STEM Journal Town Hall

SNHU TOWN HALL / APRIL 27, 2016

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WHAT IS THE STEM JOURNAL? WHY A STEM JOURNAL?

SNHU TOWN HALL / APRIL 27, 2016

GOALS & OBJECTIVES

1

Timely, relevant, interesting magazine

2

3

Highlight career opportunities

Create awareness for STEM degree programs

4

Position SNHU as leader in online STEM

SNHU TOWN HALL / APRIL 27, 2016

WHAT IS ISSUU? Digital publishing platform Over 25 million publications Over 100 million unique readers a month

SNHU TOWN HALL / APRIL 27, 2016

WHERE CAN YOU FIND THE JOURNAL?

Web

Social Media

STEM Category & Program Pages

Organic Social Paid Social

Email

e-zine

Dusty Leads

issuu.com

Faculty & Staff Shared Internally & with Subject Matter Experts

SNHU TOWN HALL / APRIL 27, 2016

EVOLUTION OF AN IDENTITY

SNHU TOWN HALL / APRIL 27, 2016

EXAMPLES Timely & Relevant Topics Student Stories Innovative Learning Experience Historical Perspective Career Opportunities

L E VELING THE FIELD

How todayâ&#x20AC;&#x2122;s top companies are working to hire and retain more women in STEM

A cross the country, tech companies are making a push to hire more women in the workplace. Jobs in the science, technology, engineering and math fields are some of the highest-paid, highest-growth professions in today’s job market — yet few women hold these positions. In 2014, women held 52 percent of all management and professional positions but only 25.6 percent of computer and math roles, according to the U.S. Bureau of Labor Statistics.1 While women are more widely represented in STEM occupations since the 1970s, they’re still significantly underrepresented in the engineering and computer fields — jobs that make up more than 80 percent of all STEM employment.2

In fact, women held just 26 percent of computing jobs in 2013, down from 37 percent in 1985.3

WORKING TOGETHER Men everywhere are realizing gender reform is not just a women’s issue – and signing on as allies.

While women in computing are being encouraged to “lean in,” there’s mounting evidence that men are stepping up to serve as their allies or even advocates.

The HeForShe movement, launched in September 2014 by UN Women – a UN organization dedicated to gender equality and the empowerment of women – reports that over a half-million men worldwide have signed on, with over 20,000 in the U.S.1

Among HeForShe’s biggest proponents is Twitter COO Adam Bain, who believes that “allowing everyone to have the same opportunity to succeed should be the goal of every business and every industry.”

Bain says he “looks forward to the day when both my daughter and my son can enter the workforce in an environment where women have just as much opportunity as their male counterparts.”

In 2014, Twitter and other tech industry firms made a bold decision in the name of advancing gender equality in the tech industry: They shared workforce demographic data.

Continued

The imbalance results in women missing out on some of the highest-paying jobs in the fastest-growing fields. Overall employment in the United States is projected to grow by 15 million jobs (11 percent) by 2022.

The U.S. Bureau of Labor Statistics predicts computing occupations will grow 18 percent, resulting in 1.2 million computing jobs by 2022.4 Furthermore, at today’s graduation rates, only 39% of those jobs will be filled by U.S. graduates.5

So why are there so few women in STEM fields? Research points to gender stereotyping and a lack of female role models, discouraging girls and young women from exploring STEMbased interests and degree programs. Another factor is the workplace environment in STEM fields. According to the Harvard Business Review, 56 percent of women in science, engineering and technology fields leave by midcareer, twice the attrition rate for men. A study of over 1,000 women engineers cited no room for advancement, low salary and lack of work/life balance as reasons for leaving.6 To help reverse this trend, today’s top companies are ramping up efforts to hire and retain women in the workplace.

06

A recent study found that the eight largest tech companies — Google, Apple, ebay, LinkedIn, Microsoft, Yahoo, Facebook and Twitter — are hiring women in tech positions 238 percent faster than they are men.7 The Anita Borg Institute, a nonprofit focused on advancing women in computing, recently released its 2015 “Top Companies for Women Technologists” study. It recognized BNY Mellon as the top company where women technologists thrive, with an extremely high percentage of women at senior and executive levels.

Google, Apple, ebay, GoDaddy, SalesForce and IBM were also recognized.

To create an inclusive workplace and increase retention, more companies are offering mentoring programs, networking opportunities, flexible work hours and personal development opportunities.

