summary of WGSN’s Buyers’ Briefing for Spring/Summer 17 womenswear – and on Monday, we’ll cover menswear too. Giving you a checklist of the season’s key trends in new and carry-over items, from colours and key details to fabric and finishes, as well as print and pattern updates. This session is a must-have fashion forecast for Spring/Summer 17.

Where and when? The womenswear briefings will take place between 11.45 – 12.15 daily on the Main Stage in the Grand Hall, after the opening catwalk; with the menswear briefing happening on 10.30 – 11.00 in the Spirit Stage. The seminar is free of charge to all attendees.

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Marques Almeida, A/W 16 London Fashion Week


The trend towards staple casualwear items elevated to fashion status continues, fuelled by the ongoing obsession with all things 1990s, while glam resortwear looks and peasant dresses remain important for high summer. The cross-pollination of casual and formal looks remains a key direction for styling, filtering through from the menswear market. Sara Maggioni, Director, Retail & Buying

Retail and buyer intelligence from WGSN With a dedicated retail and buying team, WGSN delivers retail, product and business analysis from a global perspective, giving clients insight into retail expansion and market entry, consumer engagement tactics and how to optimise market growth.

Nina Ricci, A/W 16 Paris Fashion Week

WGSN Buyers’ Briefings are published every season across all product categories, providing a comprehensive guide to support buying and range planning. We use a combination of very different sources to help achieve the right balance of newness and commerciality. Looking at our own future trend information, but also street style, what directional brands are doing, key catwalk collections from previous seasons, retail alongside Tumblr, blog and Pinterest accounts from influencers and early adopters.

Paris Fashion Week Streets

Alongside these reports, get the latest in-store product and merchandising analysis and photos across categories and market levels, as well as regular comp shopper features and collection previews from WGSN Instock. Learn more about how to access insight and inspiration from WGSN, visit: www.wgsn.com

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ENCOUNTER CULTURE Vibrant, tropical colours and ethnic patterns evoke the feeling of a hot, exciting summer

Laura Vita Footwear

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Inspired by WGSN macro SS17 trend forecast

Antica Sartoria


ENCOUNTER CULTURE

Claudio Lugli

Eleyte

Asquith

Nalí

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ENCOUNTER CULTURE

Joe Browns

Beyond Retro

Yull

Emily and Fin

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ENCOUNTER CULTURE

Nomads Clothing

Oky Coky

Ashiana

Brazi Druse Jewelry

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bench.co.uk

STAND NO. MW1 SEE YOU THERE FOR SPRING/SUMMER 2017! Jonathan Kenyon Jonathan.kenyon@bench.co.uk 07976 133210


Find us at Pure Premium - Ground Level M16

W W W. P I E S Z A K. EU


ENCOUNTER CULTURE

ThumbsUp Nails

Akosée

- bl^nk -

Boho Betty

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EDGELANDS Glamorous

Joymiss

EDGELANDS Discover a new urban style with a mix of romantic folk, embroideries and relaxed oversized garments 40

Inspired by WGSN macro SS17 trend forecast

Antica Sartoria


EDGELANDS

Beyond Retro

Selezza London

WeSC

Choiboko

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EDGELANDS

box jacket

spring AD summer 17 /STAND L100

elviwholesale.com


EDGELANDS E N C O U N T E R C U LT U R E

Pieszak

Access Fashion

English Factory

NÜ Denmark

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EDGELANDS Gabriela Vlad Oky Coky

Double Agent California

kinche

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VISIT US AT STAND

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PURE SPIRIT SECTION

Please contact Vimal Mutha at vimal.mutha@dnacloset.com | Maple Leaf

www.dnacloset.com


DIGITAL WAVE

Secret Cork

Express individuality through mismatched textures and subcultural inspirations Alex Group

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Inspired by WGSN macro SS17 trend forecast


DIGITAL WAVE Bourne Selezza London

SLACK LONDON Bella Singleton

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STAND M48

UK Contact: Joy Redfern | 07876 333397 | joyredfern@me.com Dublin Contact: Bellina | 00353 1429 5440 | sales@bellinacreations.ie

www.danieladallavalle.com


DIGITAL WAVE

Choiboko

Genese London

Eleyte

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DIGITAL WAVE

Claudio Lugli

Dahlia Razzook

Colletta

Me&Thee

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Meet the team at Pure London | July 24th-26th

