portfolio

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SUPITCHA CHANTHAPRE E DA

P T L

O R F O I O


HI

IN T RO DU C T IO N My name is Supitcha Chanthapreeda (Petploy). I am a passionate designer who love to create beautiful things. I am interested in illustration,photoshop collage,advertising,branding and printing. My perpose is work in an environment that challeges me to continue learning,improve my design skills and growth with opportunities for advancements. I am the kind of person who will always strive to achieve and is trained to overcome all sort of obstacles in the aspect of design

Su p

a pree d ant ha h C itcha


Hi


EDUCATION

HOBBY AND INTEREST

Master degree of Visual Brand Design, Domus Academy,Milan,Italy

Photogarphy

Jan 2018 Faculty of Architecture(Industiral Design) Khon Kaen University, Khon Kaen, Thailand May 2012 – May 2016

Nature

Movies

Travelling

Music

SOFTWARE SKILL Adobe Illustrator

Adobe Photoshop

Adobe Premiere Pro

Adobe Indesign

Blender

After Effect

LANGUAGE SKILLS Sketch up

English

Thai

DESIGN SKILL

CONTACT

Branding

Advertising

Packaging

Illustration

Editting

349 4025499

petpoly.ar@gmail.com

petploy

petploy supitcha


WO RKS Branding strategy Feel Free (Compatto collection) Kartell goes Lego

1-6 7-12

Experience design UX/UI The Future of Fitness Mobilar

14-18 19-31

Iilustration and characters

33-43


BRAN DING STRA TEGY


01

Branding Strategy

BRIEF Tucano is a bag company in Milan,Italy that produce several kinds of bag and used unique material. This workshop aims at developing the skills for designing the brand identity of a company. We are asked to make online, offline market and display for their new product (Compatto Collection).

Project name: Feel Free (Compatto collection) Company :Tucano Team member: My role:

Dhwani, Rebecka, Wamika, Melissa,Supitcha

Creating digital communication/poster, visualize information

Program&material: Adobe Photoshop, Adobe Illustration Year:2018

IDE A My concept for this solution is about exaggerattion for engage with Tucano’s tag line “Space what you need” and I also created another tag line “Feel Free” to get more appoach with Tucano target.

1


FEEL

FREE SPACE WHAT YOU NEED

Feel Free,this new tagline means when the consumers are wearing Tucano Compatto bag.You can feel free to do anythings and go to any places because of the potential of Tucano Compatto bags.

2

Offline poster


3


Online poster

4


5


Display the core concept of display is expanding the space for linking with Tucano slogan “space what you need” and our concept exaggerattion

6


02

Branding Strategy

BRIEF Kartell is an Italian company that makes and sells plastic contemporary furniture. The company, headquartered in Milan. In this case, we have to design a new way of costumer experience and new strategy for Kartell company

Project name: Kartell goes Lego Company :Kartell Team member: Hadi, Deniz, Supitcha My role:

Visualize information, create concept, 3D

Program&material:

Adobe Photoshop, Adobe Illustration, Sketch up,Bleander

Year:2018

IDE A Even we could not design the new products for Kartell in reality but we have shaped our ideas for Kartell costumer experiences. By creating Kartell’s new products that become to modular pieces in collaboration with different famous designers, which means the designers are able to design their own furniture or artworks and modify them to be modular pieces. For each collections will have an unique

colour tone depend on the selection of designers. The material of modular pieces will make from Kartell plastics.

7


three We want to create modular pieces in collaboration with different designers

+ + + + + +

one To create a line of modular Kartell product in collaboration with LEGO bringing the best of both worlds together

+

four Not only to encourage Kartell costumer to be more hands on with there product but also create new freedom in design with Kartell product

two

Concept

LEGO’s hands-on functional approach with Kartell’s design centric identity

8


Moodboard -Transparent -Freedom to design -Modular pieces -Design

Design Freedom to design

Transparent

Modular pieces


10


Packaging

Zaha Hadid office

“Create iconic modular toy pieces”

“Create iconic modular chair and partition pieces”

“Create iconic modular lamp pieces”

Nathan Sawaya

Sato Oki

11


Sold at Kartell stores

Store The benefit of this new costumer experince is bringing in Adult Fans of LEGO and there fan club to create different design from modular pieces in store and moreover, this product is also adjustable and boundless imagination.

