HELPING OCEANSIDE BUSINESSES SOLVE THEIR HIRING AND RETENTION PROBLEMS ONCE AND FOR ALL

With record low unemployment, and inflation still very high, it’s no wonder businesses are feeling squeezed when it comes to their frontline people and operations. Owners simply can’t afford to pay more to attract, or even retain, their frontline employees. As a result, many business owners are advertising benefits and perks frontline employees don’t want or need, or they succumb to the false belief that high turnover is just the cost of doing business.

But what if there was a better way to attract and keep good frontline talent for your business, one that’s more effective, and comes at very little cost? Jason Roberts, CEO of Frontline Careers, sure thinks there is. “Today’s frontline employees want to work for businesses that offer a great work environment. One that supports them. That’s how businesses ultimately solve their hiring and retention problems. By improving and better showcasing their frontline work environment. It’s all about the workplace culture”. In fact, research shows that while compensation is important, it’s not the top differentiating factor for those working on the frontline. “Even in this highinflation environment, post-pandemic, frontline employees continue to prioritize workplaces that offer flexibility, supportive management, and learning opportunities. That’s why these workplace attributes, and others, are at the heart of our Frontline Friendly SM assessment”, says Jason.

Using their proprietary assessment, Frontline Careers surveys your company’s frontline employees anonymously and scores their feedback across eight workplace dimensions. From well-being to supportive culture and career advancement, their assessment will let you know what aspects of your work environment your employees love, and which areas they feel require improvement. “You can’t fix what you don’t know about,” says Ari Malka, Ph.D. IO Psychologist and President of Frontline Careers. “Our assessment has been built to efficiently determine the health of a company’s workplace environment based solely on the perspective of their frontline employees. You won’t find another one like it.”

Moreover, businesses scoring high-enough marks on their assessment earn recognition as an official Frontline Friendly SM Certified company. These Oceanside businesses receive heavy promotion from Frontline Careers across various social channels, including LinkedIn, and are granted access to Frontline Careers’ companion job site dedicated to Frontline Friendly SM jobs. Certified businesses are also given the right to use the Frontline Friendly SM badge on their website and other marketing materials, highlighting that their workplace has been validated as one great for frontline employees.

“Earning our certification is a great way to market your business to frontline job seekers and even customers,” says Tie Roberts, Head of Marketing for Frontline Careers. “Let’s face it, frontline employees want more from their employers and their jobs. Our certification lets them know you offer that more. And with consumers growing increasingly socially conscious with their dollars, it is always beneficial to tell prospective customers that you treat your frontline employees very well.”

From well-being to supportive culture and career advancement, their assessment will let you know what aspects of your work environment your employees love, and which areas they feel require improvement

The Oceanside Chamber of Commerce also recently formed and announced a partnership with Frontline Careers. Under this partnership, not only do all Oceanside Chamber businesses receive a significant discount on the cost of assessment, but any member business earning Frontline Friendly SM certification will also gain promotion by the Oceanside Chamber on their website, social media, business directory, and in the Best of Oceanside Magazine.

“Based on feedback we have already received from customers, we know the workplace insights and recognition we provide businesses helps them hire and retain frontline employees better.” says CEO Jason Roberts. “And with the average cost of replacing just one frontline employee approximating $13K, our Frontline Friendly SM assessment is not only a fraction of the cost of turnover, it’s guaranteed to pay for itself in little to no time.”

To learn more about Frontline Careers, their assessment, and how to get Frontline Friendly SM Certified, visit their website at www.frontlinecareers. com or email them at info@frontlinecareers.com.