May 2021

Page 26

Bump it BACK BY DORI GRAY PHOTOS BY CLOVIS LAVIGNE PHOTOS EDITTED BY CORRIN SWITZER

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t’s 5 p.m. on an average school night and Nickelodeon’s endless infomercials seem like they’ll never give way to “iCarly”. Then … “Are you tired of flat, boring hairstyles?” a voice asks over a theatrical shriek. Soon enough, glowing before and after footage has you considering if you, too, should “bump it up with Bumpits.” The early 2010s had many memorable hair trends. With Bumpits, hair chalk, and feathers, there was never a dull moment in the school hallways. Looking back may invoke feelings of major regret, but at the time, those trends were the pinnacle of style, and no one could tell us any different.

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