Sold at Kartell stores

12


E XPER IENCE DESIGN UX / UI


03

Experience Design UX/UI

BRIEF This assignment in partnership with Technogym. Due to The fitness centers are searching for new solutions in order to engage the customers during their activities and create the future of fitness services and applications.

Project name: The Future of Fitness Company :Technogym My role: Produce UI experience Program&material:

Adobe Photoshop, Adobe Illustration

Year:2017

IDE A Health fit app is an ideal assistant for health, fitness, and weight-loss.This free app suit for members and non-members. the highlight of this app is tracking tool. All system control by touchscreen and audio.

14


+ 3:30 PM

79%

Good Health Is in Your Hands Health Fit Health Fit

+ The cover for online advertising

“ IT’S NEW SYSTEM BUT EASY”

Apply to be member or use the daily service

1

Download Health Fit app

2

Fill your information in the system

3

Scan to enter system

4

start exercise

(Able to control system with the audio and fingerprint)

5


Service Record progress Record the results of your past training

3:30 PM

An exercise program for you just fill information through the app.the system will give personalized training plans

79%

NUTRITION 3:30 PM

Today

79%

YOGA FOR BEGINER SUPITCHA

Tounched

SESSION

Community

Water

SUPITCHA Tounched

Connect with and add friends to help you stay motivated

+

GOAL

1

GOOD!

2

3

4

5

6

Week 3 Day 2

379 KCAL

Scanning system smart system for logging into training programs.

Breakfast Snack1

22 mins 30 secs

Lunch CHICKEN BREAST SANDWICH STEAKS

Direct connection

72 BPM

You can control speed and other functions of fitness machines by the audio or touch screen through the app

MAIN MENU SHARE THIS WORK OUT

Today

Nutrition

Exercise

Calender

Today

Nutrition

Exercise

Calender

Me

Exercise calendar A calender helps you plan your workout days, rest days and show class scedules.

Me

Share your workouts via Facebook,Instragram and Twitter

Show the plan how to eat foods in healthy way

Personal screen This app is tracking tool.It can count calories,count your steps and record other health informaion such as heart rate

16

Provide Meal Plans A nutritionist will provide meal plan once a week for your members and even non-members


Detail 3:30 PM

79%

EXERCISE

3:30 PM

3:30 PM

3:30 PM

79%

79%

3:30 PM

79%

PROFILE

OUTDOOR WORKOUT

Running

Today SUPITCHA Tounched

SUPITCHA

Tounched

SESSION

SUPITCHA CHANTHA

Congratulation!

Yoga OUTDOOR WORKOUT

1,339 STEP

Andrew is now your Personal Trainer

72 BPM

FITNESS 45 KG Touch screen to connect our service

160 CM

Training report

4 KM.

To help him get to know you better,we have a set of questions to ask you.

569 KCAL

My exercise plan

Today

Nutrition

79%

Exercise

Calender

The Park Workout

Me

Choose from among many workouts

Today

Today

Nutrition

Exercise

Calender

GET STARTED

Friend/message

Nutrition

Exercise

Calender

Me

Me

Today

Workout app with various exercises

Nutrition

Exercise

Calender

Me

Smarter tracking tool

Choose a favorite trainer

Proflie

The alternative of exercise

Training

Outcome measurements

The app offer outdoor activities area with privacy and fitness , that is full of advanced technology

Personal training Group training Strength training Body weight training

A way to hold your instructor or personal trainer or yourself accountable when trying to meet fitness goals

Health care

Smartphone exercise app

Support for all ages

This system provides support and encouragement for clients who want to meet the certain goals in their health

It is the application which response customer requirement literally

We have fitness programs for all ages

17


Choose individual workout Provide the ability to make 3:30 PM

79%

your own custom workout

YOGA

3:30 PM

Yoga

79%

YOGA FOR BEGINER

Able to control system by your voice 3:30 PM

Options screen to log-in to system

79%

3:30 PM

22:30

79%

CALENDER

SUPITCHA Tounched

SUPITCHA Tounched

How many round of yoga?