Stand | L96 UK Contact Evey Kurlander: 07770 210406 W: www.joinclothes.gr | E: eveykurlander@lestroisenfants.com


PAUSE

Industrial Jewellery

PAUSE Immerse yourself in the serenity of delicate modernism infused with classic femininity

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Inspired by WGSN macro SS17 trend forecast

Charli London


PAUSE

Noa Noa

Grizas

Balossa

Etnika

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PAUSE

Dr Denim / Herschel Supply

NÜ Denmark

Paola Collection

Stelios Koudounaris / Ioanna Kourbela Basics

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PAUSE

Bright & Beautiful

Anonyme

Darling London

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JEWELLERY, SCARVES, HANDBAGS & PURSES, HATS & FASCINATORS AND MORE

AW16 In Season Buy Pure London T156

www.jewelcity.co.uk


New for 2016

WOMENSWEAR PURE PREMIUM Akhesa Akosée Alara Sagesen AMS Pure Ana Alcazar Atelier Sorelle Iuliucci Balossa Caractère Choiboko Clon8 Croquis Dahlia Razzook Edward Mongzar Heymann Inoa Fashions Isa Frignani Isabel de Pedro JayLey Premium Black Jeinik JNBY Joanna Edwards Agency Joe’s Jungle Kiki Dumitrescu La Vaca Loca Loulu Et Tu LPC design Ludmila Corlateanu Manurí Nitya Kishore Nora Noh Oblique Oky Coky Paola Collection PARTsPARTs Phuong My Pieszak Quiet Raga Designs Rains Request Design Rione Carducci Stelios Koudounaris / Ioanna Kourbela Basics Tassi et K.Tassi JEANS URUN VanElse Vilagallo

Emerging Brands

Capsule Collection WHEE WT Yerse Zelk k Zena Presley

WOMENSWEAR - bl^nk Acai Active Wear Access Fashion Aida Zak Aideen Bodkin Aino Alba Conde Alice Vandy Alice’s Pig Amazing Woman Anathea Anokhi Anonyme Antica Sartoria Arda Tex Arichfield AS by Anna Smith Asquith At Last London Aurellie Aurora Fashion Co. b.young Bacanara Backstage Badoo Bamboos Fashion Banned Apparel Bariano Australia Bariloche Bellfield Berry Boom Bianco Levrin Bobbi Parka Bourne Braintree Clothing Bright & Beautiful Brise Capri Caroline Beyll Castellano Ceylan Insel Charli London Cherry Paris Chunxue City Goddess

Launch Pad

Coline Collectif Vintage Colletta Compagnia Italiana Compañia Fantastica Conrad C Corida Design Coster Copenhagen Cotton Brothers Cristina Barros Cubic Culture Cut Loose Dande Danity Daphnea Darling London Decollage Denay Active Dfynorm Ltd Diego Reiga Dishe Jeans DNA Closet Double Agent California Dreams by Flick Dunes Effusive Eleyte Elif Köse Elisa Cavaletti Ella Boo Ellamoda Elle Sports Elvi Emily and Fin Emily Love Lock Emin & Paul Emmy Endless Rose English Factory Eva Tralala eve in paradise Ewsca Explosion Fee G Fenella Pure Flax Flori De ie Frank Lyman G.M. Fashion Gabriela Sanchez / Lili Jo By Natalya

Correct at 14.06.2016 - check www.purelondon.com for current listings.

BRAND A-Z Genel Genese London Gibson & Birkbeck Girl In Mind Glamorous Goddiva Godske Group UK Golden Fashion Goldkid London Goose Island Goubi GR Nature Grace & Mila Grizas GUIKA Guzella GYM by Love&Money Hatley Heyi Hodo HT I Want Wings UK I.Odena Ichi Indi & Cold Intown InWear Ipng Isay ISH Cashmere ITKIB - Turkey Discover the Potential IVKO J B Clothing Jack Brodie James Lakeland Janska Jaya Jayley JDM Services UK Jeva Fashion JJ’s Fairyland Joe Browns Join Clothes Jora Collections Jovonna London Joymiss Julitta Jus d’Orange Just Unique Kalayci London Kasha

