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M2080-241 Training Material IBM Enterprise Marketing Management Sales Mastery Test v1 http://www.testpassport.eu/IBM-Enterprise-Marketing-Management/M2080-241.asp
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1.How is the Coremetrics Software as a Service (SaaS) product used in IBM’s EMM productlineup? A.It is used as a deployment model to optimize online marketing. B.It is used as a recovery mode to recover from online disasters. C.It is used as a replication server to replicate marketing information. D.It is used as a tracking product for tracking customer transactions. Answer: A Reference: http://www.informationweek.com/news/software/bi/231002187 2.What is the value proposition of the Unica Leads product offering? A.To deliver quality leads in a timely manner. B.Tocreate new market channels through leads generation. C.To offer new product offerings through channel marketing. D.To sustain existing channels through demand generation. Answer: A Reference: http://www.unica.com/products/lead-managment.htm 3.What is one of the main competitors for IBM’s EMM offerings in the marketplace? A.Teradata B.IndustryTrends C.OpenAnalytics D.NetTrends Answer: A Reference: http://crmsearch.com/aprimo-teradata.php
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