January 2018 Orlando Medical News by Orlando Medical News

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A Bigger Vision for Health IT Blockchains can potentially solve the problems of data security, interoperability and supply chain management By COLIN FORWARD

Hype around crypto currencies like Bitcoin and Ethereum reached a fever pitch toward the end of 2017. The appeal is obvious: speculators have been doubling their money in a matter of days - sometimes hours – by investing in assets built with a new technology called Blockchains. But behind each of the most promising assets in the crypto space are teams of technologists who are less focused

ON ROUNDS

PHYSICIANSPOTLIGHT Michael F. D’Angelo, MD ... 3 Cybersecurity Year in Review and Future Trends in Healthcare ... 7

HEALTH INNOVATORS

Revolutionizing Cancer Care - Part 2 ... 8 Mentorship in Entrepreneurship ... 8 Staffing: A Sensible Burden Lift for Office Administrators ... 10

on the market swings than they are on using blockchains to disrupt almost every industry, healthcare included. Crypto currencies entered the lexicon in 2009, when the first Bitcoin code was first published, kicking off the blockchain era. At the time it was just an intriguing thought experiment; a response to the financial collapse and the shortcomings of central banking. CONTINUE TO PAGE 5...

HEALTHCARELEADER

Philip N. Styne, MD, AGAF Getting as much as he gives by volunteering with Shepherd’s Hope Central Florida-based Shepherd’s Hope is the largest free and charitable clinic in Florida, providing access to high quality, compassionate medical care at five health center locations through the assistance of 2,400 medical and general volunteers. The organization provides 18,000-plus free patient visits and medical services annually to the uninsured and underinsured in our area. Meet Philip Styne, MD, a board-certified gastroenterologist and internal medicine physician who has been volunteering with Shepherd’s Hope since 2010 and has

been honored as a Volunteer of the Year. Last year, he and the Shepherd’s Hope team established a monthly clinic at the Longwood location to specifically treat diseases and disorders of the liver, predominantly Hepatitis C. Styne, was born in Long Island and moved shortly thereafter to Miami, Florida where he grew up until he became an undergraduate at Tulane University. He received an honors degree in engineering with membership in Tau Beta Pi, the national engineering honor society. Subsequently, he attended the University of

Miami Medical School graduating as a member of Alpha Omega Alpha Honor Medical Society. He completed Internal Medicine residency at the University of Florida and a Gastroenterology and Hepatology fellowship at the University of Colorado. Dr. Styne has shared his thoughts concerning his career and time spent with Shepherd’s Hope. CONTINUE TO PAGE 5...

RADIOLOGY INSIGHTS

Cervical Cancer: Preventable & Curable ... 14

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PHYSICIANSPOTLIGHT

Michael F. D’Angelo, MD

A new arrival at Heart of Florida Regional Medical Center

Growing up in a small town in Iowa, Michael F. D’Angelo, was in a place where the local doctor still made house calls at all times of the day and night. Their local doctor happened to be a close family friend so D’Angelo was able to see first-hand how a physician interacts with his or her patients. That was the defining moment when he knew he wanted to be a physician. Michael F. D’Angelo, MD, a robotictrained, board-certified Urologist, brought his expertise in the field of robotic assisted surgery to Heart of Florida Regional Medical Center and the Heart of Florida Physician Group in April 2017. He finds that using the robotic technology is the best course of action in treating the majority of his patients. “My goal is to improve the quality of life for my patients and offer individualized solutions using advance technology,’’ D’Angelo said. “The technology can help patients recover faster, with shorter hospital stays and in some cases they can go home the same day.” D’Angelo, who is certified in Advanced Robotic and Laparoscopic Surgery, is no stranger to the technology having launched two successful robotics programs, first at Naples Community Hospital and then Physicians Regional Medical Center – Pineridge. He got his start in the robotics field in 2001. “I was at the Mayo Clinic in Minnesota and was researching laparoscopic techniques and they had robotic training equipment there as well, so I started training on that and just really enjoyed the technology aspect,’’ he said. Although not a native of Florida, D’Angelo has called Florida home since 2002 when he moved to Naples after he had completed his six-year urology residency at the Mayo Medical Graduate School in Rochester, Minn. He graduated Cum Laude from Creighton University School of Medicine in Omaha, Neb. In Naples, D’Angelo was a partner and president of the Specialists in Urology group as well as a partner and medical director for the Sunergy Ambulatory Surgery Center. An added bonus of moving to Davenport to take his current job, was being closer to his wife, Adriana’s family. He has five children and enjoys time as a recreational boxer. Boxing was a hobby that started out as a way to relieve stress but then took an interesting turn to Mixed Martial Arts fighting. “I was working with my boxing coach 3

JANUARY 2018

at a gym in Naples where there were a lot of MMA fighters training to be professionals, and I just started sparring with them and helping them train,’’ D’Angelo said with a laugh. “It was a lot of fun, but I was never going to be a professional fighter.” D’Angelo is known for his sense of humor and helping to make patients feel comfortable, especially when discussing sensitive medical issues. But his talents don’t lie with just his great bedside manner or his skills in the operating room; D’Angelo also has experimented with the design of medical instruments. In 1999, he designed a laparoscopic renal clamp for partial nephrectomy surgeries. He also consulted in the design of the laparoscopic radio frequency ablation catheter. “I was having a research year while I was at the Mayo and I was very interested in minimally invasive surgeries. We needed a clamp to be able to do certain surgeries better,’’ explaining how he ended up designing the renal clamp. D’Angelo believes in providing the highest quality of care to his patients and that requires staying up-to-date with the latest procedures, such as the prostatic urethral lift procedure to help men suffering from an enlarged prostate. “We have a new treatment for benign prostatic hyperplasia, or BPH,’’ said D’Angelo. “An enlarged prostate can now be treated with the prostatic urethral lift procedure. Prescriptions can be expensive and have side effects. The procedure is a minimally-invasive surgery that is done using sedation, not anesthesia, and results

can be seen in a few weeks.” Although a fan of the procedure now, he was not one of the first physicians to get on board with the minor surgical operation. “I have to admit I was a little hesitant at first. New procedures come along all the time and some don’t hold up to the hype. I was waiting to see how the five-year data was for this procedure and the success rate is amazing. Studies show that the procedure is 90 percent effective, and is still effective for 90 percent of the patients five years later,’’ he said. “I have had a lot of success with this procedure. It takes about 10 minutes or so and the patients get to go home the same day.” D’Angelo said the quick procedure can be done at the new Heart of Florida Surgery Center or at the hospital. It is also approved by Medicare and most insurance companies. “It is amazing how easy it works. If a person suffering from an enlarged prostate no longer wants to take the pills, this is a safe and easy way to take care of it,’’ he said. During the surgery, tiny sutures hold the lobes of the enlarged prostate permanently open. More than 37 million men in the United States suffer from the condition. As men get older, the male urethra becomes enlarged and begins to obstruct the urinary system. When he gives seminars on the procedure he usually has at least a couple of men come up to him afterward ready to make an appointment. He has also had several women come up and want to make appointments for their husbands as well. “Men who suffer from frequency, urgency and having to get up several times

during the night to urinate or men who have trouble passing urine will absolutely benefit from this procedure,’’ D’Angelo said. “This simple surgery can have a lifechanging effect on their way of life. It does effect the spouse. They have to deal with being awaken three or four times a night and it takes a toll.’’ D’Angelo said he loves hearing from his patients how quickly they recover. “I have one patient, he would ride his bike 50 miles a day. Two weeks after the surgery he was back to riding his bike,’’ he said. “I had another patient who had just stopped going places and doing things because he always felt the need to go to the bathroom. He could tell you exactly where every bathroom was located in all of the stores near his house. He had the surgery and now he is out there living his life again. That is great. Those are the kinds of results a doctor wants to see.” In addition to the BPH procedures, he also specializes in erectile dysfunction or impotency, kidney stones, male and female incontinence, urinary retention, urinary tract infections, Peyronies disease, and several cancers – including kidney, bladder, prostate and testicular. D’Angelo is a member of The Society of Laparoendoscopic Surgeons and the American Urologic Society. He is board certified by the American Board of Urology. DR. D’ANGELO practices at his offices in Davenport, Champions Gate and Lake Wales. Call his office at 863-419-2165 or visit the website, HeartOfFloridaPhysicianGroup.com.

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ORTHOPEDIC PHYSICIANS Shepherd’s Hope, the largest free and charitable clinic in Florida, is seeking Orthopedic Specialists to provide volunteer care for our orthopedic patients on Tuesday’s from 6pm to 9pm (one three hour shift per month) at our Downtown Shepherd’s Hope Clinic, 101 South Westmoreland Drive, Orlando. For volunteer information contact Abby Seelinger, Manager of Volunteer Programs (407) 876-6699, ext. 233 | abby.seelinger@shepherdshope.org or visit www.shepherdshope.org/volunteers.

