CFF10 Daily #10

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Issue 10 / Saturday 25 September

Cambridge Film Festival Daily F E AT U R E

Small Films for Small People The desire to squirm in your seat, cry out, and tug at the sleeve of your neighbour to beg “when can we leave?” is not confined to audiences of EAT PRAY LOVE. For many children the cinema is a daunting and uncomfortable experience, even if they’re not watching the latest Hollywood tripe. This year the first ever Cambridge Family Film Festival set out to make the cinema a friendlier place for children. Screenings are of a shorter length, the lights are higher and the sound lower in the screen, and a “chill-out” zone is provided for anyone who needs to duck out of the excitement. Becky Innes, the person behind the Family Film Festival, explains how the idea came to her: “I have two kids, and I don’t go to the cinema anymore, while I used to see films three or four times a week through my job. Ironically my kids

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aren’t very good at the cinema so we’ve had many truncated visits because the children want to leave after 15 minutes. I wanted to find a way to make the cinema more fun for kids and for the adults.” Becky originally developed the popular Picturehouse “Big Scream” parents and babies initiative, and sees the Family Film Festival as the next step. “All along I thought it was a good idea but I wasn’t sure if we’d have just 10 people in each screening” she admits, “but I’ve been chuffed by the response.” Indeed, who could resist the promise of cakes, badges, and balloons that has accompanied many of the screenings? Surely all critics would be better disposed towards a film that rewarded them with a cupcake after the credits, though I doubt many would throw themselves into the related fancy dress event. All of this year’s screenings came from Television, and some might query why it’s worth dragging the family out to the cinema for a TV programme. Yet, as Becky points out, “parents use TV as a babysitter, but cinema is a family experience.” An audience member concurred: “Mummy sat down to watch TV with me instead of emailing and washing up and tidying.” Becky is keen to branch out in future years, funding permitting, turning towards film classics like Mr Ben and Thunderbirds, and even a selection of pop videos. Arguably the children’s continued on page 2


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