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BRAND A-Z Kate by Laltramoda kinche King Louie L’Argentina and La Gauchita Lara Ethnics by Nature Latte Clothing Laura Bernal Lavand Leo Guy Leslie Monte Carlo Lily & Me Lily Paris Linea Raffaelli Little White Lies... Lona Scott Louche London Luella Cashmere Luxy London Marie Méro Martha Ellen Masai Clothing Company Mat de Misaine McVerdi Me&Thee Melodieq Mexton Miss June Miss Truth Miss Baron Momokrom Moutaki Muted Tones Myrah Mystree Naa Naa Naketano Nancy Mac NandWillow Narlaka Naulover Neon Rose Ness News Fashion Nila Rubia Noa Noa Nomads Clothing NÜ Denmark Numph NUVO 10 Ochre Cashmere Odette Ancel

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New for 2016

Capsule Collection

Oeuvre Fashion Olimara One Life Clothing Onjenu Orientique Orion London Paradiso Couture Parisian Part Two Passioni Pauline B Pescallo Pietrogrande Pink Cherry Pomodoro Pop Boutique Poppy London A Postcard from Brighton Pour Moi Privatsachen Pure Jeanius PureLime Pygmees Raavi Ralston Re:dream Rene Derhy Rino & Pelle Rosas Mode Rüga Sahara Saint Tropez Samuel Dong Selezza London Senko Setre Shepard’s Natural Clothing Simclan Sixton London Sixtyninety Smart and Joy Smashed Lemon Soaked In Luxury Soft B by Intown Somewhere S.A.S Sophyline South Africa Pavilion Soyaconcept Startime Steve & Vivian Sunshine Soul

Emerging Brands

Sure Song Suzy D Sweet Liberty Tahari Terre Rouge Thanny Tijar Fashion Tina Taylor Tinta Style TurboWear Two Danes Ultra Tee Urban Bliss Vacant Vetono Vienetta Secret Vora Kim Wåven White Vanilla Wild Pony WOW Couture Yaccomaricard Zambak Zen Ethic Zevi Zilch

FOOTWEAR PREMIUM FOOTWEAR Audley Footwear Birkenstock Camper UK Chie Mihara Colors of California G.I.L Agencies Lofina Lola Cruz Martin Ward Showroom Mellow Yellow Pretty Ballerinas SLACK LONDON

FOOTWEAR Alpe Angela International Brenda Zaro Butterfly Twists Caprice Cara The Divine Factory

Correct at 14.06.2016 - check www.purelondon.com for current listings.

Launch Pad

Fly London Inuovo Kamoa Kelsi Dagger Brooklyn Khrio Laura Vita Marian Maypol Moda In Pelle Nero Giardini Ravel Riva and Flexx Shoes SKA Solillas Ten Points Unisa Vanilla Moon

ACCESSORIES PREMIUM ACCESSORIES bell&fox Caramel Carla_M Echo presents Richard Allan Estella Bartlett Fraas UK Gabriela Vlad GI by Me Handbag Clinic Hultquist Copenhagen Iutta Worldwide Lemnia Lorena Marc Ella London Maria & Donato Mezzanotte Nagatani Nodova One Hundred Stars Plume Nova Rodgers & Rodgers Secret Cork Seeberger Sence Copenhagen Snob. Sol Sana Sticks and Stones Ubu Paris


See the collection at PURE


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PLEASE CONTACT: KATRIONA

EMAIL: KATRIONAMONAGHAN1@GMAIL.COM

PHONE: 0044/7876433285


New for 2016

Capsule Collection

ACCESSORIES Adele Marie Alex Group Amilu The Ananda Tree Andu Amet Animaxx Anna Smith Ashiana Ashwood Leather Axel Accessories Bcharmd BDM Studio Bella Singleton Belle & Flo Big Metal Boborsa Bohemian Jewellery Tattoos Boho Betty Brazi Druse Jewelry Bridas Bulaggi Cadari London Catseye Chic &tique Ciclon Jewellery Claudia Canova Dana Silk Diougens Eliza Gracious Envy Jewellery Etnika F & J Collection FGX Europe Girls & Pearls Golunski Harlem Carter Harper & Co LDN Helen Moore Hipanema-Amenapih Icon Watches Industrial Jewellery Isabella Queen Jewelcity Juno Accessories Kapre Karis Katelogy Kaytie Wu Kazuri Beads Kelly Craig Collections Kiara Purse

