2014 HELLO KITTY
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HELLO KITTY About the brand
DID YOU KNOW? •
No.1 Girls brand globally
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50 million products sold in 2012
many product categories, price points and demographics. Hello Kitty
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RSV: UK £274m; Global £7bn
has also collaborated with some of the worlds biggest brands including:
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Represents 11% year-on-year growth
respective Hello Kitty inspired music, television and video series.
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Presence in all UK major retailers at all levels of retail
Hello Kitty also has a strong celebrity following and sells in excess of $1
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All year brand (SS 40% | AW60%)
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80 licensing partners
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Award-winning licensing programme
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Amongst the top 5 licensed brands in the world
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Hello Kitty is 40 this year!
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Her full name is Kitty White and she lives in London with her family
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She is as tall as five apples and as wide as three!
Hello Kitty is a truly globally recognised brand and character. Originally aimed at a preadolescent female market, Hello Kitty now transcends
Airbus, MasterCard, Stussy, Asics and Stratocaster. There have been
billion worth of products outside of Japan.
Distribution: UK and Ireland
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HELLO KITTY DETAILS Dimensions (mm): 170 x 170 x 65 Weight (grams): 367 Carton Quantity: 20
SPECIFICATION • • • • • •
HEADPHONES
INSPIRATION
HK0078 Bubble Bow Pink HK0079 Bubble Bow Lilac
Beautiful bow artwork marries up with tones of pink and lilac to bring colour to bold Hello Kitty graphics. Presented with a Hello Kitty pouch, each set folds away neatly making sure they can travel with you anywhere.
Hello Kitty “Limited Edition” folding stereo headphones with in-line volume control and microphone. Includes cute drawstring carry pouch and presentation box.
Speakers: 40 mm drivers Sensitivity: 108 dB Frequency Response: 20 - 20,000 KHz Impedance: 40 ohms at 1 KHz Cable Length: Approx. 1.5 m Plug: 3.5 mm Stereo
© OTL Brands Ltd. All rights reserved.
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HELLO KITTY DETAILS Dimensions (mm): 190 x 190 x 85 Weight (grams): 290 Carton Quantity: 18
SPECIFICATION • • • • • • • •
HEADPHONES
INSPIRATION
HK0074 Kitty Leo
Leopard-print combines with graphic hearts in this brilliantly “Essentials” Stereo Headphones pink model by Hello Kitty. A truly with comfort soft touch headband gorgeous product for every fan of and cups with rubberised finish. our favourite little cat.
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Speakers: 40 mm drivers Sensitivity: 104 dB/3 dBSPL at 1 KHz Frequency: 20 - 20,000 KHz Impedance: 32 ohm Rated Power: 20 mW Power Capacity: 50 mW Cable Length: Approx. 1.2 m Plug: 3.5 mm Stereo
otltechnologies.com
HELLO KITTY DETAILS Dimensions (mm): 190 x 190 x 85 Weight (grams): 290 Carton Quantity: 18
Specification • • • • • • • •
HEADPHONES
INSPIRATION
HK0071 Kitty Geo Yellow Neon HK0074 Kitty Geo Pink Neon
Key pops of neon keep this fashion trend alive. Geometric patterns interwoven with contrasting colour create an individual look suitable for any Hello Kitty fan.
“Essentials” Stereo Headphones with comfort soft touch headband and cups with rubberised finish.
Speakers: 40 mm drivers Sensitivity: 104 dB/3 dBSPL at 1 KHz Frequency: 20 - 20,000 KHz Impedance: 32 ohm Rated Power: 20 mW Power Capacity: 50 mW Cable Length: Approx. 1.2 m Plug: 3.5 mm Stereo
© OTL Brands Ltd. All rights reserved.
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HELLO KITTY Su ita M bl ax e fo 85 r l dB itt le ea r
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DETAILS Dimensions (mm): 170 x 170 x 65 Weight (grams): 210 Carton Quantity: 30
SPECIFICATION • • • • • • • •
JUNIOR HEADPHONES
INSPIRATION
HK0082 Kitty Gingham
combine in creating a product that
Pretty gingham and tones of pink will catch the eye of any Hello Kitty
Junior headphones suitable for 3-7 years of age.
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follower!
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Reduced sensitivity 85 dB/3 dB SPL at 1 KHz 30 mm speakers Frequency 20 to 20,000 KHz Impedance 32 ohm Rated power 5 mW Power capability 50 mW Cable length: 0.9 mm Plug: 3.5 mm Stereo
otltechnologies.com
HELLO KITTY Su ita M bl ax e fo 85 r l dB itt le ea r
s
DETAILS Dimensions (mm): 170 x 170 x 65 Weight (grams): 210 Carton Quantity: 30
SPECIFICATION • • • • • • • •
JUNIOR Headphones
Reduced sensitivity 85 dB/3 dB SPL at 1 KHz 30 mm speakers Frequency 20 to 20,000 KHz Impedance 32 ohm Rated power 5 mW Power capability 50 mW Cable length: 0.9 mm Plug: 3.5 mm Stereo
INSPIRATION
Cute polka dots meet with eyecatching colour, a match made HK0093 Dotty Kitty in heaven! Exclusive Hello HK0084 Kitty Apple Kitty graphics applied to key components bring bold, playful Junior headphones suitable for 3-7 elements to the product. years of age.
© OTL Brands Ltd. All rights reserved.
