SYSTEMS ENGINEERING NEWS
SYSTEMS ENGINEERING NEWS
Recent events and updates in the field of systems engineering
Recent events and updates in the field of systems engineering
Call for Proposals: PDMA Handbook of New Product Development The Product Development & Management Association (PDMA) has announced the development of the 4th edition of the popular Handbook of New Product Development published by John Wiley & Sons, Inc. The handbook is an essential guide for managers and scholars interested in the latest insights on successful new product development and related topics. PDMA seeks contributions from skilled practitioners and leading scholars who can advance this topic and also provide a primer for those new to the field. The Handbook is organized around six topics: • • • • • •
Getting Started — New Product Development and Innovation Organizing for New Product Development Idea Generation and Opportunity Identification Idea Screening/Analysis Design Issues New Product Launch
The target audience for this book is both experienced new product development (NPD) practitioners who are grounded in the basics of new product development and are seeking new, practical knowledge to improve their NPD processes, and also academic researchers interested in a broad coverage of the area with deep dives into emerging, impactful topics. A sampling of suggested chapter topics include: • • • • • • • • • • •
Factors driving successful new products Frameworks for innovation management Sustainable/responsible new product development and innovation Success factors for new product development in emerging markets Influence of customer needs on product development New product concept generation and testing Design and design thinking User innovation and co-creation Influences of artificial intelligence, big data, etc., on new product development Product platform development Standardization versus customization in NPD
Chapter proposals should be no longer than 2 pages (single-spaced), not including supplemental material, and should include: • • • •
4
1 paragraph definition of the objective and target audience for the chapter 1-2 paragraph description of the intended contribution an outline for the chapter that covers its basic content any central figures or other graphics which will be the focus of your chapter
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PPI SyEN
