FROM THE BEGINNING
KEVIN NASH Kevin Nash is most famous for his early tackle developments of safety sacks and weigh slings, few realising the original company he formed in 1978 was called Happy Hooker Bait and Tackle.
The bait side of the business concentrated on successful flavours and attractors he and his friends had painstakingly identified from years of sourcing and fishing time. Soon after Kevin established Happy Hooker Rod Hutchinson started Catchum, and with his immense bait knowledge also brought out a range of top ingredients, flavours and attractors. Both Kevin and Rod’s businesses rocketed from demand for their pioneering products. Something had to give. Rod was also producing sacks and slings so they did a deal. Kevin dropped his bait range and Rod started buying Kevin’s tackle. Then in 1988 Rod’s company Catchum got into trading difficulty and he asked Kevin to partner him in the business. Sadly the relationship broke down and the company was
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<< FROM THE BEGINNING >>
divided up with Kevin retaining ownership of Catchum and all of its original and unique products, and Rod engaged in a new company, Rod Hutchinson Products. It caused chaos in the marketplace - anglers didn’t know who had what, for example who had the world beating Scopex, was it Catchum or Rod? It was a difficult and challenging time for both Kevin and Rod, and ultimately led Catchum into decline. Long time Catchum employee Gary Bayes was anxious to turn the company around and a big decision was made. Catchum was wound up and out of the ashes emerged Nashbait. The rest, as they say, is history. From the start anglers flocked to buy the innovative new range of Nashbait additives and baits. A range based on not only the awesome products that Kevin and Rod had sourced and developed,
but also gifts from many of the best anglers of the 70s and 80s. Nashbait was an amalgamation of a world of carp bait knowledge. Today Nashbait are the longest established carp bait company in the world, with nearly 40 years knowledge and experience supplying ingredients and attractors for anglers who want an edge - resulting in the greatest portfolio of record breaking baits ever produced. Nashbait is in a way a carp academy for budding stars of the future. Many of the country’s most respected anglers cut their teeth and made their reputation with Nashbait. Our baits have helped anglers on their way to lucrative sponsorship deals and follow every angler’s dream of making a living out of their passion.
<< FROM THE BEGINNING >>
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