YOGA FOR BEGINNERS

CLASSES

3

-

MORNING YOGA

Cobra Pose

+ BACK

Recommended for you

YOGA FOR RUNNERS

STOP

NEXT

15

YOGA FOR CORE STRENGTH

22 mins 30 secs

YOUR PLAN

Exercise Instructions

BEGIN WORKOUT

PILATES

YOGA FOR ALL DAY ENERGY

Today

Today

Nutrition

Cobra Pose is best known for its ability to increase the flexibility of the spine. It stretches the chest while strengthening the spine and shoulders. It also helps to open the lungs, which is therapeutic for asthma. This pose also stimulates the abdominal organs, improving digestion.

Exercise

Calender

Nutrition

Exercise

Calender

Me

Today

Nutrition

Exercise

Calender

Me

Today

Nutrition

Calender

Exercise

Me

Me

Choose individual workout 3:30 PM

79%

Provide the ability to customize your own workout

AEROBIC

3:30 PM

79%

TREADMIL RUNNING

Aerobic

Detail

Able to control system by your voice 3:30 PM

Display the result of daily eating on a screen

79%

3:30 PM

15:00

Today

Connected

TREADMIL RUNNING

STEP MACHINE

ELLIPTICAL TRAINING

INDOOR CYCLING

5 Mins Warm up

COSTOM

RUN SPEED

25

-

+

-

06

INCLINE +

-

1.50 KM.

5 Mins Cool down

15 Mins Run

Great !

Connected

How much time of Treadmill Running ?

Recommended for you

79%

YOUR DIARY

10

kcal left

1500

+

379 KCAL

eaten

burned

1200

TRAINING

1000

STOP

MAIN MENU

BEGIN WORKOUT ROWING

RECUMBET BIKE

SHARE THIS RESULT

Today

Today

Nutrition

Exercise

Calender

18

Me

Nutrition

Exercise

Calender

Me

Today

Nutrition

Exercise

Calender

Me

Today

Nutrition

Exercise

Calender

Me


04

Experience Design UX/UI

BRIEF Repower is a company specialized in the sale and supply of services in the energy sector.The main objective of the workshop is to design a solution to engage customers and interest them in the electric mobility ecosystem of the future.Our group got the defined area of urban mobility which is “City of Trade”, In the city of goods and traders commerce moves around to take place on streets, food and houses.

Project name: Mobilar Company :Repower Team member: Jacqueline, Kathick, Aditi, Supitcha My role: Visualize information, create concept and storytelling, Editing

Program&material:

Adobe Photoshop, Adobe Illustration, Powerpoint, Premiere Pro, After Effect

Year:2018

IDE A We created the new moblility system called “Mobilar”, this mobility is a new kind of customing personal shared showroom for new generations to show thier skill freedomly and become worldwide by their own. The link to watch our video project: https://vimeo.com/user88560118/review/291617625/7143fb1766

19


City of Trade After analyzing and brainstorming about how this city of trade will be in the future.The project came out with five crucial clusters that explainable everything instead. -Human Branding Information - Capitalism would be the trend for trading, where individual grow power with using themselves as a brand -Future Merchants Merchants that move around the world, where they will have less ownership of transportation

CIRCLE OF LIFE

HUMAN BRANDING

FUTURE TECHNOLOGY

FUTURE MERCHANT

-Wealth Being Physical and Psychological wealth for individual as well as the well being of our planet

WEALTH BEING

-Circle of life To have a service that can create an ecosystem within their business is the key to retain customers -Future Technology By using the connectivity of technology, personalized services can be created to give trustworthy automation experiences to customers

20


So the statement of this project is.. Travel like the personal branding “Merchant - hermit crab� Enable flexible personalized mobility services to future merchants who move around the world with human branding and sustainability, while promoting themselves

MOBILAR Concept: Custom made personalized shared moving showroom for future merchants to display their skills around the world... SHOW ME WHAT U GOT!