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A Bigger Vision for Health IT, continued from page 1 Today, the entire blockchain market is worth over $500 billion, but crypto “currency” is now a total misnomer. Blockchain technologies have evolved to support hundreds of digital services, in addition to the transfer and store of value ostensibly offered by Bitcoin. Some of those services – such as identity management, record keeping, and hardware automation – are likely to play important roles in modernizing healthcare. In fact, some of the most pernicious problems in health IT represent multibillion dollar opportunities for blockchain solutions. Issues like EHR interoperability, data security, and supply chain management fall squarely in the problem set targeted by blockchain healthcare ventures, and Fortune 100 companies are teaming up with entrepreneurs and researchers to bring those solutions to market. At this early stage, the technologists

need clinicians more than ever. Folks on the front lines of healthcare have always been invaluable to health tech startups but there are more questions than answers about how blockchains fit into the business process. It’s clear that healthcare organizations stand to realize operational efficiencies by outsourcing computation to the blockchain, but the problem-solving potential of this new tech will require ongoing collaboration between providers and experts in this emerging field of computer science. The clear common denominator for these opportunities is data sharing – activities in healthcare that involve multiple parties and can be made more reliable, and more accessible on the block chain. Conrad Barksi, physician and founder of Forward Blockchain (no relation to the author) explains, “a large amount of data

managed by medical organizations is not patient data, and it does not fall under HIPPA guidelines.” Forward Blockchain uses a system they call Hier to store certification information, and inspection reports, however other blockchain ventures are targeting HIPPA data. Patientory is one of the best known among cryptocurrency enthusiasts, having raised $7.5 million in their initial coin offering (crowdfunding, on the blockchain). The group aims to liberate patient data from the walled gardens of proprietary EMR’s by putting it on the blockchain. The question of whether CIO’s can stomach the thought of incorporating such public infrastructure into their IT operations remains to be answered, but despite their likely apprehension, IBM claims that 16% of healthcare providers expect to im-

plement a commercial blockchain solution within the next year. Similarly, mid-size Bay Area venture PokitDok has partnered with Intel to build solutions on their Sawtooth framework, part of the Hyperledger consortium managed by open-source legends at the Linux Foundation. To be sure, the space is still more hype than utility. But there is no question that the blockchain solutions will garner operational efficiencies, perhaps producing even more value to healthcare organizations than they are for speculators today. For that to be the case, clinicians and health IT professionals will need to find ways to harness the seemingly boundless enthusiasm of blockchain techies.

ologists started volunteering at the clinic, I decided to shift my focus to liver disease. A Shepherd’s Hope administrator suggested I start a liver clinic, and it seemed like a perfect fit for me. With the support of Health Center Manager Tom Higgins, Health Information Manager Michele Schott and Quality Improvement Director Gina Johnson, the liver clinic in Longwood has been very successful. While we treat all manner of liver disease, a substantial percentage of the patients have Hepatitis C. What makes the clinic unique is the longitudinal care we can provide. Not only do we get patients tested, but we also provide the treatment they need. The clinic staff is extremely successful at getting drug companies to provide therapies for these patients. We have treated an innumerable number and many have been literally cured. When we treat Hepatitis C patients, we are also treating the community. Less of the disease that’s out there means less risk that others will get it, both the indigent population and those who have the means to pay for their health care. Those of us who treat Hepatitis C are very aware of the idea that we may be able to dramatically reduce – even eliminate – this disease through aggressive treatment of current patients.

cerned, wondering where he would ride out the storm and whether he would he be able to keep his medication safe.

Colin Forward contributed this article with permission from MedSpeaks, a Florida-based organization “Giving a Voice to Innovators and Thought Leaders.”

HEALTHCARELEADER Philip N. Styne, continued from page 1 WHY DID YOU CHOOSE THE MEDICAL PROFESSION AND GASTROENTEROLOGY AS A SPECIALTY?

I’m a math guy, so I originally chose an engineering major at Tulane University because it was easy. But, it didn’t really satisfy my need to help people. While doing an engineering research assignment at the medical school, they encouraged me to apply. It required going back and taking Biology 101 during my senior year, and the rest, as they say, is history. There was a mentor I really liked

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during my residency at the University of Florida who happened to be a gastroenterologist. That’s frequently how it happens in medicine. I went on to get advanced fellowship training in gastroenterology and hepatology at the University of Colorado. TELL US ABOUT YOUR MEDICAL PRACTICE; WHERE YOU WORK AND WHAT YOU DO.

I’m currently the associate chief medical informatics officer (CMIO) for Florida Hospital Orlando. I also maintain a clinical practice at the Florida Hospital Liver Transplant Center where I served as director several years ago. Liver disease has always interested me, going all the way back to my early years as a National Institute of Health and VA funded investigator where my area of gastroenterology research was the liver. WHY DID YOU CHOOSE TO VOLUNTEER AT SHEPHERD’S HOPE?

A coworker at Florida Hospital was a Shepherd’s Hope volunteer and suggested I come do the same. It was as simple as that. And, it really is that simple in terms of the logistics of becoming a volunteer. Shepherd’s Hope makes it really, really easy. But, more importantly for me, Shepherd’s Hope provides a venue to give back to the community and provide medical care to those who otherwise can’t access it. Without the infrastructure they provide – from the physical facility to the personnel – I wouldn’t have the opportunity to do that. It is an incredible gift. TALK ABOUT THE VOLUNTEER WORK YOU DO WITH SHEPHERD’S HOPE.

I volunteer once a month at the Longwood clinic. At first, I was performing general GI and other medical procedures, but as additional gastroenter-

IS THERE A MEMORABLE PATIENT ENCOUNTER THAT IS ESPECIALLY MEANINGFUL TO YOU?

There was a homeless man last summer who we were treating for Hepatitis C. Providing his therapy was a challenge. The pharmaceutical companies want to mail the drug directly to patients, but he did not have a home address to send it to, so the staff arranged for it to be sent to the clinic. This patient had become like family to us. As hurricane Irma approached in September, we all became very con-

WHEN YOU’RE NOT WORKING OR VOLUNTEERING WITH SHEPHERD’S HOPE, WHAT DO YOU ENJOY DOING?

I actively sail all around the country, from our local lakes to New England and California. I also enjoy spending time with my grandkids. The number of uninsured and underinsured patients who seek medical care from Shepherd’s Hope is increasing with every passing year. And, each year, some have to be turned away because there are not enough volunteer licensed healthcare professionals like Styne. The organization’s capacity was further strained beyond the breaking point last year when an estimated 200,000 Puerto Rican Americans evacuated to Central Florida following hurricane Maria and needed access to many services, including healthcare. Nationwide, more than 90 percent of physicians believe that volunteering — specifically helping their community’s poorest patients — is vital for their jobs, yet only 39 percent volunteer their time. Shepherd’s Hope requires many more volunteer doctors, nurses and other licensed health care professionals than ever before to help fill the immense and growing capacity demands in order to continue to fulfill its mission. To learn more about how to become a Shepherd’s Hope volunteer, contact Volunteer Program Manager Abby Seelinger at (407) 876-6699, ext. 233, or abby.seelinger@ shepherdshope.org, or visit www.shepherdshope.org/volunteers.

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Cybersecurity Year in Review and Future Trends in Healthcare By RON FRECHETTE

As we reflect on 2017, it will most likely be remembered in the Digital Age archives as the year that phishing, and ransomware attacks pulverized small healthcare businesses. Sadly enough, it’s only just beginning. Large healthcare companies have had their share as well – Indiana Medicaid, Anthem BlueCross BlueShield, Airway Oxygen and several others. But most of the cyber-criminal activity in 2017 was focused on smaller targets. Why the shift toward the small guys and how can we reverse this trend to reduce the risk of our practices and patients becoming victims? WHY THE SHIFT?

Why #1 – The Online Human Attack Surface will Reach 6 billion people by 2022 – Currently it’s 3.8 billion Why #2 – Larger Healthcare Companies are Tightening Up Security Controls - Harder to Penetrate Why #3 – Small Healthcare Businesses are Easy Targets for Cybercrimi-

nals due to poor security hygiene The world has launched into the Digital Age so fast that many healthcare professionals are just waking up to it now. Cybersecurity is a buzzword we hear in the mainstream media on an almost daily basis. Larger enterprise companies have been dealing with malicious hacking issues since the beginning of the internet. Over time, they have increased their cyber security defenses, making it harder for cybercriminals to penetrate. As a result, cybercriminals have shifted their focus to those less educated and equipped to protect against cyber-attacks. Smallmidsize healthcare business owners are especially vulnerable targets due the value of Protected Health Information (PHI) on the Dark Web. In 2016, over 50 percent of cyber-attacks were against small businesses, the majority in healthcare. The cybersecurity community and major media outlets predict that cybercrimes will cost the world $6 trillion annually by 2021, up from $3 trillion in 2016. It’s like the California Gold Rush for cyber thugs. The time for us to act is now.

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FACTS ABOUT

PEPTIC ULCERS (STOMACH ULCERS)

• Most Common Causes of Peptic Ulcers o The long-term use of nonsteroidal anti-inflammatory drugs (NSAIDs), like aspirin and ibuprofen can cause Ulcers o An infection with the bacteria Helicobacter pylori (H. pylori) which affects about 30 to 40 percent of people in the United States can cause.