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HELLO KITTY DETAILS Dimensions (mm): 135 x 77 x 25 Weight (grams): 50 Carton Quantity: N/A
SPECIFICATION • • • • • •
EARPHONES
INSPIRATION
Our Hello Kitty earphones embrace a clean and modern design. With interchangeable buds these In-ear earphones with tangle free options can be customised to suit cable. Includes cute drawstring all sizes. carry pouch & spare silicon buds. HK8930 Kitty Bass Pink HK8930 Kitty Bass White
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Speakers: 9 mm drivers Frequency Response: 18Hz-22KHz Impedance: 16 ohm Sensitivity: 98 dB Plug: 3.5 mm Stereo Cable Length: Approx 1.2 m
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HELLO KITTY DETAILS Dimensions (mm): 180 x 180 x 85 Weight (grams): 250 Carton Quantity: 24
SPECIFICATION • • •
Speaker unit: 32/0.5W Rated Power: RMS 0.5W + 0.5W Frequency Response: 20Hz-20,000KHz
• •
Ear muff headphones
Audio Input: 3.5mm jack Cable: Approx 1.5m
INSPIRATION
Hello Kitty makes sure you will always be bang on trend with HK8900B Cosy Knit (Grey) the season’s must-have winter HK8900B Cosy Knit (White) accessory. Keep cosy in the cold weather with these knitted ear Soft, fluffy, music earmuffs with muffs. detachable cable.
© OTL Brands Ltd. All rights reserved.
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otltechnologies.com
HELLO KITTY DETAILS Dimensions (mm): 180 x 180 x 85 Weight (grams): 250 Carton Quantity: 24
SPECIFICATION • • •
Speaker unit: 32/0.5W Rated Power: RMS 0.5W + 0.5W Frequency Response: 20Hz-20,000KHz
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Ear muff headphones HK8900 Apres Quilted (Black) HK8900 Apres Quilted (White)
INSPIRATION A luxurious quilted finish meets shimmering embroidery to create a unique but sophisticated image for every Hello Kitty fan.
Soft, fluffy, music earmuffs with detachable cable.
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© OTL Brands Ltd. All rights reserved.
Audio Input: 3.5mm jack Cable: Approx 1.5m
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HELLO KITTY DETAILS Dimensions (mm): 112 x 60 x 60 Weight (grams): 90 Carton Quantity: 25
SPECIFICATION • • •
Output: 2 watts Impedance: 4 ohms Charge time: 1.5 hours via USB 5.0 VDC
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BALL SPEAKER
Play time: up to 2 hours Connection: 3.5 mm jack
INSPIRATION
There’s fun to be had by everyone as Hello Kitty, dressed in her beautiful pink bow graces this innovative solution for portable speakers. The Rechargeable via USB, this ball speaker brings your music on the go. ball speaker can fit to any device with a 3.5 mm connection making Comes with detachable key ring. sure your tunes are always on the go! HK0023 Hello Kitty (Pink) HK0023 Hello Kitty (White)
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HELLO KITTY DETAILS Dimensions (mm): 125 x 70 x 65 Weight (grams): 100 Carton Quantity: 96
SPECIFICATION • • • • • •
MINI SPEAKER
INSPIRATION
The Hello Kitty character speaker brings a truly unique item to the Hello Kitty Mini Figurine Speaker main collection. Kitted out with her – portable, rechargeable, with LED beautiful bow (that lights up when it is connected to any device!) she light up bow – too cute! makes sure that your favourite tunes can always be played when on the move. HK0024 Kitty Mini Speaker
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© OTL Brands Ltd. All rights reserved.
Output: 2 watts, 6 ohm Charge time: 1.5 hours via USB Play time: up to 5 hours Battery: 150 mA rechargeable lithium Includes USB charging cable Plug: 3.5 mm jack
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HELLO KITTY DETAILS Dimensions (mm): 305 x 170 x 150 Weight (kilograms): 1.2 Carton Quantity: 8
SPECIFICATION • • • • • • • •
Output: 6 watts (2x3 watts) Signal to noise ration: 80dB Distortion: 0.7% @ 1 KHz Frequency response: 120 Hz-20 Hz Charge time: 2.5 hours Play time: up to 2 hours max vol. (30 hours playing @ 60% of vol.) Battery: 400 mAh Includes USB cable & 3.5mm jack
PArty SPEAKERS INSPIRATION HK0057 Kitty DJ Portable & rechargeable, these speakers are perfect for parties, out in the garden, or bedrooms. They can be plugged into your phone, tablet, MP3 or computer and enjoy fantastic sound quality from this great looking product.
Hello Kitty takes to the DJ decks by bringing us these fantastic speakers, and she’s ready to party! The speakers fantastic additional features and exclusive artwork will make sure you are too.
© OTL Brands Ltd. All rights reserved.
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otltechnologies.com
OTL TECHNOLOGIES WHO we are OTL Technologies specialise in the design and manufacture of licensed audio accessories and consumer electronics. We hold licenses for iconic brands such as One Direction, DC Comics, Hello Kitty, Peppa Pig, Mr. Men and SpongeBob Squarepants and we deliver inspired ranges of product across various sectors and market places. We also supply some of the largest high street retailers with both our current ranges and made-to-order products to keep in step with ever changing trends. Our London-based team is led by Chris Malone, Sales Director, who has over 25 years of industry experience. We also have an office in Shenzhen, China, which controls production and oversees quality. We work with the world’s leading testing organisations to ensure that our products conform to EU safety regulations and import legislation.
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OTL TECHNOLOGIES
GET IN TOUCH Chris malone, SaLES DIRECTOR OTL TECHNOLOGIES CHRIS@OTLTECHNOLOGIES.com 07785 281200
© OTL Brands Ltd. All rights reserved.
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