Speaking Business English Like a Native

Page 51

Speaking English Like a Native 8)

Traditional ways of advertising are no longer working for our firm. Do

you think we should try some guerrilla marketing? a. Absolutely. It's always better to use reliable old methods. b. Yes, new ways of marketing might help increase sales. c. No, I think you should try marketing to monkeys instead.

ANSWER KEY p.157

Lesson 7 DISCUSSING BAD RESULTS Ron, Alex, and Pam work for Brooklyn Brewski, a company that brews and distributes beer throughout New York. The company’s recent results have been terrible. Alex: We need to face the music here. We're

in deep trouble! Sales are down by 50 percent versus last year. Pam: It looks like we're going to be in the red for the year to the tune of $1 million. We're in deep trouble. Sales are down by 50% percent.

Ron: No wonder. We're losing market share to Manhattan Beer.

Alex: Why? We need to get to the bottom of this!

Polar English

Speaking Business

42

English Like a Native


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GLOSSARY OF TERMS

3min
pages 162-166

REVIEW FOR LESSONS 26-30

2min
pages 160-161

IDIOMS & EXPRESSIONS - LESSON 29

2min
pages 151-154

IDIOMS & EXPRESSIONS - LESSON 28

3min
pages 146-149

IDIOMS & EXPRESSIONS - LESSON 26

3min
pages 137-140

IDIOMS & EXPRESSIONS - LESSON 25

2min
pages 131-133

REVIEW FOR LESSONS 21-25

1min
pages 134-135

IDIOMS & EXPRESSIONS - LESSON 27

2min
pages 142-144

IDIOMS & EXPRESSIONS - LESSON 24

3min
pages 126-129

IDIOMS & EXPRESSIONS - LESSON 20 Part 2

2min
pages 107-109

IDIOMS & EXPRESSIONS - LESSON 21

3min
pages 113-116

IDIOMS & EXPRESSIONS - LESSON 22

1min
pages 118-119

IDIOMS & EXPRESSIONS - LESSON 23

4min
pages 121-124

REVIEW FOR LESSONS 16-20

1min
pages 110-111

Talking About a Brown Noser, Part 2: When You're Overheard

1min
page 106

IDIOMS & EXPRESSIONS - LESSON 18

3min
pages 96-99

IDIOMS & EXPRESSIONS - LESSON 17 Part 2

1min
pages 93-94

IDIOMS & EXPRESSIONS - LESSON 17

1min
page 91

IDIOMS & EXPRESSIONS - LESSON 16

3min
pages 86-89

REVIEW FOR LESSONS 11-15

2min
pages 83-84

IDIOMS & EXPRESSIONS - LESSON 13

2min
pages 71-73

IDIOMS & EXPRESSIONS - LESSON 12

3min
pages 66-69

IDIOMS & EXPRESSIONS - LESSON 15

3min
pages 79-82

IDIOMS & EXPRESSIONS - LESSON 11

1min
pages 62-64

REVIEW FOR LESSONS 6-1O

2min
pages 59-60

IDIOMS & EXPRESSIONS - LESSON 10

2min
pages 55-58

IDIOMS & EXPRESSIONS - LESSON 9

2min
pages 51-53

IDIOMS & EXPRESSIONS - LESSON 6

3min
pages 36-39

IDIOMS & EXPRESSIONS - LESSON 8

4min
pages 46-49

REVIEW FOR LESSONS 1-5

2min
pages 33-34

IDIOMS & EXPRESSIONS - LESSON 4

3min
pages 26-28

IDIOMS & EXPRESSIONS — LESSON 1

3min
pages 11-14

IDIOMS & EXPRESSIONS - LESSON 3

2min
pages 21-24

IDIOMS & EXPRESSIONS - LESSON 7

3min
pages 41-44

IDIOMS & EXPRESSIONS - LESSON 2

2min
pages 16-19
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