• People who are more prone to develop ulcers o People of any age who take NSAIDs every day or multiple times per week are more likely to develop a peptic ulcer than people.

• Your chance of having a peptic ulcer caused by NSAIDs, is increased if you o are age 70 or older o are female o are taking more than two types of NSAIDs or have taken NSAIDs regularly for a long time o have had a peptic ulcer before o have two or more medical conditions or diseases o are taking other medicines, such as corticosteroids and medicines to increase your bone mass o drink alcohol or smoke

JANUARY 2018

Noteworthy quotes about the state of cybercrime: • Ginni Rometty, IBM’s chairman, president and CEO, said, “Cybercrime is the greatest threat to every company in the world.” • Billionaire businessman Warren Buffet takes it a step further and says, “cyberattacks are the number one problem with mankind, even worse than nuclear weapons. • Ransomware attacks on healthcare organizations—the No. 1 CyberAttacked Industry—will Quadruple by 2020. REVERSING THE TREND

It starts with us as individuals. We need to get educated, diligently practice good cybersecurity hygiene and embed these behaviors into our daily lives. Like brushing our teeth. Of course, there is always the option of reverting to the old days

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of relying on the telephone and U.S. Postal Service. Unfortunately, the postal system and telecom companies rely too much on today’s Digital Age technology like the rest of the world. There is no going back. Our plan for 2018 is to get more granular with our Orlando Medical News readers and provide a more detailed view of things they can implement into their daily lives to keep them and their patient records safe in cyber. If you have a cybersecurity topic you want to learn more about, please let us know. Send me a tweet @GoldSkyRon. Wishing you all a Blessed Holiday Season and New Year filled with Joy and Peace! Ron Frechette, Co-Founder & Managing Partner of GoldSky Security is a cybersecurity and healthcare entrepreneur who over the last several years dedicated his career to helping enterprise companies reduce the risks of cyber-attacks. Ron left the enterprise security world in 2015 and co-founded GoldSky Security, LLC. Ron’s vision is to build cybersecurity firms across the US that exist to help small-midsize businesses implement affordable cybersecurity solutions. Ron can be reached at ron.frechette@goldskysecurity.com

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HEALTH INNOVATORS

PUT GAMERS TO THE

Revolutionizing Cancer Care - Part 2 By BETH RUDLOFF, MedSpeaks

Integrative Medicine is a popular term in healthcare today, but what does it really mean for cancer care? I spent some time with Diane Robinson, PhD, who runs the Integrative Medicine Department at the Orlando Health UF Health Cancer Center to discuss her thoughts on this important trend. “Integrative Medicine to me means integrating an individual patient’s care, anything and everything that will help them get better. Being integrative means you look at all aspects; it is truly the interaction of their goals and the goals of the medical team. It’s not just about what the doctor thinks, but what the patient thinks as well.” Why is this revolutionizing cancer care? Because Integrative Medicine techniques are shown to improve survival and lessen side effects of treatment. The National Cancer Institute even has an Office of Cancer Complementary and Alternative Medicine that provides information to practitioners as well as patients and caregivers. It’s not necessarily that we don’t know what to do to be healthy (reduce stress, eat healthy, exercise, etc.), it is that we don’t know how to incorporate health into our daily lives. Western medicine and its breakthroughs have brought us cures, but

there remains management of symptoms and chronic conditions and those things modern medicine cannot do that have us looking for other solutions. Also, there is the aspect of continued compliance with healthy practices where integrative medicine shows promise. This is where Dr. Robinson is revolutionizing cancer care, as she is a critical part of the team at Orlando Health UF Health Cancer Center and involved in bringing these integrative services right into the traditional medical care facility. Dr. Robinson opened one of the first facility based Cancer Support Committees in 2014. “We are doing our patients a disservice when we are not understanding the obstacles for them to get healthy and sometimes it can be unlikely things. If someone is not taking their medication because they need to pay for childcare, can we find a way to get them help for childcare? That to me is integrative medicine because you are reducing the stress that is getting in the way of getting them healthy or getting in the way of their treatment,” says Robinson.

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How did Dr. Robinson get involved in Integrative Medicine? “As a neuropsychologist, one of the prime topic areas that I was very fascinated about was psycho-neuro endocrinology and immunology. In those fields, we are looking at how people are psychologically impacted in the function of some major symptoms in the body. So, I can tell you that the more stressed you are, the more it affects the hypothalamic adrenal axis as well as cortisol and adrenaline and other neurohormonal catalysts through the system... I understood by what I was doing in my own research that how we think impacts our health down to the level where it changes functions in the brain. For example, my dissertation looked at how stress can impact cognitive aging…and that lead me to how stress can impact the immune function. My work at the VA looked at how veterans could cope with stress to have a better life. So as a neuropsychologist I was looking at ways to reach these veterans - I was sending CONTINUE TO PAGE 9...

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Mentorship in Entrepreneurship

As a provider you can make the difference in successful innovation By KELLI MURRAY, MedSpeaks

When we started the Health Innovators community in Orlando back in the Fall of 2014, we did so because we wanted to find ways for healthcare’s problem owners (providers) and problem solvers (entrepreneurs) to talk about ways to help each other. After convening 1,700 Florida-based entrepreneurs, hospital leaders, physicians, and other healthcare professionals at over 30 community events since our launch, here’s what we’ve learned: • Entrepreneurs are met with many barriers to entry including access to experts to help validate and expand their understanding of problems and the viability and scalability of their solutions. • Entrepreneurs serve multiple roles; often being the lead ideator, fundraiser, technologist, marketer, salesperson, product manager, accountant, and more. • Entrepreneurs have limited funds and resources in which to validate needs and build, market, and sell their products and services. Many use their own funds, obtain grants, and/or raise angel investment. They must be strategic stewards of how this funding is spent as runways are often short. • Entrepreneurs are generally adaptable and have agility to quickly build solutions for specific problems; particularly those that involve technology. 8

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• Entrepreneurs are risk-takers and willing to put their personal livelihood and savings on the line (and that of their friends, family, and investors) in the pursuit of something bigger than themselves. • Entrepreneurs tend to be creative, solution-centric, and eager to make an impact. More often than not, their solutions are the result of personal experience and a passion to improve upon that experience for others. As physicians and stakeholders in improving the cost, quality, and experience of care delivery, you play a unique role in the health innovation process. Your perspectives, knowledge, and workflows are a vital lens into a world that entrepreneurs and their teams all too often lack a view of. What happens instead is that young companies rely on the feedback of a handful of people rather than the collective voice of many.

You may think that you don’t know where to start, I don’t have the time, and if I did have the time, what companies need my expertise, who should I align myself with, and what’s in it for me? Fortunately, you have several options - each with its own unique advantages. • Pilot: allow entrepreneurs to work in a test environment. Being able to start small and act fast can result in rapid learnings and value. • Job Shadowing: observational data is extremely valuable to help young companies understand daily activities and challenges. Have them sign NDA and HIPPA forms. • Speak, Write: get involved in knowledge-based events and publications to share your perspectives with an audience that’s eager to learn. • Mentor, Advise: allocate a couple

Transformation Hub for Solution Seekers & Barrier Breakers Contact Kathy for more information 407-277-5951 or KathyM@eocc.org

CONTINUE TO PAGE 9...

Healthcare, of course, has more than its share of very complex questions. How can we reduce costs and increase value, improve patients’ experiences and outcomes, speed the translation of research into therapies and cures, make healthcare something that people can have access to here in the United States, and, ultimately, around the world? If we widen the boundaries of inquiry to address questions of this sort, we discover the importance of collaborations and partnerships across the industry and across the related academic fields. In spite of all the dramatic enhancements in digital connectivity and communication, there is something uniquely powerful and generative about bringing thinkers and doers together to interact in person ... Drew Gilpin Faust, President, Harvard University

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HEALTH INNOVATORS Revolutionizing Cancer Care - Part 2, continued from page 7

PICTURES ARE WORTH A 1,000 WORDS BUT…

Videos are worth a

Million Words! PROMOTIONAL INTERVIEW STYLE VIDEO • Basic Package: $1,095 • 1-Hour Video recorded interview session (typically collecting enough content for 10 short videos). • 1 Branded Short Video that includes introduction, outro, music, title screen, and animated logo. • Video will appear on Orlando Medical News’ website and Social Media Pages • Full Package: $1,795 • 1-Hour Video recorded interview session (typically collecting enough content for 10 short videos). • Up to 5 Branded Short Videos that included intro, outro, music, title screen, and animated logo for Additional videos $250. • All videos will appear on Orlando Medical News’ website and Social Media Pages • 15-Second Social Media Video: Beginning $295. Videos become property of the client to be used on their website and Social Media Pages***