Google revamped its promotion system and hiring practices to help quell the imbalance. Facebook holds a women’s leadership day for its employees and extends benefits such as a four-month paid maternity leave. Pinterest even created an engineering promotion committee for its technical staff that makes sure biases don’t have a role in promotions.8

By recruiting, advancing and retaining more women in the workforce, the nation’s tech firms will become not only more diverse but more successful. When the workforce is equalized, it ushers in varied perspectives and innovative ideas within the STEM fields – and everyone benefits.

Sources: 1 U.S. Bureau of Labor Statistics 2U.S. Census Bureau 3,5 National Center for Women and Information Technology 4U.S. Bureau of Labor Statistics 6Anita Borg Institute 7Coupofy 8Los Angeles Times

WORKING TOGETHER Like BNY Mellon, Google and others, Twitter also pledged to support key initiatives for women in STEM and improve its own hiring practices.

Twitter’s Bain and many other tech industry leaders are slowly coming to the same realization that a recent report from the National Center for Women & Technology2 uncovered, namely that: 1. Men are typically the leaders, power holders and gatekeepers in the computing workplace.

2. Support for women to pursue and persist in technical careers needs to come from men.

3. Women aren’t the only ones who experience gender bias.

The NCWIT report concludes that the only way to change workplace cultures is for men and women to work together as allies.

Beyond the practical, cultural and ethical reasons to do this, there’s the sheer economics.

A recent McKinsey report3 found that companies leading the pack in terms of gender diversity are 15% more likely to have financial returns above national industry medians.

HeForShe 2National Center for Women & Technology 3Forbes

1

www.snhu.edu

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The skills learned in STEM-based education – everything from data analysis to computer programming –

UNTAPPED OPPORTUNITIES

give job seekers access to high-paying employment opportunities in fields beyond science or technology industries.

STEM degrees can lead to lucrative roles in management, healthcare, manufacturing and finance – even law offices and community organizations. In fact, no matter what their occupation, STEM degree holders earn approximately

The old ways of working no longer work in today’s economy. Across almost every industry, business is more connected, more interdisciplinary and more complex than ever before. To keep up with the evolving business climate, more and more hiring companies are seeking professionals with advanced technical, analytical, quantitative and critical-thinking skills – and applicants with degrees in science, technology, engineering and math (STEM) have the advantage in this competitive job market.

04

$500,000 more than non-STEM majors over a lifetime.* Demand for STEM-educated workers is only going up. By 2018, there will be 2.4 million job vacancies in STEM-based occupations thanks to the creation of new STEM-based jobs and baby-boomer retirements.* With rapid growth projected for years to come, there’s no better time to earn a STEM degree. *Source: Georgetown University Center on Education and the Workforce

STEM DEGREE HOLDERS EARN $500,000 MORE than non-STEM majors over a lifetime â&#x20AC;&#x201C; even if they work in a non-STEM occupation.*

STEM major Non-STEM major

5.3 M

Healthcare Professional

4.4 M

Managerial and Professional

3.0 M

Sales and Office Support

Education

Community and Arts

www.snhu.edu

2.7 M

2.5 M

05

Nearly 20% of all U.S. jobs require STEM knowledge and skills. Thatâ&#x20AC;&#x2122;s about

26 MILLION JOBS.

1

80% OF ALL JOBS in the next decade will require technology, math and science skills, according to the National Science Foundation.2

06

*Source: 1Brookings | 2Fastcoexist | 3Linkedin | 4,5Georgetown University Center on Education and the Workforce

LINKEDINâ&#x20AC;&#x2122;S 25 HOTTEST SKILLS THAT GOT PEOPLE HIRED IN 2014 INCLUDE 18 STEM-RELATED SKILLS 3

WHAT ARE STEM SKILLS? 5 An analysis of O*NET data found that the following knowledge, skills and abilities are those typically associated with a STEM-based education.

Statistical analysis and data mining Storage systems and management Network and information security

STEM ABILITIES

Mobile development User interface design Game development And more

Control precision Deductive and inductive reasoning Mathematical reasoning Number facility Perceptual speed Problem sensitivity

HIGH-GROWTH INDUSTRIES

DEMANDING STEM SKILLS 4

BUSINESS

HEALTHCARE

MARKETING

LAW

www.snhu.edu

EDUCATION

MANAGEMENT

MANUFACTURING

SALES

STEM SKILLS Analysis Complex problem solving Critical thinking Equipment maintenance Math and science Programming Technology design Troubleshooting

STEM KNOWLEDGE Production and processing Computers and electronics Engineering and technology Design Building and construction Mechanical Mathematics and physics Chemistry and biology

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AMAZING

GRACE SNHU students join more than 12,000 women technologists at the annual Grace Hopper Celebration in Computing in Houston, TX

“SNHU has changed my life. I have grown so much as a person because of the experience and people I’ve met. Once I graduate in May, I am looking forward to seeing what I am able to do with my degree and my future career in Computer Information Technology.”

