e c u od R r t n E TE i o t K R e A m M r o f ITAL e r su D I G a e pl ay a ks. a It is the w d wor you ks an thin
PABLO GÓMEZ CHAMORRO PORTFOLIO 2019 DIGITAL MARKETER
My name is Pablo, Digital marketer skilled is who I am
It is my portfolio and you are welcome to have a look at my favorite projects along the last three years
Among themselves will look different, however, all of them have a feature in common. How to increases leads and customers acquisition, as well as, brand awareness. Would you imagine nowadays a company without a digital marketing strategy?
Would you dare to read more?
Press to go to the next page
Obike - Startup 2019 Dockless bike-sharing services platform Role: Digital Marketing Intern Keywords: Global, Digital marketing, app management, Branding, Digital performance, customer acquisition.
Shift in Action : App Digital Marketing Strategy - Strategy planning - User Experience and behavior - Communication channels
w o H
? s rk o it W
Scan
OBIKE APP
Download from App Store or Google Play Store
Unlock
QR CODE ON BIKE
Sign up for oBike, put in deposit and top up
Proper Parking
START RIDING
MANUALLY LOCK THE BIKE
Easy and convenient to ride along
All payment will be finished in oBike APP
I want to see the example
Shift in Action : Data analytics for making decisions - Data Analysis - Customer behavior - Improving App and Offers - Redesigning communication campaigns throughout social media - New push notifications
AVAZU- DSP (Demand Side Platform) 2019 A Global One-Stop Self-Service DSP Role: Account Manager Keywords: Advertising campaigns performance, email marketing campaigns, advertisers, affiliates and media agencies, programmatic advertising (RTB technology)
Shift in Action : Understanding programmatic Advertising
-Reaching out to potential customers -Email marketing campaigns -Advertising metrics-driven approach
w o H
it
r o W
? s k
Go through my example
1. Advertiser wants to promote their business
2. Set up and target any market throughout the advertising campaign
3. Advertising metrics-driven approach
HROne & FDI China: Consulting Firms
Consulting and Recruitment Companies Role: Marketing Manager Assistant Keywords: Wordpress, SEO & SEM, Content Creation.
Shift in Action : Wordpress web site creation
- Building a website from scratch
https://www.hrone.com/
- Designing all the features and infographic - Dealing with technical SEO and creating the proper URL structure - Lead tracking and management
https://www.fdichina.com/
https://www.nnroad.com/
Shift in Action : SEO on-page & SEO off-page - Quality Content Creation Blog. - Copywriting, user experience and call to actions for lead acquisitions. - Detecting trends and new topics. - HTML & CSS - Rich Snippets & CTR - Competing and positioning most convertible keywords. - Linkbuilding Strategies - Metrics-driven approach
Shift in Action: Google Ads, PPC & Social Media Ads
- Social media Strategies - Designing Landing Pages - Creating Ad sets and best structure campaigns - Optimizing ROI - Increasing CTR - Decreasing CPC
as w It . s e ar y 3 t s la u e th k yo r ll fo Than a ´s re. t a Th easu l p a
PABLO GÓMEZ CHAMORRO PORTFOLIO 2019 DIGITAL MARKETER