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JANUARY 2018

them to go fishing, teaching them how to meditate, and then the opportunity came up to work with Orlando Health and it was too interesting to turn it down.” Interest in Integrative Medicine is growing; research continues to build supporting certain integrative strategies, development of integrative medicine solutions through the internet, smartphones, and apps opens access to these solutions and the lines between eastern and western medicine continue to blur. How is this interest in integrative medicine being influenced by technology? Technology is opening up access for patients to integrative health concepts with apps being developed for certain techniques like mindfulness meditation, yoga, and nutrition. Is there a downside to the combination of technology and integrative medicine? “My main concern (with) technology (is that) we are getting a huge amount of folks that will go online and will say ‘here is a new integrative approach,’ maybe under the title of alternative medicine. Because people aren’t educated on good research and understand good research, they can get misled. People will sell all kinds of things under the integrative medicine umbrella that really aren’t valid and are frankly quackery,” said Robinson. In other words, not much integration of different techniques or solutions, not much in discussing what is empirically proven, very little linkage with western medicine and a great deal of advertising. In contrast, a website that is widely used in the medical community is the Memorial-Sloan Kettering’s “About Herbs.” This website and app was developed by a pharmacist and botanical expert to assist patients in making an informed choice about the benefits of herbs as well as interactions and contraindications. For example, if you were interested in turmeric, you would be able to see its purported uses, how it works (or doesn’t according to research studies), patient warnings, interactions and side effects. It is comprehensive, unbiased, clinically research-based, easy to use, and combined with traditional medical care. You can also download their app to take the information anywhere. “It’s important to work with the insti-

tutes...to get the research into the hands of the public. There is so much great research, but it takes 20-30 years to get into actual practice. Technology has the chance to make those statistics so much better.” Dr. Robinson is partnering with the physicians at Orlando Health UF Health Cancer Center to develop the research and the tools around integrative medicine in cancer care. For example, she has developed a cognitive-based training program for insomnia and wants to demonstrate its efficacy in cancer patients. SOME OTHER IDEAS THAT COME TO MIND:

• A search of symptoms and pressure points that can benefit from acupuncture. • Restorative yoga poses that benefit specific symptoms for patients undergoing chemotherapy. • A symptom list for a chronic disease with a listing of multiple and complementary integrative medicine approaches and how they may interact or support western approaches such as drugs or surgery • A diary app to go with an integrative medicine instructional program to encourage but also to track and monitor its effects so that a patient can monitor whether the approach is beneficial or not.

SUCCESSFUL TECHNOLOGY FOR INTEGRATIVE MEDICINE NEEDS TO HAVE THE FOLLOWING:

• be specific for a targeted population, • clinically sound and research based interventions, • incorporate and acknowledge traditional medicine, • accessibility with easy to understand information and instruction, • embedded motivational theory/change management tools, • tracking for compliance as well as monitoring results. We need more of this technology to bridge complementary medicine and traditional medicine in order to revolutionize cancer care. This is innovation that can save lives and improve the lives of survivors. Reprinted with permission from MedSpeaks.com

HEALTH INNOVATORS Mentorship in Entrepreneurship, continued from page 7 hours per month to volunteer to work with aspiring entrepreneurs and inventors at universities, incubators, and accelerator programs. • Consult: get compensated for your time and expertise either in honorarium, charitable donation, cash, or even stock options. • Partner: cross-collaborate on ideas, inventions and assets through licensing, joint ventures, and the like. • Buy Local: if you’re shopping for solutions, encourage economic growth

by looking locally first. You’ll be delighted by what you find. • Invest: join Florida Angel Nexus to hear about opportunities for as little as $15k investment per deal We are beyond believing that there is one big idea that will solve the challenges of access, equity, efficiency, experience, quality and cost. It’s why the most intriguing solutions and ideas are those that bring themes of shared knowledge and collaboration. It’s why entrepreneurship needs mentors like you. orlandomedicalnews

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Staffing: A Sensible of the A eeting Burden Lift A INDS for Office Cognitive Impairment Summit Administrators

This clinical event is designed for and open to MD’s, DO’s, NP’s and PA’s.

By PATRICK DUDLEY

2018 eeting INDS Januaryof17the 6p-9pm Citrus Club 255 S. Orange Ave. Suite 1800 Orlando, FL 32801

Cognitive Impairment Summit SPEAKERS

The Medical Office Administrator – Is there another position in the business world that asks for more? A This activity is supported by educational normal medical office manager job degrants from CVS Foundation. Other sponsors include Premier Pointe Concierge Services scription usually has about 7 other job for Seniors, Center for Diagnostic Imaging, descriptions within it. Let’s look at just Cornerstone Hospice and Palliative Care, some of the responsibilities: Brainflex Wellness Club, and Senior Helpers. • Dynamic, experienced, strong This activity is supported by No planners or speakers have any relevant What can you do for support here? leadership skills to direct and Partner with a great staffing company educational grants from CVS financial disclosures. oversee operations who can support you in your clinical and Foundation. Other sponsors • Establishing and monitoring business clerical support hiring. There is a big misprocesses to ensure effective and Premier Pointe Conciergeshould be able to: At the conclusion ofinclude this activity, participants conception that a staffing company is too This activ efficient clinical operations Services for Seniors, Center for expensive. If utilized correctly, partnering grants from Differentiate between symptoms of aging and symptoms of dementia using best 1. • Designing efficient patient flow Diagnostic Imaging, Cornerstone with a staffing company can actually be include Pr practices in diagnostic methods. patterns to maximize physician Hospice and PalliativeImpairment Care, Cognitive Summit an investment. How you say? for Senior schedules 2. Recognize differences in imaging studies between normal brain tissue and brain Brainfl ex Wellness Club, and Cornerston • Assessing patient satisfaction and tissue affected by common dementias. This clinical event is designed for and SAVE TIME & RESOURCES Brainflex W Senior Helpers. developing improvement strategies Utilize current diagnostic methods to predict the best course of treatment for 3. Staffing agencies can be an extenopen to MD’s, DO’s, NP’s and PA’s. 255 S. Orange • Implementing and overseeing practice sion of your current department. Hiring dementia patients. No planners or speakers No planne Suite 1800 compliance programs, including a new employee requires a great deal of financial di have any relevant fi nancial HIPAA and OSHA Orlando, FL 32 255 S. Orange Ave. This activity has been planned and implemented in accordance with the Essential Areas time that you may not have. Contracting • Overseeing the revenue cycle team to disclosures. and Policies of the Accreditation Council for Continuing Medical Education through the a staffing agency allows you to focus on Suite 1800 joint providership of the Florida AHEC Network and the Alzheimer’s Association. The ensure effective billing and collection the current needs of the practice and not Florida AHEC Network is accredited by the Florida Medical Association to provide This activity is supported by processes continuing medical education to physicians. Orlando, FL 32801 At the conclusion of this activity, participants should have to worry about sifting through hungrants from CVS Foundation. Oth • Ensuring that processes are in place to include Premier Pointe Concier dreds of resumes, updating listings, and The Florida AHEC Network designates this live activity for a maximum of 2.5 AMA PRA meet MIPS requirements Seniors, Center for Diagnos Category 1 Credits™. Physicians should claim only the credit commensurate withand the symptom scheduling interviews. between symptoms offor aging 1. Differentiate Cornerstone Hospice and Pall • Reviewing current and developing extent of their participation in the activity. Rosemary D. Laird, M.D. | Peter Bove, M.D. | Ira J.Brainflex Goodman, M.D. Wellness Club, and Senio new operational policies and practices in diagnostic This activity methods. is supported by educational BRIDGE TO PERMANENT POSITIONS procedures NoOther plannerssponsors or speakers have a R.S.V.P. required by January 12. grants from CVS Foundation. Starting an employee in a temporary Recognize differences in imaging studies between norm 2. • Recruiting, managing and evaluating financial disclosures. position provides the perfect opportunity include Premier Pointeshould Concierge Services Please call (407) 703-7022 or email practice staff to ensure staff At the conclusion of thisadmin@premierpointe.com. activity, participants be able to: tissue affected by common dementias. for employers to give employees a test run for Seniors, Center for Diagnostic Imaging, compliance with all companies and before making the transition to full time. At the conclusion of this activity, participants be able to: best c Cornerstone Hospice and should Palliative Care, 1. Differentiate between symptoms of aging and symptoms of predict dementia procedures diagnostic methods to the 3. Utilize current using best practices in diagnostic methods. Brainflex Wellness Club, and Senior Helpers. • Developing and monitoring symptoms of aging and symptoms of dementia usi 1. Differentiate DEEP NETWORKS TO FIND dementia between patients. benchmarks for practice performance TALENT FAST 2. Recognize differences in imaging studies between normal brain tissue practices in diagnostic methods. standards No by planners or speakers have any relevant Staffing companies have a sourcing and brain tissue affected common dementias. indisclosures. imaging studies between normal tissue andi 2. Recognize differences • Assist with the inventory of all This activity has been planned andbrain implemented financial and speed advantage and allows them to medications and clinical supplies and dementias. Policies the Accreditation Council for Cont tissue affected by common find top people quickly. 3. Utilize current diagnostic methods to predictofthe best course of treatment joint providership of the Florida AHEC • Ability to do some marketing with Utilize current diagnostic methods to predict the best course of Network treatmen 3. for dementia patients. Florida AHEC Network is accredited by the Flo all types of referral sources such as, LIABILITY AND TRY dementia patients. continuing medical education to physicians. referral physicians, web, etc. BEFORE YOU BUY: • Manage the process with all of the When you hire someone through a This been and implemented in accordance with the E This activity activity has beenplanned planned and implemented in Theofhas Florida AHEC Network this Education live ac and Policies the Accreditation Council fordesignates Continuing Medical insurance carriers staffing firm, they are not your employee. accordance with the Essential and Policies ofthe theAlzheimer’s Differentiate between symptoms of aging and symptoms of dementia using best 1. joint providership of 1 the FloridaAreas AHEC Network and Ass Category Credits™. Physicians should claim onl • Assist with the inventory of all Therefore, you have no liability for their Florida AHEC Network is Continuing accredited by the Florida Medical Associatio Accreditation Council for Medical Education extent of their participation in the activity. medications and clinical suppliespractices continuing medical education to physicians. workersincomp, professional and general diagnostic methods. through the joint providership of the Florida AHEC • Ability to do some marketing with liability, payroll taxes, and unemployFlorida AHEC Network designates this live activity for a maximum of Network and thebrain Alzheimer’s Association. The Florida differences in imaging studies betweenThe normal tissue brain 2.suchRecognize all types of referral sources as, ment claims. Category 1 Credits™. Physicians should and claim only the credit commensur AHEC of Network is accredited by activity. the Florida Medical extent their participation in the referral physicians, web, etc. tissue affected by common dementias. Association to provide continuing medical education to • Manage the process with all of the Patrick Dudley is the Managing Director, of SourceMaster Search | Staffing physicians. insurance carriers R.S.V.P. required January 12. of treatment for diagnostic methods to predict thebybest course 3. Utilize current | MatchabilityTM. Patrick has over 20 One of the most important duties of years’ experience in the staffing indusPlease call (407) 703-7022 orNetwork emaildesignates admin@premierpointe.com try including owning his own agency The Florida AHEC this live activity the medical office manager is to recruit, dementia patients. since 2001. Patrick can be reached for a maximum of 2.5 AMA PRA Category 1 Credits™. at Patrick.dudley@source-master.com. manage, and evaluate staff and that is a Learn more about SourceMaster Search Physicians should claim only the credit commensurate job in itself. If you are not proactively re| Staffing | MatchabilityTM on their This activity has been planned and implemented in accordance with the Essential Areas website, www.source-master.com. cruiting and managing your staff well, this with the extent of their participation in the activity. and Policies of the Accreditation Council for Continuing Medical Education through the particular job requirement will take 75 joint providership of the Florida AHEC Network and the Alzheimer’s Association. The percent of their time.

