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May 2013!

Volume 1 Issue 1!








School Board Member Diana Rodriguez Seeks 9th Assembly Seat Education Champion looks toward pushing sensable public policy for education

INSIDE: Gloria Torres Wins fthe LLS Woman of the Year -------Elk始s Lodge Cinco de Mayo

Est. 1983 ...serving the freshest juices and licuados in town, nothing frozen or concentrated. Our menu also includes sandwiches, salads, our famous quesadilla, fresh-ground coffee, mochas and other espresso drinks. A nice selection of beer and wine is also offered. Enjoy it all in the comfortable atmosphere of Luna's, one of this area's original cafe galleries. Or call in your order and we will have it ready for take-out. Luna's is available for meetings, fundraisers and catering your office luncheons. Breakfast is served Monday through Saturday. Featuring music and entertainment Wednesday through Saturday evenings. Dinner served starting at 5pm.

(916) 441-3931 1414 16th Street Sacramento, CA 95814

Hours:    Monday: 9am-4pm, and 6:30pm-10pm Tuesday: 9am-4pm Wednesday: 9am-4pm, and 6pm-10pm Thursday: 9am-4pm, and 6pm-11pm Friday: 9am-4pm*, and 6pm-Midnight Saturday: 6:30pm to Midnight Sunday: Closed * We are closed for most holidays and Furlough Fridays between 8am-4pm 2! g May 2013

Get Noticed!

Our job is to get the word out and let the world know about it.

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Editorial - Opinion - Letters

From The Publisher: ! Welcome, welcome, welcome. Our home is your home, mi casa es su it is said, and we want you to know that this publication is not just for us, it is for you too. ! SacLatino is the Sacramento Valley始s only publication dedicated to news and information about and for the Latino community. But beyond that, it is the only publication to use the full compliment of tools now available to maximize readership. Yes, you can find us in print and online. ! The news and information we provide will be fresh and of crossover interest, meaning we want nonLatinos to also read and learn about the various things happening and the people making the news. We aim to provide news and information other media does not cover, but should have. Table of Contents: ! Hope you enjoy our inaugural issue and please feel free to provide feedback at Cover Story: Diana Rodriguez seeks 9th Assembly seat Enjoy. "







.... Page 8

Profile: Gloria Torres vying for Woman of the Year " .... Page 6 Event: Pocket Area始s ELks Lodge hosts Cinco de Mayo Car Show " .... Page 8

Advertise! Get your word out to the growing Latino community!

Call (916) 396-4053 Today!

Community: Mexican American Memorial Ceremonies for Memorial Day " .... Page 17

Subscribe to SacLatino and get your own printed version to own. Only $36 A Year! That始s a $12 savings from the per issue price. Send us an email to to get your subscription started.

About SacLatino ! SacLatino and are published and owned by POP-9 Communications, a private, for-profit public relations and communications business. For comments, information, or submit articles, write to: POP-9 Communications, 2213 Del Paso Blvd, #149, Sacramento, CA 95815 or email us at Any article and/or opinions expressed therein do not necessarily reflect the views of SacLatino, or POP-9 Communications, but remain solely those of the author(s). SacLatino and are copyrighted and its contents may not be copied or used without prior written consent. Copyright 2013. All rights reserved. 4! g May 2013

Our Kids' Community Breakfast Club A Self-Sustaining Empowered Community Our Kids' Community Breakfast Club (OKCBC) a community engagement model, is designed to improve the quality of life for kids and their families. The program operates during the time when school is not in session on Saturdays. The five program components include: • • • • •

Nutritious Breakfast Arts and Crafts Literacy and Math Activities Parent Education Basic Health Screenings

OKCBC currently takes place on the fourth Saturday of each month from 10:00am-12:00pm at Oak Park Community Center, located at 3425 Martin Luther King, Jr. Blvd. Sacramento, CA. OKCBC is a 501(c)(3) nonprofit. Tax ID 27-3502550 DONATE

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Profile - Leadership

Gloria Torres: Winner of Sacramento’s Woman of the Year A one-time cancer survivor and now afflicted again, Gloriaʼs determination makes the whole community proud. !