21


User Journey For Future merchants

Travel with Customers Get Promoted Start Shop

Personalized Branding

Get Famous

Collect Vehicle Custom Made Vehicle

22


Amata Chittasenee Make up artist

Edoardo Tabacchi Ta t t o o a r t i s t

“I need to get inspirations f rom different p art of the worl d”

“E xpl ore th e worl d, me et n e w f ri e n d s a n d be come fa mou s”

1-2 Days

35 - 60 Mins

5-6 Days

Nicolas Ghesquiere Fashion designer

1 “ I d on ’ t wa n t to stay in just one place “

0.1 - 4 hour

1-2 Days

3

4

Persaona 23

20 - 30 Mins

Michael santana Per fumer “ Want to have an e x pe rie nce to lear n ne w things from diff e re nt culture “

2-3 Days

1 - 1.5 hour


Service System Scenario Different service experience

1

2

3

Collect customers in neighborhood

Combining vehicle during travel

Open shop at registered charger

24


Promotion for Future Merchants Service Touch Point

1 For Merchants & their customers

2

3

Personalized Shared System

25

Exposure to Pedestrian & Users


Promotion for Future Merchants For Merchants 1. Select preferred destination

2. Get personalized vehicle

REPOWER

REPOWER

3. Select preferred route REPOWER

123k

200k

REPOWER

REPOWER

Repower

You got five stars!!

LetĘźs connect

5. Select seamless experience

6. Select seamless experience

7. Get ratings and increase reputation

26

4. Contact customers on the go REPOWER


Promotion for Future Merchants For Merchant’s Customers

1. Suggestion based on interests

2. Merchants exposure

3. Merchants detail (Time/Location) REPOWER

You got five stars!!

5. Rating Merchants

4. Contact Merchants

27


Promotion for Future Merchants

Custom made vehicles

Digital Colors

Base on different skills set and needs

On modular body that create personal brand

Notification To Phone

Built in monitor

Connected to devices around vehicles

To create seamless service for merchants and customers

28


Promotion for Future Merchants The vehicle have different size depend on the suitability of Merchant’s career

S

Consultant Make-Up Artist Nails Artist

M

Tattoo Artist Perfumer Fashion Designer Therapist

29

L

Restaurant Hotels Shopshow Room


Promotion for Future Merchants

Live Locations of Merchants Display merchants live locations on map

Power Charging Still a charging spot

Trip Ordering

Billboard Trailer

Using Repower charge installation to connect with other users

Display advertising on billboards before passing by

30


Project value and potential

Promoting Human Interaction

Mobility As Advertisement

Personalized Sharing Experience

Seamless Mobility Service

Globalized Skills Markets

31


IILUS TRATION AND CHA RACTERS


05

Iilustration and characters

BRIEF I have trained my self by doing photoshop collage, surreal art,creating character since I realized that I do love about making graphic design.Most of inspiration come from my experience. when I finisnhed the art works I usually post them on social media because I think social media is the most important part of our generation . Project name: Iilustration and characters Program&material:

Adobe Photoshop, Adobe Illustration

Year:2017-2018

IDE A

#experiences #Thai #modern #fun 33



35


36


37


Surreal photos 38


Surreal photos

39


Character Design

40


MY FAVOURITE CARTOON

41


F L A P J A C K

F I N N

#Adventuretime

#Themervelousmisadventureofflapjack

42


P O N Y O

H A K U

#Ponyo

N O F A C E

#Spiritedaway

43

#Spiritedaway


THANK YOU


S U P IT C H A CHANTHAPR E E DA 349 4025499 petpoly.ar@gmail.com petploy petploy supitcha


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