- ERIN MAHONEY BS in Computer Information Technology ’16

“I chose SNHU because they are a nonprofit and one of the few schools that offer a Cyber Security program.”

- TARA LOVELY BS IT in Cyber Security ’17

A

s part of its commitment to support women in STEM, Southern New Hampshire University selected 15 online IT students to attend the Grace Hopper Celebration of Women in Computing in October. Hosted in Houston, TX, the conference is the world’s largest gathering of women technologists, drawing over 12,000 attendees this year — a 20 percent increase from 2014. The nation’s top IT companies were also in attendance, including Microsoft, Oracle, Google, Apple and Amazon.

10

“We know that many of the high-tech, high-wage jobs of the future are going to be in STEM,” said Paul LeBlanc, president of Southern New Hampshire University.

“Supporting women in STEM is not only an essential part of SNHU’s mission and focus on student success, but it is critical to meet the workforce needs of our country.”

The Grace Hopper Celebration, co-presented by the Anita Borg Institute and Association of Computing Machinery (ACM), is designed to spotlight the contributions of women to the computer

science field. Founded

by Dr. Anita Borg and Dr. Telle Whitney in 1994, the celebration was inspired by Grace Hopper, a U.S. Navy rear admiral, mathematician and computer scientist.

During World War II, Hopper joined the U.S. Navy and was assigned to program Harvard University’s Mark I computer. In 1952, she led the team that created the first compiler for computer programming languages. Because of her many accomplishments in computing, Hopper is regarded as one of the

This year’s event featured prominent speakers from the IT field, including Hilary Mason, founder of Fast Forward Labs; Sheryl Sandberg, chief operating officer of Facebook and founder of LeanIn; Megan Smith, chief technology officer of the United States of America; Susan Wojcicki, CEO of YouTube; and Janet George, fellow and chief data scientist at SanDisk.

“I’ve never been to a conference where I’m with so many motivated, like-minded women who are in the IT field. This opportunity made me realize how vast and diverse the IT field really is.”

- Cynthia Ugboye Ejiroghene MS IT in Information Security The conference included a career fair, where SNHU students networked and learned more about careers in computing, as well as breakout sessions representing different areas within computing such as data science, security, mobile applications and game design and development.

“This was an amazing opportunity for me to meet women from all over the world — Egypt, China, India — who are engineers, data analysts, cyber security specialists. And you get to meet hundreds of companies that could one day be potential employers.” tech industry’s top innovators.

She’s so important, in fact, that President Obama paid homage to her in his final State of the Union address in January 2016.

www.snhu.edu

- Yasmin Chavez-Mederos BS Information Technologies

To learn more about SNHU’s STEM Programs, visit our dedicated SNHU STEM page.

11

Be

aker

TOOL

TALK

Hands-on learning tools and real-world experiences for the online classroom

The fundamentals of online learning are “read, write, respond.” But for many students, especially in STEM programs, that’s no longer enough: They want hands-on and interactive experiences that teach the skills required in their field.

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Ke

tchup

At SNHU, course designers are incorporating a variety of interactive media, software and practical tools — from the simple to the sophisticated — into online courses. And the palette of tools is growing rapidly. Science students now get a complete lab-in-abox mailed to them at home so they can perform real experiments. Nursing students use video game-like software to evaluate virtual patients. Even business students run competing companies in a multiplayer game.

A key aspect of science is experimentation, so chemistry sets, robots and other interactive tools are essential in STEM classes, says Angela Foss, associate dean of STEM programs.

As she talks, Foss makes a small robot travel in circles on a tabletop by typing commands into her laptop. The Finch robot, shaped like a manta ray on wheels, costs less than $100 and has sensors for light, temperature and obstacles, a penholder for writing, an accelerometer and buzzer, a tail it can stand on and a glowing nose that changes colors. Students taking robotics (IT 209) learn how to control the robot by writing code in SNAP and Java, but the robot also supports more than a dozen programming languages and invites students to keep experimenting.

