Boost Club Membership in 2017—Embrace the Online Option In August 2015, Toastmasters International threw open the membership door giving clubs the ability to recruit members who might never cross their thresholds by attending club meetings online. The 2015 protocol change gave clubs a boost in member retention and recruitment opportunities. Members, who leave because of relocations, changes in work schedules, or who can no longer make their way to the meetings, could now stay connected via the Internet. Niche clubs, like Fe e d b a c ke r s , Storymasters, and Thrill of the Quill, could attract remote members by providing online options. 28
Public Relations - Increase Club Membership & Retention: A Strategic Guide
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