PE GI Journal - October 2021

Page 12

Strategies | Business strategy and the bottom line |

Scaling Your Center T

he opportunity to grow your practice is an exciting time in your career. The advantages and opportunities for scaling are endless, but there are some steps that need to be taken before you begin to expand. The first and most important factor that needs to be considered is “knowing your why.”

Knowing Your Why “Knowing your why” means knowing your goals for expanding your practice. A key

10 PE GI Journal October 2021

consideration when defining your goals is creating benchmarks to make sure the data you collect is aligned with strategic priorities. Not only does it help reach your goals but also measures your growth. Tracy Belsan, Market President of PE GI Solutions, emphasizes the importance of defining your goals through the benchmarking method. Ask yourself, “What is the current state of our practice? What is the future state and how do we back into that?” This allows you to have a realistic look into

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A comprehensive guide to growing your practice or center


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