Stepping Up
It's moments like this that make every speed bump and learning curve along our journey worth it. Here, my son fine-tunes a waterfall spillway on a dedicated koi pond.
Renaissance Understudy M
by Eric Triplett, The Pond Digger
Step up your pond construction knowledge
March/April 2015
cDonald’s has been selling virtually the same menu since I was a kid: burgers, fries, shakes and chicken nuggets. But suddenly, in the last several years, their menu has new “healthy” items to choose from, including salads, fruit and chicken wraps. Mickey Dee’s even has “designer” coffees now. When a major player like McDonald’s changes their menu after 50 years of the same stuff, you have to wonder why, right? The answer is pretty simple. People are researching, learning and changing their minds about what they want to put in their bodies. With all the information on the Internet at our fingertips, consumers are
gobbling it up and changing their eating and buying habits. (Pun totally intended.) McDonald’s realized that if they didn’t change with the times and provide “healthier” choices and designer coffee, they would leave money on the table, lose a big market share and ultimately lose customers.
Not to be outdone, Carl’s Jr. has lettuce wrap hamburgers, Del Taco now offers Turkey Tacos as a healthy alternative and Starbucks offers fresh fruit and salads on their coffee menu to capture market share. Did you POND Trade Magazine 37