For many, it is difficult to

understand the passion and determination of a woman who has already given greatly to her community, but insists on giving more. But for those who know Gloria Torres, it is that commitment and determination that theyʼve come to expect from the five-foot dynamo. To expect any less from Gloria would be unbecoming of her and would raise suspicion that there was something wrong. ! Born in the picturesque community of Truckee, California, Gloria grew up in a large family where her father worked for the railroad. ! “It was like a ʻPayton Place,ʼ where everyone knew each other,” says Gloria. “And, growing up with my grandmother and 9 uncles, I learned early to never wait for someone to help.” ! Today, Gloria finds the sound of trains very 6! g May 2013

soothing and reminds her of a childhood where family was key. ! “I learned from my family, life skills and the basic skill of helping,” adds Gloria. “We had an altar in our house to honor our passed family members, decorated with flowers and candles and now, my daughters are continuing that tradition.” ! Gloria moved with her family to Sacramento at a young age, becoming a graduate of Sacramento High School, Sacramento City College and finally attending Sacramento State University. ! ! ! ! ! Continued

! Growing up, it became natural for Gloria to volunteer and help groups and organizations with a mission to help the underserved communities. ! “I got involved with family oriented events where I could share my Mexican and Native cultures,” says Gloria. “Educating children through stories is important. I believe the parents provide the molding of a child, but friends and teachers enrich their upbringing.” ! Gloriaʼs volunteerism has not gone unrecognized. Wells Fargo Bank honored her as “Volunteer of the Year” and the Mexican American Hall of Fame acknowledged Gloria for the community work she has donated. And now, Gloria has volunteered again, to get the Sacramento Latino community to give to the Leukemia Lymphoma Society. ! “I have gotten to know many people through our ʻCup of Loveʼ project whose lives have been changed because of cancer,” says Gloria. “For me, it has become very important for us to find a cure, especially for the many children afflicted with this disease.”

! In 1999 Gloria was diagnosed with Leukemia, a blood cancer commonly associated with children. But, as an adult, the treatments available are different. Gloria was given experimental medication that helped the cancer go into remission and she was cancer free for 15 years. ! “Last year, I worked on the Leukemia Lymphoma Societyʼs ʻMan and Woman of the Yearʼ and helped raise over $70 thousand for our candidate alone,” says Gloria. “I had a great time, but more importantly we knew the amount contributed would go toward more research. So, I decided I could do more by running for ʻWoman of the Yearʼ this year.” ! Gloriaʼs team began meeting toward late fall of 2012, designing several events for the 10-week campaign scheduled to begin March 1, 2013. But in February 2013, just as the campaign was getting ready to launch, Gloria received a disheartening blow. Her cancer had returned.! ! ! ! ! ! ! Continued Page 15

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Cover Story

School Board Member Diana Rodriguez Seeks 9th Assembly Seat The long-time South Sacramento resident looks toward making public policy to improve the stateʼs education system ! For the many who meet her for the first time, Diana Rodriguez is a very personable woman with a contagious spark of enthusiasm that is fresh and gets results. Her keene attention to detail sets her apart from her fellow Board members on the Sacramento Unified School District Board of Trustees. ! Now on her 5th year as a Board member, including serving as Board President, Diana is seeking to represent the 9th Assembly District, where she can better effectuate education public policy. ! “I fought hard to keep targeted schools open,” she says referring to the recent school closures the Board approved. “The communities most impacted were those with little or no voice on what goes on and thatʼs one of the reasons I decided to run for Assembly.” 8! g May 2013

