Hispanics Are Talking about Jane the Virgin! - OYE! Provides Consumer Analysis on Hit Show

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Methodology Insights into the Hispanic Market

OYE! Business Intelligence reports bridge the cultural gap between the Hispanic market and brands. Our reports deliver in-depth insights into the conversations occurring on social networks, news sources, and the web at large providing a competitive advantage for brands and organizations in the U.S. and Latin America. OYE! provides monthly subscriptions to industry and brand reporting.

OYE! reports are generated by analyzing the following: Targeted keywords focus on the breadth and depth associated with the brand. Geographic location of the source of conversations about the brand. Natural linguistic semantics produced in all variations of Spanish spoken on social media streams. Qualitative semantic markers within the conversations captured. Quantitative patterns that indicate trends and measures of success for advertisement campaigns.

3 Brand Report for Ford Motor Co. Presented by OYE!


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