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BMW of Denver Downtown


“Only through art can we navigate the complex terrain between intellect and feeling.” — BMW OF DENVER DOWNTOWN



BMW of Denver Downtown is looking forward to another great year for the Denver Center for the Performing Arts — and you can look forward to a more complete car buying experience when its state-of-the-art new facility officially opens this winter. Like any great work of art, every BMW coupe, sedan, or SUV is the perfect fusion of passion and form. BMW of Denver Downtown understands the power of pure performance and how even the smallest details can excite, inspire and move. Just as BMW has always striven to create the Ultimate Driving Machine, BMW of Denver Downtown aspires every day to create the ultimate location for buying, selling and servicing luxury vehicles in Denver. It has doubled the capacity of its new service center, and the new showroom is the largest BMW dealership in Denver. BMW of Denver Downtown will deliver these improvements while maintaining the unique Sonic experience for which it has become known, with transparent pricing and a no pressure sales approach, which are the hallmarks of this unique BMW center. More than this, it understands its role and how important it is to provide support where it’s needed, both in the arts and in the wider community. This is why BMW of Denver Downtown has been active in the community since it first opened its doors as Murray Imports in 1975. Now a member of the Sonic Automotive Group, it has extended its community outreach to encompass every aspect of Colorado society, providing support to charities and non-profit groups engaged in everything from lifesaving medical research and educational support to animal welfare and culture. People choose BMW because they demand the ultimate driving experience. So why compromise on your buying experience? Whether you’re buying, selling or servicing a new, used or Certified Pre-Owned luxury vehicle, look forward to a location that puts you in the driver’s seat. Look forward to the all-new BMW of Denver Downtown – online at

APPLAUSE • Jan - Mar 2017 • 303.893.4100 •

Applause Magazine, February 21-26, 2017  

In-theater magazine produced for the Denver Center for the Performing Arts