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eeting eeting SPEAKERS INDS MINDS20182018 This clinical event is designed for and the Rosemary D.of Laird, openM.D. to MD’s, DO’s, NP’s and PA’s. Peter Bove, M.D. of the A Ira J. Goodman, M.D.

January 17January

Rosemary D. Laird, M.D. 6p-9pm Cognitive Impairment Summit 6p-9pm Peter Bove, M.D. Citrus Cl Citrus Club This clinical event is designed for and Ira J. Goodman, M.D. open to MD’s, DO’s, NP’s and PA’s.

SPEAKERS

Rosemary D. Laird, M.D. SPEAKERS Peter Bove, M.D. Ira J. Goodman, M.D.

Rosemary D. Laird, M.D. Peter Bove, M.D. Ira J. Goodman, M.D.

At the conclusion of this activity, participants should be able to:

R.S.V.P. required by January 12. Please call (407) 703-7022 or email admin@pre

Florida AHEC Network is accredited by the Florida Medical Association to provide R.S.V.P. required by January 12 continuing medical education to physicians.

REPRINTS: If you would like to order a reprint of a Medical News article in a PDF format Please call (407) 703-7022 or request an additional copy of an issue, please email: jkelly@orlandomedicalnews.com The Florida AHEC Network designates this live activity for a maximum of 2.5 or email admin@premierpointe.com for information. Category 1 Credits™. Physicians should claim only the credit commensurate

extent of their participation in the activity.

JANUARY 2018

AMA PRA with the

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R.S.V.P. required by January 12. Please call (407) 703-7022 or email admin@premierpointe.com.

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PRACTICEMANAGEMENT

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Cervical Cancer: Preventable & Curable By LEENA KAMAT, MD

It’s January and cervical health awareness month! The purpose of this article is to highlight the facts of one of the most preventable cancers... cervical cancer. It is the most common gynecologic cancer worldwide and most frequent cause of cancer-related death in women less than age 35. There are five main types of cancer that affect a woman’s reproductive organ: cervical, uterine, vaginal and vulvar. Cervical cancer arises when there are abnormal cells in the cervix, which is the lower narrow end of the uterus. Approximately 13,000 women in the United States are diagnosed with cervical cancer, which is the easiest gynecologic cancer to prevent with vaccination and appropriate screening. It is also highly curable when found and treated early. All women are at risk for cervical cancer and it most often occurs in women over age 30. Almost all cervical cancers are caused by the human papillomavirus (HPV). HPV is a common virus passed from one person to another during sex. Most sexually active people will have HPV at some point in their lives, but few women will get cervical cancer. Other risk

factors that increase the chance for cervical cancer include smoking and HIV. There are many types of HPV with more than 150 strains. The two main types of HPV are cutaneous and mucosal. Cutaneous (skin) HPV cause warts on the skin. Mucosal (genital) HPV affects the anal/genital area and can also infect the lining of the mouth/throat. There are low-risk and high-risk genital HPV types. The high-risk types are linked to causing cancer. HPV vaccine can prevent infection with the high-risk types and are effective when given at a younger age (around ages 11 or 12). As of 2017, Gardasil 9 is the only HPV vaccine available in the U.S.; it helps prevent infection by many high-risk types that cause about 90% of cervical cancers. There are two tests that can either help prevent cervical cancer or diagnose it early: the Pap smear and HPV test. The Pap smear, which is performed by your primary physician or OB/GYN and recommended for women aged 21-65, looks for pre-cancers or cell changes in the cervix (it does not diagnose any other gynecologic cancer). The HPV test looks for the HPV virus and can be done at the same time as the Pap test, with the same swab or second swab. The pap test is one of the most effective cancer screening tests available. The frequency for Pap tests may vary depending on the clinician’s discretion but typically occurs every three years if results are normal. Cervical cancer typically does not

cause symptoms unless advanced in stage at which point symptoms can include vaginal bleeding/discharge, pelvic pain, or pain during intercourse. Cervical cancer is generally a slow developing disease, and if not detected early, may spread to other parts of the body. Radiology plays a role in cervical cancer once it is detected. The clinician may order a body CT, body MRI, or PET/CT scan to help determine if the cancer has spread. Of the imaging modalities offered, a pelvic MRI is the best imaging modality to assess pelvic spread of disease since it provides information that may alter treatment management. Depending on the extent of the cancer, which can be evaluated with MRI, treatment can include hysterectomy, radiation therapy and/or

chemotherapy. Since it is one of the most preventable, curable cancers, no woman should die from cervical cancer. I encourage women to undergo regular Pap tests for screening and receive the HPV vaccination if they’re able to. Leena Kamat, MD, is a board certified diagnostic radiologist, sub-specialized in breast imaging for Radiology Specialists of Florida at Florida Hospital. She earned her medical degree at the University of Florida, College of Medicine and following graduation completed her residency at the University of South Florida and a fellowship in breast imaging at the Moffitt Cancer Center. Dr. Kamat has a passion for self-development and learning about human behavior that allows her to grow as a person and become a better version of herself. Her favorite quote is “Be kind whenever possible. It is always possible.” – Dalai Lama

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GrandRounds Florida Hospitals Earn National Awards for Quality Highlighting its nationally recognized achievements in patient safety and quality, Florida Hospital Celebration Health and Florida Hospital for Children were named Top Teaching Hospital and Top Children’s Hospital, respectively, by The Leapfrog Group. Announced today, the Leapfrog Top Hospital award is widely acknowledged as one of the most competitive honors American hospitals can receive. The Top Hospital designation is awarded by The Leapfrog Group, an independent hospital watchdog organization. “We are honored to be recognized for our diligent work and dedication to patients,” said Daryl Tol, president and CEO of Florida Hospital and Adventist Health System’s Central Florida Division. “I applaud all our physicians, nurses and staff for their commitment to our mission and providing patients the most advanced and compassionate care.” Earlier this year, The Leapfrog Group also awarded Florida Hospital Altamonte, Florida Hospital Apopka, Florida Hospital Celebration Health, Florida Hospital East Orlando, Florida Hospital Kissimmee, Florida Hospital Orlando and Winter Park Memorial Hospital with “A” Safety Grades. Among thousands of hospitals in the country, Florida Hospital Cel-

ebration Health and Florida Hospital for Children received a Top Hospital distinction, recognized nationally alongside: • 10 Top Children’s Hospitals • 45 Top General Hospitals • 18 Top Rural Hospitals • 36 Top Teaching Hospitals Performance across many areas of hospital care is considered in establishing the qualifications for the award, including infection rates, maternity care, and the hospital’s capacity to prevent medication errors. The rigorous standards are defined in each year’s Top Hospital Methodology. “We are proud to recognize Florida Hospital Celebration Health and Florida Hospital for Children as 2017 Leapfrog Top Hospitals. This demonstrates extraordinary dedication to patients and the local community. The entire staff and board of each deserve praise for putting quality first and achieving results,” said Leah Binder, president and CEO of Leapfrog. To qualify for the Top Hospitals distinction, hospitals must submit a Leapfrog Hospital Survey. The selection of Top Hospitals 2017 is based on surveys from nearly 1,900 hospitals. To see the full list of institutions honored as 2017 Top Hospitals, visit www.leapfroggroup.org/tophospitals.

