Logo Varietys This full colour version is to be used when reversing out of a full colour background or base plate.
the australian college of pharmacy
These black and white versions are to be used for one colour print jobs.
Logo Clear Space
Logo Minimun Size
The Amcal Chempro logo must always have a proportional clear space of X. See below. 2x
6x
2x
3x
2x 2x
x
Minimum size specifications are set to ensure that the brandmark can be reproduced effectively and legibility at small size. Please note that each version of the brandmark has different minimum size.
2x 5mm
3x 3x
5mm minimum height
Logo Colour RED GRADIENT LOGO
C0 R252 M15 G223 Y2 B230 K0
YELLOW GRADIENT LOGO
C0 R238 M95 G49 Y95 B41 K0
C0 R158 M100 G11 Y100 B15 K40
C0 R255 M0 G254 Y5 B242 K0
ORANGE
BLUE
C0 I M29 I Y91 I K0 R253 I G187 I B48
C85 I M10 I Y0 I K0 R0 I G168 I B229
C0 R255 M5 G232 Y100 B0 K0
C0 R245 M60 G130 Y100 B32 K0
Typefaces Helvetica Neue
__________________________________________________________________________________________ HelveticaNeueRegular
aBcDeFGHiJKlMNOPQRStuvWXYZ abcdefghijklmnopqrstuvwxyz 0123456789!@#$%^&*()?:” www.hpspharmacies.com.au
Helvetica Neue Light Helvetica Neue Bold Helvetica Neue Black Helvetica Neue Light Italic Helvetica Neue Medium Italic Helvetica Neue Heavy Italic
Helvetica Neue Medium Helvetica Neue Heavy Helvetica Neue Extended Helvetica Neue Regular Italic Helvetica Neue Bold Italic Helvetica Neue Black Italic
DATE. 15.08.2013 JOB SIZE. 297mm(h) x 210mm(w) JOB NO. REV. CLIENT. JOB NAME. 030137r01_SIGM_Amcal Chempro_Logo_Guidelines 93 MONTAGUE ST. STH MELBOURNE VIC 3205 AUSTRALIA PH. (03) 9686 7766 | W. WWW.OD.COM.AU | E. PRODUCTION@ OD.COM.AU © OPTIMO 2013
PPS
professional pharmacy services