PH

Te

st

er

– Angela Foss

Students studying chemistry, physics, biology and geology get lab-in-a-box kits mailed to their homes. The kits are customized to SNHU’s curriculum, and course design experts try to keep the cost under $100, so they’re affordable.

Instructor Fred Bernardin piloted the chemistry lab last spring, first practicing all the experiments himself and taking pictures of important steps to post in Blackboard. For cost and safety reasons, he decided to eliminate an experiment that involved an open flame, but all the chemicals in the kit are safe.

“You’d really have to work hard to get any explosions.”

– Fred Bernardin

Students test and compare the acidity of ketchup and salsa, use a homemade

www.snhu.edu

in

DO TRY THIS AT HOME

Environmental science student Scott Malusi, 44, of Shepherd, MI, is already an environmental technician with an associate degree in chemistry from a community college. He was impressed with the chemistry kit, which contains a lot of the same equipment he uses at work. Real experiments give students invaluable experience – even when they don’t go as planned, says Malusi, who is now taking the biology class and lab.

Measur

“Students purchase this like they would purchase a textbook and get it in the mail. They can go beyond what is taught in the course, if they want – and it’s theirs to keep.”

calorimeter to test the heat capacity of different metals, and make the volume of gasses expand and shrink.

g

Recently Malusi was supposed to compare the rate of yeast growth on five different sweeteners by trapping and measuring the gas given off, but two of his yeast colonies grew so fast they overflowed their test tubes – and the gas escaped.

“With a lot of labs, they don’t always go exactly as it’s written out. That’s part of what teaches you critical thinking – you have to figure out what went wrong.”

– Scott Malusi

When students have problems with a lab, Bernardin says he supplies

21

Spoo

ns

them with sample data so they still have something to analyze and can complete the module.

“We recognize that not everything’s going to go perfectly for you. The important thing is to get the connections and the understanding,” says Bernardin, who is helping develop the physics lab-in-a-box, debuting this fall.

CRASH THE NETWORK Another exciting new tool enables network security students in IT 320 to run real processes on a virtual computer network, custom-designed by an SNHU expert and hosted by a software company. Students learn how to configure and optimize the virtual network, run diagnostic tests, build a firewall, detect intrusions, ensure the security of wireless connections and more.

When a good STEM tool doesn’t exist, subject matter experts often design one. For a class in building mobile apps, an expert created an empty template: Its base code acts like a building foundation, with the design of the building left up to each student. Experts also design “case studies” on the fly.

For example, in a class on building web services, experts built a sample database and other simulated web services that the students’ web services could interact with.

IT, data analytics and math students also use virtual desktops that provide programming or computational software. That saves students a bundle of money because they don’t have to buy multiple, expensive applications – just a code that gives them access to the desktop. It also saves tech support from having to troubleshoot software installation for thousands of students using a wide range of computers.

“Students get a consistent experience and faculty can easily support what they’re doing.”

– Angela Foss

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STAND IT

Accelerometer USB Power Temperature Sensor

LIGHT IT

Obstacle Detection System

Light Sensor

SPIN IT *Based on the results so far and the feedback from students and instructors alike, itâ&#x20AC;&#x2122;s unanimous: hands-on and interactive tools are the key to learning the skills needed to succeed in the workplace.

www.snhu.edu

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A LOOK BACK AT COMPUTING’S MOST FORWARDTHINKING WOMEN Computer science may be a maledominated field today, but there’s a long list of influential women who played an important role in the evolution of computing. Here are just 11 of the most innovative women who’ve made their mark in computing history. Our timeline is ordered by the year of their most major accomplishment or the first of many accomplishments.

Ada Lovelace

16 18

1843

Hedy Lamarr

1942

Grace Hopper

1944

1944

U.S. NAVY REAR ADMIRAL GRACE HOPPER

1843

ADA LOVELACE Mathematician Augusta Ada King, Countess of Lovelace, is considered the first computer programmer and founder of scientific computing. In 1843, a Swiss journal asked Ada to translate an article written about Charles Babbage’s analytical engine, invented to perform mathematical calculations. In addition to her translation, Ada noted her own thoughts about the engine. Her notes described how codes could be created, enabling the device to read letters and symbols, and a method for the engine to repeat a series of instructions.