Pennington Development Group and BioFit Performance Collaborate

Pennington Development Group and BioFit Performance announced the development of a 3+ Acre parcel, located at the southwest corner of W State Road 426 and Kananwood Ct/ Aloma Woods Blvd. in Oviedo, FL. The intersection will be signaled. This state of the art facility is not your normal commercial gym. It’s construction, state-of-the-art equipment

JANUARY 2018

and professional coaching staff will leverage customized programming backed by the latest science. The culture will provide a fun and enjoyable opportunity to live healthier, feel better, move better and recover faster leveraging Nutrition Counseling, Infrared Sauna, Cryotherapy, Stretch Therapy and Contrast Therapy. Groundbreaking is Spring 2018

Susan Makowski Joins CPA Solutions as Director of Business Development Susan Makowski, previously Chief Administrative Aide to a county commissioner in one of Florida’s largest counties, has joined CPA Solutions as its Director of Business Development. Makowski brings over 20 years’ experience in both the public and private sector and will oversee the business growth of CPA Solutions as it moves into new markets within the central Florida region. “The entrepreneurial spirit in which CPA Solutions takes to help business owners and medical professionals is contagious,” Makowski says. “I am excited to join a team focused on growing

business in central Florida.” Makowski is actively involved in the community, serving as an adjunct instructor for Valencia College, board member for the East Orlando Chamber of Commerce and board member for the YMCA. “CPA Solutions’ number one goal is to provide the best possible service to our clients,” says Dalia Cantor, Owner of CPA Solutions. “Susan is a terrific addition to help us achieve that goal as we continue to grow throughout the region.”

VITAS Healthcare Opens New Hospice And Palliative Care Office In Lake And Sumter Counties In Florida VITAS Healthcare, the nation’s leading provider of end-of-life care, has begun accepting hospice-appropriate patients in Lake and Sumter counties. “We are ready to expand access to hospice and palliative care services for the Lake-Sumter community, so patients and caregivers have the physical, emotional, social and spiritual support they need at the end-of-life,” said Jillian Madsen, RN, General Manager for VITAS Healthcare in Lake and Sumter counties. Madsen is a resident of Lake County and was a valuable member of VITAS’ Maitland office for more than 20 years before she was given the opportunity to lead the new Lake-Sumter location. With almost 40 years of hospice experience, VITAS Healthcare has the tools and resources needed to improve the quality of life for those near the end of life. VITAS offers unique hospice services across the country in 14 states and the District of Columbia. Services include using palliative chemotherapy and radiation to optimize pain and symptom management and a palliative care program for patients with terminal cancer. Another offering is VITAS’ Cardiac Care Program, which provides patients with end-stage heart failure and other cardiac conditions access to evidence-based cardiac care alongside holistic end-of-life care. “VITAS leads the way in the development of hospice and palliative care to improve the quality of life for patients and their families through compassion, clinical expertise, strength and guidance,” said Nick Westfall, CEO of VITAS Healthcare. “We are dedicated to providing patient-centered care that aligns with

their wishes and values.” VITAS services available for hospice-appropriate patients: • Admissions personnel available 24/7/365—at the convenience of the family or upon the request of the physician • Physical, emotional and spiritual care provided by a hospice team that visits the patient at home, in their nursing home or assisted living community, an average of five-plus times per week • 24/7 access to trained clinicians who can dispatch a team member to the home when necessary • Continuous care at home for up to 24 hours when symptoms demand it • Inpatient care for aggressive management of acute symptoms that cannot be managed at home Additional therapies and patientfocused programs: • Lavender Touch: A gentle hand massage administered by trained volunteers that offers added comfort, support, and one-onone attention • Music Memories: A visit led by a certified music therapist with the goal of meeting physical, emotional, cognitive, social, and spiritual needs through music • Paw Pals: Loving animals and their owners who volunteer to visit patients to provide comfort • Life Bio: A written, audio or video biography of a hospice patient, provided by speciallytrained volunteers

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GrandRounds Florida Hospital for Children Debuts Renovated, Spacious Cancer Unit Florida Hospital for Children has opened its renovated hematology/oncology unit, which features significantly larger patient rooms, state-of-theart equipment and a family lounge. Florida Hospital for Children’s hematology/oncology unit was first built more than 15 years ago. The 16 small rooms didn’t have space for modern hospital features or to accommodate guests. To meet today’s needs, the unit was redesigned with 12 state-ofthe art rooms, which include sleeping and storage spaces for each family. For cancer patients who often have a lengthy stay at the hospital, space is more than just comfort; it is part of the recovery process, especially when they have to be isolated in their rooms due to a weak immune system. “Health care and medicine have

evolved significantly since this unit was originally designed, and we now know the importance families play in healing,” said Dr. Fouad Hajjar, medical director of hematology/oncology at Florida Hospital for Children. “These can be very challenging times for our patients and their families, and we want to provide an environment that is healing for all.” The redesign, which took into account the feedback from the families, also includes a common family area where parents can relax and support each other, a new playroom and nurse workstations. The renovation was made possible, in part, by Runway to Hope. The organization, founded by Mark and Josie NeJame, is a longtime Florida Hospital for Children partner dedicat-

UCF College of Medicine/HCA Consortium Announces New Transitional Year Residency Program A new Transitional Year Residency Program, based at Ocala Regional Medical Center in Ocala, FL has received initial accreditation and is seeking immediate applicants. This program is part of a UCF College of Medicine-Hospital Corporation of America consortium seeking to add more than 600 residency slots to Florida by 2020. In the last three years, the consortium has added 17 graduate medical education programs that are currently training about 250 physicians in Central and North Central Florida. The Accreditation Council for Graduate Medicine Education (ACGME) approved the Transitional Year program for a total of 13 residents who will train for one year. The program will be directed by Dr. Alan Hamza, who completed his residency at Monmouth Hospital in NJ Specialties such as ophthalmology, dermatology and anesthesiology require medical school graduates to complete a Transitional Year Residency Program to provide them with a wellbalanced, foundational educational experience before they begin specialty training. “Educating tomorrow’s physicians is a key priority for HCA’s North Florida Division, and as the nation’s leading hospital network, we are proud to dedicate our resources and expertise to the task,” said Joel Jeffries, M.D., Vice President of Graduate Medical Education. “Together with UCF, we are committed to providing our residents with an exceptional training and mentorship experience at Ocala Regional Medical Center.” 16

JANUARY 2018

The Transitional Year program is the fifth UCF-HCA residency program at Ocala Regional Medical Center. The first program, Internal Medicine, was accredited by the ACGME in 2015. “Residency and Fellowship programs are part of the promise we made to this community,” said Dr. Deborah German, UCF vice president for medical affairs and founding dean of the College of Medicine. “If we have more residencies and fellowships, we’ll have more trained doctors in our community. We’ll become a net importer of medical talent.” Ocala Regional Medical Center is a 222-bed facility and Verified Level II Trauma Center that offers a host of medical services including bariatric surgery, cardiac and vascular, emergency, neurological and rehabilitation services. It is accredited by the American College of Surgeons’ Commission on Cancer, the American Society for Bariatric Surgery, the Society of Chest Pain Centers and the Joint Commission, as well as the Joint Commission’s designation as a Primary Stroke Center Applications are now open for the 2018-2019 year and should be submitted through ERAS. The NRMP program code is 1587999P1. Qualified applicants will be selected for interviews. To learn more about the TY program at Ocala Regional Medical Center, please contact Melissa Lamb, Program Coordinator at melissa.lamb@ hcahealthcare.com or via phone at: 352-401-8323.

ed to raising awareness and fighting childhood cancer. "Runway to Hope is committed to helping all families facing the challenges and ravages of pediatric cancer. Whenever there is a need for us in Central Florida, we’ll be there,” said Mark NeJame. “We are humbled that Florida Hospital for Children is dedicating their new hematology/oncology playroom after Runway to Hope and our NeJame family. Our hopes are that this

modern and fully equipped playroom will bring endless hours of support, joy, and happiness to these brave kids as they battle their disease,” Josie NeJame said. “This is the result of a communitywide effort and we are grateful for our partners, donors and physicians who are improving the healing experience of countless children and helping advance pediatric medicine,” said Marla Silliman, senior executive officer of Florida Hospital for Children.

