Método de emprendimiento esbelto

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the U.S. population and has delivered tens of thousands of messages to Congress. The Startup Visa campaign used Votizen’s tools to introduce the Startup Visa Act (S.565), which is the rst legislation introduced into the Senate solely as a result of social lobbying. These activities have attracted the attention of established Washington consultants who are seeking to employ Votizen’s tools in future political campaigns. David Binetti sums up his experience building a Lean Startup: In 2003 I started a company in roughly the same space as I’m in today. I had roughly the same domain expertise and industry credibility, fresh o the USA.gov success. But back then my company was a total failure (despite consuming signi cantly greater investment), while now I have a business making money and closing deals. Back then I did the traditional linear product development model, releasing an amazing product (it really was) after 12 months of development, only to nd that no one would buy it. This time I produced four versions in twelve weeks and generated my rst sale relatively soon after that. And it isn’t just market timing—two other companies that launched in a similar space in 2003 subsequently sold for tens of millions of dollars, and others in 2010 followed a linear model straight to the dead pool. A STARTUP’S RUNWAY IS THE NUMBER OF PIVOTS IT CAN STILL MAKE Seasoned entrepreneurs often speak of the runway that their startup has left: the amount of time remaining in which a startup must either achieve lift-o or fail. This usually is de ned as the remaining cash in the bank divided by the monthly burn rate, or net drain on that account balance. For example, a startup with $1 million in the bank that is spending $100,000 per month has a projected runway of ten months.


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