This process is called looping and is still used by computer programs to this day.1

1942

Grace Murray Hopper was a mathematician and professor who joined the U.S. Naval Reserve in 1943 to support World War II efforts. In 1944, she was assigned to the Bureau of Ordnance Computation Project at Harvard University, where she programmed a Mark I computer. After moving into private industry in 1949, Hopper and her team at Remington Rand created the first compiler for computer programming languages in 1952. She helped popularize the idea of machine-independent programming languages, which paved the way for computer scientists to develop COBOL, one of the first widely used programming languages.3

1946

HEDY LAMARR Hedy Lamarr was an actress during MGM’s “Golden Age” in the 1930s and ’40s. In 1942, she and composer George Antheil patented an idea for a radio signaling device, or “Secret Communications System,” designed to change radio frequencies and keep German Nazis from decoding messages. Their system inspired the development of technology used today to maintain the security of military communications and cell phones. In 1997, Lamarr was honored with the Electronic Frontier Foundation Pioneer Award and became the first woman to receive the

ENIAC PROGRAMMERS Kathleen McNulty Mauchly Antonelli Jean Jennings Bartik Frances Snyder Holberton Marlyn Wescoff Meltzer Frances Bilas Spence Ruth Lichterman Teitelbaum During World War II, six women programmed the Electronic Numerical Integrator And Computer (ENIAC), the first electric programmable computer, as

BULBIE™ Gnass Spirit of Achievement Award.2

ENIAC Programmers

1946

Evelyn Boyd Granville

1956

Jean Sammet

1961

19 17

part of a secret government project at the University of Pennsylvania. “Project X” was introduced to the public in 1946, and ENIAC became invaluable in calculating artillery firing tables and the development of the hydrogen bomb. In 1997, Antonelli, Bartik, Holberton, Meltzer, Spence and Teitelbaum were inducted into the Women in Technology International Hall of Fame.4

1956

1965

SISTER MARY KENNETH KELLER In 1965, Sister Mary Kenneth Keller became the first woman in the United States to earn a PhD in computer science. After finishing her program at the University of Wisconsin, Keller assisted in the development of BASIC computer language at Dartmouth.7

EVELYN BOYD GRANVILLE Evelyn Boyd Granville, who earned her doctorate in Mathematics in 1949 from Yale University, was the second African American woman to attain a PhD in Mathematics. After joining IBM in 1956, she developed computer programs used for trajectory analysis in the Mercury Project — the first U.S. manned mission in space — and in the Apollo Project, which sent U.S. astronauts to the moon.5

1961

JEAN SAMMET From 1959-61, Jean Sammet was a key member of the subcommittee that developed COBOL. In 1961, she joined IBM and developed FORMAC, the first widely used programming language and system for symbolic mathematics. Later, she led IBM’s work on the Ada programming language, named for Ada Lovelace.6

20 18

Sister Mary Kenneth Keller

1965

KAREN SPÄRCK JONES

1972

1972

KAREN SPÄRCK JONES Karen Spärck Jones is considered a founder of information retrieval.

In 1972, she introduced her most notable contribution, inverse document frequency (IDF) weighting in information retrieval, which is still used in most search engines today. Jones was also the first woman to receive the Lovelace Medal awarded by the British Computer Society.8

“I think it’s very important to get more women into computing. My slogan is: Computing is too important to be left to men.” 9 -Karen Spärck Jones

Carol Shaw

1982

Radia Perlman

1985

and TORTIS, a version of the educational robotics language LOGO that teaches children about computer programming.11

1982

CAROL SHAW

“The kind of diversity that I think really matters isn’t skin shade and body shape, but different ways of thinking.” 12

Carol Shaw is considered the first female professional video game designer. From 1978-1984, Shaw designed and developed games at Atari, Tandem Computers and Activision for the Atari 2600, including “3-D Tic-Tac-Toe” and “Video Checkers.”

Her best-known and most successful game, “River Raid,” was released in 1982 by Activision.

-Radia Perlman

1987

ANITA BORG Anita Borg was a highly respected computer scientist who advocated for equal representation of women in computer science. In 1987, she created Systers, an email list community exclusively for women in computing.

She co-founded the Grace Hopper Celebration of Women in Computing in 1994 and founded the Institute of Women and Technology in 1997 (later renamed the Anita Borg Institute in her honor).