CMS Updates Website To Compare Hospital Quality The Centers for Medicare & Medicaid Services (CMS) updated data on the Hospital Compare website and on data.medicare.gov to provide patients, families and all stakeholders with the information they need to compare the performance of hospitals where they seek medical care. Along with data on quality measures, CMS will also update the Overall Hospital Star Rating. “CMS is committed to empowering beneficiaries by providing transparent, comprehensive, and reliable information,” Verma said. Hospital Compare (https://www. medicare.gov/hospitalcompare/ search.html) reports information on quality measures for over 4,000 hospitals nationwide, including Veterans Administration (VA) Medical Centers and military hospitals. The website provides information for patients and caregivers on how well hospitals deliver care and encourages hospitals to improve the quality of care they provide. Users can compare performance across many common conditions. For this update, CMS will respond to stakeholder concerns by updating several existing measures and the Overall Star Rating. The Overall Star Rating has been revised to use an enhanced methodology to assign ratings to hospitals, based on Technical Expert Panel recommendations and public input “We continue to refine the Star Ratings and look forward to an ongoing dialogue with hospitals

and patients and their families on how we can provide beneficiaries useful information,” Verma said. CMS’s Overall Hospital Quality Star Rating on Hospital Compare was first displayed in July 2016, and we intend to update the rating twice per year, in July and December. CMS is committed to working with stakeholders in a transparent manner to evaluate and update the Overall Star Rating. As a proven healthcare consumer tool, the Overall Hospital Quality Star Rating summarizes data from existing measures on Hospital Compare for each hospital to allow its users to easily compare hospital facilities. In addition, with data.medicare.gov, users can explore and download hospital data, as well as data on ambulatory surgical centers, inpatient psychiatric facilities, and some cancer hospitals. CMS will post the summary of comments from the public comment period on the Technical Expert Panel recommendations on cms.gov in the Public Input Summary Report, which provides stakeholders with results of public input collected last fall. The public input period was intended to draw comments on several enhancements to the Star Ratings recommended by a Technical Expert Panel and other stakeholders. CMS will post this report on cms.gov at: https:// www.cms.gov/Medicare/QualityInitiatives-Patient-Assessment-Instruments/MMS/Public-Comments.html.

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GrandRounds Leaders Gather To Celebrate The Center For Health & Wellbeing’s ‘Topping Out’ Milestone Leaders with the Winter Park Health Foundation and Florida Hospital celebrated a significant construction milestone at the Center for Health & Wellbeing, which will be the most innovative and comprehensive facility of its kind in Central Florida when it opens late this year. The 80,000-square-foot Center for Health & Wellbeing is designed to provide comprehensive services and opportunities for whole-person, wholecommunity care — a top priority for both the Winter Park Health Foundation and partner Florida Hospital. Leaders from both organizations joined Duda|Paine Architects and Jack Jennings & Sons for the ‘topping out’ ceremony, marking that the building has reached its highest point. Crews hoisted a tree — decorated by community leaders with ornaments representing wellness, fitness and medicine — atop the structure. "This is an exciting day for not just the Winter Park Health Foundation, our partners and the teams that are building this stunning facility, but most importantly — our entire community,” said Patricia Maddox, president and CEO of the Winter Park Health Foun-

dation. “We are one major step closer to helping our community make their health — physical, emotional and spiritual — a top priority.” The Center for Health & Wellbeing, located near Winter Park Memorial Hospital on Mizell Avenue, will focus on three areas: wellness, fitness and medicine. The heart of the facility will be “The Commons,” which will include a healthy café and a conference center for educational classes and other activities. The center’s wellness offerings will also include: • A “Nutrition Theater,” where activities such as cooking demonstrations will occur • Children’s wellness/child care • Healthy Living Experience • Outdoor gardens, terrace with patio seating and indoor and outdoor walking paths The fitness component will feature an all-new Peggy & Philip B. Crosby Wellness Center, which includes:

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• Natatorium with two pools: a dedicated lap pool, and one for warmwater therapy and aquatic exercise • Multipurpose fitness rooms for group exercise classes and yoga • Modern fitness floor featuring the latest in equipment for cardio exercise and weight training • The medical component —15,000 square feet of space anchored by Florida Hospital — will include: • Sports medicine and rehabilitation • Retail pharmacy • Specialty and primary care physician offices • Outpatient lab • Chronic condition management

and education • Massage and acupuncture services “The Center for Health & Wellbeing is not just a building, but a place that will facilitate health in an innovative way,” said Jennifer Wandersleben, administrator of Winter Park Memorial Hospital. "Florida Hospital has partnered with the Winter Park Health Foundation for nearly two decades and we are thrilled to bring these state-of-the-art health and wellness services to Central Florida, and make this one of the healthiest communities in the nation.” For more information on the Center for Health & Wellbeing, visit www. wellbeingnetwork.org.

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GrandRounds AID Year in Review The year 2017 saw AID fight for independent doctors and showed gains in growth, exposure and successful battles. 1. We spoke up and out in Washington. AID made several trips to Capitol Hill this year. In March, AID Executive Director Marni Jameson Carey presented to the National Physicians' Council for Healthcare Policy on "The Abuse of the Tax-Exempt Status of Nonprofit Hospitals in America." While there, she met with aides from the offices of Sen. Dianne Feinstein (D-Calif.), Sen. Susan Collins (R-Maine), Sen. Chuck Grassley (R-Iowa), and Sen. Lindsey Graham (RSC) to express the concerns of independent doctors in their states. Carey shared four moves lawmakers could make that would save the country $100s of billions, improve access, and help doctors. 2. We added three state chapters. Doctors in Vermont, Pennsylvania and Texas banded together to form three new state chapters of AID this year. The addition of Vermont in April, and Pennsylvania and Texas in November brought the total number of AID chapters to six. Chapters give independent doctors a vehicle through which they can be active locally and have a stronger voice on the national stage. The doctors will also benefit from AID’s infrastructure, national reach and resources. 3. We saved our members thousands in Med-Mal premiums. AID signed a deal with Coverys, an A rated provider of medical malpractice insurance, that allows AID members in all 50 states to get a 15% discount off med-mal premiums. Since the program started, more than a dozen doctors have made the move to switch to Coverys, support AID, and save an average of $5,000 a year on premiums. (For more information or to take advantage of this member benefit, click here or contact Karyn Richcreek at 407-790-1435 or Karyn@ aid-us.org.) 4. We fought the hospital and won. Shortly after forming a Vermont Chapter, AID played a key role in helping the doctors there end a two-year battle to build the state’s first independent, multi-specialty surgery center, which area hospitals had aggressively opposed. AID brought the matter to the FTC's attention, and filed a letter during the open comment period with the board responsible for issuing the certificate of need. Until then, the board had favored the hospital. The letter got picked up by local and national media, which let regulators know the nation 18

JANUARY 2018

was watching. The board's subsequent 4-1 decision in favor of granting the CON allowed the independent doctors to build their freestanding outpatient center, and introduce competition into a general surgery market previously controlled by hospitals.

to physicians and lawmakers on “What Is Good for America’s Independent Doctors Is Good for America.” Two 20-minute YouTube recordings of the talk have had several hundred viewings. PPA has a social media reach in excess of 100,000 doctors nationwide. What these groups have in common is that their members are all fed up with the liberties government, hospitals, and insurance companies have taken at doctors’ and patients’ expense.

5. We got covered. A former health reporter, Carey established a contributing editor relationship with Forbes, and published her first Forbes editorial, “Focus On Health Coverage Misses The Point,” an overview of why health care costs so much and how to fix the problem. In addition, AID was widely quoted in medical industry news outlets, including such publications as Medical Economics, Bloomberg, Becker's, Orlando Medical News, Practicing Physician, and Central Pennsylvania Business Journal. The Today Show came to AID’s office to tape a segment on how healthcare consolidation is harming America. However, the breaking news involving sexual misconduct among Hollywood's elite caused NBC to postpone the segment indefinitely.

7. We testified for transparency. On behalf of independent doctors. Carey testified in Tallahassee before the Florida House of Representatives Health Innovations Subcommittee in favor of a transparency bill, Patient Savings Act, HB449. Though the legislative session ended before the house and senate could vote, the bill is well positioned for the 2018 legislative session. The Patient Savings Act requires hospitals and insurance companies to make prices available, so patients can comparison shop, then share in the savings. The idea for a shared savings incentive came from the Foundation for Government Accountability, a Naples, Fla., based think tank. The FGA is working to move similar bills forward in 18 states, and has already passed the bill in Maine.

