Packaging layout for bags
Front side Upper part
A brown line PMS 491 separates the two parts and goes all
• has a white background
around the packaging. This line will be partly covered
• for product names: a big Puratos logo (without tagline)
by the label.
• for priority brands: a smaller Puratos logo (without tagline) and the strong brand name in Frutiger Italic Bold.
For bags, the visible upper white part and the lower coloured part are always of the same size (50/50). For other packaging, please contact the Group Communication Department at packaging_hq@puratos.com
> Normal product name pack
188
> Priority brand pack