“When I was in junior high and high school, I was good at math…. Of course, people would say, ‘Gee, you’re good at math — for a girl.’ That was kind of annoying. Why shouldn’t girls be good at math?” 10 -Carol Shaw

1985

“Women need to assume their rightful place at the table creating the technology of the future.” 13

RADIA PERLMAN In 1985, software designer and network engineer Radia Perlman developed the Spanning-Tree Protocol (STP), an innovation that laid the groundwork for today’s Internet. Today, Perlman is a leader in computer science, holding more than 100 issued patents. Her inventions include TRILL (an improvement on STP)

-Anita Borg

Content Sources: Biography 2Biography 3Biography 4Digital Trends 5Biography 6Computer History

1

Museum 7,8,11Maximum PC 9BCS 10Vintage Computing and Gaming 12The Atlantic Anita Borg Institute

13

Image Sources:

Anita Borg

1987

Ada Lovelace, Hedy Lamarr, U.S. Navy Rear Admiral Grace Hopper, ENIAC Programmers, Evelyn Boyd Granville, Jean Sammet, Sister Mary Kenneth Keller, Karen Spark Jones, Carol Shaw, Radia Perlman, Anita Borg

WHERE THE STEM JOBS ARE (And Whoâ&#x20AC;&#x2122;s Hiring SNHU Grads)

Are your sights set on a booming STEM career track, like cyber security or data analytics? Or do you just want to expand your math or IT skill set (and your income potential with it)? Either way, job markets across the country show solid prospects for years to come.* Ditto for your access to those jobs as an SNHU student. In the past year, weâ&#x20AC;&#x2122;ve helped place SNHU grads in every hardworking corner of the country, from well-established tech hubs like Boston and San Francisco to emerging hot spots in Austin, TX, Raleigh, NC, and Jacksonville, FL. Learn more about SNHU Career Services. *Source: Forbes

16

Largest ST

Interm

S

TEM Job Markets

WHO’S HIRING SNHU?

mediate Markets

Smaller Markets

Every day, more and more of today’s top employers are turning to SNHU for STEM-savvy grads. Here’s a short list of the private and public sector companies that have hired recent SNHU grads for STEM jobs.

Apple, Inc. BAE Systems Bechtel Corporation Cisco Systems, Inc. Citigroup Dana-Farber Cancer Institute Fisher Controls General Dynamics Genesis Healthcare IBM Intel Corporation John Hancock JP Morgan Chase & Co. Land O’Lakes, Inc. Liberty Mutual Group, Inc. Medtronic Microsoft Oracle Pfizer, Inc. Tufts University U.S. Department of Defense United States Navy University of California-Irvine Vanguard Verizon

www.snhu.edu

Vistaprint

17

SNHU TOWN HALL / APRIL 27, 2016

SOCIAL Why Social?

Social Media is a driving force in STEM awareness, particularly in combating gender stereotypes We wanted to join the digital space where these conversations are already happening What We Did Adapted creative elements of the STEM Journals for social Encouraged conversation around STEM topics, especially on Facebook and LinkedIn Told a visual story of STEM How It Did (STEM Journal #3) Over 1,500 link clicks to Journal

SNHU TOWN HALL / APRIL 27, 2016

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Web Services Role Accessible digital magazine

WEB RESULTS

Incorporated into snhu.edu Track marketing and social sharing

Readership Viewed by 270,000 Read 7,000 times 444 hours engaged readers spent Added to 8 other STEM stacks on issuu

Sources 55% of readers “discover” on issuu.com 623 visits from journals to snhu.edu 132 visits from snhu.edu to journals

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SNHU TOWN HALL / APRIL 27, 2016

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PAID SOCIAL RESULTS

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In October, a paid social campaign was launched to generate awareness around the STEM Journal and related programs The campaign has generated over 1.9 million impressions and sent over 3,300 new users to our website.

Additionally, STEM related fields such as Data Analytics are among the strongest performers in our global paid social campaigns.

Over the last month, Data Analytics campaigns have delivered over 350 leads at a cost-per-lead 15% lower than the paid social average.

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THE TEAM Dale Stokdyk

Nina Weinstein

Jennifer Brady

Elizabeth Lamport

Curtis Kimball

John Lucey

Darryl Jelley

Abe Trujillo

Kristin Patterson

Elizabeth Egan

Derek Rousseau

Tina Liebl

Elizabeth M. Hayward

Paige Caruso

Mike Anastasia

Deb Carty

Elyse Ruback

Deidre Ashe

Scott Chamberlain

Nikki Lazos

Gwen Britton

Jenn Cresswell

Angela Foss

*A special thanks to the STEM Vertical Team, Subject Matter Experts and Student Interviewees