6. We became part of a coalition. As part of Practicing Physicians of America, a bipartisan coalition of doctors’ organizations, AID joined a grassroots consortium of medical organizations that includes Let My Doctor Practice, Doctors 4 Patient Care, Physicians Working Together, Physicians for Physician Independence, United Physicians and Surgeons of America, among others. The coalition held its first meeting in February, in Washington DC, where Carey spoke in the Library of Congress

8. We added new vision. Five new members joined AID’s executive committee effective Sept. 1: Amy Cooper, executive director of HealthFirst in Vermont; Dr. Cristin Dickerson, radiologist with Green Imaging in Houston; Dr. Brenda Holson, retired pediatrician from Winter Park, Fla.; Dr. Matthew Knight, Orlando dermatologist; and

Dr. Scott Pollak, Orlando cardiologist. Selected for their perspectives, vision and strategic leadership, AID’s 16 executive committee members agree to serve three-year terms, develop membership, be outspoken advocates for AID, seek opportunities for AID to present, help open doors to decision makers, and participate in conference calls three times a year. 9. We held Town Halls. In October, AID canvassed the country hosting town hall meetings for AID chapter members in California, South Carolina and Florida. Each meeting featured a busy networking hour, followed by dinner, remarks from local speakers, and a presentation from AID's executive director on what AID was doing on the national and local levels to help independent doctors. 10. We fought for competition and site neutrality. In fall, Carey went back to Washington to meet with attorneys from the Federal Trade Commission’s Bureau of Competition to discuss how AID members could work with the FTC to prevent health-care consolidation and enforce antitrust laws that harm competition. While there, she also met with a representative from the Centers for Medicare and Medicaid to discuss how AID could help promote site neutrality – paying the same for a procedure whether done in an independent doctor’s office or a hospital outpatient department -- a goal the current Medicare administration and AID share.

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Watch Out for The Change in Medical Coding Guidelines By MARK LANTON

There will be upcoming changes with the Evaluation and Management (E&M) guidelines that all physicians should pay attention to. These changes will be a positive and a negative for physicians. Those physicians who obtain the majority of their income from office visits will be mostly affected. Since it’s been 20 years since the 1997 E&M guidelines were published and no changes, revisions were implemented to help reduce the confusion that most physicians experience. There was a study by the Journal of Family Practice that revealed physicians are correct in their E&M coding only 55 percent of the time. Another point is that the E&M guidelines have not have not kept up with the constant and continuous changes in the healthcare industry. In 1997, less than 20 percent of physician practices used an electronic health record system. In modern days, more than 80 percent of physician practices are using an EHR. And we all have seen the happenings in the EHR universe when doctors are documenting to skewed coding standards, instead of charting their care and care plans. With all of the additional paperwork and the distractions that come with it, you can’t see the forest for the trees and that benefits no one. Doctors must be careful when submitting codes because being accurate can make you or break you (more often break you). Many doctors under-code to help prevent unwanted attention from the government authorities because Medicare recognizes over-coding as fraud. One of the issues with under-coding is that doctors lose out on money that is rightly deserved. But the fear of being audited is the primary factor on why doctors under-code. With these Medicare Recovery Audit Contractors (RACs)

on the warpath to find any fraudulent activity by doctors, it is paramount to be as accurate as possible when coding. These Audit Contractors have a vested interest in discovering any signs of fraud because they get paid a commission of between 9 to 12 percent for finding fraud. Along with the Medicare “coding police”, the other private payers have followed suit and sends in their “goons” to find any fraud. Physicians are required to bill patients using a two-decade old set of guidelines that were confusing back then and continue in its confusion. Doctors can be imposed penalties by selecting the wrong codes and may be accused of fraud. even though coding experts disagree with each other on what the right code really is! You can’t make this stuff up. The CMS says they plan to study and amend E&M coding in the next few years (don’t hold your breath). They plan to diminish the detailed history and physical exam, and place the focus on time, medical decision-making and coordinated care. This isn’t being done out of the goodness of their hearts, so do not think they are doing you any favors. For some reason, the relevant organizations that should have pursued the change have not done so. But what else can you expect from the federal government. The motivation for these changes is money. The Medicare data shows that level 4 and 5 E&M services were billed 25 percent of the time in 2001. This number has increased to 40 percent by 2010. Vague E&M guidelines, combined with the way physi-

cians document in EHRs to try and meet these guidelines, have resulted in higher levels of E&M coding. Here’s an example of the money at play. Family medicine physicians coded a 99213 or a 99214 a measly 35,000,000 times in 2015, according to CMS data. There is about a $34.45 difference between Medicare reimbursements for these two codes. And $34.45 times 35 million visits is $1,200,000,000 and change. Now think about the dollars at stake when we look at all specialties and all E&M codes. I believe Medicare is seeking to simplify E&M coding to reverse the EHR-driven shift to higher coding. For the time being, code as best as you can. Ensure you do not use a single established patient or new patient code too much, because doing so puts you at a higher risk for being audited. The last thing I want to see is a doctor get fined or charged with a crime. Outsourcing those billing, coding, collecting outstanding receivables, etc., are a viable option to insure your practice receives the highest re-imbursements and protections from government audits, and you will also improve patient satisfaction. More and more doctors are turning to billing companies, who have trained, certified billing professionals to get you the highest re-imbursement for the care you have given. Outsourcing frees up those staff to help improve on the great patient care your practice already provides. Mark A. Lanton, CMRM, is founder/CEO of Lanton Consulting, LLC., Specializing in increasing physician practice efficiency, compliance and cashflow via Practice Management, Revenue Cycle Optimization and Private Practice Business Support. Visit www.LantonConsulting.com or email Mark@LantonConsulting.com

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BEST PRACTICES

Surgeon Specializes in Robotic-Arm Assisted Joint Surgery Robotic-arm assisted hip and knee replacement has the ability to offer those suffering from osteoarthritis in their knees and hips almost immediate relief. It is estimated that 15 million Americans suffer from osteoarthritis (OA) in their knees. The U.S. Census Bureau estimates that the 55 and older age group, who are peak knee replacement candidates, will reach 96 million by 2020. That age group is also the most susceptible to suffer from Degenerative Joint Disease (DJD) of the hip as well. Abhijit Manaswi, MD, a specialist in joint replacement surgery, knows his robotic-arm assisted hip and knee replacement offers a solution to OA and DJD sufferers. Heart of Florida Regional Medical Center, where Dr. Manaswi is the director of the Joint Replacement Center, is the only hospital in Polk County where the robotic arm joint replacement surgery is performed. Dr. Manaswi uses a robotic arm interactive orthopedic system to map the area that will be operated on. Using a computer guided robotic arm, Dr. Manaswi can easily and quickly remove the osteoarthritis from the healthy bone and replace the knee or hip joint with the new joint. “There is a smaller, less invasive incision than traditional surgery, and only the arthritic portion of the joint is removed, preserving the healthy bone and tissue,’’ Dr. Manaswi said. “There is less scarring, minimal hospitalization time and a more rapid recovery time.’’ When patients start having symptoms of DJD in the hip, for example, they notice they start limping to avoid putting weight on the affected hip, and that pain radiates down to the lower back, or thigh to knee. They also notice that pain medication is also no longer helping. That is when the robotic arm joint replacement surgery provides the most relief. “By using the robotic arm system to remove the damaged bone, I can reduce the risk of leg length discrepancy and improve the post-operative range of motion. There is also a rapid relief of pain and a quicker return to daily activities,’’ Dr. Manaswi said.

How It Works It all starts with a personalized plan. After a CT scan of the joint is taken a 3-D virtual model of area is generated. That model is loaded into the robotic arm system software and a personalized pre-operative plan is created. During surgery, Dr. Manaswi uses that plan to

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prepare the bone for the implant and the system guides him within the pre-defined arthritic area and keeps the machine from moving outside of the defined area for treatment. This helps provide a more accurate placement and alignment of the implant. After surgery, the goal is to get the patient back up and moving around as soon as possible. At the Joint Replacement Center at Heart of Florida, the patients will be up and doing physical therapy within a few hours of the surgery. They also participate in group therapy with others who have had the surgery as well. Patients also return home sooner than after traditional knee and hip replacement surgery.

Potential Benefits Improved surgical outcomes Optimal implant positioning Smaller incision, less invasive Minimal hospitalization Less scarring More rapid recovery Ligaments remain intact for a more natural feeling knee and hip • Ability to return to an active lifestyle quickly Dr. Manaswi offers several procedures including: robotic arm assisted total hip replacement, computer assisted total knee replacement, robotic arm assisted partial knee replacement, revision knee replacement, and revi-

sion hip replacement. To find out more about the robotic arm joint replacement surgery, call Dr. Manaswi’s office today to make an appointment and come see how the robotic-arm assisted joint surgery can help your patients get their active lives back. For patients who would like to learn more about the surgery, please call Dr. Manaswi’s office at 863-419-8922. Disclaimer: Before you decide on surgery, discuss treatment options with your doctor. Understanding the risks and benefits of each treatment can help you make the best decision for your individual situation. Member of the medical staff at Heart of Florida Regional Medical Center. Heart of Florida Regional Medical Center is owned in part by physicians.

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