Emerging Brands

Kompanero Kris-Ana Leather UnLimited Lily Lyn Little Red Trading Love My Soul Loverocks LYDC London Malissa J ManiCay Max & Ellie MeWin Millefleurs Lace Millisimo Mi-Pac Miss Shorthair Moogu Design Nali Nina’s Fusion Nour London Nouv-Elle O.JACKY GmbH Olia Jewellery Ollie & Nic Ombre London pampeano Parkside Accessories Pelletteria Internazionale Peter Bettley Pia Rossini Popband Pranella Pury Emma Rachel Codd Red Cuckoo Reeves & Reeves RI2K Roqaya’s Rocks Ross Rino Rouge Designs Ruifeng Sarah Grace London Smiles Bags Smith & Canova Solo Line Sonata Street Level Superbia Fashion Suzanne Bettley Sweedom Tania Sutedja

Launch Pad

Tantrend Bijoux ThumbsUp Nails Ticktech Tilley and Grace Tlg Brands Ukwenza Vendula London Wazp White Ivy YenTing Cho Zazou

BRAND A-Z Noi Collection P448 Plongée The Project Garments Punto Blanco Remus Uomo Renoir Rm913 Sadler & Crook

MENSWEAR

SMF Jeans

AUA Audio Architect Apparel Batela Ben Sherman Bench Beyond Retro Blackspider Blow Ties Brakeburn Brancaccio C. Bravesoul Calderon & Sumner Cavani Cheap Monday Claudio Lugli Claudio Lugli Shirts Cravat Club Dami Shoes Deumer Double Two Dr Denim / Herschel Supply Duke Clothing Duncan Grant Emme Servizi di Michele Pizza Erten Eyelet Milano FIACRE Gibson London Guide London Hanro Insane Gentlemen James King Kam Jeanswear La Squadra Paris Lizard King Moore & Moore Mousqueton

Sneak Clothing

Correct at 14.06.2016 - check www.purelondon.com for current listings.

Sorrento Shirt SoulFetish TAG1 London Target Dry That Two Int Ltd Tombag Triumph & Disaster TRNDSXL US-Link Weird Fish Clothing WeSC Zenobi Zhaowuda

RETAIL SOLUTIONS Akal Batu Avia-te Unipessoal Eskimo Epos Gesner Marketing & Management Golden Ratio Productions Hao Yu Exhibition Service Hermex International Imago Photographic Modal Creativity SizeWhiz Top To Toe Visualsoft UK Zitra UK

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Bringing you the world’s brightest, most inspiring events. If you’re interested in finding out more about our work or would like to discuss working together, please visit us at i2ieventsgroup.com.


SPOTLIGHT ON María & Donato Super-luxurious handbags. Handcrafted limited editions with a built-in authentication microchip. Maximum exclusivity. Maria & Donato is a must-visit.

Ciclón Ciclón have been making unique handcrafted jewellery in Madrid since 1998 using leathers, silver and gold from suppliers in Spain and Murano Glass from Italy.

Office 2B, Mesonero Lucio 12, 03015 Alicante, Spain T: +34 629 438 343 E: info@mariadonato.com W: www.mariadonato.com Stand: T101

Wave Marketing (Ciclon UK AGENT), 20 Carter Close, Nantwich, Cheshire, CW5 5GD T: +44 (0) 744 580 2995 E: jasmine@wavemarketinguk.com W: www.ciclonsite.com Stand: T129

La Squadra La Squadra collections are based on stylish Italian spirit using high quality materials bringing a wide range of colorful items. 3 Rue des Filles du Calvaire, 75003 Paris, France T: +33 148 875 722 E: maxtricots@gmail.com W: www.lasquadraparis.com Stand: MW82

La Vaca Loca La Vaca Loca brand was born, inspired and materialized under pure Attica light. A light that is powerful, clear and ideal for bringing out the best of all creations. Stamatiadou 6-8, Kaisariani, Athens, Greece T: +30 210 7714 176 E: info@lavacaloca.gr W: www.lavacaloca.gr Stand: P33

