Africa Outlook Issue 25

Page 170

K E N B L E S T

G R O U P

SOY AFRIC

S

oy Afric Limited is an indigenously owned Kenyan agro-processing company that commenced operations in 1994 in response to the urgent need by NGO‘s for relief food. The initial supplies targeted war ridden and disaster stricken areas in and around the horn of Africa and the Great Lakes region. Since then, Soy Afric has become a recognised and reliable indigenously owned Kenyan partner to many bilateral and multilateral development organisations as well as to relief agencies in the supply of nutritionally enhanced food resources in East and Central Africa. T +254 (0)20 556 740 E info@soyafric.co.ke

www.soyafric.co.ke

People in Kenya are turning to bread as their lunchtime meal

bigger emphasis on making the manufacturing process as energy efficient as possible. With our new machines, we can now meet green targets,” highlights Shah.

Comprehensive logistics

Kenblest has built up an impressive workforce and supply chain management system including a logistics arm that distributes product all over the country. In 2014, the company purchased 100 new trucks from Tata Africa Holdings ranging from one tonne haulers to seven tonne movers. In order to ensure the company keeps up with supply and demand, the trucks are replaced every four years and receive regular maintenance. “The trucks will keep our products rolling out to Kenya’s cities so

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...there is now a much bigger emphasis on making the manufacturing process as energy efficient as possible. With our new machines, we can now meet green targets that we never fall behind on supply,” comments Shah. Shah is keen to emphasise that Kenblest is a company which prides itself on hiring local talent. With a workforce of more than 700 and promising relationships with local

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vendors and companies, the company is very much focused on contributing to Kenya’s people and economy where possible. “We have worked closely with local communities and companies to ensure that the relationships we have built up over the years remain as strong today as they were 30 years ago. Our suppliers and partners are always local. It is crucial for us to manage and nurture our business relationships so that in times both good and bad, they will stick with us and we will stay with them,” he says. With a strong family culture that filters through every facet of the business, Shah is confident that the new machinery and ovens will cement Kenblest’s position in Kenya as a leading supplier of high quality, affordably-priced bread that has the customer in mind. Loyal and local partner relationships combined with greater output capacities are sure to be the winning ingredients that will drive the business forward this year.


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