! A product of public schools, Diana grew up between the farming community of Watsonville, California, near her birth town of Santa Cruz, and Sacramento. Her father was a Hewlett Packard employee and her mother a teacherʼs assistant. They divorced when Diana was 10, which created a difficult period for her, resulting in her living periodically with her grandmother in Watsonville. ! “I lived between Sacramento and Watsonville, attending schools in both communities,” says Diana. “I went to Luther Burbank High School until my junior year when I decided to stay with my grandmother and finish high school in Watsonville.” ! Upon graduating, Diana moved to Los Angeles to attend college, but quickly ! ! ! Continued on next page

found that without family support, living there was challenging. So she moved back to Watsonville to attend the local community college. Working at her uncleʼs restaurant, renting a room from her grandmother and going to school was what Diana wanted. She had no inclination of getting into politics or at least that was her thinking until she moved to Sacramento. ! In 2007, Diana moved back to Sacramento, which she considered home, and it was then when she found a need for area children to get a better education. L-R: Diana, State Senator Alex Padilla, former Labor Secretary Hilda Solis, and ! “In listening to the parents Astronaut Jose Hernandez and kids in my neighborhood and reading in the paper the troubles the Sacramento Unified School ! Dianaʼs victory was a surprise and many District was having, I felt a need to get involved were talking about her achievement. But, it and do something about what I believed to be an was her work with fellow Board Trustee, atrocity,” she says. Gustavo Arroyo, on getting the largest Latino ! Around the same time, a former coworker participation in the Sacramento census that put her on the radar of political leaders across the state. ! Since then, she has been invited numerous times to the White House to participate in the Presidentʼs Hispanic Education Initiative and was also elected President of the School Board by her peers. ! More recently, Diana was hailed as a champion of underprevileged communities as the School Board decided to close 11 schools, due to budgetary cutbacks. Diana fought the closures together with many parents who felt the District had failed to show proof that those schools were losing money. ! Knowing she could be more helpful to education by being at the State Capitol, Diana Diana at the White House Briefing Room decided to run for the 9th Assembly District. ! “With the largest economy in the nation, and friend who was also very politically savvy, California ought to be first in education approached and convinced Diana to run for the School Board. Not having any political background funding,” says Diana. “Twenty-first century meant she would need to learn about campaigning employers should be able to recruit enough educated and trained workers from right here.” from scratch. Dianaʼs passion to improve education ! “My friend Rosa introduced me to several ! key individuals who all worked in getting me makes her a strong ally of parents and elected,” Diana adds. “It was very hard work - the teachers alike, who are looking to ensure their childʼs education comes first. - SacLatino precinct walking, fundraising, networking and learning everything I could about school issues.” May 2013 g 9

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Sacramento Car Show May 4, 2013 Hosted By

And Sacramento Elks Lodge #6

Car Club

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Cinco de Mayo Event

“This is such a great event! It reminds me of the old days when we used to cruise Broadway and hang out at Miller Park. It brings back a lot of memories. I think “Tiny” (John Morales) has done a great job with this show.” ! ! - Pancho

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From Page 7 - Gloria Torres

! “On February 22, 2013, I went for my yearly checkup and was told that the leukemia had returned,” says Gloria, wiping a tear. “I was devastated.” ! She informed her team about the doctorʼs findings and told them she was now more committed than ever to raise at least $50 thousand for cancer research. Immediately, the team grew in size and helped launch the campaign with a successful spaghetti feed. More and more volunteers joined the campaign and the creative events brought members of the community from all corners and races. ! On May 11, 2013, the campaign came to an end with a ʻThe Grand Finale Galaʼ that was held at the Hyatt Regency Hotel in downtown Sacramento. By this date, Gloria and her team have concluded the most number of events centering around the Latino community ever conducted in Sacramento within a 10-week period. From film lectures, to fashion shows and from spaghetti feeds to chili cook-offs, there is no doubt Gloriaʼs volunteerism has brought this community together like never before. Moreover, it has brought a higher awareness to the Latino com-

munity about why it is important to volunteer. ! The evening of May 11, 2013, Gloria Torres was named Woman of the Year and was also the recipient of the ʻBobby Dean Awardʼ for expanding awareness of the campaign to parts of the community that have been traditionally unaware. Congratulations! Thank you for making us proud. - SacLatino

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Upcoming Events From Vida de Oro September 28, 2013 - The Vida de Oro Awards Gala In conjunction with Sacramentoʼs La Familia Counseling Center, Vida de Oro will hold an awards program to acknowledge individuals in the arts as well as community leaders. This event will take place at the Lions Gate Hotel Conference Center at McClellan Business Park. !