NICOLAESCU STUDIO DESIGN SRL Brand: GIUKA Colourful, eclectic, gentle, romantic: GIUKA’s SS17 collection represents the pinnacle of Romanian craftsmanship and originality while identifying through manual leather painting and handmade floral details. 21 Scoala Floreasca Street, Bucharest, Romania T: +40 744 550 805 E: office@giuka.ro W: www.giuka.ro Stand: Q73

NITYA KISHORE Nitya Kishore: a Ready-To-Wear Womenswear brand built on luxury, empowerment and charity; selling at affordable luxury prices, we produce 99 pieces of each garment worldwide. Jakarta, Indonesia T: +62 817 779 299 E: nitya@nityakishore.com E: enquiries@nityakishore.com W: www.nityakishore.com Stand: P24

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SPOTLIGHT ON

Rachel Codd SARAH GRACE LONDON

Welsh made Rachel Codd jewellery inspired by narratives and hand carved from porcelain so that every piece is unique and made with love and passion.

Unique floating ink* designed luxury silk scarves. Beautifully made in England, created from bold marbling paintings. For the woman who wants to captivate with grace.

20 Inverness Place, Cardiff, CF24 4RZ T: +44 (0) 785 139 5951 E: RachelCoddCeramics@outlook.com W: www.rachelcodd.com  Stand: R29

8 St James's Square, London, SW1Y 4JU T: + 44 (0) 20 3488 0782 E: sarah@sarahgracelondon.com W: www.sarahgracelondon.com Stand: Q79

SizeWhiz Ltd SizeWhiz solves the online fit problem. We eliminate the dilemma of "Will this fit?" by replacing complicated charts with a customer friendly interactive size prediction tool.

Remus Uomo Remus Uomo create design-led, formal tailoring and casual wear for men who take a serious attitude towards fashion.

CITYFASHION.COM

£ 120.50

6 Tiomkin, Tel Aviv, 6578308, Israel T: +44 (0) 798 460 4578 E: alex@sizewhiz.com W: www.sizewhiz.com Stand: RS11

Shenstone Business Park, Lynn Lane, Shenstone, Lichfield, WS14 0SB T: +44 (0) 333 456 7777 E: shenstone@remusuomo.com W: www.remusuomo.com  Stand: MW10

Roqaya’s Rocks The most elegant and eminent pieces of jewellery, inspired by the beauty of nature and its oceanic splendour. Created exclusively to enhance your aesthetic exquisiteness.

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Kuwait city, Kuwait T: +965 9883 8238 E: info@roqayasrocks.com W: www.roqayasrocks.com Stand: T117

SAVE THE DATE 24-26 July 2016 Olympia London


Up to 50% of clothing bought online is returned ... 60% is due to fit issues SIZEWHIZ | THE SOLUTION TO THE FASHION RETAILER’S FIT PROBLEM Don’t your customers deserve better than this?

The biggest barrier for a consumer purchasing clothing online is the concern "will this fit?"

WOMENS SIZE GUIDE Tops, blouses, dresses and skirts S

Centimetres UK SIZES Bust Waist Hips

8 81-84 63-66 89-92

Inches UK SIZES Bust Waist Hips

8 32-33 25-26 35-36

M 10 85-89 67-71 93-97

12 90-94 72-76 98-102

10 33.5-35 26.5-28 36.5-38

12 35.5-37 28.5-30 38.5-40

S

L 14 95-99 77-81 103-107

16 100-104 82-86 108-112

14 38-39 31-32 41-42

16 39.5-41 32.5-34 42.5-44

M

18 105-109 87-91 113-117

XL 20 110-114 92-96 118-122

18 41.5-43 34.5-36 44.5-46

XL 20 43.5-45 36.5-38 46.5-48

L

What size would you choose?

Affordable & Easy to Install | Online Clothing Size Prediction Your customers shopping experience could look like this...

CITYFASHION.COM

£ 120.50

Visit us at Pure to find out more Pure, National Hall, Stand RS11

www.sizewhiz.com

Alexandra Duke: alex@sizewhiz.com


For more information visit purelondon.com


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