Speaking English Like a Native 8)
Traditional ways of advertising are no longer working for our firm. Do
you think we should try some guerrilla marketing? a. Absolutely. It's always better to use reliable old methods. b. Yes, new ways of marketing might help increase sales. c. No, I think you should try marketing to monkeys instead.
ANSWER KEY p.157
Lesson 7 DISCUSSING BAD RESULTS Ron, Alex, and Pam work for Brooklyn Brewski, a company that brews and distributes beer throughout New York. The company’s recent results have been terrible. Alex: We need to face the music here. We're
in deep trouble! Sales are down by 50 percent versus last year. Pam: It looks like we're going to be in the red for the year to the tune of $1 million. We're in deep trouble. Sales are down by 50% percent.
Ron: No wonder. We're losing market share to Manhattan Beer.
Alex: Why? We need to get to the bottom of this!
Polar English
Speaking Business
42
English Like a Native