Features: • Craft and art exhibits • Performances (Musicians, dancers, fashion show, theatrics) • Film Screenings • Lowrider car show and exhibition • Attendance: 3000+ (Admission fee) • Live Streaming: 10,000+

October 5, 2013 - The 2nd Annual Taco Festival Established in 2012 to great reviews and we know the 2013 2nd Annual will be much larger with many more taco makers. The event is tentatively scheduled to take place in an open airport hanger at McClellan Business Park. !

Features: • Craft and art exhibits • Cooking and eating contests • Continuous entertainment • Tequila tasting • Attendance: 3,000+ (Free event except for competitions)



Latino veterans honored at Sacramento's unique memorial The love of the mothers and wives of lost soldiers established the most unique veterans memorial in the United States. ! Nearly 100 spectators, servicemen and women, and retired military leaders observed Memorial Day this past May 27, 2913, at the nationally famed “El Soldado” monument in Sacramento, California. Although a light rain and slight chill greeted the annual event, it did not deter those who came to recognize the contributions Latinos have made toward Americaʼs freedom by serving in the various branches of the armed forces, and making the ultimate sacrifice. ! Californiaʼs Mexican American Veterans Memorial is unique among the many memorials dedicated to war veterans throughout the United States.  Originally placed at what was once Sacramentoʼs Mexican American Center, the statue of “El Soldado” (the Soldier) was funded and established by the mothers and wives of Mexican American soldiers who had fallen during W W I I .  Creating “La Sociedad de Madres” (Society of Mothers) in 1948, these women remained on task for numerous years until they were able to raise enough money to buy the stoned carved statue from Italy for a sum of $4000 and it was dedicated on May 10, 1951 (which was also motherʼs day in Mexico.)  It was renovated in the 1970s and relocated to its current location facing the Stateʼs Capitol building in 1990. ! "During World War II, Hispanics were among the many who enlisted in the many branches of the armed forces," said Brigadier General (Ret) Robert Certantes.  "The Hispanics who served during that war received 13 Congressional Medals of Honor, a recognition that is given to those whose gallantry goes beyond the call of duty."  ! Although the military did not take tally or distinguish ethnicity during WWII, it is estimated that up to 500 thousand soldiers in Europe and the Pacific were Hispanic.  Thousands of these men

received honors, including English and French medals. During the Korean War, 9 Hispanics were awarded the Congressional Medal of Honor and hundreds more received other distinctions, in every branch of the U.S. military. ! “Some talk about the Korean War being the forgotten war, well I still have my hat from that war and I can tell you it is not forgotten,” said Keynote Speaker Retired State Supreme Court Justice Cruz Reynoso as he placed the hat on his head.  “Iʼm 82 years old and a Korean Veteran and that is something those of us who served there cannot forget.” ! Reynoso, who served on the California Court of Appeals and on the California Supreme Court, was selected to deliver the Keynote address by the Mexican American Veterans ! ! ! ! ! Continued May 2013 g 17

Memorial, a nonprofit organization, in had limited freedoms,” said Dickinson. “In this country it is not who we are, but who we aspire to be.” ! The annual ceremony concluded with a gun salute and the displaying of the wreath at the foot of the statue by the California Department of Veteranʼs Affairs and the Capital City Chapter of the American GI Forum. - SacLatino

Brigadier General (Ret) Robert Cervantes

Ret. Justice and Keynote Speaker Cruz Reynoso

Assemblyman Roger Dickinson - D, Sacramento

Worried about outliving your money? More people are opting for longevity insurance to fund retirement... Bertha Zambrano is thinking 20 years ahead. An insurance broker from South Ozone Park, Queens, who owns B&H Prime Brokerage, Zambrano, 43, recently purchased an annuity from New York Life. But she won’t be receiving payments right away. Instead, her income will be deferred until 20 years from now. At that point, Zambrano will get a set amount of income guaranteed for life - and peace of mind knowing that she will not outlive her money.

COME SEE US: 1260 N. McDowell Blvd, Petaluma, CA 94954

Saclatino May 2013  
Saclatino May 2013  

The May 2013 issue of SacLatino Magazine.